Brand page · Shoes · United States
KOIO: 217k visits a month, 496 active Meta ads, Gravity score 618.
KOIO — KOIO is a modern footwear brand that creates timeless leather sneakers handcrafted in Italy. In September 2026 koio.co drew an estimated 217k visits, down 16% on the month before. It ranks #153 of 6,771 Shoes brands in United States and holds a 4.0 Trustpilot rating over 349 reviews.
Updated Traffic Sept 2026Meta ads 7 Oct 2026Google ads 21 Oct 2026Instagram Sept 2026Trustpilot Oct 2026Catalogue Oct 2026Gravity score 2 Nov 2026
Gravity score
Percentiles within 259 peers: Shoes brands in United States with 100K–1M monthly visits. Recomputed nightly, last on 2 Nov 2026.
About the store
KOIO is a modern footwear brand that creates timeless leather sneakers handcrafted in Italy.
01 · Traffic
How much traffic KOIO gets.
The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.
KOIO drew an estimated 217k visits in September 2026, down 16% on the month before and down 25% over three months.
- Worldwide#48,880of 4.5m sites · Top 5%
- In United States#16,009of 1.2m sites · Top 5%
- Shoes, worldwide#980of 46,962 brands · Top 5%
- Shoes, United States#153of 6,771 brands · Top 5%
217k
estimated visits in September
1 mo ▼ −16.3%4 mo ▼ −25.3%
The monthly curve, 24 months of history and the category comparison.
Create your free account02 · Reviews
What customers say about KOIO.
The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.
KOIO holds 4.0 out of 5 on Trustpilot over 349 reviews, 133 of them in the last twelve months: 74% of customers give five stars and 19% one star. That volume places KOIO in the top 20% of the 270,321 Trustpilot pages in the Gravity index, and its rating quality in the top 40%.
Shopping & Fashion
Data not available
Review velocity, TrustScore history and the category comparison are on the Gravity brand page.
03 · Products
What KOIO sells, ranked by sales.
The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.
KOIO sells on Shopify, 96% of its catalogue in stock. The best seller is Capri Leather Sneaker in Triple White, at US$275.00, followed by Shipping Protection by Route and Koio Eco Protect.
#1Capri Leather Sneaker in Triple WhiteKOIOUS$275.00In stock
#2Shipping Protection by RouteKOIOUS$0.98–US$140.38In stock
#3Koio Eco ProtectKOIOUS$25.00In stock- +View all productsRankings over time, ratings, stock and the ads that lead to each product. Free account.Sign in to Gravity
Share of the catalogue by product family.
The dominant category places KOIO in its comparison group.
- Average rating
- 4.81 / 5
- Rated products
- 93% of the catalogue
- In stock
- 96%
- Upper price quartile
- US$275.00
- Currency
- USD
04 · Ads
What KOIO is advertising right now.
Meta and Google ads, as the Gravity brand page shows them; the blurred ones are placeholders. Every creative, how long it ran, its EU reach and the estimated monthly spend band are for signed-in members.
KOIO runs Meta ads on Facebook, Instagram, Messenger, Audience Network, Threads, whatsapp, and has advertised on Google since August 2024 (image, text, video).
The Primo High Top is BackKoio6 Oct 2026image
The Primo High Top ReturnsKoio6 Oct 2026image
The High Top, RefinedKoio6 Oct 2026image- +View all Meta adsReach per ad, how long each creative ran, and the estimated monthly spend band. Free account.Sign in to Gravity
Image ad21 Oct 2026Koio Collectiveverified
Text ad21 Oct 2026刘伯君verified
Text ad21 Oct 2026Koio Collectiveverified
- +View all Google adsFormats, first and last seen, and the keywords the brand bids on. Free account.Sign in to Gravity
05 · Influencers
Who talks about KOIO.
The creators who tag @koio on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.
Creators tag @koio on Instagram, led by Miles Reza (347k followers, 0.0% engagement).
| Account | Profile | Followers | Engagement | Tags | Relationship |
|---|---|---|---|---|---|
| MMiles Reza@milesreza · 🇺🇸 US | Fashion style luxury Creator | 347k | 0.0% | 3 | Tagged @koio |
06 · Competitors according to Gravity
Who KOIO competes with, by the numbers.
Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.
Gravity by Benchr finds competitors for KOIO among Shoes brands in United States. The closest is NPS Solovair EU, then Nisolo, Herring Shoes, Crockett & Jones, CrepProtect, Cosmos-Algerie.
| Brand | Similarity | Gravity score | Est. traffic | Trustpilot | Meta ads | Products | |
|---|---|---|---|---|---|---|---|
| NPS Solovair EUeu.nps-solovair.com | |||||||
| Nisolonisolo.com | |||||||
| Herring Shoesherringshoes.co.uk | |||||||
| Crockett & Jonescrockettandjones.com | |||||||
| CrepProtectcrepprotect.com | |||||||
| Cosmos-Algeriecosmos-algerie.com |
07 · Company
The company behind KOIO.
Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.
KOIO is a company based in Medley, United States, founded in 2014 according to LinkedIn, on a domain registered in July 2017. It employs about 55 people and is listed at early_stage_venture stage.
- Legal name
- Data not available
- Registration no.
- Data not available
- VAT
- Data not available
- Legal form
- Data not available
- Entity country
- 🇺🇸 United States · Medley
- Founded
- 2014, per LinkedIn
- Domain registered
- 5 Jul 2017
- Share capital
- Data not available
- Status
- Operating
- President
- Data not available
- Activity code
- Data not available
- Employees
- 55 on LinkedIn
- Funding stage
- Early stage venture · last deal: series a
- Total raised
- Data not available
- Investors
- Data not available
- VC-backed
- Data not available
- Own store
- koio.co · Shopify · USD
- Catalogue
- 511 collections
- Retailers
- None recorded
- Open jobs
- None recorded
08 · What people ask about KOIO
What people ask Google about KOIO.
11 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.
Is KOIO a legit company?
According to Gravity by Benchr, KOIO is a brand based in Medley, United States: its website has existed since July 2017, its Trustpilot profile is claimed by the brand, it sells on a Shopify store, it employs 55 people on LinkedIn, it has 147,464 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.
What do customers say about KOIO?
Customers rate KOIO 4.0 out of 5 on Trustpilot over 349 reviews, 133 of them in the last twelve months: 74% give five stars, 19% one star. Gravity by Benchr places that review volume in the top 20% of the 270,321 Trustpilot pages in its index. Source: Gravity by Benchr Trustpilot reading, October 2026.
What is KOIO?
KOIO is a modern footwear brand that creates timeless leather sneakers handcrafted in Italy. Gravity by Benchr classifies it under Shoes, with Sneakers making up 61% of the catalogue. Source: Gravity by Benchr product classification, October 2026.
How much does KOIO cost?
KOIO's best seller, Capri Leather Sneaker in Triple White, sells US$275.00 on koio.co. 96% of the catalogue is in stock. Gravity does not track prices daily: check koio.co before buying. Source: Gravity by Benchr catalogue reading, October 2026.
Is there a KOIO discount code?
Gravity by Benchr does not collect discount codes. What Gravity observes: KOIO advertises on Facebook and Instagram and on Google, where its offers often run. Check koio.co for current promotions. Source: Gravity by Benchr ad records, October 2026.
Where can I buy KOIO?
KOIO sells on its own website, koio.co, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.
Who is behind KOIO?
Gravity by Benchr records a company based in Medley, United States, founded in 2014 according to LinkedIn, on a domain registered in 2017, with 55 employees on LinkedIn, listed at early_stage_venture stage. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.
Is KOIO doing well?
Not at the moment. Gravity by Benchr estimates about 217,100 visits to koio.co in September 2026, down 16% in a month and down 25% over three months. KOIO ranks #153 of 6,771 Shoes brands in United States in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.
Which platform and tools does KOIO use?
Gravity by Benchr identifies koio.co as a Shopify store (standard plan, not Shopify Plus), selling in USD. The brand has claimed its Trustpilot profile. It advertises through Meta and on Google since August 2024. Source: Gravity by Benchr platform and advertising records, November 2026.
How much does KOIO spend on Meta ads?
Gravity by Benchr does not publish a spend figure for KOIO on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads, WhatsApp. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.
Who are the biggest Shoes brands in United States?
Among Shoes brands in United States in the Gravity by Benchr index, KOIO ranks #153 of 6,771 by estimated traffic. Its closest competitors on the same market are NPS Solovair EU, Nisolo, Herring Shoes, Crockett & Jones and CrepProtect. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.
Category
Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with KOIO.