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  5. Lykke by Lykke

Brand page · Clothing · Denmark

Lykke by Lykke Top 5% worldwide Top 5% in Denmark Top 5% in Clothing Top 5% in Clothing in Denmark
lykkebylykke.dk·🇩🇰 Denmark· Magento·Since 2010

Lykke by Lykke traffic, ads & competitors 115k visits a month, 13 active Meta ads, Gravity score 649.

Lykke by Lykke — Lykke by Lykke is a Danish online fashion retailer that sells women's clothing and accessories. The company offers fast delivery and free shipping on orders over 399 DKK. In September 2026 lykkebylykke.dk drew an estimated 115k visits, down 2% on the month before. It ranks #72 of 1,522 Clothing brands in Denmark and holds a 4.9 Trustpilot rating over 4,476 reviews.

lykkebylykke.dk@lykkebylykke 76.5kLinkedIn 111Trustpilot 4.9Meta Ad Library 13

Updated Traffic Sept 2026Meta ads 7 Oct 2026Google ads 21 Oct 2026Trustpilot Oct 2026Gravity score 2 Nov 2026

Estimated traffic
115k
−2% vs. August 2026
Instagram followers
76.5k
10,696 posts · @lykkebylykke
Trustpilot
4.9
4,476 reviews · 652 in 12 months
Meta ads
13
active · on Google since 2022
Products
—
Data not available
Rank in Denmark
#72
of 1,522 in Clothing
LinkedIn
111
followers · 44 employees
Earned media value
—
Data not available

Gravity score

649/ 1000 · 8 of 10 indicators rated
Brand Power768
Momentum746
Performance432

Percentiles within 70 peers: Clothing brands in Denmark with 100K–1M monthly visits. Recomputed nightly, last on 2 Nov 2026.

How the score is calculated

About the store

Lykke by Lykke is a Danish online fashion retailer that sells women's clothing and accessories. The company offers fast delivery and free shipping on orders over 399 DKK.

01 · Traffic

Lykke by Lykke website traffic

The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.

Lykke by Lykke drew an estimated 115k visits in September 2026, down 2% on the month before and up 66% over three months.

  • Worldwide#83,456of 4.5m sites · Top 5%
  • In Denmark#385of 21.4k sites · Top 5%
  • Clothing, worldwide#7,931of 459,295 brands · Top 5%
  • Clothing, Denmark#72of 1,522 brands · Top 5%
Monthly visitssource Sept 2026

115k

estimated visits in September

1 mo ▼ −2.2%4 mo ▲ +65.7%

The monthly curve, 24 months of history and the category comparison.

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Audience by country, free account
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02 · Reviews

Lykke by Lykke reviews

The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.

Lykke by Lykke holds 4.9 out of 5 on Trustpilot over 4,476 reviews, 652 of them in the last twelve months: 94% of customers give five stars and 1% one star. That volume places Lykke by Lykke in the top 5% of the 270,321 Trustpilot pages in the Gravity index, and its rating quality in the top 1%.

Trustpilotclaimed page · read 21 Oct 2026
4.9TrustScore · 4,476 reviews · 652 in 12 months
Top 5% review volumeTop 1% rating quality
5 ★94%
4 ★3%
3 ★1%
2 ★1%
1 ★1%

Women's Clothing Store Clothing Store Fashion Accessories Store

Google reviewsData not available

Data not available

Review velocity, TrustScore history and the category comparison are on the Gravity brand page.

03 · Products

Lykke by Lykke best-selling products

The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.

Gravity by Benchr has not read Lykke by Lykke's catalogue yet.

ProductsData not available

Data not available

Catalogue mixData not available

Data not available

Share of the catalogue by product family.

Activity mixdominant: Clothing
Clothing94%
Apparel & Accessories1%
Jewelry0%

The dominant category places Lykke by Lykke in its comparison group.

Prices and ratingsstore data
Average rating
Data not available
Rated products
Data not available
In stock
Data not available
Upper price quartile
Data not available
Currency
Data not available

05 · Influencers

Lykke by Lykke influencers

The creators who tag @lykkebylykke on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.

Creators tag @lykkebylykke on Instagram, led by Nümph (82.4k followers, 0.1% engagement).

Influencersaccounts tagging @lykkebylykke · Instagram
AccountProfileFollowersEngagementTagsRelationship
NNümph@numph_official · INTLFashion style luxury Creator82.4k0.1%1Tagged @lykkebylykke
Engagement is the median of recent posts.See all

06 · Competitors according to Gravity

Lykke by Lykke competitors and alternatives

Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.

Gravity by Benchr finds competitors for Lykke by Lykke among Clothing brands in Denmark. The closest is Daysinkora, then onepiece-rental.net, DHOLIC ( ディーホリック )【公式】, yoursgrandestailles.fr, standout.co.uk, Anna van Toor.

CompetitorsClothing · Denmark · similarity out of 100
BrandSimilarityGravity scoreEst. trafficInstagramTrustpilotMeta adsProducts
Daysinkoradaysinkora.com
onepiece-rental.netonepiece-rental.net
DHOLIC ( ディーホリック )【公式】dholic.co.jp
yoursgrandestailles.fryoursgrandestailles.fr
standout.co.ukstandout.co.uk
Anna van Toorannavantoor.nl
Competitors Gravity finds for Lykke by Lykke. Similarity, Gravity score, traffic, social, reviews, ads and catalogue are for subscribers.Compare Lykke by Lykke with Daysinkora

07 · Company

Who is behind Lykke by Lykke?

Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.

Lykke by Lykke is a company based in Denmark, on a domain registered in November 2010. It employs about 44 people.

Legal entityGravity index, Nov 2026
Entity country
🇩🇰 Denmark
Domain registered
20 Nov 2010
Employees
44 on LinkedIn
DistributionGravity index, Nov 2026
Own store
lykkebylykke.dk · Magento
Retailers
None recorded
Open jobs
None recorded

08 · What people ask about Lykke by Lykke

What people ask Google about Lykke by Lykke.

10 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.

Is Lykke by Lykke a legit company?

According to Gravity by Benchr, Lykke by Lykke is a brand based in Denmark: its website has existed since November 2010, its Trustpilot profile is claimed by the brand, it sells on a Magento store, it employs 44 people on LinkedIn, it has 76,507 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.

Lykke by Lykke reviews: is it worth it?

Customers rate Lykke by Lykke 4.9 out of 5 on Trustpilot over 4,476 reviews, 652 of them in the last twelve months: 94% give five stars, 1% one star. Gravity by Benchr places that review volume in the top 5% of the 270,321 Trustpilot pages in its index. Source: Gravity by Benchr Trustpilot reading, October 2026.

What is Lykke by Lykke?

Lykke by Lykke is a Danish online fashion retailer that sells women's clothing and accessories. The company offers fast delivery and free shipping on orders over 399 DKK. Gravity by Benchr classifies it under Clothing. Source: Gravity by Benchr product classification.

Lykke by Lykke promo code

Gravity by Benchr does not collect discount codes. What Gravity observes: Lykke by Lykke advertises on Facebook and Instagram and on Google, where its offers often run. Check lykkebylykke.dk for current promotions. Source: Gravity by Benchr ad records, October 2026.

Where to buy Lykke by Lykke?

Lykke by Lykke sells on its own website, lykkebylykke.dk, a Magento store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.

Who owns Lykke by Lykke?

Gravity by Benchr records a company based in Denmark, whose domain was registered in 2010, with 44 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.

Is Lykke by Lykke doing well?

Yes. Gravity by Benchr estimates about 114,900 visits to lykkebylykke.dk in September 2026, down 2% in a month and up 66% over three months. Lykke by Lykke ranks #72 of 1,522 Clothing brands in Denmark in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.

Which platform and tools does Lykke by Lykke use?

Gravity by Benchr identifies lykkebylykke.dk as a Magento store. The brand has claimed its Trustpilot profile. It advertises through Meta and on Google since July 2022. Source: Gravity by Benchr platform and advertising records, November 2026.

What is Lykke by Lykke's ad budget?

Gravity by Benchr does not publish a spend figure for Lykke by Lykke on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.

Who are the biggest Clothing brands in Denmark?

Among Clothing brands in Denmark in the Gravity by Benchr index, Lykke by Lykke ranks #72 of 1,522 by estimated traffic. Its closest competitors on the same market are Daysinkora, onepiece-rental.net, DHOLIC ( ディーホリック )【公式】, yoursgrandestailles.fr and standout.co.uk. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.

Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Lykke by Lykke.