Brand page · Vehicle Parts & Accessories · United States
Leonard: 68.2k visits a month, 64 active Meta ads, Gravity score 677.
Leonard — Leonard Truck Outfitters is a manufacturer and distributor of truck accessories, trailers, storage buildings, and related products serving residential, commercial, fleet and government customers. In September 2026 leonardusa.com drew an estimated 68.2k visits. It ranks #377 of 15,945 Vehicle Parts & Accessories brands in United States.
Updated Traffic Sept 2026Meta ads 7 Oct 2026Google ads 22 Oct 2026Trustpilot Oct 2026Gravity score 2 Nov 2026
Gravity score
Percentiles within 934 peers: Vehicle Parts & Accessories brands in United States with 30K–100K monthly visits. Recomputed nightly, last on 2 Nov 2026.
About the store
Leonard Truck Outfitters is a manufacturer and distributor of truck accessories, trailers, storage buildings, and related products serving residential, commercial, fleet and government customers.
01 · Traffic
How much traffic Leonard gets.
The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.
Leonard drew an estimated 68.2k visits in September 2026 and down 10% over three months.
- Worldwide#130,273of 4.5m sites · Top 5%
- In United States#42,308of 1.2m sites · Top 5%
- Vehicle Parts & Accessories, worldwide#2,630of 167,964 brands · Top 5%
- Vehicle Parts & Accessories, United States#377of 15,945 brands · Top 5%
68.2k
estimated visits in September
1 mo ▲ +0.2%4 mo ▼ −9.7%
The monthly curve, 24 months of history and the category comparison.
Create your free account02 · Reviews
What customers say about Leonard.
The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.
Leonard holds 2.9 out of 5 on Trustpilot over 2 reviews, 2 of them in the last twelve months: 0% of customers give five stars and 100% one star.
Data not available
Review velocity, TrustScore history and the category comparison are on the Gravity brand page.
03 · Products
What Leonard sells, ranked by sales.
The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.
Gravity by Benchr has not read Leonard's catalogue yet.
Data not available
Data not available
Share of the catalogue by product family.
The dominant category places Leonard in its comparison group.
- Average rating
- Data not available
- Rated products
- Data not available
- In stock
- Data not available
- Upper price quartile
- Data not available
- Currency
- Data not available
04 · Ads
What Leonard is advertising right now.
Meta and Google ads, as the Gravity brand page shows them; the blurred ones are placeholders. Every creative, how long it ran, its EU reach and the estimated monthly spend band are for signed-in members.
Leonard runs Meta ads on Facebook, Instagram, Audience Network, Threads, whatsapp, and has advertised on Google since February 2025 (image, text, video).
Utility Trailer Rent To OwnLeonard Truck Outfitters6 Oct 2026image
Find Your Next Cargo TrailerLeonard Truck Outfitters6 Oct 2026image
Big Fall Sale 10/5 - 10/17Leonard Truck Outfitters6 Oct 2026video- +View all Meta adsReach per ad, how long each creative ran, and the estimated monthly spend band. Free account.Sign in to Gravity
Text ad21 Oct 2026INFINITE DIGITAL, LLCverified
Text ad21 Oct 2026INFINITE DIGITAL, LLCverified
Text ad21 Oct 2026INFINITE DIGITAL, LLCverified
- +View all Google adsFormats, first and last seen, and the keywords the brand bids on. Free account.Sign in to Gravity
05 · Influencers
Who talks about Leonard.
The creators who tag @leonard_usa on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.
Creators tag @leonard_usa on Instagram, led by Grubbly Farms (47.6k followers, 0.2% engagement).
| Account | Profile | Followers | Engagement | Tags | Relationship |
|---|---|---|---|---|---|
| GGrubbly Farms@grubblyfarms · 🇺🇸 US | Pets nature Creator | 47.6k | 0.2% | 1 | Tagged @leonard_usa |
06 · Competitors according to Gravity
Who Leonard competes with, by the numbers.
Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.
Gravity by Benchr finds competitors for Leonard among Vehicle Parts & Accessories brands in United States. The closest is Genuine Japanese Car Parts, then MOTO-D Racing, AutoZone, ati-auto.ru, largus-shop.ru, High Horse Performance.
| Brand | Similarity | Gravity score | Est. traffic | Trustpilot | Meta ads | Products | |
|---|---|---|---|---|---|---|---|
| Genuine Japanese Car Partseasycars.jp | |||||||
| MOTO-D Racingmotodracing.com | |||||||
| AutoZoneautozone.co.za | |||||||
| ati-auto.ruati-auto.ru | |||||||
| largus-shop.rulargus-shop.ru | |||||||
| High Horse Performancehighhorseperformance.com |
07 · Company
The company behind Leonard.
Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.
Leonard is a company based in United States, founded in 1963 according to LinkedIn, on a domain registered in June 1997. It employs about 238 people.
- Legal name
- Data not available
- Registration no.
- Data not available
- VAT
- Data not available
- Legal form
- Data not available
- Entity country
- 🇺🇸 United States
- Founded
- 1963, per LinkedIn
- Domain registered
- 19 Jun 1997
- Share capital
- Data not available
- Status
- Data not available
- President
- Data not available
- Activity code
- Data not available
- Employees
- 238 on LinkedIn
- Funding stage
- Data not available
- Total raised
- Data not available
- Investors
- Data not available
- VC-backed
- Data not available
- Own store
- leonardusa.com · Bigcommerce
- Catalogue
- Data not available
- Retailers
- None recorded
- Open jobs
- None recorded
08 · What people ask about Leonard
What people ask Google about Leonard.
9 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.
Is Leonard legit?
According to Gravity by Benchr, Leonard is a brand based in United States: its website has existed since June 1997, its Trustpilot profile is claimed by the brand, it sells on a Bigcommerce store, it employs 238 people on LinkedIn, it has 3,734 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.
What does Leonard sell?
Leonard Truck Outfitters is a manufacturer and distributor of truck accessories, trailers, storage buildings, and related products serving residential, commercial, fleet and government customers. Gravity by Benchr classifies it under Vehicle Parts & Accessories. Source: Gravity by Benchr product classification.
Leonard promo code
Gravity by Benchr does not collect discount codes. What Gravity observes: Leonard advertises on Facebook and Instagram and on Google, where its offers often run. Check leonardusa.com for current promotions. Source: Gravity by Benchr ad records, October 2026.
Where to buy Leonard?
Leonard sells on its own website, leonardusa.com, a Bigcommerce store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.
Who is behind Leonard?
Gravity by Benchr records a company based in United States, founded in 1963 according to LinkedIn, on a domain registered in 1997, with 238 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.
Is Leonard doing well?
Not at the moment. Gravity by Benchr estimates about 68,200 visits to leonardusa.com in September 2026, up 0% in a month and down 10% over three months. Leonard ranks #377 of 15,945 Vehicle Parts & Accessories brands in United States in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.
Which platform and tools does Leonard use?
Gravity by Benchr identifies leonardusa.com as a Bigcommerce store. The brand has claimed its Trustpilot profile. It advertises through Meta and on Google since February 2025. Source: Gravity by Benchr platform and advertising records, November 2026.
What is Leonard's ad budget?
Gravity by Benchr does not publish a spend figure for Leonard on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Audience Network, Threads, WhatsApp. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.
Who are the biggest Vehicle Parts & Accessories brands in United States?
Among Vehicle Parts & Accessories brands in United States in the Gravity by Benchr index, Leonard ranks #377 of 15,945 by estimated traffic. Its closest competitors on the same market are Genuine Japanese Car Parts, MOTO-D Racing, AutoZone, ati-auto.ru and largus-shop.ru. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.
Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Leonard.