Brand page · Decor · United States

McGee Top 1% worldwide Top 1% in United States Top 1% in Decor Top 1% in Decor in United States
mcgeeandco.com·🇺🇸 Draper, United States· Shopify·Since 2016

McGee: 703K visits a month, 90 active Meta ads, Gravity score 606.

McGee — McGee & Co. is a furniture and homewares brand that sells pillows, decor, furniture, rugs, wall art, kitchen products, lighting, and accessories for creating beautiful living spaces. In September 2026 mcgeeandco.com drew an estimated 703K visits, up 3% on the month before. It ranks #37 of 42,373 Decor brands in United States and holds a 1.6 Trustpilot rating over 572 reviews.

mcgeeandco.com@mcgeeandco 1.8MFacebookLinkedIn 15.7KTrustpilot 1.6Meta Ad Library 90

Updated Traffic Sept 2026Meta ads 7 Oct 2026Google ads 20 Oct 2026Instagram Sept 2026Trustpilot Oct 2026Catalogue Oct 2026Gravity score 2 Nov 2026

Estimated traffic
703K
+3% vs. August 2026
Instagram followers
1.8M
4,473 posts · @mcgeeandco
Trustpilot
1.6
572 reviews · 31 in 12 months
Meta ads
90
active · on Google since 2025
Products
96%
in stock · 1,159 collections
Rank in United States
#37
of 42,373 in Decor
LinkedIn
15.7K
followers · 77 employees
Earned media value
€127.6k
per month, Instagram

Gravity score

606/ 1000 · 10 of 10 indicators rated
Brand Power624
Momentum508
Performance686

Percentiles within 294 peers: Decor brands in United States with 100K–1M monthly visits. Recomputed nightly, last on 2 Nov 2026.

How the score is calculated

About the store

McGee & Co. is a furniture and homewares brand that sells pillows, decor, furniture, rugs, wall art, kitchen products, lighting, and accessories for creating beautiful living spaces.

01 · Traffic

How much traffic McGee gets.

The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.

McGee drew an estimated 703K visits in September 2026, up 3% on the month before and up 19% over three months.

  • Worldwide#18,971of 4.5M sites · Top 1%
  • In United States#6,244of 1.2M sites · Top 1%
  • Decor, worldwide#244of 185,686 brands · Top 1%
  • Decor, United States#37of 42,373 brands · Top 1%
Monthly visitssource Sept 2026

703K

estimated visits in September

1 mo ▲ +2.6%4 mo ▲ +19.1%

The monthly curve, 24 months of history and the category comparison.

Create your free account
Audience by country, free account
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02 · Reviews

What customers say about McGee.

The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.

McGee holds 1.6 out of 5 on Trustpilot over 572 reviews, 31 of them in the last twelve months: 18% of customers give five stars and 61% one star. That volume places McGee in the top 20 % of the 270,321 Trustpilot pages in the Gravity index.

Trustpilotclaimed page · read 21 Oct 2026
1.6TrustScore · 572 reviews · 31 in 12 months
Top 20% review volume
5 ★18%
4 ★5%
3 ★6%
2 ★10%
1 ★61%

Furniture Manufacturer

Google reviewsData not available

Data not available

Review velocity, TrustScore history and the category comparison are on the Gravity brand page.

03 · Products

What McGee sells, ranked by sales.

The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.

McGee sells on Shopify, 96% of its catalogue in stock. The best seller is Premium Pillow Insert, at US$26.00–US$50.00, followed by Crypton Upholstery Swatch and Linen Upholstery Swatch.

ProductsCatalogue read Oct 2026
Catalogue mixOct 2026
Tableware1%
Artwork0%
Outdoor Seating0%
Seasonal & Holiday Decorations0%

Share of the catalogue by product family.

Activity mixdominant: Decor
Decor47%
Lighting10%
Kitchen & Dining9%
Linens & Bedding8%
Chairs4%

The dominant category places McGee in its comparison group.

Prices and ratingsstore data
Average rating
4.73 / 5
Rated products
53% of the catalogue
In stock
96%
Upper price quartile
US$895.00
Currency
USD

05 · Influencers

Who talks about McGee.

The creators who tag @mcgeeandco on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.

Creators tag @mcgeeandco on Instagram, led by Kate Toogood | interior design (54K followers, 4.1% engagement).

Influencersaccounts tagging @mcgeeandco · Instagram
AccountProfileFollowersEngagementTagsRelationship
KKate Toogood | interior design@thecottageonthehill · 🇺🇸 USDecoration garden diy Creator54K4.1%11Tagged @mcgeeandco
Engagement is the median of recent posts.See all

06 · Competitors according to Gravity

Who McGee competes with, by the numbers.

Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.

Gravity by Benchr finds competitors for McGee among Decor brands in United States. The closest is us.homesense.com, then ZARA, habitat.fr, Lulu and Georgia, Rowen, Magnolia.

CompetitorsDecor · United States · similarity out of 100
BrandSimilarityGravity scoreEst. trafficInstagramTrustpilotMeta adsProducts
us.homesense.comus.homesense.com
ZARAzarahome.com
habitat.frhabitat.fr
Lulu and Georgialuluandgeorgia.com
Rowenrowenhomes.com
Magnoliamagnolia.com
Competitors Gravity finds for McGee. Similarity, Gravity score, traffic, social, reviews, ads and catalogue are for subscribers.Compare McGee with us.homesense.com

07 · Company

The company behind McGee.

Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.

McGee is a company based in Draper, United States, on a domain registered in March 2016. It employs about 77 people.

Legal entityGravity index, Nov 2026
Legal name
Data not available
Registration no.
Data not available
VAT
Data not available
Legal form
Data not available
Entity country
🇺🇸 United States · Draper
Founded
Data not available
Domain registered
25 Mar 2016
Share capital
Data not available
Status
Operating
President
Data not available
Activity code
Data not available
Employees
77 on LinkedIn · 51-200
FundingGravity index, Nov 2026
Funding stage
Data not available
Total raised
Data not available
Investors
Data not available
VC-backed
Data not available
DistributionGravity index, Nov 2026
Own store
mcgeeandco.com · Shopify · USD
Catalogue
1,159 collections
Retailers
None recorded
Open jobs
None recorded

08 · What people ask about McGee

What people ask Google about McGee.

11 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.

Is McGee legit?

According to Gravity by Benchr, McGee is a brand based in Draper, United States: its website has existed since March 2016, its Trustpilot profile is claimed by the brand, it sells on a Shopify store, it employs 77 people on LinkedIn, it has 1,784,622 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.

What do customers say about McGee?

Customers rate McGee 1.6 out of 5 on Trustpilot over 572 reviews, 31 of them in the last twelve months: 18% give five stars, 61% one star. Gravity by Benchr places that review volume in the top 20 % of the 270,321 Trustpilot pages in its index. Source: Gravity by Benchr Trustpilot reading, October 2026.

What does McGee sell?

McGee & Co. is a furniture and homewares brand that sells pillows, decor, furniture, rugs, wall art, kitchen products, lighting, and accessories for creating beautiful living spaces. Gravity by Benchr classifies it under Decor, with Tableware making up 1% of the catalogue. Source: Gravity by Benchr product classification, October 2026.

How much does McGee cost?

McGee's best seller, Premium Pillow Insert, sells from US$26.00 to US$50.00 on mcgeeandco.com. 96% of the catalogue is in stock. Gravity does not track prices daily: check mcgeeandco.com before buying. Source: Gravity by Benchr catalogue reading, October 2026.

Does McGee have a discount code?

Gravity by Benchr does not collect discount codes. What Gravity observes: McGee advertises on Facebook and Instagram and on Google, where its offers often run. Check mcgeeandco.com for current promotions. Source: Gravity by Benchr ad records, October 2026.

Where can I buy McGee?

McGee sells on its own website, mcgeeandco.com, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.

Who owns McGee?

Gravity by Benchr records a company based in Draper, United States, whose domain was registered in 2016, with 77 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.

Is McGee growing?

Yes. Gravity by Benchr estimates about 702,700 visits to mcgeeandco.com in September 2026, up 3% in a month and up 19% over three months. McGee ranks #37 of 42,373 Decor brands in United States in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.

Which platform and tools does McGee use?

Gravity by Benchr identifies mcgeeandco.com as a Shopify store (standard plan, not Shopify Plus), selling in USD. The brand has claimed its Trustpilot profile. It advertises through Meta and on Google since January 2025. Source: Gravity by Benchr platform and advertising records, November 2026.

What is McGee's ad budget?

Gravity by Benchr does not publish a spend figure for McGee on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads, WhatsApp. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.

Who are the biggest Decor brands in United States?

Among Decor brands in United States in the Gravity by Benchr index, McGee ranks #37 of 42,373 by estimated traffic. Its closest competitors on the same market are us.homesense.com, ZARA, habitat.fr, Lulu and Georgia, Rowen. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.

Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with McGee.