Brand page · Jewelry · Switzerland
Longines: 3.6M visits a month, 370 active Meta ads.
Longines — Longines is a Swiss watchmaking company that creates elegant timepieces with expertise in tradition and performance. In September 2026 longines.com drew an estimated 3.6M visits, up 4% on the month before. It ranks #5 of 33,382 Jewelry brands in Switzerland and holds a 1.8 Trustpilot rating over 110 reviews.
Updated Traffic Sept 2026Meta ads 13 Oct 2026Google ads 19 Oct 2026Instagram Sept 2026Trustpilot Oct 2026
About the store
Longines is a Swiss watchmaking company that creates elegant timepieces with expertise in tradition and performance.
01 · Traffic
How much traffic Longines gets.
The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.
Longines drew an estimated 3.6M visits in September 2026, up 4% on the month before and up 9% over three months.
- Worldwide#5,092of 4.5M sites · Top 1%
- In United States#1,719of 1.2M sites · Top 1%
- Jewelry, worldwide#35of 132,285 brands · Top 1%
- Jewelry, United States#5of 33,382 brands · Top 1%
3.6M
estimated visits in September
1 mo ▲ +3.8%4 mo ▲ +8.9%
The monthly curve, 24 months of history and the category comparison.
Create your free account02 · Reviews
What customers say about Longines.
The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.
Longines holds 1.8 out of 5 on Trustpilot over 110 reviews, 34 of them in the last twelve months: 17% of customers give five stars and 63% one star. That volume places Longines in the top 30 % of the 270,321 Trustpilot pages in the Gravity index.
Watch Manufacturer Clock Watch Maker Watch Store
Data not available
Review velocity, TrustScore history and the category comparison are on the Gravity brand page.
03 · Products
What Longines sells, ranked by sales.
The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.
Gravity by Benchr has not read Longines's catalogue yet.
Data not available
Data not available
Share of the catalogue by product family.
The dominant category places Longines in its comparison group.
- Average rating
- Data not available
- Rated products
- Data not available
- In stock
- Data not available
- Upper price quartile
- Data not available
- Currency
- Data not available
04 · Ads
What Longines is advertising right now.
Meta and Google ads, as the Gravity brand page shows them; the blurred ones are placeholders. Every creative, how long it ran, its EU reach and the estimated monthly spend band are for signed-in members.
Longines runs Meta ads on Facebook, Instagram, and has advertised on Google since October 2022 (image, text, video).
Welkom bij de Home of EleganceLongines12 Oct 2026image
COSC-Certified PerformanceLongines12 Oct 2026image
The New Blue SPIRIT PILOTLongines12 Oct 2026image- +View all Meta adsReach per ad, how long each creative ran, and the estimated monthly spend band. Free account.Sign in to Gravity
Text ad19 Oct 2026Compagnie des Montres Longines, Francillon SAverified
Image ad19 Oct 2026Compagnie des Montres Longines, Francillon SAverified
Image ad19 Oct 2026Compagnie des Montres Longines, Francillon SAverified
- +View all Google adsFormats, first and last seen, and the keywords the brand bids on. Free account.Sign in to Gravity
05 · Influencers
Who talks about Longines.
The creators who tag @longines on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.
Creators tag @longines on Instagram, led by @prepfamily.nl (48.4K followers, 0.4% engagement).
| Account | Profile | Followers | Engagement | Tags | Relationship |
|---|---|---|---|---|---|
| pprepfamily.nl@prepfamily.nl · 🇳🇱 NL | Fashion style luxury Creator | 48.4K | 0.4% | 10 | Tagged @longines |
06 · Competitors according to Gravity
Who Longines competes with, by the numbers.
Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.
Gravity by Benchr finds competitors for Longines among Jewelry brands in Switzerland. The closest is breitling.com, then rolex.com, iwc.com, tagheuer.com, jaeger-lecoultre.com, vacheron-constantin.com.
| Brand | Similarity | Gravity score | Est. traffic | Trustpilot | Meta ads | Products | |
|---|---|---|---|---|---|---|---|
| breitling.combreitling.com | |||||||
| rolex.comrolex.com | |||||||
| iwc.comiwc.com | |||||||
| tagheuer.comtagheuer.com | |||||||
| jaeger-lecoultre.comjaeger-lecoultre.com | |||||||
| vacheron-constantin.comvacheron-constantin.com |
07 · Company
The company behind Longines.
Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.
Longines is a company based in Switzerland, founded in 1832 according to LinkedIn, on a domain registered in December 1995. It employs about 669 people.
- Legal name
- Data not available
- Registration no.
- Data not available
- VAT
- Data not available
- Legal form
- Data not available
- Entity country
- 🇨🇭 Switzerland
- Founded
- 1832, per LinkedIn
- Domain registered
- 27 Dec 1995
- Share capital
- Data not available
- Status
- Operating
- President
- Data not available
- Activity code
- Data not available
- Employees
- 669 on LinkedIn · 1,001-5,000
- Funding stage
- Data not available
- Total raised
- Data not available
- Investors
- Data not available
- VC-backed
- Data not available
- Own store
- longines.com
- Catalogue
- Data not available
- Retailers
- None recorded
- Open jobs
- None recorded
08 · What people ask about Longines
What people ask Google about Longines.
8 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.
Is Longines legit?
According to Gravity by Benchr, Longines is a brand based in Switzerland: its website has existed since December 1995, its Trustpilot profile is claimed by the brand, it employs 669 people on LinkedIn, it has 1,915,714 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, September 2026.
What do customers say about Longines?
Customers rate Longines 1.8 out of 5 on Trustpilot over 110 reviews, 34 of them in the last twelve months: 17% give five stars, 63% one star. Gravity by Benchr places that review volume in the top 30 % of the 270,321 Trustpilot pages in its index. Source: Gravity by Benchr Trustpilot reading, October 2026.
What is Longines?
Longines is a Swiss watchmaking company that creates elegant timepieces with expertise in tradition and performance. Gravity by Benchr classifies it under Jewelry. Source: Gravity by Benchr product classification.
Is there a Longines discount code?
Gravity by Benchr does not collect discount codes. What Gravity observes: Longines advertises on Facebook and Instagram and on Google, where its offers often run. Check longines.com for current promotions. Source: Gravity by Benchr ad records, October 2026.
Who is behind Longines?
Gravity by Benchr records a company based in Switzerland, founded in 1832 according to LinkedIn, on a domain registered in 1995, with 669 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records.
Is Longines doing well?
Yes. Gravity by Benchr estimates about 3,593,800 visits to longines.com in September 2026, up 4% in a month and up 9% over three months. Longines ranks #5 of 33,382 Jewelry brands in Switzerland in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.
What is Longines' ad budget?
Gravity by Benchr does not publish a spend figure for Longines on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.
Who are the biggest Jewelry brands in Switzerland?
Among Jewelry brands in Switzerland in the Gravity by Benchr index, Longines ranks #5 of 33,382 by estimated traffic. Its closest competitors on the same market are breitling.com, rolex.com, iwc.com, tagheuer.com, jaeger-lecoultre.com. Source: Gravity by Benchr competitor analysis, same category, same market, similar size.
Category
Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Longines.