Brand page · Outdoor Recreation · United States
LuminAID: 57.6k visits a month, 231 active Meta ads, Gravity score 585.
LuminAID — LuminAID develops solar-powered products including inflatable lanterns and phone chargers for disaster relief, humanitarian aid, and outdoor recreational use. In September 2026 luminaid.com drew an estimated 57.6k visits, up 146% on the month before. It ranks #601 of 14,873 Outdoor Recreation brands in United States.
Updated Traffic Sept 2026Meta ads 9 Oct 2026Google ads 20 Oct 2026Instagram Sept 2026Trustpilot Oct 2026Catalogue Oct 2026Gravity score 2 Nov 2026
Gravity score
Percentiles within 820 peers: Outdoor Recreation brands in United States with 30K–100K monthly visits. Recomputed nightly, last on 2 Nov 2026.
About the store
LuminAID develops solar-powered products including inflatable lanterns and phone chargers for disaster relief, humanitarian aid, and outdoor recreational use.
01 · Traffic
How much traffic LuminAID gets.
The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.
LuminAID drew an estimated 57.6k visits in September 2026, up 146% on the month before and up 97% over three months.
- Worldwide#150,576of 4.5m sites · Top 5%
- In United States#48,575of 1.2m sites · Top 5%
- Outdoor Recreation, worldwide#3,135of 101,136 brands · Top 5%
- Outdoor Recreation, United States#601of 14,873 brands · Top 5%
57.6k
estimated visits in September
1 mo ▲ +145.6%4 mo ▲ +96.7%
The monthly curve, 24 months of history and the category comparison.
Create your free account02 · Reviews
What customers say about LuminAID.
The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.
LuminAID holds 3.7 out of 5 on Trustpilot over 1 review: 100% of customers give five stars and 0% one star.
Battery Store Electronics Store Lighting Store
Data not available
Review velocity, TrustScore history and the category comparison are on the Gravity brand page.
03 · Products
What LuminAID sells, ranked by sales.
The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.
LuminAID sells on Shopify, 95% of its catalogue in stock. The best seller is PackLite Titan 2-in-1 Power Lantern, at US$89.99, followed by PackLite Max 2-in-1 Power Lantern and PackLite Nova Solar Lantern.
#1PackLite Titan 2-in-1 Power LanternLuminAIDUS$89.99In stock
#2PackLite Max 2-in-1 Power LanternLuminAIDUS$60.00In stock
#3PackLite Nova Solar LanternLuminAIDUS$33.00–US$39.99In stock- +View all productsRankings over time, ratings, stock and the ads that lead to each product. Free account.Sign in to Gravity
Share of the catalogue by product family.
The dominant category places LuminAID in its comparison group.
- Average rating
- 4.79 / 5
- Rated products
- 49% of the catalogue
- In stock
- 95%
- Upper price quartile
- US$162.50
- Currency
- USD
04 · Ads
What LuminAID is advertising right now.
Meta and Google ads, as the Gravity brand page shows them; the blurred ones are placeholders. Every creative, how long it ran, its EU reach and the estimated monthly spend band are for signed-in members.
LuminAID runs Meta ads on Facebook, Instagram, Messenger, Audience Network, Threads, whatsapp, and has advertised on Google since October 2021 (image, text, video).
Buy a Titan, Get a Free Solar Lantern!LuminAID8 Oct 2026video
Multiple LanternsLuminAID7 Oct 2026video
It's Prime Time 💡 Get A FREE Solar LanternLuminAID7 Oct 2026video- +View all Meta adsReach per ad, how long each creative ran, and the estimated monthly spend band. Free account.Sign in to Gravity
Text ad20 Oct 2026LuminAID Lab LLCverified
Text ad20 Oct 2026LuminAID Lab LLCverified
Text ad20 Oct 2026LuminAID Lab LLCverified
- +View all Google adsFormats, first and last seen, and the keywords the brand bids on. Free account.Sign in to Gravity
05 · Influencers
Who talks about LuminAID.
The creators who tag @luminaid on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.
Creators tag @luminaid on Instagram, led by Off-The-Grid Missions (35.7k followers, 1.5% engagement).
| Account | Profile | Followers | Engagement | Tags | Relationship |
|---|---|---|---|---|---|
| OOff-The-Grid Missions@offthegridmissions · 🇺🇸 US | Activism social impact Creator | 35.7k | 1.5% | 3 | Tagged @luminaid |
06 · Competitors according to Gravity
Who LuminAID competes with, by the numbers.
Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.
Gravity by Benchr finds competitors for LuminAID among Outdoor Recreation brands in United States. The closest is UCOgear.com, then Lone Survivalist, TOAKS Outdoor, Counter Assault, Honey Badger Knives, Ampex Gear.
| Brand | Similarity | Gravity score | Est. traffic | Trustpilot | Meta ads | Products | |
|---|---|---|---|---|---|---|---|
| UCOgear.comucogear.com | |||||||
| Lone Survivalistlonesurvivalist.com | |||||||
| TOAKS Outdoortoaksoutdoor.com | |||||||
| Counter Assaultcounterassault.com | |||||||
| Honey Badger Kniveshoneybadgerknives.com | |||||||
| Ampex Gearampexgear.com |
07 · Company
The company behind LuminAID.
Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.
LuminAID is a company based in Littleton, United States, founded in 2011 according to LinkedIn, on a domain registered in August 2009. It employs about 3 people and is listed at seed stage.
- Legal name
- Data not available
- Registration no.
- Data not available
- VAT
- Data not available
- Legal form
- Data not available
- Entity country
- 🇺🇸 United States · Littleton
- Founded
- 2011, per LinkedIn
- Domain registered
- 20 Aug 2009
- Share capital
- Data not available
- Status
- Operating
- President
- Data not available
- Activity code
- Data not available
- Employees
- 3 on LinkedIn · 2-10
- Funding stage
- Seed · last deal: seed
- Total raised
- Data not available
- Investors
- Data not available
- VC-backed
- Data not available
- Own store
- luminaid.com · Shopify · USD
- Catalogue
- 25 collections
- Retailers
- None recorded
- Open jobs
- None recorded
08 · What people ask about LuminAID
What people ask Google about LuminAID.
10 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.
Is LuminAID legit or a scam?
According to Gravity by Benchr, LuminAID is a brand based in Littleton, United States: its website has existed since August 2009, it sells on a Shopify store, it employs 3 people on LinkedIn, it has 48,741 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.
What is LuminAID?
LuminAID develops solar-powered products including inflatable lanterns and phone chargers for disaster relief, humanitarian aid, and outdoor recreational use. Gravity by Benchr classifies it under Outdoor Recreation, with Camping & Hiking making up 26% of the catalogue. Source: Gravity by Benchr product classification, October 2026.
How much does LuminAID cost?
LuminAID's best seller, PackLite Titan 2-in-1 Power Lantern, sells US$89.99 on luminaid.com. 95% of the catalogue is in stock. Gravity does not track prices daily: check luminaid.com before buying. Source: Gravity by Benchr catalogue reading, October 2026.
Does LuminAID have a discount code?
Gravity by Benchr does not collect discount codes. What Gravity observes: LuminAID advertises on Facebook and Instagram and on Google, where its offers often run. Check luminaid.com for current promotions. Source: Gravity by Benchr ad records, October 2026.
Where can I buy LuminAID?
LuminAID sells on its own website, luminaid.com, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.
Who owns LuminAID?
Gravity by Benchr records a company based in Littleton, United States, founded in 2011 according to LinkedIn, on a domain registered in 2009, with 3 employees on LinkedIn, listed at seed stage. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.
Is LuminAID doing well?
Yes. Gravity by Benchr estimates about 57,600 visits to luminaid.com in September 2026, up 146% in a month and up 97% over three months. LuminAID ranks #601 of 14,873 Outdoor Recreation brands in United States in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.
Which platform and tools does LuminAID use?
Gravity by Benchr identifies luminaid.com as a Shopify store (standard plan, not Shopify Plus), selling in USD. It advertises through Meta and on Google since October 2021. Source: Gravity by Benchr platform and advertising records, November 2026.
What is LuminAID's ad budget?
Gravity by Benchr does not publish a spend figure for LuminAID on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads, WhatsApp. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.
Who are the biggest Outdoor Recreation brands in United States?
Among Outdoor Recreation brands in United States in the Gravity by Benchr index, LuminAID ranks #601 of 14,873 by estimated traffic. Its closest competitors on the same market are UCOgear.com, Lone Survivalist, TOAKS Outdoor, Counter Assault and Honey Badger Knives. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.
Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with LuminAID.