Brand page · Decor · United States

Lulu and Georgia Top 1% worldwide Top 1% in United States Top 1% in Decor Top 1% in Decor in United States
luluandgeorgia.com·🇺🇸 Los Angeles, United States· Shopify·Since 2011

Lulu and Georgia: 3.3M visits a month, 70 active Meta ads, Gravity score 663.

Lulu and Georgia — Lulu and Georgia is a home decor brand that sells rugs, furniture, lighting, and other home accents, offering exclusive styles and complimentary design services. In September 2026 luluandgeorgia.com drew an estimated 3.3M visits, up 4% on the month before. It ranks #6 of 42,373 Decor brands in United States and holds a 3.5 Trustpilot rating over 6,886 reviews.

luluandgeorgia.com@luluandgeorgia 1.4MFacebookTrustpilot 3.5Meta Ad Library 70

Updated Traffic Sept 2026Meta ads 15 Oct 2026Google ads 20 Oct 2026Instagram Sept 2026Trustpilot Oct 2026Catalogue Oct 2026Gravity score 2 Nov 2026

Estimated traffic
3.3M
+4% vs. August 2026
Instagram followers
1.4M
3,091 posts · @luluandgeorgia
Trustpilot
3.5
6,886 reviews · 1,431 in 12 months
Meta ads
70
active · on Google since 2021
Products
83%
in stock · 831 collections
Rank in United States
#6
of 42,373 in Decor
LinkedIn
—
Data not available
Earned media value
€244.8k
per month, Instagram

Gravity score

663/ 1000 · 10 of 10 indicators rated
Brand Power731
Momentum651
Performance606

Percentiles within 27 peers: Decor brands in United States with 1m–10M monthly visits. Recomputed nightly, last on 2 Nov 2026.

How the score is calculated

About the store

Lulu and Georgia is a home decor brand that sells rugs, furniture, lighting, and other home accents, offering exclusive styles and complimentary design services.

01 · Traffic

How much traffic Lulu and Georgia gets.

The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.

Lulu and Georgia drew an estimated 3.3M visits in September 2026, up 4% on the month before and up 52% over three months.

  • Worldwide#5,418of 4.5M sites · Top 1%
  • In United States#1,840of 1.2M sites · Top 1%
  • Decor, worldwide#49of 185,686 brands · Top 1%
  • Decor, United States#6of 42,373 brands · Top 1%
Monthly visitssource Sept 2026

3.3M

estimated visits in September

1 mo ▲ +4.3%4 mo ▲ +51.8%

The monthly curve, 24 months of history and the category comparison.

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Audience by country, free account
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02 · Reviews

What customers say about Lulu and Georgia.

The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.

Lulu and Georgia holds 3.5 out of 5 on Trustpilot over 6,886 reviews, 1,431 of them in the last twelve months: 53% of customers give five stars and 27% one star. That volume places Lulu and Georgia in the top 5 % of the 270,321 Trustpilot pages in the Gravity index.

Trustpilotclaimed page · read 20 Oct 2026
3.5TrustScore · 6,886 reviews · 1,431 in 12 months
Top 5% review volume
5 ★53%
4 ★6%
3 ★7%
2 ★7%
1 ★27%

Furniture Store

Google reviewsData not available

Data not available

Review velocity, TrustScore history and the category comparison are on the Gravity brand page.

03 · Products

What Lulu and Georgia sells, ranked by sales.

The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.

Lulu and Georgia sells on Shopify, 83% of its catalogue in stock. The best seller is L & G Rug Pad, at US$18.00–US$214.00, followed by LG Premium Felted Rug Pad and Darcia Vase.

ProductsCatalogue read Oct 2026
Catalogue mixOct 2026
Lighting Fixtures0%
Product Customization0%
Sofas0%
Wallpaper0%

Share of the catalogue by product family.

Activity mixdominant: Decor
Decor39%
Lighting16%
Tables10%
Chairs6%
Hobbies & Creative Arts5%

The dominant category places Lulu and Georgia in its comparison group.

Prices and ratingsstore data
Average rating
4.63 / 5
Rated products
19% of the catalogue
In stock
83%
Upper price quartile
US$1,149.25
Currency
USD

05 · Influencers

Who talks about Lulu and Georgia.

The creators who tag @luluandgeorgia on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.

Creators tag @luluandgeorgia on Instagram, led by Sarah Sherman Samuel (495K followers, 0.7% engagement).

Influencersaccounts tagging @luluandgeorgia · Instagram
AccountProfileFollowersEngagementTagsRelationship
SSarah Sherman Samuel@sarahshermansamuel · 🇺🇸 USDecoration garden diy Creator495K0.7%9Tagged @luluandgeorgia
Engagement is the median of recent posts.See all

06 · Competitors according to Gravity

Who Lulu and Georgia competes with, by the numbers.

Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.

Gravity by Benchr finds competitors for Lulu and Georgia among Decor brands in United States. The closest is Joon Loloi, then McGee, Chris Loves Julia, Safavieh, ZARA, Ballard Designs.

CompetitorsDecor · United States · similarity out of 100
BrandSimilarityGravity scoreEst. trafficInstagramTrustpilotMeta adsProducts
Joon Loloijoonloloi.com
McGeemcgeeandco.com
Chris Loves Juliachrislovesjulia.com
Safaviehsafaviehhome.com
ZARAzarahome.com
Ballard Designsballarddesigns.com
Competitors Gravity finds for Lulu and Georgia. Similarity, Gravity score, traffic, social, reviews, ads and catalogue are for subscribers.Compare Lulu and Georgia with Joon Loloi

07 · Company

The company behind Lulu and Georgia.

Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.

Lulu and Georgia is a company based in Los Angeles, United States, on a domain registered in August 2011.

Legal entityGravity index, Nov 2026
Legal name
Data not available
Registration no.
Data not available
VAT
Data not available
Legal form
Data not available
Entity country
🇺🇸 United States · Los Angeles
Founded
Data not available
Domain registered
23 Aug 2011
Share capital
Data not available
Status
Operating
President
Data not available
Activity code
Data not available
Employees
Data not available
FundingGravity index, Nov 2026
Funding stage
Data not available
Total raised
Data not available
Investors
Data not available
VC-backed
Data not available
DistributionGravity index, Nov 2026
Own store
luluandgeorgia.com · Shopify · USD
Catalogue
831 collections
Retailers
None recorded
Open jobs
None recorded

08 · What people ask about Lulu and Georgia

What people ask Google about Lulu and Georgia.

11 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.

Is Lulu and Georgia a legit company?

According to Gravity by Benchr, Lulu and Georgia is a brand based in Los Angeles, United States: its website has existed since August 2011, its Trustpilot profile is claimed by the brand, it sells on a Shopify store, it has 1,360,502 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.

What do customers say about Lulu and Georgia?

Customers rate Lulu and Georgia 3.5 out of 5 on Trustpilot over 6,886 reviews, 1,431 of them in the last twelve months: 53% give five stars, 27% one star. Gravity by Benchr places that review volume in the top 5 % of the 270,321 Trustpilot pages in its index. Source: Gravity by Benchr Trustpilot reading, October 2026.

What is Lulu and Georgia known for?

Lulu and Georgia is a home decor brand that sells rugs, furniture, lighting, and other home accents, offering exclusive styles and complimentary design services. Gravity by Benchr classifies it under Decor, with Lighting Fixtures making up 0% of the catalogue. Source: Gravity by Benchr product classification, October 2026.

Is Lulu and Georgia expensive?

Lulu and Georgia's best seller, L & G Rug Pad, sells from US$18.00 to US$214.00 on luluandgeorgia.com. 83% of the catalogue is in stock. Gravity does not track prices daily: check luluandgeorgia.com before buying. Source: Gravity by Benchr catalogue reading, October 2026.

Does Lulu and Georgia have a discount code?

Gravity by Benchr does not collect discount codes. What Gravity observes: Lulu and Georgia advertises on Facebook and Instagram and on Google, where its offers often run. Check luluandgeorgia.com for current promotions. Source: Gravity by Benchr ad records, October 2026.

Where can I buy Lulu and Georgia?

Lulu and Georgia sells on its own website, luluandgeorgia.com, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.

Who owns Lulu and Georgia?

Gravity by Benchr records a company based in Los Angeles, United States, whose domain was registered in 2011. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.

Is Lulu and Georgia growing?

Yes. Gravity by Benchr estimates about 3,346,600 visits to luluandgeorgia.com in September 2026, up 4% in a month and up 52% over three months. Lulu and Georgia ranks #6 of 42,373 Decor brands in United States in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.

Which platform and tools does Lulu and Georgia use?

Gravity by Benchr identifies luluandgeorgia.com as a Shopify store (standard plan, not Shopify Plus), selling in USD. The brand has claimed its Trustpilot profile. It advertises through Meta and on Google since October 2021. Source: Gravity by Benchr platform and advertising records, November 2026.

What is Lulu and Georgia's ad budget?

Gravity by Benchr does not publish a spend figure for Lulu and Georgia on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Threads, WhatsApp. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.

Who are the biggest Decor brands in United States?

Among Decor brands in United States in the Gravity by Benchr index, Lulu and Georgia ranks #6 of 42,373 by estimated traffic. Its closest competitors on the same market are Joon Loloi, McGee, Chris Loves Julia, Safavieh, ZARA. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.

Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Lulu and Georgia.