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Brand page · Clothing · United States

Lole Top 5% worldwide Top 5% in United States Top 5% in Clothing Top 5% in Clothing in United States
lolelife.com·🇺🇸 TACOMA, United States· Shopify·Since 2016

Lole: 86.2k visits a month, 420 active Meta ads, Gravity score 650.

Lole — Lolë is a fashion company that creates women's collections including activewear, athleisure, yoga and running clothing designed for a multifaceted lifestyle. In September 2026 lolelife.com drew an estimated 86.2k visits, up 9% on the month before. It ranks #188 of 10,239 Clothing brands in United States and holds a 1.6 Trustpilot rating over 22 reviews.

lolelife.com@lole 96.8kFacebookLinkedIn 20.1kTrustpilot 1.6Meta Ad Library 420

Updated Traffic Sept 2026Meta ads 7 Oct 2026Google ads 20 Oct 2026Instagram Sept 2026Trustpilot Oct 2026Catalogue Oct 2026Gravity score 2 Nov 2026

Estimated traffic
86.2k
+9% vs. August 2026
Instagram followers
96.8k
936 posts · @lole
Trustpilot
1.6
22 reviews · 1 in 12 months
Meta ads
420
active · on Google since 2026
Products
46%
in stock · 175 collections
Rank in Canada
#188
of 10,239 in Clothing
LinkedIn
20.1k
followers · 92 employees
Earned media value
€3.6k
per month, Instagram

Gravity score

650/ 1000 · 10 of 10 indicators rated
Brand Power591
Momentum467
Performance893

Percentiles within 369 peers: Clothing brands in Canada with 30K–100K monthly visits. Recomputed nightly, last on 2 Nov 2026.

How the score is calculated

About the store

Lolë is a fashion company that creates women's collections including activewear, athleisure, yoga and running clothing designed for a multifaceted lifestyle.

01 · Traffic

How much traffic Lole gets.

The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.

Lole drew an estimated 86.2k visits in September 2026, up 9% on the month before and up 2% over three months.

  • Worldwide#106,528of 4.5m sites · Top 5%
  • In Canada#1,926of 104k sites · Top 5%
  • Clothing, worldwide#10,221of 459,295 brands · Top 5%
  • Clothing, Canada#188of 10,239 brands · Top 5%
Monthly visitssource Sept 2026

86.2k

estimated visits in September

1 mo ▲ +9.5%4 mo ▲ +2.0%

The monthly curve, 24 months of history and the category comparison.

Create your free account
Audience by country, free account
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02 · Reviews

What customers say about Lole.

The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.

Lole holds 1.6 out of 5 on Trustpilot over 22 reviews, 1 of them in the last twelve months: 9% of customers give five stars and 91% one star. That volume places Lole in the top 50% of the 270,321 Trustpilot pages in the Gravity index.

Trustpilotread 21 Oct 2026
1.6TrustScore · 22 reviews · 1 in 12 months
Top 50% review volume
5 ★9%
4 ★0%
3 ★0%
2 ★0%
1 ★91%

Clothing Store Women's Clothing Store Men's Clothing Store Activewear Store Streetwear Store

Google reviewsData not available

Data not available

Review velocity, TrustScore history and the category comparison are on the Gravity brand page.

03 · Products

What Lole sells, ranked by sales.

The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.

Lole sells on Shopify, 46% of its catalogue in stock. The best seller is Oversized Classic Vegan Down Jacket, at US$99.00–US$156.00, followed by Jamie Belt Bag and Pose Mat With Strap.

ProductsCatalogue read Oct 2026
Catalogue mixOct 2026
Clothing Tops1%
Outerwear0%
Shorts0%
Activewear0%

Share of the catalogue by product family.

Activity mixdominant: Clothing
Clothing85%
Handbags, Wallets & Cases6%
Fanny Packs2%
Fitness & General Exercise Equipment2%
Clothing Accessories1%

The dominant category places Lole in its comparison group.

Prices and ratingsstore data
Average rating
4.65 / 5
Rated products
86% of the catalogue
In stock
46%
Upper price quartile
US$71.85
Currency
USD

05 · Influencers

Who talks about Lole.

The creators who tag @lole on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.

Gravity has not found creators tagging this brand on Instagram yet.

Influencersaccounts tagging @lole · Instagram

Gravity has not found creators tagging this brand on Instagram yet.

Engagement is the median of recent posts.See all

06 · Competitors according to Gravity

Who Lole competes with, by the numbers.

Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.

Gravity by Benchr finds competitors for Lole among Clothing brands in United States. The closest is Paris Classe, then KZZ, The American Outdoorsman, LONDON OUTFIT, Karl Kani, Sun Tees.

CompetitorsClothing · United States · similarity out of 100
BrandSimilarityGravity scoreEst. trafficInstagramTrustpilotMeta adsProducts
Paris Classeparisclasse.com
KZZthekzz.com
The American Outdoorsmanamericanoutdoorsmangear.com
LONDON OUTFITlondonoutfit.com
Karl Kanikarlkani.com
Sun Teessuntees.info
Competitors Gravity finds for Lole. Similarity, Gravity score, traffic, social, reviews, ads and catalogue are for subscribers.Compare Lole with Paris Classe

07 · Company

The company behind Lole.

Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.

Lole is a company based in TACOMA, United States, founded in 2002 according to LinkedIn, on a domain registered in January 2016. It employs about 92 people.

Legal entityGravity index, Nov 2026
Legal name
Data not available
Registration no.
Data not available
VAT
Data not available
Legal form
Data not available
Entity country
🇺🇸 United States · TACOMA
Founded
2002, per LinkedIn
Domain registered
15 Jan 2016
Share capital
Data not available
Status
Operating
President
Data not available
Activity code
Data not available
Employees
92 on LinkedIn
FundingGravity index, Nov 2026
Funding stage
Data not available
Total raised
Data not available
Investors
Data not available
VC-backed
Data not available
DistributionGravity index, Nov 2026
Own store
lolelife.com · Shopify · USD
Catalogue
175 collections
Retailers
None recorded
Open jobs
None recorded

08 · What people ask about Lole

What people ask Google about Lole.

11 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.

Is Lole legit or a scam?

According to Gravity by Benchr, Lole is a brand based in TACOMA, United States: its website has existed since January 2016, it sells on a Shopify store, it employs 92 people on LinkedIn, it has 96,803 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.

Lole reviews: is it worth it?

Customers rate Lole 1.6 out of 5 on Trustpilot over 22 reviews, 1 of them in the last twelve months: 9% give five stars, 91% one star. Gravity by Benchr places that review volume in the top 50% of the 270,321 Trustpilot pages in its index. Source: Gravity by Benchr Trustpilot reading, October 2026.

What is Lole?

Lolë is a fashion company that creates women's collections including activewear, athleisure, yoga and running clothing designed for a multifaceted lifestyle. Gravity by Benchr classifies it under Clothing, with Clothing Tops making up 1% of the catalogue. Source: Gravity by Benchr product classification, October 2026.

How much does Lole cost?

Lole's best seller, Oversized Classic Vegan Down Jacket, sells from US$99.00 to US$156.00 on lolelife.com. 46% of the catalogue is in stock. Gravity does not track prices daily: check lolelife.com before buying. Source: Gravity by Benchr catalogue reading, October 2026.

Lole promo code

Gravity by Benchr does not collect discount codes. What Gravity observes: Lole advertises on Facebook and Instagram and on Google, where its offers often run. Check lolelife.com for current promotions. Source: Gravity by Benchr ad records, October 2026.

Where to buy Lole?

Lole sells on its own website, lolelife.com, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.

Who is behind Lole?

Gravity by Benchr records a company based in TACOMA, United States, founded in 2002 according to LinkedIn, on a domain registered in 2016, with 92 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.

Is Lole doing well?

Yes. Gravity by Benchr estimates about 86,200 visits to lolelife.com in September 2026, up 9% in a month and up 2% over three months. Lole ranks #188 of 10,239 Clothing brands in United States in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.

Which platform and tools does Lole use?

Gravity by Benchr identifies lolelife.com as a Shopify store (standard plan, not Shopify Plus), selling in USD. It advertises through Meta and on Google since February 2026. Source: Gravity by Benchr platform and advertising records, November 2026.

What is Lole's ad budget?

Gravity by Benchr does not publish a spend figure for Lole on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads, WhatsApp. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.

Who are the biggest Clothing brands in United States?

Among Clothing brands in United States in the Gravity by Benchr index, Lole ranks #188 of 10,239 by estimated traffic. Its closest competitors on the same market are Paris Classe, KZZ, The American Outdoorsman, LONDON OUTFIT and Karl Kani. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.

Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Lole.