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  5. Kristallrummet

Brand page · Jewelry · Sweden

Kristallrummet Top 5% worldwide Top 5% in Sweden Top 5% in Jewelry Top 5% in Jewelry in Sweden
kristallrummet.se·🇸🇪 Stockholm, Sweden· Shopify

Kristallrummet traffic, ads & competitors 47.5k visits a month, 1 active Meta ads, Gravity score 565.

Kristallrummet — Kristallrummet is a Swedish jewelry and crystal shop that sells crystals, gemstones, minerals, and jewelry made with crystals and stones, including both raw and processed forms. In September 2026 kristallrummet.se drew an estimated 47.5k visits, down 36% on the month before. It ranks #23 of 564 Jewelry brands in Sweden and holds a 4.5 Trustpilot rating over 8,594 reviews.

kristallrummet.se@kristallrummet 15.2kYouTube 75FacebookLinkedIn 47Trustpilot 4.5Meta Ad Library 1

Updated Traffic Sept 2026Meta ads 7 Oct 2026Google ads 21 Oct 2026Instagram Sept 2026Trustpilot Oct 2026Catalogue Oct 2026Gravity score 2 Nov 2026

Estimated traffic
47.5k
−36% vs. August 2026
Instagram followers
15.2k
1,240 posts · @kristallrummet
Trustpilot
4.5
8,594 reviews · 431 in 12 months
Meta ads
1
active · on Google since 2021
Products
87%
in stock · 628 collections
Rank in Sweden
#23
of 564 in Jewelry
LinkedIn
47
followers · 6 employees
Earned media value
€29.8
per month, Instagram

Gravity score

565/ 1000 · 10 of 10 indicators rated
Brand Power730
Momentum480
Performance486

Percentiles within 32 peers: Jewelry brands in Sweden with 30K–100K monthly visits. Recomputed nightly, last on 2 Nov 2026.

How the score is calculated

About the store

Kristallrummet is a Swedish jewelry and crystal shop that sells crystals, gemstones, minerals, and jewelry made with crystals and stones, including both raw and processed forms.

01 · Traffic

Kristallrummet website traffic

The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.

Kristallrummet drew an estimated 47.5k visits in September 2026, down 36% on the month before and up 17% over three months.

  • Worldwide#177,561of 4.5m sites · Top 5%
  • In Sweden#1,334of 27.3k sites · Top 5%
  • Jewelry, worldwide#4,082of 132,285 brands · Top 5%
  • Jewelry, Sweden#23of 564 brands · Top 5%
Monthly visitssource Sept 2026

47.5k

estimated visits in September

1 mo ▼ −35.7%4 mo ▲ +17.4%

The monthly curve, 24 months of history and the category comparison.

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Audience by country, free account
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02 · Reviews

Kristallrummet reviews

The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.

Kristallrummet holds 4.5 out of 5 on Trustpilot over 8,594 reviews, 431 of them in the last twelve months: 82% of customers give five stars and 2% one star. That volume places Kristallrummet in the top 5% of the 270,321 Trustpilot pages in the Gravity index, and its rating quality in the top 20%.

Trustpilotclaimed page · read 21 Oct 2026
4.5TrustScore · 8,594 reviews · 431 in 12 months
Top 5% review volumeTop 20% rating quality
5 ★82%
4 ★10%
3 ★3%
2 ★2%
1 ★2%

Jewelry Store Hobby Store Fashion Accessories Store Gift Shop

Google reviewsData not available

Data not available

Review velocity, TrustScore history and the category comparison are on the Gravity brand page.

03 · Products

Kristallrummet best-selling products

The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.

Kristallrummet sells on Shopify, 87% of its catalogue in stock. The best seller is Chain, Silver and gold-plated armored chain, at SEK 130.00–SEK 245.00, followed by About Magic Stones, the crystal book and Palo Santo, (holy wood) natural incense.

ProductsCatalogue read Oct 2026
  • #2Chain, Silver and gold-plated armored chainKristallrummetSEK 130.00–SEK 245.00In stock
  • #3About Magic Stones, the crystal bookKristallrummetSEK 119.00In stock
  • Palo Santo, (holy wood) natural incenseKristallrummetSEK 33.00–SEK 95.00In stock
  • +View all productsRankings over time, ratings, stock and the ads that lead to each product. Free account.Sign in to Gravity
Catalogue mixOct 2026
Charms & Pendants20%
Arts & Crafts13%
Bracelets12%
Rings9%

Share of the catalogue by product family.

Activity mixdominant: Jewelry
Jewelry63%
Hobbies & Creative Arts26%
Decor5%
Religious Items1%
Health & Beauty1%

The dominant category places Kristallrummet in its comparison group.

Prices and ratingsstore data
Average rating
4.77 / 5
Rated products
2% of the catalogue
In stock
87%
Upper price quartile
US$48.97
Currency
SEK

05 · Influencers

Kristallrummet influencers

The creators who tag @kristallrummet on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.

Gravity has not found creators tagging this brand on Instagram yet.

Influencersaccounts tagging @kristallrummet · Instagram

Gravity has not found creators tagging this brand on Instagram yet.

Engagement is the median of recent posts.See all

06 · Competitors according to Gravity

Kristallrummet competitors and alternatives

Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.

Gravity by Benchr finds competitors for Kristallrummet among Jewelry brands in Sweden. The closest is Shine Crystals, then Karizma Jewels, Kristalmeester, Karizma Jewels, MINERALISTIC, www.Crystals.eu.

CompetitorsJewelry · Sweden · similarity out of 100
BrandSimilarityGravity scoreEst. trafficInstagramTrustpilotMeta adsProducts
Shine Crystalsshinecrystals.se
Karizma Jewelskarizmajewels.in
Kristalmeesterkristalmeester.nl
Karizma Jewelskarizmajewels.com
MINERALISTICmineralistic.be
www.Crystals.eucrystals.eu
Competitors Gravity finds for Kristallrummet. Similarity, Gravity score, traffic, social, reviews, ads and catalogue are for subscribers.Compare Kristallrummet with Shine Crystals

07 · Company

Who is behind Kristallrummet?

Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.

Kristallrummet is a company based in Stockholm, Sweden, founded in 1990 according to LinkedIn. It employs about 6 people.

Legal entityGravity index, Nov 2026
Entity country
🇸🇪 Sweden · Stockholm
Founded
1990, per LinkedIn
Status
Operating
Employees
6 on LinkedIn · 11-50
DistributionGravity index, Nov 2026
Own store
kristallrummet.se · Shopify · SEK
Catalogue
628 collections
Retailers
None recorded
Open jobs
None recorded

08 · What people ask about Kristallrummet

What people ask Google about Kristallrummet.

11 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.

Is Kristallrummet a legit company?

According to Gravity by Benchr, Kristallrummet is a brand based in Stockholm, Sweden: its Trustpilot profile is claimed by the brand, it sells on a Shopify store, it employs 6 people on LinkedIn, it has 15,234 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.

Kristallrummet reviews: is it worth it?

Customers rate Kristallrummet 4.5 out of 5 on Trustpilot over 8,594 reviews, 431 of them in the last twelve months: 82% give five stars, 2% one star. Gravity by Benchr places that review volume in the top 5% of the 270,321 Trustpilot pages in its index. Source: Gravity by Benchr Trustpilot reading, October 2026.

What is Kristallrummet?

Kristallrummet is a Swedish jewelry and crystal shop that sells crystals, gemstones, minerals, and jewelry made with crystals and stones, including both raw and processed forms. Gravity by Benchr classifies it under Jewelry, with Charms & Pendants making up 20% of the catalogue. Source: Gravity by Benchr product classification, October 2026.

Kristallrummet prices: how much is it?

Kristallrummet's best seller, Chain, Silver and gold-plated armored chain, sells from SEK 130.00 to SEK 245.00 on kristallrummet.se. 87% of the catalogue is in stock. Gravity does not track prices daily: check kristallrummet.se before buying. Source: Gravity by Benchr catalogue reading, October 2026.

Is there a Kristallrummet discount code?

Gravity by Benchr does not collect discount codes. What Gravity observes: Kristallrummet advertises on Facebook and Instagram and on Google, where its offers often run. Check kristallrummet.se for current promotions. Source: Gravity by Benchr ad records, October 2026.

Where can I buy Kristallrummet?

Kristallrummet sells on its own website, kristallrummet.se, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.

Who is behind Kristallrummet?

Gravity by Benchr records a company based in Stockholm, Sweden, founded in 1990 according to LinkedIn, with 6 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.

Is Kristallrummet doing well?

Yes. Gravity by Benchr estimates about 47,500 visits to kristallrummet.se in September 2026, down 36% in a month and up 17% over three months. Kristallrummet ranks #23 of 564 Jewelry brands in Sweden in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.

Which platform and tools does Kristallrummet use?

Gravity by Benchr identifies kristallrummet.se as a Shopify store (standard plan, not Shopify Plus), selling in SEK. The brand has claimed its Trustpilot profile. It advertises through Meta and on Google since October 2021. Source: Gravity by Benchr platform and advertising records, November 2026.

How much does Kristallrummet spend on Meta ads?

Gravity by Benchr does not publish a spend figure for Kristallrummet on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.

Who are the biggest Jewelry brands in Sweden?

Among Jewelry brands in Sweden in the Gravity by Benchr index, Kristallrummet ranks #23 of 564 by estimated traffic. Its closest competitors on the same market are Shine Crystals, Karizma Jewels, Kristalmeester, Karizma Jewels and MINERALISTIC. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.

Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Kristallrummet.