Brand page · Clothing · United States
Liquid Death: 584k visits a month, 355 active Meta ads, Gravity score 579.
Liquid Death — Liquid Death is a beverage company that sells water, iced tea, and sparkling energy drinks in recyclable cans, using comedy and entertainment in its marketing approach. In September 2026 liquiddeath.com drew an estimated 584k visits, down 13% on the month before. It ranks #249 of 97,158 Clothing brands in United States.
Updated Traffic Sept 2026Meta ads 9 Oct 2026Google ads 20 Oct 2026Instagram Sept 2026Trustpilot Oct 2026Catalogue Oct 2026Gravity score 2 Nov 2026
Gravity score
Percentiles within 1441 peers: Clothing brands in United States with 100K–1M monthly visits. Recomputed nightly, last on 2 Nov 2026.
About the store
Liquid Death is a beverage company that sells water, iced tea, and sparkling energy drinks in recyclable cans, using comedy and entertainment in its marketing approach.
01 · Traffic
How much traffic Liquid Death gets.
The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.
Liquid Death drew an estimated 584k visits in September 2026, down 13% on the month before and down 16% over three months.
- Worldwide#21,930of 4.5m sites · Top 1%
- In United States#7,201of 1.2m sites · Top 1%
- Clothing, worldwide#1,789of 459,295 brands · Top 1%
- Clothing, United States#249of 97,158 brands · Top 1%
584k
estimated visits in September
1 mo ▼ −12.9%4 mo ▼ −16.2%
The monthly curve, 24 months of history and the category comparison.
Create your free account02 · Reviews
What customers say about Liquid Death.
The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.
Liquid Death holds 2.1 out of 5 on Trustpilot over 9 reviews, 3 of them in the last twelve months: 0% of customers give five stars and 100% one star.
Bottled Water Supplier Beverage Distributor
Data not available
Review velocity, TrustScore history and the category comparison are on the Gravity brand page.
03 · Products
What Liquid Death sells, ranked by sales.
The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.
Liquid Death sells on Shopify, 62% of its catalogue in stock. The best seller is Masked Death Can Cooler (2-Pack), at US$9.00, followed by The Flasket and Reusable Slaughter Bottle (32oz).
#1Masked Death Can Cooler (2-Pack)Liquid DeathUS$9.00In stock
#2The FlasketLiquid DeathUS$35.00In stock
#3Reusable Slaughter Bottle (32oz)Liquid DeathUS$39.00In stock- +View all productsRankings over time, ratings, stock and the ads that lead to each product. Free account.Sign in to Gravity
Share of the catalogue by product family.
The dominant category places Liquid Death in its comparison group.
- Average rating
- 4.90 / 5
- Rated products
- 71% of the catalogue
- In stock
- 62%
- Upper price quartile
- US$58.00
- Currency
- USD
04 · Ads
What Liquid Death is advertising right now.
Meta and Google ads, as the Gravity brand page shows them; the blurred ones are placeholders. Every creative, how long it ran, its EU reach and the estimated monthly spend band are for signed-in members.
Liquid Death runs Meta ads on Facebook, Instagram, Messenger, Threads, whatsapp, and has advertised on Google since April 2026 (text, video).
This is scientifically the lowest these prices can go without destabilizing the global economy so get yours nowLiquid Death8 Oct 2026video
YOU WON'T BELIEVE IT'S NOT CANDY.Liquid Death8 Oct 2026video
This is scientifically the lowest these prices can go without destabilizing the global economy so get yours nowLiquid Death8 Oct 2026video- +View all Meta adsReach per ad, how long each creative ran, and the estimated monthly spend band. Free account.Sign in to Gravity
Text ad19 Oct 2026BEXLEY LOWER LLCverified
Text ad18 Aug 2026JOHN TALBERT DAVISverified
Text ad13 Aug 2026THERESA SHAQUNDA STALEY-ECHOLSverified
- +View all Google adsFormats, first and last seen, and the keywords the brand bids on. Free account.Sign in to Gravity
05 · Influencers
Who talks about Liquid Death.
The creators who tag @liquiddeath on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.
Creators tag @liquiddeath on Instagram, led by WREATH BRAND (37.9k followers, 0.1% engagement).
| Account | Profile | Followers | Engagement | Tags | Relationship |
|---|---|---|---|---|---|
| WWREATH BRAND@wreathbranded · 🇺🇸 US | Fashion style luxury Creator | 37.9k | 0.1% | 10 | Tagged @liquiddeath |
06 · Competitors according to Gravity
Who Liquid Death competes with, by the numbers.
Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.
Gravity by Benchr finds competitors for Liquid Death among Clothing brands in United States. The closest is coca-colaentuhogar.com, then thevitacococompany.com, Eternal Water, evian.com, Nature's Spring, АкваМаркетAquamarket.
| Brand | Similarity | Gravity score | Est. traffic | Trustpilot | Meta ads | Products | |
|---|---|---|---|---|---|---|---|
| coca-colaentuhogar.comcoca-colaentuhogar.com | |||||||
| thevitacococompany.comthevitacococompany.com | |||||||
| Eternal Watereternalwater.com | |||||||
| evian.comevian.com | |||||||
| Nature's Springnaturespring.com.ph | |||||||
| АкваМаркетAquamarketaquamarket.ua |
07 · Company
The company behind Liquid Death.
Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.
Liquid Death is a company based in Los Angeles, United States, founded in 2017 according to LinkedIn, on a domain registered in May 2014. It employs about 359 people.
- Legal name
- Data not available
- Registration no.
- Data not available
- VAT
- Data not available
- Legal form
- Data not available
- Entity country
- 🇺🇸 United States · Los Angeles
- Founded
- 2017, per LinkedIn
- Domain registered
- 30 May 2014
- Share capital
- Data not available
- Status
- Operating
- President
- Data not available
- Activity code
- Data not available
- Employees
- 359 on LinkedIn
- Funding stage
- Data not available
- Total raised
- Data not available
- Investors
- Data not available
- VC-backed
- Data not available
- Own store
- liquiddeath.com · Shopify · USD
- Catalogue
- 120 collections
- Retailers
- None recorded
- Open jobs
- None recorded
08 · What people ask about Liquid Death
What people ask Google about Liquid Death.
10 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.
Is Liquid Death legit or a scam?
According to Gravity by Benchr, Liquid Death is a brand based in Los Angeles, United States: its website has existed since May 2014, it sells on a Shopify store, it employs 359 people on LinkedIn, it has 7,575,687 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.
What does Liquid Death sell?
Liquid Death is a beverage company that sells water, iced tea, and sparkling energy drinks in recyclable cans, using comedy and entertainment in its marketing approach. Gravity by Benchr classifies it under Clothing, with Apparel & Accessories making up 27% of the catalogue. Source: Gravity by Benchr product classification, October 2026.
Is Liquid Death expensive?
Liquid Death's best seller, Masked Death Can Cooler (2-Pack), sells US$9.00 on liquiddeath.com. 62% of the catalogue is in stock. Gravity does not track prices daily: check liquiddeath.com before buying. Source: Gravity by Benchr catalogue reading, October 2026.
Liquid Death promo code
Gravity by Benchr does not collect discount codes. What Gravity observes: Liquid Death advertises on Facebook and Instagram and on Google, where its offers often run. Check liquiddeath.com for current promotions. Source: Gravity by Benchr ad records, October 2026.
Where to buy Liquid Death?
Liquid Death sells on its own website, liquiddeath.com, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.
Who owns Liquid Death?
Gravity by Benchr records a company based in Los Angeles, United States, founded in 2017 according to LinkedIn, on a domain registered in 2014, with 359 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.
Is Liquid Death doing well?
Not at the moment. Gravity by Benchr estimates about 584,500 visits to liquiddeath.com in September 2026, down 13% in a month and down 16% over three months. Liquid Death ranks #249 of 97,158 Clothing brands in United States in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.
Which platform and tools does Liquid Death use?
Gravity by Benchr identifies liquiddeath.com as a Shopify store (standard plan, not Shopify Plus), selling in USD. It advertises through Meta and on Google since April 2026. Source: Gravity by Benchr platform and advertising records, November 2026.
What is Liquid Death's ad budget?
Gravity by Benchr does not publish a spend figure for Liquid Death on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Threads, WhatsApp. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.
Who are the biggest Clothing brands in United States?
Among Clothing brands in United States in the Gravity by Benchr index, Liquid Death ranks #249 of 97,158 by estimated traffic. Its closest competitors on the same market are coca-colaentuhogar.com, thevitacococompany.com, Eternal Water, evian.com and Nature's Spring. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.
Category
Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Liquid Death.