Brand page · Clothing · India

LAVANYA THE LABEL Top 5% worldwide Top 5% in India Top 5% in Clothing Top 10% in Clothing in India
lavanyathelabel.com·🇮🇳 Bhilwara, India· Shopify·Since 2018

LAVANYA THE LABEL: 105k visits a month, 7 active Meta ads, Gravity score 616.

LAVANYA THE LABEL — LAVANYA THE LABEL is a platform for fashion forward ladies who love to don pretty Indian outfits, look beautiful and confident too. The brand offers premium handcrafted women's fusion wear including ethnic wear collections like suit sets, sharara sets, lehenga sets, and sarees. In September 2026 lavanyathelabel.com drew an estimated 105k visits, down 11% on the month before. It ranks #379 of 5,395 Clothing brands in India and holds a 2.4 Trustpilot rating over 37 reviews.

lavanyathelabel.com@lavanyathelabel 326kFacebookLinkedIn 1.4kTrustpilot 2.4Meta Ad Library 7

Updated Traffic Sept 2026Meta ads 7 Oct 2026Google ads 20 Oct 2026Instagram Sept 2026Trustpilot Oct 2026Catalogue Oct 2026Gravity score 2 Nov 2026

Estimated traffic
105k
−11% vs. August 2026
Instagram followers
326k
3,414 posts · @lavanyathelabel
Trustpilot
2.4
37 reviews · 24 in 12 months
Meta ads
7
active · on Google since 2025
Products
91%
in stock · 113 collections
Rank in India
#379
of 5,395 in Clothing
LinkedIn
1.4k
followers · 35 employees
Earned media value
€144.1k
per month, Instagram

Gravity score

616/ 1000 · 10 of 10 indicators rated
Brand Power771
Momentum451
Performance625

Percentiles within 361 peers: Clothing brands in India with 100K–1M monthly visits. Recomputed nightly, last on 2 Nov 2026.

How the score is calculated

About the store

LAVANYA THE LABEL is a platform for fashion forward ladies who love to don pretty Indian outfits, look beautiful and confident too. The brand offers premium handcrafted women's fusion wear including ethnic wear collections like suit sets, sharara sets, lehenga sets, and sarees.

01 · Traffic

How much traffic LAVANYA THE LABEL gets.

The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.

LAVANYA THE LABEL drew an estimated 105k visits in September 2026, down 11% on the month before and up 25% over three months.

  • Worldwide#89,912of 4.5m sites · Top 5%
  • In India#4,428of 164k sites · Top 5%
  • Clothing, worldwide#8,538of 459,295 brands · Top 5%
  • Clothing, India#379of 5,395 brands · Top 10%
Monthly visitssource Sept 2026

105k

estimated visits in September

1 mo ▼ −10.9%4 mo ▲ +24.9%

The monthly curve, 24 months of history and the category comparison.

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Audience by country, free account
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02 · Reviews

What customers say about LAVANYA THE LABEL.

The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.

LAVANYA THE LABEL holds 2.4 out of 5 on Trustpilot over 37 reviews, 24 of them in the last twelve months: 24% of customers give five stars and 73% one star. That volume places LAVANYA THE LABEL in the top 40% of the 270,321 Trustpilot pages in the Gravity index.

Trustpilotclaimed page · read 20 Oct 2026
2.4TrustScore · 37 reviews · 24 in 12 months
Top 40% review volume
5 ★24%
4 ★3%
3 ★0%
2 ★0%
1 ★73%

Home & Garden

Google reviewsData not available

Data not available

Review velocity, TrustScore history and the category comparison are on the Gravity brand page.

03 · Products

What LAVANYA THE LABEL sells, ranked by sales.

The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.

LAVANYA THE LABEL sells on Shopify, 91% of its catalogue in stock. The best seller is Pink Pleated Saree, at ₹5,599.00, followed by Beige Three Piece Set and Yellow Sequin Organza Ruffled Saree.

ProductsCatalogue read Oct 2026
Catalogue mixOct 2026
Traditional & Ceremonial Clothing26%
Apparel & Accessories14%
Suits7%
Dresses7%

Share of the catalogue by product family.

Activity mixdominant: Clothing
Clothing85%
Apparel & Accessories14%
Clothing Accessories0%
Animals & Pet Supplies0%

The dominant category places LAVANYA THE LABEL in its comparison group.

Prices and ratingsstore data
Average rating
4.60 / 5
Rated products
90% of the catalogue
In stock
91%
Upper price quartile
US$67.73
Currency
INR

05 · Influencers

Who talks about LAVANYA THE LABEL.

The creators who tag @lavanyathelabel on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.

Creators tag @lavanyathelabel on Instagram, led by Tushita chaudhary (92k followers, 0.1% engagement).

Influencersaccounts tagging @lavanyathelabel · Instagram
AccountProfileFollowersEngagementTagsRelationship
TTushita chaudhary@tushitach_official · 🇮🇳 INFashion style luxury Creator92k0.1%1Tagged @lavanyathelabel
Engagement is the median of recent posts.See all

06 · Competitors according to Gravity

Who LAVANYA THE LABEL competes with, by the numbers.

Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.

Gravity by Benchr finds competitors for LAVANYA THE LABEL among Clothing brands in India. The closest is PINKCACTII, then Ethnic Elements, Shopzters, jhakhas, Gulabo, ASHEERA.

CompetitorsClothing · India · similarity out of 100
BrandSimilarityGravity scoreEst. trafficInstagramTrustpilotMeta adsProducts
PINKCACTIIpinkcactii.com
Ethnic Elementsethnicelement.in
Shopztersshopzters.com
jhakhasjhakhas.com
Gulabogulabojaipur.com
ASHEERAasheera.in
Competitors Gravity finds for LAVANYA THE LABEL. Similarity, Gravity score, traffic, social, reviews, ads and catalogue are for subscribers.Compare LAVANYA THE LABEL with PINKCACTII

07 · Company

The company behind LAVANYA THE LABEL.

Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.

LAVANYA THE LABEL is a company based in Bhilwara, India, founded in 2019 according to LinkedIn, on a domain registered in February 2018. It employs about 35 people.

Legal entityGravity index, Nov 2026
Legal name
Data not available
Registration no.
Data not available
VAT
Data not available
Legal form
Data not available
Entity country
🇮🇳 India · Bhilwara
Founded
2019, per LinkedIn
Domain registered
12 Feb 2018
Share capital
Data not available
Status
Operating
President
Data not available
Activity code
Data not available
Employees
35 on LinkedIn
FundingGravity index, Nov 2026
Funding stage
Data not available
Total raised
Data not available
Investors
Data not available
VC-backed
Data not available
DistributionGravity index, Nov 2026
Own store
lavanyathelabel.com · Shopify · INR
Catalogue
113 collections
Retailers
None recorded
Open jobs
None recorded

08 · What people ask about LAVANYA THE LABEL

What people ask Google about LAVANYA THE LABEL.

11 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.

Is LAVANYA THE LABEL a legit company?

According to Gravity by Benchr, LAVANYA THE LABEL is a brand based in Bhilwara, India: its website has existed since February 2018, its Trustpilot profile is claimed by the brand, it sells on a Shopify store, it employs 35 people on LinkedIn, it has 325,653 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.

What do customers say about LAVANYA THE LABEL?

Customers rate LAVANYA THE LABEL 2.4 out of 5 on Trustpilot over 37 reviews, 24 of them in the last twelve months: 24% give five stars, 73% one star. Gravity by Benchr places that review volume in the top 40% of the 270,321 Trustpilot pages in its index. Source: Gravity by Benchr Trustpilot reading, October 2026.

What is LAVANYA THE LABEL known for?

LAVANYA THE LABEL is a platform for fashion forward ladies who love to don pretty Indian outfits, look beautiful and confident too. The brand offers premium handcrafted women's fusion wear including ethnic wear collections like suit sets, sharara sets, lehenga sets, and sarees. Gravity by Benchr classifies it under Clothing, with Traditional & Ceremonial Clothing making up 26% of the catalogue. Source: Gravity by Benchr product classification, October 2026.

LAVANYA THE LABEL prices: how much is it?

LAVANYA THE LABEL's best seller, Pink Pleated Saree, sells ₹5,599.00 on lavanyathelabel.com. 91% of the catalogue is in stock. Gravity does not track prices daily: check lavanyathelabel.com before buying. Source: Gravity by Benchr catalogue reading, October 2026.

Is there a LAVANYA THE LABEL discount code?

Gravity by Benchr does not collect discount codes. What Gravity observes: LAVANYA THE LABEL advertises on Facebook and Instagram and on Google, where its offers often run. Check lavanyathelabel.com for current promotions. Source: Gravity by Benchr ad records, October 2026.

Where to buy LAVANYA THE LABEL?

LAVANYA THE LABEL sells on its own website, lavanyathelabel.com, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.

Who is behind LAVANYA THE LABEL?

Gravity by Benchr records a company based in Bhilwara, India, founded in 2019 according to LinkedIn, on a domain registered in 2018, with 35 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.

Is LAVANYA THE LABEL doing well?

Yes. Gravity by Benchr estimates about 105,100 visits to lavanyathelabel.com in September 2026, down 11% in a month and up 25% over three months. LAVANYA THE LABEL ranks #379 of 5,395 Clothing brands in India in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.

Which platform and tools does LAVANYA THE LABEL use?

Gravity by Benchr identifies lavanyathelabel.com as a Shopify store (standard plan, not Shopify Plus), selling in INR. The brand has claimed its Trustpilot profile. It advertises through Meta and on Google since June 2025. Source: Gravity by Benchr platform and advertising records, November 2026.

What is LAVANYA THE LABEL's ad budget?

Gravity by Benchr does not publish a spend figure for LAVANYA THE LABEL on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Threads, WhatsApp. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.

Who are the biggest Clothing brands in India?

Among Clothing brands in India in the Gravity by Benchr index, LAVANYA THE LABEL ranks #379 of 5,395 by estimated traffic. Its closest competitors on the same market are PINKCACTII, Ethnic Elements, Shopzters, jhakhas and Gulabo. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.

Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with LAVANYA THE LABEL.