1. Gravity
  2. Rankings
  3. Sporting Goods
  4. Outdoor Recreation
  5. lunchbox

Brand page · Outdoor Recreation · United States

lunchbox Top 5% worldwide Top 5% in United States Top 5% in Outdoor Recreation Top 5% in Outdoor Recreation in United States
lunchboxpacks.com·🇺🇸 Brooklyn, United States· Shopify·Since 2020

lunchbox: 76.1k visits a month, 34 active Meta ads, Gravity score 740.

lunchbox — Lunchbox Packs designs and sells anti-theft hydration packs and bags specifically for live events and music festivals. Their products feature built-to-last materials, convenient hydration systems, and festival-inspired designs. In September 2026 lunchboxpacks.com drew an estimated 76.1k visits, up 22% on the month before. It ranks #447 of 14,873 Outdoor Recreation brands in United States and holds a 4.6 Trustpilot rating over 26 reviews.

lunchboxpacks.com@lunchboxpacks 70.7kFacebookLinkedIn 730Trustpilot 4.6Meta Ad Library 34

Updated Traffic Sept 2026Meta ads 7 Oct 2026Google ads 20 Oct 2026Instagram Sept 2026Trustpilot Oct 2026Catalogue Oct 2026Gravity score 2 Nov 2026

Estimated traffic
76.1k
+22% vs. August 2026
Instagram followers
70.7k
2,534 posts · @lunchboxpacks
Trustpilot
4.6
26 reviews · 24 in 12 months
Meta ads
34
active · on Google since 2022
Products
85%
in stock · 67 collections
Rank in United States
#447
of 14,873 in Outdoor Recreation
LinkedIn
730
followers · 30 employees
Earned media value
€9.0k
per month, Instagram

Gravity score

740/ 1000 · 10 of 10 indicators rated
Brand Power766
Momentum724
Performance729

Percentiles within 820 peers: Outdoor Recreation brands in United States with 30K–100K monthly visits. Recomputed nightly, last on 2 Nov 2026.

How the score is calculated

About the store

Lunchbox Packs designs and sells anti-theft hydration packs and bags specifically for live events and music festivals. Their products feature built-to-last materials, convenient hydration systems, and festival-inspired designs.

01 · Traffic

How much traffic lunchbox gets.

The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.

lunchbox drew an estimated 76.1k visits in September 2026, up 22% on the month before and up 8% over three months.

  • Worldwide#118,567of 4.5m sites · Top 5%
  • In United States#38,633of 1.2m sites · Top 5%
  • Outdoor Recreation, worldwide#2,292of 101,136 brands · Top 5%
  • Outdoor Recreation, United States#447of 14,873 brands · Top 5%
Monthly visitssource Sept 2026

76.1k

estimated visits in September

1 mo ▲ +22.4%4 mo ▲ +8.0%

The monthly curve, 24 months of history and the category comparison.

Create your free account
Audience by country, free account
?

02 · Reviews

What customers say about lunchbox.

The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.

lunchbox holds 4.6 out of 5 on Trustpilot over 26 reviews, 24 of them in the last twelve months: 96% of customers give five stars and 0% one star. That volume places lunchbox in the top 50% of the 270,321 Trustpilot pages in the Gravity index, and its rating quality in the top 50%.

Trustpilotread 20 Oct 2026
4.6TrustScore · 26 reviews · 24 in 12 months
Top 50% review volumeTop 50% rating quality
5 ★96%
4 ★0%
3 ★4%
2 ★0%
1 ★0%

Event Management Company Festival

Google reviewsData not available

Data not available

Review velocity, TrustScore history and the category comparison are on the Gravity brand page.

03 · Products

What lunchbox sells, ranked by sales.

The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.

lunchbox sells on Shopify, 85% of its catalogue in stock. The best seller is Lunchbox Hydration Pack (Cloud Mesh), at US$109.00, followed by Individual Lightshow Wires (with Inverter) and SavedBy Package Protection.

ProductsCatalogue read Oct 2026
Catalogue mixOct 2026
Hydration System Accessories31%
Luggage Accessories13%
Backpacks6%
Luggage Covers5%

Share of the catalogue by product family.

Activity mixdominant: Outdoor Recreation
Outdoor Recreation35%
Luggage Accessories19%
Backpacks9%
Electronics Accessories6%
Electronics4%

The dominant category places lunchbox in its comparison group.

Prices and ratingsstore data
Average rating
4.78 / 5
Rated products
90% of the catalogue
In stock
85%
Upper price quartile
US$99.00
Currency
USD

05 · Influencers

Who talks about lunchbox.

The creators who tag @lunchboxpacks on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.

Creators tag @lunchboxpacks on Instagram, led by Min (22.4k followers, 2.3% engagement).

Influencersaccounts tagging @lunchboxpacks · Instagram
AccountProfileFollowersEngagementTagsRelationship
MMin@missmemeow · 🇺🇸 USMusic concerts dance Creator22.4k2.3%4Tagged @lunchboxpacks
Engagement is the median of recent posts.See all

06 · Competitors according to Gravity

Who lunchbox competes with, by the numbers.

Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.

Gravity by Benchr finds competitors for lunchbox among Outdoor Recreation brands in United States. The closest is SPIbelt, then YAKEDA, OUTDOOR INOXTO, Gossamer Gear, HydroLid, Hauter.

CompetitorsOutdoor Recreation · United States · similarity out of 100
BrandSimilarityGravity scoreEst. trafficInstagramTrustpilotMeta adsProducts
SPIbeltspibelt.com
YAKEDAyakeda.com
OUTDOOR INOXTOoutdoorinoxto.com
Gossamer Geargossamergear.com
HydroLidhydrolid.com
Hauterhauterwater.com
Competitors Gravity finds for lunchbox. Similarity, Gravity score, traffic, social, reviews, ads and catalogue are for subscribers.Compare lunchbox with SPIbelt

07 · Company

The company behind lunchbox.

Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.

lunchbox is a company based in Brooklyn, United States, founded in 2018 according to LinkedIn, on a domain registered in July 2020. It employs about 30 people.

Legal entityGravity index, Nov 2026
Legal name
Data not available
Registration no.
Data not available
VAT
Data not available
Legal form
Data not available
Entity country
🇺🇸 United States · Brooklyn
Founded
2018, per LinkedIn
Domain registered
17 Jul 2020
Share capital
Data not available
Status
Operating
President
Data not available
Activity code
Data not available
Employees
30 on LinkedIn
FundingGravity index, Nov 2026
Funding stage
Data not available
Total raised
Data not available
Investors
Data not available
VC-backed
Data not available
DistributionGravity index, Nov 2026
Own store
lunchboxpacks.com · Shopify · USD
Catalogue
67 collections
Retailers
None recorded
Open jobs
None recorded

08 · What people ask about lunchbox

What people ask Google about lunchbox.

11 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.

Is lunchbox legit?

According to Gravity by Benchr, lunchbox is a brand based in Brooklyn, United States: its website has existed since July 2020, it sells on a Shopify store, it employs 30 people on LinkedIn, it has 70,722 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.

lunchbox reviews

Customers rate lunchbox 4.6 out of 5 on Trustpilot over 26 reviews, 24 of them in the last twelve months: 96% give five stars, 0% one star. Gravity by Benchr places that review volume in the top 50% of the 270,321 Trustpilot pages in its index. Source: Gravity by Benchr Trustpilot reading, October 2026.

What is lunchbox known for?

Lunchbox Packs designs and sells anti-theft hydration packs and bags specifically for live events and music festivals. Their products feature built-to-last materials, convenient hydration systems, and festival-inspired designs. Gravity by Benchr classifies it under Outdoor Recreation, with Hydration System Accessories making up 31% of the catalogue. Source: Gravity by Benchr product classification, October 2026.

Is lunchbox expensive?

lunchbox's best seller, Lunchbox Hydration Pack (Cloud Mesh), sells US$109.00 on lunchboxpacks.com. 85% of the catalogue is in stock. Gravity does not track prices daily: check lunchboxpacks.com before buying. Source: Gravity by Benchr catalogue reading, October 2026.

Does lunchbox have a discount code?

Gravity by Benchr does not collect discount codes. What Gravity observes: lunchbox advertises on Facebook and Instagram and on Google, where its offers often run. Check lunchboxpacks.com for current promotions. Source: Gravity by Benchr ad records, October 2026.

Where can I buy lunchbox?

lunchbox sells on its own website, lunchboxpacks.com, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.

Who is behind lunchbox?

Gravity by Benchr records a company based in Brooklyn, United States, founded in 2018 according to LinkedIn, on a domain registered in 2020, with 30 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.

Is lunchbox doing well?

Yes. Gravity by Benchr estimates about 76,100 visits to lunchboxpacks.com in September 2026, up 22% in a month and up 8% over three months. lunchbox ranks #447 of 14,873 Outdoor Recreation brands in United States in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.

Which platform and tools does lunchbox use?

Gravity by Benchr identifies lunchboxpacks.com as a Shopify store (standard plan, not Shopify Plus), selling in USD. It advertises through Meta and on Google since June 2022. Source: Gravity by Benchr platform and advertising records, November 2026.

How much does lunchbox spend on Meta ads?

Gravity by Benchr does not publish a spend figure for lunchbox on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads, WhatsApp. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.

Who are the biggest Outdoor Recreation brands in United States?

Among Outdoor Recreation brands in United States in the Gravity by Benchr index, lunchbox ranks #447 of 14,873 by estimated traffic. Its closest competitors on the same market are SPIbelt, YAKEDA, OUTDOOR INOXTO, Gossamer Gear and HydroLid. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.

Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with lunchbox.