Brand page · Clothing · Italy
KING: 259k visits a month, 28 active Meta ads, Gravity score 592.
KING — King Attitude is an Italian fashion retailer that sells clothing, shoes and accessories for men, women and children, including sportswear and outlet items. In September 2026 kingattitude.it drew an estimated 259k visits, down 10% on the month before. It ranks #38 of 5,997 Clothing brands in Italy and holds a 3.5 Trustpilot rating over 3,104 reviews.
Updated Traffic Sept 2026Meta ads 7 Oct 2026Google ads 20 Oct 2026Trustpilot Oct 2026Catalogue Oct 2026Gravity score 2 Nov 2026
Gravity score
Percentiles within 99 peers: Clothing brands in Italy with 100K–1M monthly visits. Recomputed nightly, last on 2 Nov 2026.
About the store
King Attitude is an Italian fashion retailer that sells clothing, shoes and accessories for men, women and children, including sportswear and outlet items.
01 · Traffic
How much traffic KING gets.
The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.
KING drew an estimated 259k visits in September 2026, down 10% on the month before and up 46% over three months.
- Worldwide#42,269of 4.5m sites · Top 1%
- In Italy#1,080of 138k sites · Top 1%
- Clothing, worldwide#3,721of 459,295 brands · Top 1%
- Clothing, Italy#38of 5,997 brands · Top 1%
259k
estimated visits in September
1 mo ▼ −9.8%4 mo ▲ +46.3%
The monthly curve, 24 months of history and the category comparison.
Create your free account02 · Reviews
What customers say about KING.
The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.
KING holds 3.5 out of 5 on Trustpilot over 3,104 reviews, 56 of them in the last twelve months: 81% of customers give five stars and 7% one star. That volume places KING in the top 5% of the 270,321 Trustpilot pages in the Gravity index.
Clothing Store Shoe Store Sportswear Store Men's Clothing Store Women's Clothing Store Activewear Store
Data not available
Review velocity, TrustScore history and the category comparison are on the Gravity brand page.
03 · Products
What KING sells, ranked by sales.
The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.
KING sells on Shopify, 97% of its catalogue in stock. The best seller is NIKE SPORTSWEAR TECH FLEECE WINDRUN, at €65.00, followed by OLD SKOOL PLATFORM and CTAS MOVE HI WHITE/NATURAL IVORY/BL.
#1NIKE SPORTSWEAR TECH FLEECE WINDRUNKING€65.00In stock
#2OLD SKOOL PLATFORMKING€49.00In stock
#3CTAS MOVE HI WHITE/NATURAL IVORY/BLKING€59.00In stock- +View all productsRankings over time, ratings, stock and the ads that lead to each product. Free account.Sign in to Gravity
Share of the catalogue by product family.
The dominant category places KING in its comparison group.
- Average rating
- Data not available
- Rated products
- 0% of the catalogue
- In stock
- 97%
- Upper price quartile
- US$54.88
- Currency
- EUR
04 · Ads
What KING is advertising right now.
Meta and Google ads, as the Gravity brand page shows them; the blurred ones are placeholders. Every creative, how long it ran, its EU reach and the estimated monthly spend band are for signed-in members.
KING runs Meta ads on Facebook, Instagram, Messenger, Audience Network, Threads, and has advertised on Google since June 2022 (image, text, video).
HOKA Clifton 11 GTXKING - find your attitude1 Oct 2026image
HOKA Clifton 11 GTXKING - find your attitude1 Oct 2026image
KING - find your attitude1 Oct 2026video- +View all Meta adsReach per ad, how long each creative ran, and the estimated monthly spend band. Free account.Sign in to Gravity
Image ad20 Oct 2026KING S.P.A.verified
Text ad20 Oct 2026KING S.P.A.verified
Image ad20 Oct 2026KING S.P.A.verified
- +View all Google adsFormats, first and last seen, and the keywords the brand bids on. Free account.Sign in to Gravity
05 · Influencers
Who talks about KING.
The creators who tag @kingattitude_it on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.
Creators tag @kingattitude_it on Instagram, led by Senigallia Basket (11.2k followers, 0.2% engagement).
| Account | Profile | Followers | Engagement | Tags | Relationship |
|---|---|---|---|---|---|
| SSenigallia Basket@senigalliabasket2020asd · 🇮🇹 IT | Fitness sport bodybuilding Creator | 11.2k | 0.2% | 5 | Tagged @kingattitude_it |
06 · Competitors according to Gravity
Who KING competes with, by the numbers.
Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.
Gravity by Benchr finds competitors for KING among Clothing brands in Italy. The closest is Sports Direct, then Footshop, Sportive, Sportinn, outmaxshop.com, Sportlandia.
| Brand | Similarity | Gravity score | Est. traffic | Trustpilot | Meta ads | Products | |
|---|---|---|---|---|---|---|---|
| Sports Directsportsdirect.be | |||||||
| Footshopfootshop.it | |||||||
| Sportivesportive.com.tr | |||||||
| Sportinnsportinn.com.tr | |||||||
| outmaxshop.comoutmaxshop.com | |||||||
| Sportlandiasportlandia.md |
07 · Company
The company behind KING.
Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.
KING is a company based in Italy, founded in 2003 according to LinkedIn, on a domain registered in October 2021. It employs about 351 people.
- Legal name
- Data not available
- Registration no.
- Data not available
- VAT
- Data not available
- Legal form
- Data not available
- Entity country
- 🇮🇹 Italy
- Founded
- 2003, per LinkedIn
- Domain registered
- 5 Oct 2021
- Share capital
- Data not available
- Status
- Data not available
- President
- Data not available
- Activity code
- Data not available
- Employees
- 351 on LinkedIn
- Funding stage
- Data not available
- Total raised
- Data not available
- Investors
- Data not available
- VC-backed
- Data not available
- Own store
- kingattitude.it · Shopify · EUR
- Catalogue
- Data not available
- Retailers
- None recorded
- Open jobs
- None recorded
08 · What people ask about KING
What people ask Google about KING.
11 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.
Is KING legit?
According to Gravity by Benchr, KING is a brand based in Italy: its website has existed since October 2021, its Trustpilot profile is claimed by the brand, it sells on a Shopify store, it employs 351 people on LinkedIn, it has 65,216 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.
KING reviews: is it worth it?
Customers rate KING 3.5 out of 5 on Trustpilot over 3,104 reviews, 56 of them in the last twelve months: 81% give five stars, 7% one star. Gravity by Benchr places that review volume in the top 5% of the 270,321 Trustpilot pages in its index. Source: Gravity by Benchr Trustpilot reading, October 2026.
What does KING sell?
King Attitude is an Italian fashion retailer that sells clothing, shoes and accessories for men, women and children, including sportswear and outlet items. Gravity by Benchr classifies it under Clothing, with Activewear making up 0% of the catalogue. Source: Gravity by Benchr product classification, October 2026.
Is KING expensive?
KING's best seller, NIKE SPORTSWEAR TECH FLEECE WINDRUN, sells €65.00 on kingattitude.it. 97% of the catalogue is in stock. Gravity does not track prices daily: check kingattitude.it before buying. Source: Gravity by Benchr catalogue reading, October 2026.
KING promo code
Gravity by Benchr does not collect discount codes. What Gravity observes: KING advertises on Facebook and Instagram and on Google, where its offers often run. Check kingattitude.it for current promotions. Source: Gravity by Benchr ad records, October 2026.
Where to buy KING?
KING sells on its own website, kingattitude.it, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.
Who is behind KING?
Gravity by Benchr records a company based in Italy, founded in 2003 according to LinkedIn, on a domain registered in 2021, with 351 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.
Is KING doing well?
Yes. Gravity by Benchr estimates about 258,500 visits to kingattitude.it in September 2026, down 10% in a month and up 46% over three months. KING ranks #38 of 5,997 Clothing brands in Italy in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.
Which platform and tools does KING use?
Gravity by Benchr identifies kingattitude.it as a Shopify store (standard plan, not Shopify Plus), selling in EUR. The brand has claimed its Trustpilot profile. It advertises through Meta and on Google since June 2022. Source: Gravity by Benchr platform and advertising records, November 2026.
How much does KING spend on Meta ads?
Gravity by Benchr does not publish a spend figure for KING on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.
Who are the biggest Clothing brands in Italy?
Among Clothing brands in Italy in the Gravity by Benchr index, KING ranks #38 of 5,997 by estimated traffic. Its closest competitors on the same market are Sports Direct, Footshop, Sportive, Sportinn and outmaxshop.com. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.
Category
Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with KING.