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Brand page · Clothing

KRAKATAU Top 5% worldwide Top 5% in Clothing
krakatauwear.com· Shopify·Since 2016

KRAKATAU traffic, ads & competitors 117k visits a month, 2 active Meta ads.

KRAKATAU — KRAKATAU is a clothing brand that creates functional outerwear combining refined aesthetics with everyday utility, available in over 500 premium stores across Europe and Asia. In September 2026 krakatauwear.com drew an estimated 117k visits, up 36% on the month before. It ranks #35 of 290 Clothing brands and holds a 2.0 Trustpilot rating over 19 reviews.

krakatauwear.com@krakatauwear 81kLinkedIn 1.6kTrustpilot 2.0Meta Ad Library 2

Updated Traffic Sept 2026Meta ads 13 Oct 2026Google ads 20 Oct 2026Trustpilot Oct 2026Catalogue Oct 2026

Estimated traffic
117k
+36% vs. August 2026
Instagram followers
81k
369 posts · @krakatauwear
Trustpilot
2.0
19 reviews · 5 in 12 months
Meta ads
2
active · on Google since 2022
Products
79%
in stock
Rank in Russia
#35
of 290 in Clothing
LinkedIn
1.6k
followers · 12 employees
Earned media value
€5.5k
per month, Instagram

Gravity score

—Data not available

How the score is calculated

About the store

KRAKATAU is a clothing brand that creates functional outerwear combining refined aesthetics with everyday utility, available in over 500 premium stores across Europe and Asia.

01 · Traffic

KRAKATAU website traffic

The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.

KRAKATAU drew an estimated 117k visits in September 2026, up 36% on the month before and up 81% over three months.

  • Worldwide#82,021of 4.5m sites · Top 5%
  • In Russia#2,859of 133k sites · Top 5%
  • Clothing, worldwide#7,773of 459,295 brands · Top 5%
  • Clothing, Russia#35of 290 brands · Top 20%
Monthly visitssource Sept 2026

117k

estimated visits in September

1 mo ▲ +36.5%4 mo ▲ +80.6%

The monthly curve, 24 months of history and the category comparison.

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Audience by country, free account
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02 · Reviews

KRAKATAU reviews

The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.

KRAKATAU holds 2.0 out of 5 on Trustpilot over 19 reviews, 5 of them in the last twelve months: 11% of customers give five stars and 58% one star. That volume places KRAKATAU in the top 50% of the 270,321 Trustpilot pages in the Gravity index.

Trustpilotread 20 Oct 2026
2.0TrustScore · 19 reviews · 5 in 12 months
Top 50% review volume
5 ★11%
4 ★16%
3 ★5%
2 ★11%
1 ★58%

Streetwear Store Clothing Store Women's Clothing Store Outerwear Store Men's Clothing Store Outdoor Clothing and Equipment Shop

Google reviewsData not available

Data not available

Review velocity, TrustScore history and the category comparison are on the Gravity brand page.

03 · Products

KRAKATAU best-selling products

The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.

KRAKATAU sells on Shopify, 79% of its catalogue in stock. The best seller is Ботинки JASPER HKJSP01, at RUB 14,990.00, followed by Трусы из FABreath® (3 пары) Hm52-115 and Шерстяной шарф-воротник Pu91.

ProductsCatalogue read Oct 2026
Catalogue mixOct 2026
Outerwear93%
Clothing Accessories1%
Pants1%
Clothing1%

Share of the catalogue by product family.

Activity mixdominant: Clothing
Clothing97%
Clothing Accessories3%
Gift Cards0%

The dominant category places KRAKATAU in its comparison group.

Prices and ratingsstore data
Average rating
Data not available
Rated products
0% of the catalogue
In stock
79%
Upper price quartile
US$211.16
Currency
RUB

05 · Influencers

KRAKATAU influencers

The creators who tag @krakatauwear on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.

Creators tag @krakatauwear on Instagram, led by Sergey Timoshov (15.8k followers, 1.2% engagement).

Influencersaccounts tagging @krakatauwear · Instagram
AccountProfileFollowersEngagementTagsRelationship
SSergey Timoshov@smerega · 🇷🇺 RUMusic concerts dance Creator15.8k1.2%2Tagged @krakatauwear
Engagement is the median of recent posts.See all

06 · Competitors according to Gravity

KRAKATAU competitors and alternatives

Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.

Gravity by Benchr finds competitors for KRAKATAU among Clothing brands. The closest is KUHL, then Columbia Sportswear, kathmandu.com.au, thenorthface.cl, Trespass, columbiasportswear.de.

CompetitorsClothing · similarity out of 100
BrandSimilarityGravity scoreEst. trafficInstagramTrustpilotMeta adsProducts
KUHLkuhl.com
Columbia Sportswearcolumbiasportswear.co.in
kathmandu.com.aukathmandu.com.au
thenorthface.clthenorthface.cl
Trespasstrespass.com
columbiasportswear.decolumbiasportswear.de
Competitors Gravity finds for KRAKATAU. Similarity, Gravity score, traffic, social, reviews, ads and catalogue are for subscribers.Compare KRAKATAU with KUHL

07 · Company

Who is behind KRAKATAU?

Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.

KRAKATAU is an e-commerce brand, founded in 1999 according to LinkedIn, on a domain registered in August 2016. It employs about 12 people.

Legal entityGravity index, Sept 2026
Founded
1999, per LinkedIn
Domain registered
15 Aug 2016
Employees
12 on LinkedIn
DistributionGravity index, Sept 2026
Own store
krakatauwear.com · Shopify · RUB
Retailers
None recorded
Open jobs
None recorded

08 · What people ask about KRAKATAU

What people ask Google about KRAKATAU.

11 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.

Is KRAKATAU a legit company?

According to Gravity by Benchr, KRAKATAU is a brand: its website has existed since August 2016, it sells on a Shopify store, it employs 12 people on LinkedIn, it has 81,010 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, September 2026.

KRAKATAU reviews: is it worth it?

Customers rate KRAKATAU 2.0 out of 5 on Trustpilot over 19 reviews, 5 of them in the last twelve months: 11% give five stars, 58% one star. Gravity by Benchr places that review volume in the top 50% of the 270,321 Trustpilot pages in its index. Source: Gravity by Benchr Trustpilot reading, October 2026.

What does KRAKATAU sell?

KRAKATAU is a clothing brand that creates functional outerwear combining refined aesthetics with everyday utility, available in over 500 premium stores across Europe and Asia. Gravity by Benchr classifies it under Clothing, with Outerwear making up 93% of the catalogue. Source: Gravity by Benchr product classification, October 2026.

KRAKATAU prices: how much is it?

KRAKATAU's best seller, Ботинки JASPER HKJSP01, sells RUB 14,990.00 on krakatauwear.com. 79% of the catalogue is in stock. Gravity does not track prices daily: check krakatauwear.com before buying. Source: Gravity by Benchr catalogue reading, October 2026.

Does KRAKATAU have a discount code?

Gravity by Benchr does not collect discount codes. What Gravity observes: KRAKATAU advertises on Facebook and Instagram and on Google, where its offers often run. Check krakatauwear.com for current promotions. Source: Gravity by Benchr ad records, October 2026.

Where to buy KRAKATAU?

KRAKATAU sells on its own website, krakatauwear.com, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data.

Who owns KRAKATAU?

Gravity by Benchr records a company, founded in 1999 according to LinkedIn, on a domain registered in 2016, with 12 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records.

Is KRAKATAU doing well?

Yes. Gravity by Benchr estimates about 117,300 visits to krakatauwear.com in September 2026, up 36% in a month and up 81% over three months. KRAKATAU ranks #35 of 290 Clothing brands in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.

Which platform and tools does KRAKATAU use?

Gravity by Benchr identifies krakatauwear.com as a Shopify store (standard plan, not Shopify Plus), selling in RUB. It advertises through Meta and on Google since August 2022. Source: Gravity by Benchr platform and advertising records.

How much does KRAKATAU spend on Meta ads?

Gravity by Benchr does not publish a spend figure for KRAKATAU on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Audience Network, Threads. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.

Who are the biggest Clothing brands?

Among Clothing brands in the Gravity by Benchr index, KRAKATAU ranks #35 of 290 by estimated traffic. Its closest competitors on the same market are KUHL, Columbia Sportswear, kathmandu.com.au, thenorthface.cl and Trespass. Source: Gravity by Benchr competitor analysis, same category, same market, similar size.

Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with KRAKATAU.