Brand page · Personal Care · United States

Luckyscent Top 1% worldwide Top 1% in United States Top 1% in Personal Care Top 1% in Personal Care in United States
luckyscent.com·🇺🇸 United States· Shopify·Since 2002

Luckyscent: 1.3m visits a month, 4 active Meta ads, Gravity score 650.

Luckyscent — Luckyscent is a retailer specializing in niche perfume and cologne, offering the largest collection of authentic fragrances with free samples on purchases over $75. In September 2026 luckyscent.com drew an estimated 1.3m visits, up 26% on the month before. It ranks #45 of 33,626 Personal Care brands in United States and holds a 2.3 Trustpilot rating over 85 reviews.

luckyscent.com@luckyscent 135kLinkedIn 1.5kTrustpilot 2.3Meta Ad Library 4

Updated Traffic Sept 2026Meta ads 13 Oct 2026Google ads 20 Oct 2026Trustpilot Oct 2026Catalogue Oct 2026Gravity score 2 Nov 2026

Estimated traffic
1.3m
+26% vs. August 2026
Instagram followers
135k
3,304 posts · @luckyscent
Trustpilot
2.3
85 reviews · 24 in 12 months
Meta ads
4
active · on Google since 2025
Products
92%
in stock
Rank in United States
#45
of 33,626 in Personal Care
LinkedIn
1.5k
followers · 24 employees
Earned media value
€6.4k
per month, Instagram

Gravity score

650/ 1000 · 8 of 10 indicators rated
Brand Power706
Momentum636
Performance607

Percentiles within 68 peers: Personal Care brands in United States with 1m–10M monthly visits. Recomputed nightly, last on 2 Nov 2026.

How the score is calculated

About the store

Luckyscent is a retailer specializing in niche perfume and cologne, offering the largest collection of authentic fragrances with free samples on purchases over $75.

01 · Traffic

How much traffic Luckyscent gets.

The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.

Luckyscent drew an estimated 1.3m visits in September 2026, up 26% on the month before and up 30% over three months.

  • Worldwide#11,551of 4.5m sites · Top 1%
  • In United States#3,826of 1.2m sites · Top 1%
  • Personal Care, worldwide#383of 215,119 brands · Top 1%
  • Personal Care, United States#45of 33,626 brands · Top 1%
Monthly visitssource Sept 2026

1.3m

estimated visits in September

1 mo ▲ +25.7%4 mo ▲ +29.5%

The monthly curve, 24 months of history and the category comparison.

Create your free account
Audience by country, free account
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02 · Reviews

What customers say about Luckyscent.

The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.

Luckyscent holds 2.3 out of 5 on Trustpilot over 85 reviews, 24 of them in the last twelve months: 34% of customers give five stars and 47% one star. That volume places Luckyscent in the top 30% of the 270,321 Trustpilot pages in the Gravity index.

Trustpilotclaimed page · read 20 Oct 2026
2.3TrustScore · 85 reviews · 24 in 12 months
Top 30% review volume
5 ★34%
4 ★7%
3 ★5%
2 ★7%
1 ★47%
Google reviewsData not available

Data not available

Review velocity, TrustScore history and the category comparison are on the Gravity brand page.

03 · Products

What Luckyscent sells, ranked by sales.

The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.

Luckyscent sells on Shopify, 92% of its catalogue in stock. The best seller is Bianco Latte, at US$5.00–US$170.00, followed by Delizia di Marshmallow and Bois Imperial.

ProductsCatalogue read Oct 2026
Catalogue mixOct 2026
Cosmetics89%
Home Fragrances7%
Tea & Infusions1%
Shaving & Grooming0%

Share of the catalogue by product family.

Activity mixdominant: Personal Care
Personal Care91%
Decor8%
Beverages1%
Books0%
Party & Celebration0%

The dominant category places Luckyscent in its comparison group.

Prices and ratingsstore data
Average rating
4.35 / 5
Rated products
75% of the catalogue
In stock
92%
Upper price quartile
US$16.00
Currency
USD

05 · Influencers

Who talks about Luckyscent.

The creators who tag @luckyscent on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.

Creators tag @luckyscent on Instagram, led by Virginia (10.4k followers, 0.7% engagement).

Influencersaccounts tagging @luckyscent · Instagram
AccountProfileFollowersEngagementTagsRelationship
VVirginia@skincareforthewin · 🇺🇸 USBeauty cosmetics skincare Creator10.4k0.7%4Tagged @luckyscent
Engagement is the median of recent posts.See all

06 · Competitors according to Gravity

Who Luckyscent competes with, by the numbers.

Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.

Gravity by Benchr finds competitors for Luckyscent among Personal Care brands in United States. The closest is Scentira, then Scentoria, Scentedelic, Niche Gallery, nishane.com, Aus Liebe zum Duft.

CompetitorsPersonal Care · United States · similarity out of 100
BrandSimilarityGravity scoreEst. trafficInstagramTrustpilotMeta adsProducts
Scentirascentira.in
Scentoriascentoria.co.in
Scentedelicscentedelic.com
Niche Gallerynichegallerie.com
nishane.comnishane.com
Aus Liebe zum Duftausliebezumduft.de
Competitors Gravity finds for Luckyscent. Similarity, Gravity score, traffic, social, reviews, ads and catalogue are for subscribers.Compare Luckyscent with Scentira

07 · Company

The company behind Luckyscent.

Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.

Luckyscent is a company based in United States, founded in 2002 according to LinkedIn, on a domain registered in April 2002. It employs about 24 people.

Legal entityGravity index, Nov 2026
Legal name
Data not available
Registration no.
Data not available
VAT
Data not available
Legal form
Data not available
Entity country
🇺🇸 United States
Founded
2002, per LinkedIn
Domain registered
1 Apr 2002
Share capital
Data not available
Status
Data not available
President
Data not available
Activity code
Data not available
Employees
24 on LinkedIn
FundingGravity index, Nov 2026
Funding stage
Data not available
Total raised
Data not available
Investors
Data not available
VC-backed
Data not available
DistributionGravity index, Nov 2026
Own store
luckyscent.com · Shopify · USD
Catalogue
Data not available
Retailers
None recorded
Open jobs
None recorded

08 · What people ask about Luckyscent

What people ask Google about Luckyscent.

11 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.

Is Luckyscent legit or a scam?

According to Gravity by Benchr, Luckyscent is a brand based in United States: its website has existed since April 2002, its Trustpilot profile is claimed by the brand, it sells on a Shopify store, it employs 24 people on LinkedIn, it has 135,427 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.

Luckyscent reviews: is it worth it?

Customers rate Luckyscent 2.3 out of 5 on Trustpilot over 85 reviews, 24 of them in the last twelve months: 34% give five stars, 47% one star. Gravity by Benchr places that review volume in the top 30% of the 270,321 Trustpilot pages in its index. Source: Gravity by Benchr Trustpilot reading, October 2026.

What is Luckyscent?

Luckyscent is a retailer specializing in niche perfume and cologne, offering the largest collection of authentic fragrances with free samples on purchases over $75. Gravity by Benchr classifies it under Personal Care, with Cosmetics making up 89% of the catalogue. Source: Gravity by Benchr product classification, October 2026.

How much does Luckyscent cost?

Luckyscent's best seller, Bianco Latte, sells from US$5.00 to US$170.00 on luckyscent.com. 92% of the catalogue is in stock. Gravity does not track prices daily: check luckyscent.com before buying. Source: Gravity by Benchr catalogue reading, October 2026.

Does Luckyscent have a discount code?

Gravity by Benchr does not collect discount codes. What Gravity observes: Luckyscent advertises on Facebook and Instagram and on Google, where its offers often run. Check luckyscent.com for current promotions. Source: Gravity by Benchr ad records, October 2026.

Where to buy Luckyscent?

Luckyscent sells on its own website, luckyscent.com, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.

Who owns Luckyscent?

Gravity by Benchr records a company based in United States, founded in 2002 according to LinkedIn, on a domain registered in 2002, with 24 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.

Is Luckyscent doing well?

Yes. Gravity by Benchr estimates about 1,333,100 visits to luckyscent.com in September 2026, up 26% in a month and up 30% over three months. Luckyscent ranks #45 of 33,626 Personal Care brands in United States in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.

Which platform and tools does Luckyscent use?

Gravity by Benchr identifies luckyscent.com as a Shopify store (standard plan, not Shopify Plus), selling in USD. The brand has claimed its Trustpilot profile. It advertises through Meta and on Google since May 2025. Source: Gravity by Benchr platform and advertising records, November 2026.

What is Luckyscent's ad budget?

Gravity by Benchr does not publish a spend figure for Luckyscent on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.

Who are the biggest Personal Care brands in United States?

Among Personal Care brands in United States in the Gravity by Benchr index, Luckyscent ranks #45 of 33,626 by estimated traffic. Its closest competitors on the same market are Scentira, Scentoria, Scentedelic, Niche Gallery and nishane.com. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.

Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Luckyscent.