Brand page · Pool & Spa · Germany
KLAFS: 37.5k visits a month, 79 active Meta ads, Gravity score 756.
KLAFS — KLAFS GmbH is a global manufacturer of premium saunas and spa solutions, producing sauna, steam rooms, infrared cabins, and wellness products. In September 2026 klafs.de drew an estimated 37.5k visits, up 59% on the month before. It ranks #17 of 150 Pool & Spa brands in Germany.
Updated Traffic Sept 2026Meta ads 8 Oct 2026Google ads 21 Oct 2026Trustpilot Oct 2026Gravity score 2 Nov 2026
Gravity score
Percentiles within 15 peers: Pool & Spa brands in Germany with 30K–100K monthly visits. Recomputed nightly, last on 2 Nov 2026.
About the store
KLAFS GmbH is a global manufacturer of premium saunas and spa solutions, producing sauna, steam rooms, infrared cabins, and wellness products.
01 · Traffic
How much traffic KLAFS gets.
The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.
KLAFS drew an estimated 37.5k visits in September 2026, up 59% on the month before and up 30% over three months.
- Worldwide#217,648of 4.5m sites · Top 5%
- In Germany#9,653of 184k sites · Top 10%
- Pool & Spa, worldwide#233of 9,591 brands · Top 5%
- Pool & Spa, Germany#17of 150 brands · Top 20%
37.5k
estimated visits in September
1 mo ▲ +58.6%4 mo ▲ +29.7%
The monthly curve, 24 months of history and the category comparison.
Create your free account02 · Reviews
What customers say about KLAFS.
The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.
KLAFS holds 3.8 out of 5 on Trustpilot over 2 reviews, 2 of them in the last twelve months: 100% of customers give five stars and 0% one star.
Data not available
Review velocity, TrustScore history and the category comparison are on the Gravity brand page.
03 · Products
What KLAFS sells, ranked by sales.
The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.
Gravity by Benchr has not read KLAFS's catalogue yet.
Data not available
Data not available
Share of the catalogue by product family.
The dominant category places KLAFS in its comparison group.
- Average rating
- Data not available
- Rated products
- Data not available
- In stock
- Data not available
- Upper price quartile
- Data not available
- Currency
- Data not available
04 · Ads
What KLAFS is advertising right now.
Meta and Google ads, as the Gravity brand page shows them; the blurred ones are placeholders. Every creative, how long it ran, its EU reach and the estimated monthly spend band are for signed-in members.
KLAFS runs Meta ads on Facebook, Instagram, Messenger, Threads, and has advertised on Google since October 2023 (image, text, video).
Op maat gemaakt. Made in Germany.KLAFS - My Sauna and Spa7 Oct 2026video
Jetzt KLAFS Wunschsauna planen.KLAFS - My Sauna and Spa7 Oct 2026video
Op maat gemaakt. Made in Germany.KLAFS - My Sauna and Spa5 Oct 2026video- +View all Meta adsReach per ad, how long each creative ran, and the estimated monthly spend band. Free account.Sign in to Gravity
Text ad21 Oct 2026KLAFS GmbHverified
Text ad21 Oct 2026KLAFS GmbHverified
Text ad21 Oct 2026KLAFS GmbHverified
- +View all Google adsFormats, first and last seen, and the keywords the brand bids on. Free account.Sign in to Gravity
05 · Influencers
Who talks about KLAFS.
The creators who tag @klafs_my_sauna_and_spa on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.
Creators tag @klafs_my_sauna_and_spa on Instagram, led by Bayside Hotel Scharbeutz (19.1k followers, 2.5% engagement).
| Account | Profile | Followers | Engagement | Tags | Relationship |
|---|---|---|---|---|---|
| BBayside Hotel Scharbeutz@bayside.hotel · 🇩🇪 DE | Travel tourism exploration Creator | 19.1k | 2.5% | 1 | Tagged @klafs_my_sauna_and_spa |
06 · Competitors according to Gravity
Who KLAFS competes with, by the numbers.
Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.
Gravity by Benchr finds competitors for KLAFS among Pool & Spa brands in Germany. The closest is kokido.com, then PDC Spas, Aussie Plunge Pools, tylo.com, pahlen.com, Hydropool Hot Tubs.
| Brand | Similarity | Gravity score | Est. traffic | Trustpilot | Meta ads | Products | |
|---|---|---|---|---|---|---|---|
| kokido.comkokido.com | |||||||
| PDC Spaspdcspas.com | |||||||
| Aussie Plunge Poolsaussieplungepools.com.au | |||||||
| tylo.comtylo.com | |||||||
| pahlen.compahlen.com | |||||||
| Hydropool Hot Tubshydropoolhottubs.com |
07 · Company
The company behind KLAFS.
Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.
KLAFS is a company based in Germany, founded in 1928 according to LinkedIn. It employs about 168 people.
- Legal name
- Data not available
- Registration no.
- Data not available
- VAT
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- Legal form
- Data not available
- Entity country
- 🇩🇪 Germany
- Founded
- 1928, per LinkedIn
- Domain registered
- Data not available
- Share capital
- Data not available
- Status
- Data not available
- President
- Data not available
- Activity code
- Data not available
- Employees
- 168 on LinkedIn
- Funding stage
- Data not available
- Total raised
- Data not available
- Investors
- Data not available
- VC-backed
- Data not available
- Own store
- klafs.de
- Catalogue
- Data not available
- Retailers
- None recorded
- Open jobs
- None recorded
08 · What people ask about KLAFS
What people ask Google about KLAFS.
7 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.
Is KLAFS legit or a scam?
According to Gravity by Benchr, KLAFS is a brand based in Germany: its Trustpilot profile is claimed by the brand, it employs 168 people on LinkedIn, it has 30,061 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.
What is KLAFS known for?
KLAFS GmbH is a global manufacturer of premium saunas and spa solutions, producing sauna, steam rooms, infrared cabins, and wellness products. Gravity by Benchr classifies it under Pool & Spa. Source: Gravity by Benchr product classification.
Does KLAFS have a discount code?
Gravity by Benchr does not collect discount codes. What Gravity observes: KLAFS advertises on Facebook and Instagram and on Google, where its offers often run. Check klafs.de for current promotions. Source: Gravity by Benchr ad records, October 2026.
Who owns KLAFS?
Gravity by Benchr records a company based in Germany, founded in 1928 according to LinkedIn, with 168 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.
Is KLAFS doing well?
Yes. Gravity by Benchr estimates about 37,500 visits to klafs.de in September 2026, up 59% in a month and up 30% over three months. KLAFS ranks #17 of 150 Pool & Spa brands in Germany in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.
How much does KLAFS spend on Meta ads?
Gravity by Benchr does not publish a spend figure for KLAFS on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Threads. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.
Who are the biggest Pool & Spa brands in Germany?
Among Pool & Spa brands in Germany in the Gravity by Benchr index, KLAFS ranks #17 of 150 by estimated traffic. Its closest competitors on the same market are kokido.com, PDC Spas, Aussie Plunge Pools, tylo.com and pahlen.com. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.
Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with KLAFS.