Brand page · Party & Celebration · United States
Lovepop: 311k visits a month, 166 active Meta ads, Gravity score 471.
Lovepop — Lovepop is a brand that creates and sells 3D pop-up greeting cards and paper art gifts for various occasions. Their products are designed as beautiful keepsakes that unfold like miniature surprises, combining art and engineering to create magical gifts. In September 2026 lovepop.com drew an estimated 311k visits, up 6% on the month before. It ranks #10 of 7,801 Party & Celebration brands in United States and holds a 4.5 Trustpilot rating over 1,092 reviews.
Updated Traffic Sept 2026Meta ads 7 Oct 2026Google ads 20 Oct 2026Instagram Sept 2026Trustpilot Oct 2026Catalogue Oct 2026Gravity score 2 Nov 2026
Gravity score
Percentiles within 30 peers: Party & Celebration brands in United States with 100K–1M monthly visits. Recomputed nightly, last on 2 Nov 2026.
About the store
Lovepop is a brand that creates and sells 3D pop-up greeting cards and paper art gifts for various occasions. Their products are designed as beautiful keepsakes that unfold like miniature surprises, combining art and engineering to create magical gifts.
01 · Traffic
How much traffic Lovepop gets.
The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.
Lovepop drew an estimated 311k visits in September 2026, up 6% on the month before and down 16% over three months.
- Worldwide#36,476of 4.5m sites · Top 1%
- In United States#11,862of 1.2m sites · Top 5%
- Party & Celebration, worldwide#99of 46,327 brands · Top 1%
- Party & Celebration, United States#10of 7,801 brands · Top 1%
311k
estimated visits in September
1 mo ▲ +5.6%4 mo ▼ −15.6%
The monthly curve, 24 months of history and the category comparison.
Create your free account02 · Reviews
What customers say about Lovepop.
The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.
Lovepop holds 4.5 out of 5 on Trustpilot over 1,092 reviews, 220 of them in the last twelve months: 61% of customers give five stars and 30% one star. That volume places Lovepop in the top 10% of the 270,321 Trustpilot pages in the Gravity index, and its rating quality in the top 20%.
Hobby Store Gift Shop
Data not available
Review velocity, TrustScore history and the category comparison are on the Gravity brand page.
03 · Products
What Lovepop sells, ranked by sales.
The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.
Lovepop sells on Shopify, 99% of its catalogue in stock. The best seller is Personalized Note, at US$5.00, followed by Flower Basket Pop-Up Card and Japanese Maple Pop-Up Card.
#1Personalized NoteLovepopUS$5.00In stock
#2Flower Basket Pop-Up CardLovepopUS$13.00In stock
#3Japanese Maple Pop-Up CardLovepopUS$13.00In stock- +View all productsRankings over time, ratings, stock and the ads that lead to each product. Free account.Sign in to Gravity
Share of the catalogue by product family.
The dominant category places Lovepop in its comparison group.
- Average rating
- 4.92 / 5
- Rated products
- 96% of the catalogue
- In stock
- 99%
- Upper price quartile
- US$20.00
- Currency
- USD
04 · Ads
What Lovepop is advertising right now.
Meta and Google ads, as the Gravity brand page shows them; the blurred ones are placeholders. Every creative, how long it ran, its EU reach and the estimated monthly spend band are for signed-in members.
Lovepop runs Meta ads on Facebook, Instagram, Messenger, Threads, and has advertised on Google since August 2023 (image, text, video).
Disney's Mickey Mouse You Rock! Pop-Up CardLovepop Cards6 Oct 2026image
Get Your Halloween Cards Before They VanishLovepop Cards6 Oct 2026image
The Nativity Calendar Families LoveLovepop Cards6 Oct 2026video- +View all Meta adsReach per ad, how long each creative ran, and the estimated monthly spend band. Free account.Sign in to Gravity
Text ad20 Oct 2026Lovepop Incverified
Text ad20 Oct 2026Lovepop Incverified
Text ad20 Oct 2026Lovepop Incverified
- +View all Google adsFormats, first and last seen, and the keywords the brand bids on. Free account.Sign in to Gravity
05 · Influencers
Who talks about Lovepop.
The creators who tag @lovepop on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.
Creators tag @lovepop on Instagram, led by Downtown Disney District (133k followers, 2.2% engagement).
| Account | Profile | Followers | Engagement | Tags | Relationship |
|---|---|---|---|---|---|
| DDowntown Disney District@downtowndisney · 🇺🇸 US | Food cooking nutrition Creator | 133k | 2.2% | 2 | Tagged @lovepop |
06 · Competitors according to Gravity
Who Lovepop competes with, by the numbers.
Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.
Gravity by Benchr finds competitors for Lovepop among Party & Celebration brands in United States. The closest is FreshCut Paper, then SCRIBBLER®, Card Factory, Moonpig, greetz.nl, Funky Pigeon.
| Brand | Similarity | Gravity score | Est. traffic | Trustpilot | Meta ads | Products | |
|---|---|---|---|---|---|---|---|
| FreshCut Paperfreshcutpaper.com | |||||||
| SCRIBBLER®scribbler.com | |||||||
| Card Factorycardfactory.co.uk | |||||||
| Moonpigmoonpig.com | |||||||
| greetz.nlgreetz.nl | |||||||
| Funky Pigeonfunkypigeon.com |
07 · Company
The company behind Lovepop.
Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.
Lovepop is a company based in Boston, United States, founded in 2014 according to LinkedIn, on a domain registered in November 1999. It employs about 96 people.
- Legal name
- Data not available
- Registration no.
- Data not available
- VAT
- Data not available
- Legal form
- Data not available
- Entity country
- 🇺🇸 United States · Boston
- Founded
- 2014, per LinkedIn
- Domain registered
- 9 Nov 1999
- Share capital
- Data not available
- Status
- Operating
- President
- Data not available
- Activity code
- Data not available
- Employees
- 96 on LinkedIn
- Funding stage
- Data not available
- Total raised
- Data not available
- Investors
- Data not available
- VC-backed
- Data not available
- Own store
- lovepop.com · Shopify · USD
- Catalogue
- 537 collections
- Retailers
- None recorded
- Open jobs
- None recorded
08 · What people ask about Lovepop
What people ask Google about Lovepop.
11 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.
Is Lovepop legit or a scam?
According to Gravity by Benchr, Lovepop is a brand based in Boston, United States: its website has existed since November 1999, its Trustpilot profile is claimed by the brand, it sells on a Shopify store, it employs 96 people on LinkedIn, it has 173,414 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.
Lovepop reviews
Customers rate Lovepop 4.5 out of 5 on Trustpilot over 1,092 reviews, 220 of them in the last twelve months: 61% give five stars, 30% one star. Gravity by Benchr places that review volume in the top 10% of the 270,321 Trustpilot pages in its index. Source: Gravity by Benchr Trustpilot reading, October 2026.
What does Lovepop sell?
Lovepop is a brand that creates and sells 3D pop-up greeting cards and paper art gifts for various occasions. Their products are designed as beautiful keepsakes that unfold like miniature surprises, combining art and engineering to create magical gifts. Gravity by Benchr classifies it under Party & Celebration, with Gift Giving making up 0% of the catalogue. Source: Gravity by Benchr product classification, October 2026.
Lovepop prices: how much is it?
Lovepop's best seller, Personalized Note, sells US$5.00 on lovepop.com. 99% of the catalogue is in stock. Gravity does not track prices daily: check lovepop.com before buying. Source: Gravity by Benchr catalogue reading, October 2026.
Does Lovepop have a discount code?
Gravity by Benchr does not collect discount codes. What Gravity observes: Lovepop advertises on Facebook and Instagram and on Google, where its offers often run. Check lovepop.com for current promotions. Source: Gravity by Benchr ad records, October 2026.
Where to buy Lovepop?
Lovepop sells on its own website, lovepop.com, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.
Who owns Lovepop?
Gravity by Benchr records a company based in Boston, United States, founded in 2014 according to LinkedIn, on a domain registered in 1999, with 96 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.
Is Lovepop doing well?
Not at the moment. Gravity by Benchr estimates about 310,600 visits to lovepop.com in September 2026, up 6% in a month and down 16% over three months. Lovepop ranks #10 of 7,801 Party & Celebration brands in United States in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.
Which platform and tools does Lovepop use?
Gravity by Benchr identifies lovepop.com as a Shopify store (standard plan, not Shopify Plus), selling in USD. The brand has claimed its Trustpilot profile. It advertises through Meta and on Google since August 2023. Source: Gravity by Benchr platform and advertising records, November 2026.
How much does Lovepop spend on Meta ads?
Gravity by Benchr does not publish a spend figure for Lovepop on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Threads. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.
Who are the biggest Party & Celebration brands in United States?
Among Party & Celebration brands in United States in the Gravity by Benchr index, Lovepop ranks #10 of 7,801 by estimated traffic. Its closest competitors on the same market are FreshCut Paper, SCRIBBLER®, Card Factory, Moonpig and greetz.nl. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.
Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Lovepop.