Brand page · Personal Care · United States

KraveBeauty Top 5% worldwide Top 5% in United States Top 5% in Personal Care Top 5% in Personal Care in United States
kravebeauty.com·🇺🇸 New York, United States· Shopify·Since 2017

KraveBeauty: 144K visits a month, 58 active Meta ads, Gravity score 524.

KraveBeauty — KraveBeauty is a skincare brand that offers uncomplicated, basic products for intentional skincare, focusing on barrier-first recovery and combining K-Beauty innovation with a 'slow down' skincare mindset. In September 2026 kravebeauty.com drew an estimated 144K visits, up 32% on the month before. It ranks #566 of 33,626 Personal Care brands in United States.

kravebeauty.com@kravebeauty 264KYouTube 6KLinkedIn 16.7KTrustpilot 3.3Meta Ad Library 58

Updated Traffic Sept 2026Meta ads 7 Oct 2026Google ads 21 Oct 2026Instagram Sept 2026Trustpilot Oct 2026Catalogue Oct 2026Gravity score 2 Nov 2026

Estimated traffic
144K
+32% vs. August 2026
Instagram followers
264K
2,734 posts · @kravebeauty
Trustpilot
3.3
7 reviews
Meta ads
58
active · on Google since 2025
Products
94%
in stock · 46 collections
Rank in United States
#566
of 33,626 in Personal Care
LinkedIn
16.7K
followers · 23 employees
Earned media value
€23.3k
per month, Instagram

Gravity score

524/ 1000 · 10 of 10 indicators rated
Brand Power558
Momentum389
Performance624

Percentiles within 792 peers: Personal Care brands in United States with 100K–1M monthly visits. Recomputed nightly, last on 2 Nov 2026.

How the score is calculated

About the store

KraveBeauty is a skincare brand that offers uncomplicated, basic products for intentional skincare, focusing on barrier-first recovery and combining K-Beauty innovation with a 'slow down' skincare mindset.

01 · Traffic

How much traffic KraveBeauty gets.

The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.

KraveBeauty drew an estimated 144K visits in September 2026, up 32% on the month before and down 14% over three months.

  • Worldwide#68,964of 4.5M sites · Top 5%
  • In United States#22,724of 1.2M sites · Top 5%
  • Personal Care, worldwide#3,289of 215,119 brands · Top 5%
  • Personal Care, United States#566of 33,626 brands · Top 5%
Monthly visitssource Sept 2026

144K

estimated visits in September

1 mo ▲ +32.2%4 mo ▼ −14.1%

The monthly curve, 24 months of history and the category comparison.

Create your free account
Audience by country, free account
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02 · Reviews

What customers say about KraveBeauty.

The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.

KraveBeauty holds 3.3 out of 5 on Trustpilot over 7 reviews: 43% of customers give five stars and 57% one star.

Trustpilotread 20 Oct 2026
3.3TrustScore · 7 reviews
5 ★43%
4 ★0%
3 ★0%
2 ★0%
1 ★57%

Skin Care Products Vending Machine Cosmetics Industry Beauty Supply Store Health and Beauty Shop Beauty Product Supplier Cosmetics Store

Google reviewsData not available

Data not available

Review velocity, TrustScore history and the category comparison are on the Gravity brand page.

03 · Products

What KraveBeauty sells, ranked by sales.

The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.

KraveBeauty sells on Shopify, 94% of its catalogue in stock. The best seller is Great Barrier Relief, at US$29.00–US$50.00, followed by Matcha Hemp Hydrating Cleanser and Oat So Simple Water Cream.

ProductsCatalogue read Oct 2026
Catalogue mixOct 2026
Cosmetics81%
Bundles6%
Gift Cards3%
Makeup Bags3%

Share of the catalogue by product family.

Activity mixdominant: Personal Care
Personal Care88%
Bundles6%
Gift Cards3%
Cosmetic & Toiletry Bags3%

The dominant category places KraveBeauty in its comparison group.

Prices and ratingsstore data
Average rating
4.48 / 5
Rated products
91% of the catalogue
In stock
94%
Upper price quartile
US$49.12
Currency
USD

05 · Influencers

Who talks about KraveBeauty.

The creators who tag @kravebeauty on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.

Creators tag @kravebeauty on Instagram, led by Liah Yoo 🌴 (246K followers, 1.1% engagement).

Influencersaccounts tagging @kravebeauty · Instagram
AccountProfileFollowersEngagementTagsRelationship
LLiah Yoo 🌴@liahyoo · 🇺🇸 USBeauty cosmetics skincare Creator246K1.1%6Tagged @kravebeauty
Engagement is the median of recent posts.See all

06 · Competitors according to Gravity

Who KraveBeauty competes with, by the numbers.

Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.

Gravity by Benchr finds competitors for KraveBeauty among Personal Care brands in United States. The closest is Savor Beauty, then Krème, Farmacy Beauty, cocokind, Glow Recipe, facetheory.com.

CompetitorsPersonal Care · United States · similarity out of 100
BrandSimilarityGravity scoreEst. trafficInstagramTrustpilotMeta adsProducts
Savor Beautysavorbeauty.com
Krèmekreme-paris.com
Farmacy Beautyfarmacybeauty.com
cocokindcocokind.com
Glow Recipeglowrecipe.com
facetheory.comfacetheory.com
Competitors Gravity finds for KraveBeauty. Similarity, Gravity score, traffic, social, reviews, ads and catalogue are for subscribers.Compare KraveBeauty with Savor Beauty

07 · Company

The company behind KraveBeauty.

Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.

KraveBeauty is a company based in New York, United States, founded in 2017 according to LinkedIn, on a domain registered in May 2017. It employs about 23 people.

Legal entityGravity index, Nov 2026
Legal name
Data not available
Registration no.
Data not available
VAT
Data not available
Legal form
Data not available
Entity country
🇺🇸 United States · New York
Founded
2017, per LinkedIn
Domain registered
15 May 2017
Share capital
Data not available
Status
Operating
President
Data not available
Activity code
Data not available
Employees
23 on LinkedIn
FundingGravity index, Nov 2026
Funding stage
Data not available
Total raised
Data not available
Investors
Data not available
VC-backed
Data not available
DistributionGravity index, Nov 2026
Own store
kravebeauty.com · Shopify · USD
Catalogue
46 collections
Retailers
None recorded
Open jobs
None recorded

08 · What people ask about KraveBeauty

What people ask Google about KraveBeauty.

10 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.

Is KraveBeauty a legit company?

According to Gravity by Benchr, KraveBeauty is a brand based in New York, United States: its website has existed since May 2017, it sells on a Shopify store, it employs 23 people on LinkedIn, it has 264,441 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.

What is KraveBeauty?

KraveBeauty is a skincare brand that offers uncomplicated, basic products for intentional skincare, focusing on barrier-first recovery and combining K-Beauty innovation with a 'slow down' skincare mindset. Gravity by Benchr classifies it under Personal Care, with Cosmetics making up 81% of the catalogue. Source: Gravity by Benchr product classification, October 2026.

How much does KraveBeauty cost?

KraveBeauty's best seller, Great Barrier Relief, sells from US$29.00 to US$50.00 on kravebeauty.com. 94% of the catalogue is in stock. Gravity does not track prices daily: check kravebeauty.com before buying. Source: Gravity by Benchr catalogue reading, October 2026.

Does KraveBeauty have a discount code?

Gravity by Benchr does not collect discount codes. What Gravity observes: KraveBeauty advertises on Facebook and Instagram and on Google, where its offers often run. Check kravebeauty.com for current promotions. Source: Gravity by Benchr ad records, October 2026.

Where to buy KraveBeauty?

KraveBeauty sells on its own website, kravebeauty.com, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.

Who owns KraveBeauty?

Gravity by Benchr records a company based in New York, United States, founded in 2017 according to LinkedIn, on a domain registered in 2017, with 23 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.

Is KraveBeauty growing?

Not at the moment. Gravity by Benchr estimates about 144,200 visits to kravebeauty.com in September 2026, up 32% in a month and down 14% over three months. KraveBeauty ranks #566 of 33,626 Personal Care brands in United States in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.

Which platform and tools does KraveBeauty use?

Gravity by Benchr identifies kravebeauty.com as a Shopify store (standard plan, not Shopify Plus), selling in USD. It advertises through Meta and on Google since October 2025. Source: Gravity by Benchr platform and advertising records, November 2026.

How much does KraveBeauty spend on Meta ads?

Gravity by Benchr does not publish a spend figure for KraveBeauty on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Audience Network, Threads, WhatsApp. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.

Who are the biggest Personal Care brands in United States?

Among Personal Care brands in United States in the Gravity by Benchr index, KraveBeauty ranks #566 of 33,626 by estimated traffic. Its closest competitors on the same market are Savor Beauty, Krème, Farmacy Beauty, cocokind, Glow Recipe. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.

Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with KraveBeauty.