Brand page · Handbags, Wallets & Cases · Sweden
Liffner: 32.9k visits a month, 62 active Meta ads.
Liffner — Liffner is a Scandinavian leather goods brand that sells handbags and accessories, grounded in expressive minimalism and traditional Italian craftsmanship. In September 2026 liffner.co drew an estimated 32.9k visits, down 44% on the month before. It ranks #233 of 6,027 Handbags, Wallets & Cases brands in Sweden and holds a 4.3 Trustpilot rating over 21 reviews.
Updated Traffic Sept 2026Meta ads 9 Oct 2026Google ads 20 Oct 2026Instagram Sept 2026Trustpilot Oct 2026Catalogue Oct 2026
About the store
Liffner is a Scandinavian leather goods brand that sells handbags and accessories, grounded in expressive minimalism and traditional Italian craftsmanship.
01 · Traffic
How much traffic Liffner gets.
The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.
Liffner drew an estimated 32.9k visits in September 2026, down 44% on the month before and down 33% over three months.
- Worldwide#243,352of 4.5m sites · Top 10%
- In United States#76,272of 1.2m sites · Top 10%
- Handbags, Wallets & Cases, worldwide#1,627of 28,870 brands · Top 10%
- Handbags, Wallets & Cases, United States#233of 6,027 brands · Top 5%
32.9k
estimated visits in September
1 mo ▼ −44.3%4 mo ▼ −32.8%
The monthly curve, 24 months of history and the category comparison.
Create your free account02 · Reviews
What customers say about Liffner.
The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.
Liffner holds 4.3 out of 5 on Trustpilot over 21 reviews, 20 of them in the last twelve months: 71% of customers give five stars and 10% one star. That volume places Liffner in the top 50% of the 270,321 Trustpilot pages in the Gravity index.
Data not available
Review velocity, TrustScore history and the category comparison are on the Gravity brand page.
03 · Products
What Liffner sells, ranked by sales.
The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.
Liffner sells on Shopify, 88% of its catalogue in stock. The best seller is Mega Sprout Tote Dark Brown Suede, at SEK 6,500.00, followed by Belted Bucket Bag Large Dark Brown Suede and Pushlock Clutch Black Croc.
#1Mega Sprout Tote Dark Brown SuedeLiffnerSEK 6,500.00In stock
#2Belted Bucket Bag Large Dark Brown SuedeLiffnerSEK 6,500.00In stock
#3Pushlock Clutch Black CrocLiffnerSEK 4,700.00In stock- +View all productsRankings over time, ratings, stock and the ads that lead to each product. Free account.Sign in to Gravity
Share of the catalogue by product family.
The dominant category places Liffner in its comparison group.
- Average rating
- 4.95 / 5
- Rated products
- 17% of the catalogue
- In stock
- 88%
- Upper price quartile
- US$594.58
- Currency
- SEK
04 · Ads
What Liffner is advertising right now.
Meta and Google ads, as the Gravity brand page shows them; the blurred ones are placeholders. Every creative, how long it ran, its EU reach and the estimated monthly spend band are for signed-in members.
Liffner runs Meta ads on Facebook, Instagram, Messenger, Audience Network, Threads, and has advertised on Google since April 2024 (image, text).
Be the first to know. Sign up for the Liffner newsletter for early access to new collections, exclusive launches and special offers.Liffner8 Oct 2026video
Be the first to know. Sign up for the Liffner newsletter for early access to new collections, exclusive launches and special offers.Liffner8 Oct 2026image
Be the first to know. Sign up for the Liffner newsletter for early access to new collections, exclusive launches and special offers.Liffner8 Oct 2026video- +View all Meta adsReach per ad, how long each creative ran, and the estimated monthly spend band. Free account.Sign in to Gravity
Text ad20 Oct 2026Semantic Holdings, Incverified
- +View all Google adsFormats, first and last seen, and the keywords the brand bids on. Free account.Sign in to Gravity
05 · Influencers
Who talks about Liffner.
The creators who tag @littleliffner on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.
Creators tag @littleliffner on Instagram, led by Gilly (57.3k followers, 0.9% engagement).
| Account | Profile | Followers | Engagement | Tags | Relationship |
|---|---|---|---|---|---|
| GGilly@gilly.campbell_ · 🇬🇧 GB | Fashion style luxury Creator | 57.3k | 0.9% | 3 | Tagged @littleliffner |
06 · Competitors according to Gravity
Who Liffner competes with, by the numbers.
Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.
Gravity by Benchr finds competitors for Liffner among Handbags, Wallets & Cases brands in Sweden. The closest is Bolinder Stockholm, then Dragon Diffusion, Elleme, keyimu.com, Ateliers Auguste, ISLA.
| Brand | Similarity | Gravity score | Est. traffic | Trustpilot | Meta ads | Products | |
|---|---|---|---|---|---|---|---|
| Bolinder Stockholmbolindersthlm.com | |||||||
| Dragon Diffusiondragondiffusion.com | |||||||
| Ellemeelleme.com | |||||||
| keyimu.comkeyimu.com | |||||||
| Ateliers Augusteateliersauguste.com | |||||||
| ISLAislaoficial.com.br |
07 · Company
The company behind Liffner.
Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.
Liffner is a company based in Stockholm, Sweden, founded in 2012 according to LinkedIn, on a domain registered in May 2024. It employs about 8 people.
- Legal name
- Data not available
- Registration no.
- Data not available
- VAT
- Data not available
- Legal form
- Data not available
- Entity country
- 🇸🇪 Sweden · Stockholm
- Founded
- 2012, per LinkedIn
- Domain registered
- 3 May 2024
- Share capital
- Data not available
- Status
- Data not available
- President
- Data not available
- Activity code
- Data not available
- Employees
- 8 on LinkedIn
- Funding stage
- Data not available
- Total raised
- Data not available
- Investors
- Data not available
- VC-backed
- Data not available
- Own store
- liffner.co · Shopify · EUR
- Catalogue
- 32 collections
- Retailers
- None recorded
- Open jobs
- None recorded
08 · What people ask about Liffner
What people ask Google about Liffner.
11 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.
Is Liffner legit?
According to Gravity by Benchr, Liffner is a brand based in Stockholm, Sweden: its website has existed since May 2024, its Trustpilot profile is claimed by the brand, it sells on a Shopify store, it employs 8 people on LinkedIn, it has 150,814 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, September 2026.
What do customers say about Liffner?
Customers rate Liffner 4.3 out of 5 on Trustpilot over 21 reviews, 20 of them in the last twelve months: 71% give five stars, 10% one star. Gravity by Benchr places that review volume in the top 50% of the 270,321 Trustpilot pages in its index. Source: Gravity by Benchr Trustpilot reading, October 2026.
What is Liffner?
Liffner is a Scandinavian leather goods brand that sells handbags and accessories, grounded in expressive minimalism and traditional Italian craftsmanship. Gravity by Benchr classifies it under Handbags, Wallets & Cases, with Handbags making up 84% of the catalogue. Source: Gravity by Benchr product classification, October 2026.
Liffner prices: how much is it?
Liffner's best seller, Mega Sprout Tote Dark Brown Suede, sells SEK 6,500.00 on liffner.co. 88% of the catalogue is in stock. Gravity does not track prices daily: check liffner.co before buying. Source: Gravity by Benchr catalogue reading, October 2026.
Does Liffner have a discount code?
Gravity by Benchr does not collect discount codes. What Gravity observes: Liffner advertises on Facebook and Instagram and on Google, where its offers often run. Check liffner.co for current promotions. Source: Gravity by Benchr ad records, October 2026.
Where to buy Liffner?
Liffner sells on its own website, liffner.co, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data.
Who is behind Liffner?
Gravity by Benchr records a company based in Stockholm, Sweden, founded in 2012 according to LinkedIn, on a domain registered in 2024, with 8 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records.
Is Liffner doing well?
Not at the moment. Gravity by Benchr estimates about 32,900 visits to liffner.co in September 2026, down 44% in a month and down 33% over three months. Liffner ranks #233 of 6,027 Handbags, Wallets & Cases brands in Sweden in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.
Which platform and tools does Liffner use?
Gravity by Benchr identifies liffner.co as a Shopify store (standard plan, not Shopify Plus), selling in EUR. The brand has claimed its Trustpilot profile. It advertises through Meta and on Google since April 2024. Source: Gravity by Benchr platform and advertising records.
How much does Liffner spend on Meta ads?
Gravity by Benchr does not publish a spend figure for Liffner on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.
Who are the biggest Handbags, Wallets & Cases brands in Sweden?
Among Handbags, Wallets & Cases brands in Sweden in the Gravity by Benchr index, Liffner ranks #233 of 6,027 by estimated traffic. Its closest competitors on the same market are Bolinder Stockholm, Dragon Diffusion, Elleme, keyimu.com and Ateliers Auguste. Source: Gravity by Benchr competitor analysis, same category, same market, similar size.
Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Liffner.