Brand page · Clothing · Denmark

Les Deux Top 5% worldwide Top 5% in Denmark Top 5% in Clothing Top 5% in Clothing in Denmark
lesdeux.com·🇩🇰 Denmark· Shopify·Since 2003

Les Deux: 84.8k visits a month, 858 active Meta ads, Gravity score 697.

Les Deux — Les Deux is a clothing brand that sells apparel including pants, t-shirts, jackets, polos, shirts, and accessories. Founded in Copenhagen in 2011 by two friends, the brand has grown into an international community of creators and athletes. In September 2026 lesdeux.com drew an estimated 84.8k visits, up 7% on the month before. It ranks #170 of 4,523 Clothing brands in Denmark and holds a 4.8 Trustpilot rating over 5,765 reviews.

lesdeux.com@lesdeux 165kFacebookLinkedIn 15.3kTrustpilot 4.8Meta Ad Library 858

Updated Traffic Sept 2026Meta ads 9 Oct 2026Google ads 20 Oct 2026Instagram Sept 2026Trustpilot Oct 2026Gravity score 2 Nov 2026

Estimated traffic
84.8k
+7% vs. August 2026
Instagram followers
165k
767 posts · @lesdeux
Trustpilot
4.8
5,765 reviews · 502 in 12 months
Meta ads
858
active · on Google since 2024
Products
—
Data not available
Rank in Netherlands
#170
of 4,523 in Clothing
LinkedIn
15.3k
followers · 218 employees
Earned media value
€35.0k
per month, Instagram

Gravity score

697/ 1000 · 10 of 10 indicators rated
Brand Power687
Momentum624
Performance780

Percentiles within 152 peers: Clothing brands in Denmark with 30K–100K monthly visits. Recomputed nightly, last on 2 Nov 2026.

How the score is calculated

About the store

Les Deux is a clothing brand that sells apparel including pants, t-shirts, jackets, polos, shirts, and accessories. Founded in Copenhagen in 2011 by two friends, the brand has grown into an international community of creators and athletes.

01 · Traffic

How much traffic Les Deux gets.

The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.

Les Deux drew an estimated 84.8k visits in September 2026, up 7% on the month before and up 2% over three months.

  • Worldwide#108,020of 4.5m sites · Top 5%
  • In Netherlands#1,452of 78.6k sites · Top 5%
  • Clothing, worldwide#10,358of 459,295 brands · Top 5%
  • Clothing, Netherlands#170of 4,523 brands · Top 5%
Monthly visitssource Sept 2026

84.8k

estimated visits in September

1 mo ▲ +6.8%4 mo ▲ +2.1%

The monthly curve, 24 months of history and the category comparison.

Create your free account
Audience by country, free account
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02 · Reviews

What customers say about Les Deux.

The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.

Les Deux holds 4.8 out of 5 on Trustpilot over 5,765 reviews, 502 of them in the last twelve months: 90% of customers give five stars and 2% one star. That volume places Les Deux in the top 5% of the 270,321 Trustpilot pages in the Gravity index, and its rating quality in the top 5%.

Trustpilotclaimed page · read 20 Oct 2026
4.8TrustScore · 5,765 reviews · 502 in 12 months
Top 5% review volumeTop 5% rating quality
5 ★90%
4 ★5%
3 ★1%
2 ★1%
1 ★2%

Clothing Store Men's Clothing Store Shoe Store Winterwear Store Headwear Store T-Shirt Store

Google reviewsData not available

Data not available

Review velocity, TrustScore history and the category comparison are on the Gravity brand page.

03 · Products

What Les Deux sells, ranked by sales.

The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.

Gravity by Benchr has not read Les Deux's catalogue yet.

ProductsData not available

Data not available

Catalogue mixData not available

Data not available

Share of the catalogue by product family.

Activity mixdominant: Clothing
Clothing94%
Apparel & Accessories1%
Clothing Accessories0%

The dominant category places Les Deux in its comparison group.

Prices and ratingsstore data
Average rating
Data not available
Rated products
Data not available
In stock
Data not available
Upper price quartile
Data not available
Currency
Data not available

05 · Influencers

Who talks about Les Deux.

The creators who tag @lesdeux on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.

Creators tag @lesdeux on Instagram, led by rddw (51.6k followers, 0.1% engagement).

Influencersaccounts tagging @lesdeux · Instagram
AccountProfileFollowersEngagementTagsRelationship
rrddw@rddw · 🇳🇱 NLTravel tourism exploration Creator51.6k0.1%4Tagged @lesdeux
Engagement is the median of recent posts.See all

06 · Competitors according to Gravity

Who Les Deux competes with, by the numbers.

Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.

Gravity by Benchr finds competitors for Les Deux among Clothing brands in Denmark. The closest is YANUK ONLINE STORE, then Un Jour Ailleurs, Brooksfield, bonafide.ru, ZIOSONGZIO 지오송지오, Missamma Handlooms.

CompetitorsClothing · Denmark · similarity out of 100
BrandSimilarityGravity scoreEst. trafficInstagramTrustpilotMeta adsProducts
YANUK ONLINE STOREyanuk.jp
Un Jour Ailleursunjourailleurs.com
Brooksfieldbrooksfieldstore.com
bonafide.rubonafide.ru
ZIOSONGZIO 지오송지오ziosongzio.shop
Missamma Handloomsmissamma.in
Competitors Gravity finds for Les Deux. Similarity, Gravity score, traffic, social, reviews, ads and catalogue are for subscribers.Compare Les Deux with YANUK ONLINE STORE

07 · Company

The company behind Les Deux.

Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.

Les Deux is a company based in Denmark, founded in 2011 according to LinkedIn, on a domain registered in September 2003. It employs about 218 people.

Legal entityGravity index, Nov 2026
Legal name
Data not available
Registration no.
Data not available
VAT
Data not available
Legal form
Data not available
Entity country
🇩🇰 Denmark
Founded
2011, per LinkedIn
Domain registered
18 Sept 2003
Share capital
Data not available
Status
Data not available
President
Data not available
Activity code
Data not available
Employees
218 on LinkedIn · 51-200
FundingGravity index, Nov 2026
Funding stage
Data not available
Total raised
Data not available
Investors
Data not available
VC-backed
Data not available
DistributionGravity index, Nov 2026
Own store
lesdeux.com · Shopify
Catalogue
Data not available
Retailers
None recorded
Open jobs
None recorded

08 · What people ask about Les Deux

What people ask Google about Les Deux.

10 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.

Is Les Deux legit or a scam?

According to Gravity by Benchr, Les Deux is a brand based in Denmark: its website has existed since September 2003, its Trustpilot profile is claimed by the brand, it sells on a Shopify store, it employs 218 people on LinkedIn, it has 164,815 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.

Les Deux reviews: is it worth it?

Customers rate Les Deux 4.8 out of 5 on Trustpilot over 5,765 reviews, 502 of them in the last twelve months: 90% give five stars, 2% one star. Gravity by Benchr places that review volume in the top 5% of the 270,321 Trustpilot pages in its index. Source: Gravity by Benchr Trustpilot reading, October 2026.

What is Les Deux known for?

Les Deux is a clothing brand that sells apparel including pants, t-shirts, jackets, polos, shirts, and accessories. Founded in Copenhagen in 2011 by two friends, the brand has grown into an international community of creators and athletes. Gravity by Benchr classifies it under Clothing. Source: Gravity by Benchr product classification.

Les Deux promo code

Gravity by Benchr does not collect discount codes. What Gravity observes: Les Deux advertises on Facebook and Instagram and on Google, where its offers often run. Check lesdeux.com for current promotions. Source: Gravity by Benchr ad records, October 2026.

Where to buy Les Deux?

Les Deux sells on its own website, lesdeux.com, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.

Who owns Les Deux?

Gravity by Benchr records a company based in Denmark, founded in 2011 according to LinkedIn, on a domain registered in 2003, with 218 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.

Is Les Deux growing?

Yes. Gravity by Benchr estimates about 84,800 visits to lesdeux.com in September 2026, up 7% in a month and up 2% over three months. Les Deux ranks #170 of 4,523 Clothing brands in Denmark in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.

Which platform and tools does Les Deux use?

Gravity by Benchr identifies lesdeux.com as a Shopify store (standard plan, not Shopify Plus). The brand has claimed its Trustpilot profile. It advertises through Meta and on Google since November 2024. Source: Gravity by Benchr platform and advertising records, November 2026.

How much does Les Deux spend on Meta ads?

Gravity by Benchr does not publish a spend figure for Les Deux on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.

Who are the biggest Clothing brands in Denmark?

Among Clothing brands in Denmark in the Gravity by Benchr index, Les Deux ranks #170 of 4,523 by estimated traffic. Its closest competitors on the same market are YANUK ONLINE STORE, Un Jour Ailleurs, Brooksfield, bonafide.ru and ZIOSONGZIO 지오송지오. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.

Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Les Deux.