Brand page · Clothing Accessories · Canada

Kraywoods Top 10% worldwide Top 10% in Canada Top 5% in Clothing Accessories Top 5% in Clothing Accessories in Canada
kraywoods.com·🇨🇦 Vancouver, Canada· Shopify·Since 2017

Kraywoods: 32.5k visits a month, 1 active Meta ads, Gravity score 465.

Kraywoods — Kraywoods is a brand that sells premium wooden sunglasses and eyeglass frames online, with a focus on handmade eyewear made from responsibly sourced wood. In September 2026 kraywoods.com drew an estimated 32.5k visits, down 35% on the month before. It ranks #1,103 of 34,142 Clothing Accessories brands in Canada.

kraywoods.com@kraywoodseyewear 5.2kFacebookLinkedIn 318Trustpilot 2.5Meta Ad Library 1

Updated Traffic Sept 2026Meta ads 7 Oct 2026Google ads 20 Oct 2026Instagram Sept 2026Trustpilot Oct 2026Catalogue Oct 2026Gravity score 2 Nov 2026

Estimated traffic
32.5k
−35% vs. August 2026
Instagram followers
5.2k
1,155 posts · @kraywoodseyewear
Trustpilot
2.5
5 reviews · 2 in 12 months
Meta ads
1
active
Products
97%
in stock · 60 collections
Rank in United States
#1,103
of 34,142 in Clothing Accessories
LinkedIn
318
followers · 5 employees
Earned media value
€470.1
per month, Instagram

Gravity score

465/ 1000 · 9 of 10 indicators rated
Brand Power519
Momentum413
Performance462

Percentiles within 108 peers: Clothing Accessories brands in Canada with 30K–100K monthly visits. Recomputed nightly, last on 2 Nov 2026.

How the score is calculated

About the store

Kraywoods is a brand that sells premium wooden sunglasses and eyeglass frames online, with a focus on handmade eyewear made from responsibly sourced wood.

01 · Traffic

How much traffic Kraywoods gets.

The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.

Kraywoods drew an estimated 32.5k visits in September 2026, down 35% on the month before and down 39% over three months.

  • Worldwide#246,026of 4.5m sites · Top 10%
  • In United States#77,058of 1.2m sites · Top 10%
  • Clothing Accessories, worldwide#3,514of 85,207 brands · Top 5%
  • Clothing Accessories, United States#1,103of 34,142 brands · Top 5%
Monthly visitssource Sept 2026

32.5k

estimated visits in September

1 mo ▼ −35.2%4 mo ▼ −39.5%

The monthly curve, 24 months of history and the category comparison.

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Audience by country, free account
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02 · Reviews

What customers say about Kraywoods.

The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.

Kraywoods holds 2.5 out of 5 on Trustpilot over 5 reviews, 2 of them in the last twelve months: 20% of customers give five stars and 80% one star.

Trustpilotread 21 Oct 2026
2.5TrustScore · 5 reviews · 2 in 12 months
5 ★20%
4 ★0%
3 ★0%
2 ★0%
1 ★80%

Fashion Accessories Store Bags and Luggage Store Sunglasses Store Clothing Store

Google reviewsData not available

Data not available

Review velocity, TrustScore history and the category comparison are on the Gravity brand page.

03 · Products

What Kraywoods sells, ranked by sales.

The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.

Kraywoods sells on Shopify, 97% of its catalogue in stock. The best seller is Oxford Sunglasses, at CA$189.00, followed by Challenger Sunglasses and Willow Sunglasses.

ProductsCatalogue read Oct 2026
Catalogue mixOct 2026
Sunglasses52%
Vision Care38%
Gift Cards0%
Services0%

Share of the catalogue by product family.

Activity mixdominant: Clothing Accessories
Clothing Accessories52%
Personal Care44%
Decor3%
Gift Cards0%
Services0%

The dominant category places Kraywoods in its comparison group.

Prices and ratingsstore data
Average rating
4.86 / 5
Rated products
57% of the catalogue
In stock
97%
Upper price quartile
US$167.59
Currency
CAD

05 · Influencers

Who talks about Kraywoods.

The creators who tag @kraywoodseyewear on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.

Gravity has not found creators tagging this brand on Instagram yet.

Influencersaccounts tagging @kraywoodseyewear · Instagram

Gravity has not found creators tagging this brand on Instagram yet.

Engagement is the median of recent posts.See all

06 · Competitors according to Gravity

Who Kraywoods competes with, by the numbers.

Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.

Gravity by Benchr finds competitors for Kraywoods among Clothing Accessories brands in Canada. The closest is KayTran Eyewear, then BonLook, BonLook, SOL KYST, FRENCH KIWIS, Lunettiq Eyewear.

CompetitorsClothing Accessories · Canada · similarity out of 100
BrandSimilarityGravity scoreEst. trafficInstagramTrustpilotMeta adsProducts
KayTran Eyewearkaytran.com
BonLookbonlook.ca
BonLookbonlook.com
SOL KYSTsolkyst.ca
FRENCH KIWISfrenchkiwis.com
Lunettiq Eyewearlunettiq.com
Competitors Gravity finds for Kraywoods. Similarity, Gravity score, traffic, social, reviews, ads and catalogue are for subscribers.Compare Kraywoods with KayTran Eyewear

07 · Company

The company behind Kraywoods.

Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.

Kraywoods is a company based in Vancouver, Canada, founded in 2016 according to LinkedIn, on a domain registered in January 2017. It employs about 5 people.

Legal entityGravity index, Nov 2026
Legal name
Data not available
Registration no.
Data not available
VAT
Data not available
Legal form
Data not available
Entity country
🇨🇦 Canada · Vancouver
Founded
2016, per LinkedIn
Domain registered
7 Jan 2017
Share capital
Data not available
Status
Operating
President
Data not available
Activity code
Data not available
Employees
5 on LinkedIn
FundingGravity index, Nov 2026
Funding stage
Data not available
Total raised
Data not available
Investors
Data not available
VC-backed
Data not available
DistributionGravity index, Nov 2026
Own store
kraywoods.com · Shopify · USD
Catalogue
60 collections
Retailers
None recorded
Open jobs
None recorded

08 · What people ask about Kraywoods

What people ask Google about Kraywoods.

10 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.

Is Kraywoods legit?

According to Gravity by Benchr, Kraywoods is a brand based in Vancouver, Canada: its website has existed since January 2017, it sells on a Shopify store, it employs 5 people on LinkedIn, it has 5,206 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.

What does Kraywoods sell?

Kraywoods is a brand that sells premium wooden sunglasses and eyeglass frames online, with a focus on handmade eyewear made from responsibly sourced wood. Gravity by Benchr classifies it under Clothing Accessories, with Sunglasses making up 52% of the catalogue. Source: Gravity by Benchr product classification, October 2026.

Is Kraywoods expensive?

Kraywoods' best seller, Oxford Sunglasses, sells CA$189.00 on kraywoods.com. 97% of the catalogue is in stock. Gravity does not track prices daily: check kraywoods.com before buying. Source: Gravity by Benchr catalogue reading, October 2026.

Does Kraywoods have a discount code?

Gravity by Benchr does not collect discount codes. What Gravity observes: Kraywoods advertises on Facebook and Instagram, where its offers often run. Check kraywoods.com for current promotions. Source: Gravity by Benchr ad records, October 2026.

Where to buy Kraywoods?

Kraywoods sells on its own website, kraywoods.com, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.

Who owns Kraywoods?

Gravity by Benchr records a company based in Vancouver, Canada, founded in 2016 according to LinkedIn, on a domain registered in 2017, with 5 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.

Is Kraywoods doing well?

Not at the moment. Gravity by Benchr estimates about 32,500 visits to kraywoods.com in September 2026, down 35% in a month and down 39% over three months. Kraywoods ranks #1,103 of 34,142 Clothing Accessories brands in Canada in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.

Which platform and tools does Kraywoods use?

Gravity by Benchr identifies kraywoods.com as a Shopify store (standard plan, not Shopify Plus), selling in USD. It advertises through Meta. Source: Gravity by Benchr platform and advertising records, November 2026.

What is Kraywoods' ad budget?

Gravity by Benchr does not publish a spend figure for Kraywoods on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Audience Network, Threads. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.

Who are the biggest Clothing Accessories brands in Canada?

Among Clothing Accessories brands in Canada in the Gravity by Benchr index, Kraywoods ranks #1,103 of 34,142 by estimated traffic. Its closest competitors on the same market are KayTran Eyewear, BonLook, BonLook, SOL KYST and FRENCH KIWIS. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.

Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Kraywoods.