Brand page · Clothing
Kitlocker: 377k visits a month, 11 active Meta ads.
Kitlocker — Kitlocker is a sportswear retailer that sells football kits, gym clothing, training equipment and other sportswear from brands like Nike, adidas and Joma. In September 2026 kitlocker.com drew an estimated 377k visits, down 7% on the month before. It ranks #136 of 19,668 Clothing brands and holds a 4.2 Trustpilot rating over 7,068 reviews.
Updated Traffic Sept 2026Meta ads 13 Oct 2026Google ads 21 Oct 2026Trustpilot Oct 2026
About the store
Kitlocker is a sportswear retailer that sells football kits, gym clothing, training equipment and other sportswear from brands like Nike, adidas and Joma.
01 · Traffic
How much traffic Kitlocker gets.
The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.
Kitlocker drew an estimated 377k visits in September 2026, down 7% on the month before and down 20% over three months.
- Worldwide#31,248of 4.5m sites · Top 1%
- In United Kingdom#1,523of 192k sites · Top 1%
- Clothing, worldwide#2,663of 459,295 brands · Top 1%
- Clothing, United Kingdom#136of 19,668 brands · Top 1%
377k
estimated visits in September
1 mo ▼ −7.1%4 mo ▼ −19.8%
The monthly curve, 24 months of history and the category comparison.
Create your free account02 · Reviews
What customers say about Kitlocker.
The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.
Kitlocker holds 4.2 out of 5 on Trustpilot over 7,068 reviews, 815 of them in the last twelve months: 85% of customers give five stars and 8% one star. That volume places Kitlocker in the top 5% of the 270,321 Trustpilot pages in the Gravity index, and its rating quality in the top 30%.
Activewear Store Hockey Store Printed Clothing Store Rugby Store Soccer Store Sportswear Store
Data not available
Review velocity, TrustScore history and the category comparison are on the Gravity brand page.
03 · Products
What Kitlocker sells, ranked by sales.
The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.
Gravity by Benchr has not read Kitlocker's catalogue yet.
Data not available
Data not available
Share of the catalogue by product family.
The dominant category places Kitlocker in its comparison group.
- Average rating
- Data not available
- Rated products
- Data not available
- In stock
- Data not available
- Upper price quartile
- Data not available
- Currency
- Data not available
04 · Ads
What Kitlocker is advertising right now.
Meta and Google ads, as the Gravity brand page shows them; the blurred ones are placeholders. Every creative, how long it ran, its EU reach and the estimated monthly spend band are for signed-in members.
Kitlocker runs Meta ads on Facebook, Instagram, Threads, and has advertised on Google since October 2025 (image, text, video).
KitlockerKitlocker12 Oct 2026image
Create Your Free Online Club ShopKitlocker7 Oct 2026image
Create Your Free Online Club ShopKitlocker29 Sept 2026image- +View all Meta adsReach per ad, how long each creative ran, and the estimated monthly spend band. Free account.Sign in to Gravity
Text ad21 Oct 2026Kitlocker.com Limitedverified
- +View all Google adsFormats, first and last seen, and the keywords the brand bids on. Free account.Sign in to Gravity
05 · Influencers
Who talks about Kitlocker.
The creators who tag @kitlocker on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.
Creators tag @kitlocker on Instagram, led by AFC Wimbledon (107k followers, 0.3% engagement).
| Account | Profile | Followers | Engagement | Tags | Relationship |
|---|---|---|---|---|---|
| AAFC Wimbledon@afc_wimbledon · 🇬🇧 GB | Pro sports athletes Creator | 107k | 0.3% | 22 | Tagged @kitlocker |
06 · Competitors according to Gravity
Who Kitlocker competes with, by the numbers.
Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.
Gravity by Benchr finds competitors for Kitlocker among Clothing brands. The closest is Avec Sport, then ekinsport.com, sudeporte.com, FLYERALARM sports, leagueoutfitters.com, BSN SPORTS.
| Brand | Similarity | Gravity score | Est. traffic | Trustpilot | Meta ads | Products | |
|---|---|---|---|---|---|---|---|
| Avec Sportavecsport.com | |||||||
| ekinsport.comekinsport.com | |||||||
| sudeporte.comsudeporte.com | |||||||
| FLYERALARM sportsflyeralarm-sports.com | |||||||
| leagueoutfitters.comleagueoutfitters.com | |||||||
| BSN SPORTSbsnsports.com |
07 · Company
The company behind Kitlocker.
Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.
Kitlocker is an e-commerce brand, founded in 2005 according to LinkedIn, on a domain registered in August 2005. It employs about 95 people.
- Legal name
- Data not available
- Registration no.
- Data not available
- VAT
- Data not available
- Legal form
- Data not available
- Entity country
- Data not available
- Founded
- 2005, per LinkedIn
- Domain registered
- 11 Aug 2005
- Share capital
- Data not available
- Status
- Data not available
- President
- Data not available
- Activity code
- Data not available
- Employees
- 95 on LinkedIn
- Funding stage
- Data not available
- Total raised
- Data not available
- Investors
- Data not available
- VC-backed
- Data not available
- Own store
- kitlocker.com
- Catalogue
- Data not available
- Retailers
- None recorded
- Open jobs
- None recorded
08 · What people ask about Kitlocker
What people ask Google about Kitlocker.
8 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.
Is Kitlocker legit or a scam?
According to Gravity by Benchr, Kitlocker is a brand: its website has existed since August 2005, its Trustpilot profile is claimed by the brand, it employs 95 people on LinkedIn, it has 35,359 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, September 2026.
What do customers say about Kitlocker?
Customers rate Kitlocker 4.2 out of 5 on Trustpilot over 7,068 reviews, 815 of them in the last twelve months: 85% give five stars, 8% one star. Gravity by Benchr places that review volume in the top 5% of the 270,321 Trustpilot pages in its index. Source: Gravity by Benchr Trustpilot reading, October 2026.
What is Kitlocker?
Kitlocker is a sportswear retailer that sells football kits, gym clothing, training equipment and other sportswear from brands like Nike, adidas and Joma. Gravity by Benchr classifies it under Clothing. Source: Gravity by Benchr product classification.
Is there a Kitlocker discount code?
Gravity by Benchr does not collect discount codes. What Gravity observes: Kitlocker advertises on Facebook and Instagram and on Google, where its offers often run. Check kitlocker.com for current promotions. Source: Gravity by Benchr ad records, October 2026.
Who owns Kitlocker?
Gravity by Benchr records a company, founded in 2005 according to LinkedIn, on a domain registered in 2005, with 95 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records.
Is Kitlocker doing well?
Not at the moment. Gravity by Benchr estimates about 376,800 visits to kitlocker.com in September 2026, down 7% in a month and down 20% over three months. Kitlocker ranks #136 of 19,668 Clothing brands in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.
What is Kitlocker's ad budget?
Gravity by Benchr does not publish a spend figure for Kitlocker on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Threads. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.
Who are the biggest Clothing brands?
Among Clothing brands in the Gravity by Benchr index, Kitlocker ranks #136 of 19,668 by estimated traffic. Its closest competitors on the same market are Avec Sport, ekinsport.com, sudeporte.com, FLYERALARM sports and leagueoutfitters.com. Source: Gravity by Benchr competitor analysis, same category, same market, similar size.
Category
Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Kitlocker.