Brand page · Household Supplies · Australia
KOALA ECO: 42.9k visits a month, 218 active Meta ads, Gravity score 704.
KOALA ECO — KOALA ECO makes safe, powerful, plant-based cleaning, home and body care products formulated with Australian essential oils, designed to bring more nature into daily life. In September 2026 koala.eco drew an estimated 42.9k visits, up 1% on the month before. It ranks #23 of 815 Household Supplies brands in Australia.
Updated Traffic Sept 2026Meta ads 7 Oct 2026Google ads 20 Oct 2026Instagram Sept 2026Trustpilot Oct 2026Catalogue Oct 2026Gravity score 2 Nov 2026
Gravity score
Percentiles within 34 peers: Household Supplies brands in Australia with 30K–100K monthly visits. Recomputed nightly, last on 2 Nov 2026.
About the store
KOALA ECO makes safe, powerful, plant-based cleaning, home and body care products formulated with Australian essential oils, designed to bring more nature into daily life.
01 · Traffic
How much traffic KOALA ECO gets.
The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.
KOALA ECO drew an estimated 42.9k visits in September 2026, up 1% on the month before and down 22% over three months.
- Worldwide#193,695of 4.5m sites · Top 5%
- In Australia#4,833of 105k sites · Top 5%
- Household Supplies, worldwide#858of 30,320 brands · Top 5%
- Household Supplies, Australia#23of 815 brands · Top 5%
42.9k
estimated visits in September
1 mo ▲ +0.8%4 mo ▼ −22.5%
The monthly curve, 24 months of history and the category comparison.
Create your free account02 · Reviews
What customers say about KOALA ECO.
The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.
KOALA ECO holds 3.2 out of 5 on Trustpilot over 5 reviews, 5 of them in the last twelve months: 40% of customers give five stars and 40% one star.
Cleaning Products Supplier Home Goods Store
Data not available
Review velocity, TrustScore history and the category comparison are on the Gravity brand page.
03 · Products
What KOALA ECO sells, ranked by sales.
The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.
KOALA ECO sells on Shopify, 95% of its catalogue in stock. The best seller is Natural Multi-Purpose Kitchen Cleaner, at A$14.95–A$29.95, followed by Natural Laundry Wash and Natural Dish Soap - Refill.
#1Natural Multi-Purpose Kitchen CleanerKOALA ECOA$14.95–A$29.95In stock
#2Natural Laundry WashKOALA ECOA$29.95In stock
#3Natural Dish Soap - RefillKOALA ECOA$24.95In stock- +View all productsRankings over time, ratings, stock and the ads that lead to each product. Free account.Sign in to Gravity
Share of the catalogue by product family.
The dominant category places KOALA ECO in its comparison group.
- Average rating
- 4.97 / 5
- Rated products
- 97% of the catalogue
- In stock
- 95%
- Upper price quartile
- US$20.89
- Currency
- AUD
04 · Ads
What KOALA ECO is advertising right now.
Meta and Google ads, as the Gravity brand page shows them; the blurred ones are placeholders. Every creative, how long it ran, its EU reach and the estimated monthly spend band are for signed-in members.
KOALA ECO runs Meta ads on Facebook, Instagram, Messenger, Audience Network, Threads, whatsapp, and has advertised on Google since April 2024 (image, text, video).
Award-Winning Dish SoapKoala Eco6 Oct 2026image
Natural CleaningKoala Eco6 Oct 2026video
Made with Australian Essential OilsKoala Eco6 Oct 2026image- +View all Meta adsReach per ad, how long each creative ran, and the estimated monthly spend band. Free account.Sign in to Gravity
Text ad20 Oct 2026KOALA ECO COMPANY PTY LTDverified
Text ad20 Oct 2026KOALA ECO COMPANY PTY LTDverified
Text ad20 Oct 2026KOALA ECO COMPANY PTY LTDverified
- +View all Google adsFormats, first and last seen, and the keywords the brand bids on. Free account.Sign in to Gravity
05 · Influencers
Who talks about KOALA ECO.
The creators who tag @koalaeco on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.
Creators tag @koalaeco on Instagram, led by Rachael| Motivation | Resets | Mom Life (190k followers, 0.8% engagement).
| Account | Profile | Followers | Engagement | Tags | Relationship |
|---|---|---|---|---|---|
| RRachael| Motivation | Resets | Mom Life@routinelyrachael · 🇺🇸 US | Parenting family Creator | 190k | 0.8% | 3 | Tagged @koalaeco |
06 · Competitors according to Gravity
Who KOALA ECO competes with, by the numbers.
Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.
Gravity by Benchr finds competitors for KOALA ECO among Household Supplies brands in Australia. The closest is Soapnut Republic, then minq, The Australian Eucalyptus Oil Company, Kynvale, WASH WILD, The Dirt Company.
| Brand | Similarity | Gravity score | Est. traffic | Trustpilot | Meta ads | Products | |
|---|---|---|---|---|---|---|---|
| Soapnut Republicsoapnutrepublic.com | |||||||
| minqminq.co | |||||||
| The Australian Eucalyptus Oil Companyaustralianeucalyptusoil.com.au | |||||||
| Kynvalekynvale.com | |||||||
| WASH WILDwashwild.com.au | |||||||
| The Dirt Companythedirtcompany.com.au |
07 · Company
The company behind KOALA ECO.
Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.
KOALA ECO is a company based in Edgecliff, Australia, founded in 2017 according to LinkedIn, on a domain registered in April 2017. It employs about 19 people and is listed at seed stage.
- Legal name
- Data not available
- Registration no.
- Data not available
- VAT
- Data not available
- Legal form
- Data not available
- Entity country
- 🇦🇺 Australia · Edgecliff
- Founded
- 2017, per LinkedIn
- Domain registered
- 6 Apr 2017
- Share capital
- Data not available
- Status
- Operating
- President
- Data not available
- Activity code
- Data not available
- Employees
- 19 on LinkedIn
- Funding stage
- Seed · last deal: debt financing
- Total raised
- Data not available
- Investors
- Data not available
- VC-backed
- Data not available
- Own store
- koala.eco · Shopify · AUD
- Catalogue
- 34 collections
- Retailers
- None recorded
- Open jobs
- None recorded
08 · What people ask about KOALA ECO
What people ask Google about KOALA ECO.
10 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.
Is KOALA ECO a legit company?
According to Gravity by Benchr, KOALA ECO is a brand based in Edgecliff, Australia: its website has existed since April 2017, it sells on a Shopify store, it employs 19 people on LinkedIn, it has 203,896 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.
What does KOALA ECO sell?
KOALA ECO makes safe, powerful, plant-based cleaning, home and body care products formulated with Australian essential oils, designed to bring more nature into daily life. Gravity by Benchr classifies it under Household Supplies, with Household Cleaning Supplies making up 47% of the catalogue. Source: Gravity by Benchr product classification, October 2026.
KOALA ECO prices: how much is it?
KOALA ECO's best seller, Natural Multi-Purpose Kitchen Cleaner, sells from A$14.95 to A$29.95 on koala.eco. 95% of the catalogue is in stock. Gravity does not track prices daily: check koala.eco before buying. Source: Gravity by Benchr catalogue reading, October 2026.
Is there a KOALA ECO discount code?
Gravity by Benchr does not collect discount codes. What Gravity observes: KOALA ECO advertises on Facebook and Instagram and on Google, where its offers often run. Check koala.eco for current promotions. Source: Gravity by Benchr ad records, October 2026.
Where can I buy KOALA ECO?
KOALA ECO sells on its own website, koala.eco, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.
Who is behind KOALA ECO?
Gravity by Benchr records a company based in Edgecliff, Australia, founded in 2017 according to LinkedIn, on a domain registered in 2017, with 19 employees on LinkedIn, listed at seed stage. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.
Is KOALA ECO doing well?
Not at the moment. Gravity by Benchr estimates about 42,900 visits to koala.eco in September 2026, up 1% in a month and down 22% over three months. KOALA ECO ranks #23 of 815 Household Supplies brands in Australia in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.
Which platform and tools does KOALA ECO use?
Gravity by Benchr identifies koala.eco as a Shopify store (standard plan, not Shopify Plus), selling in AUD. It advertises through Meta and on Google since April 2024. Source: Gravity by Benchr platform and advertising records, November 2026.
What is KOALA ECO's ad budget?
Gravity by Benchr does not publish a spend figure for KOALA ECO on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads, WhatsApp. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.
Who are the biggest Household Supplies brands in Australia?
Among Household Supplies brands in Australia in the Gravity by Benchr index, KOALA ECO ranks #23 of 815 by estimated traffic. Its closest competitors on the same market are Soapnut Republic, minq, The Australian Eucalyptus Oil Company, Kynvale and WASH WILD. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.
Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with KOALA ECO.