Brand page · Food Items · Australia

MACROS Top 10% worldwide Top 10% in Australia Top 5% in Food Items Top 5% in Food Items in Australia
macros.com.au·🇦🇺 Castle Hill, Australia· Shopify

MACROS: 32.7K visits a month, 62 active Meta ads, Gravity score 572.

MACROS — MACROS is a company that provides healthy ready-made meals delivered to customers' doors, offering meal prep delivery tailored for various dietary needs. In September 2026 macros.com.au drew an estimated 32.7K visits, down 22% on the month before. It ranks #158 of 3,754 Food Items brands in Australia and holds a 3.4 Trustpilot rating over 439 reviews.

macros.com.au@macros.com.au 72.4KYouTube 168FacebookLinkedIn 267Trustpilot 3.4Meta Ad Library 62

Updated Traffic Sept 2026Meta ads 7 Oct 2026Google ads 20 Oct 2026Instagram Sept 2026Trustpilot Oct 2026Catalogue Oct 2026Gravity score 2 Nov 2026

Estimated traffic
32.7K
−22% vs. August 2026
Instagram followers
72.4K
1,846 posts · @macros.com.au
Trustpilot
3.4
439 reviews · 26 in 12 months
Meta ads
62
active · on Google since 2025
Products
98%
in stock · 63 collections
Rank in Australia
#158
of 3,754 in Food Items
LinkedIn
267
followers · 21 employees
Earned media value
€194.7
per month, Instagram

Gravity score

572/ 1000 · 10 of 10 indicators rated
Brand Power609
Momentum361
Performance746

Percentiles within 144 peers: Food Items brands in Australia with 30K–100K monthly visits. Recomputed nightly, last on 2 Nov 2026.

How the score is calculated

About the store

MACROS is a company that provides healthy ready-made meals delivered to customers' doors, offering meal prep delivery tailored for various dietary needs.

01 · Traffic

How much traffic MACROS gets.

The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.

MACROS drew an estimated 32.7K visits in September 2026, down 22% on the month before and down 4% over three months.

  • Worldwide#244,429of 4.5M sites · Top 10%
  • In Australia#6,383of 105K sites · Top 10%
  • Food Items, worldwide#7,573of 260,714 brands · Top 5%
  • Food Items, Australia#158of 3,754 brands · Top 5%
Monthly visitssource Sept 2026

32.7K

estimated visits in September

1 mo ▼ −21.7%4 mo ▼ −4.0%

The monthly curve, 24 months of history and the category comparison.

Create your free account
Audience by country, free account
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02 · Reviews

What customers say about MACROS.

The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.

MACROS holds 3.4 out of 5 on Trustpilot over 439 reviews, 26 of them in the last twelve months: 58% of customers give five stars and 20% one star. That volume places MACROS in the top 20 % of the 270,321 Trustpilot pages in the Gravity index.

Trustpilotclaimed page · read 21 Oct 2026
3.4TrustScore · 439 reviews · 26 in 12 months
Top 20% review volume
5 ★58%
4 ★16%
3 ★3%
2 ★4%
1 ★20%

Restaurants & Bars

Google reviewsData not available

Data not available

Review velocity, TrustScore history and the category comparison are on the Gravity brand page.

03 · Products

What MACROS sells, ranked by sales.

The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.

MACROS sells on Shopify, 98% of its catalogue in stock. The best seller is Massaman Beef Curry & Cauli Rice, at A$11.70, followed by Thai Yellow Chicken Curry w Quinoa and Fettuccine with Garlic Chilli Prawns.

ProductsCatalogue read Oct 2026
Catalogue mixOct 2026
Prepared Foods73%
Snack Foods11%
Beverages8%
Fitness & Nutrition3%

Share of the catalogue by product family.

Activity mixdominant: Food Items
Food Items89%
Beverages8%
Health Care3%

The dominant category places MACROS in its comparison group.

Prices and ratingsstore data
Average rating
4.30 / 5
Rated products
55% of the catalogue
In stock
98%
Upper price quartile
US$9.21
Currency
AUD

05 · Influencers

Who talks about MACROS.

The creators who tag @macros.com.au on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.

Creators tag @macros.com.au on Instagram, led by Branden Woolford (11K followers, 0.9% engagement).

Influencersaccounts tagging @macros.com.au · Instagram
AccountProfileFollowersEngagementTagsRelationship
BBranden Woolford@brandenwoolford · 🇦🇺 AUFitness sport bodybuilding Creator11K0.9%1Tagged @macros.com.au
Engagement is the median of recent posts.See all

06 · Competitors according to Gravity

Who MACROS competes with, by the numbers.

Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.

Gravity by Benchr finds competitors for MACROS among Food Items brands in Australia. The closest is Soulara, then Gym Meals Direct, My Fitness Kitchn, Dineamic, ALIFEPLUS, Thrive Meals.

CompetitorsFood Items · Australia · similarity out of 100
BrandSimilarityGravity scoreEst. trafficInstagramTrustpilotMeta adsProducts
Soularasoulara.com.au
Gym Meals Directgmdcanberra.com.au
My Fitness Kitchnmyfitnesskitchn.com.au
Dineamicdineamic.com.au
ALIFEPLUSalifeplus.com.au
Thrive Mealsthrivemeals.com.au
Competitors Gravity finds for MACROS. Similarity, Gravity score, traffic, social, reviews, ads and catalogue are for subscribers.Compare MACROS with Soulara

07 · Company

The company behind MACROS.

Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.

MACROS is a company based in Castle Hill, Australia. It employs about 21 people.

Legal entityGravity index, Nov 2026
Legal name
Data not available
Registration no.
Data not available
VAT
Data not available
Legal form
Data not available
Entity country
🇦🇺 Australia · Castle Hill
Founded
Data not available
Domain registered
Data not available
Share capital
Data not available
Status
Data not available
President
Data not available
Activity code
Data not available
Employees
21 on LinkedIn
FundingGravity index, Nov 2026
Funding stage
Data not available
Total raised
Data not available
Investors
Data not available
VC-backed
Data not available
DistributionGravity index, Nov 2026
Own store
macros.com.au · Shopify · AUD
Catalogue
63 collections
Retailers
None recorded
Open jobs
None recorded

08 · What people ask about MACROS

What people ask Google about MACROS.

11 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.

Is MACROS legit?

According to Gravity by Benchr, MACROS is a brand based in Castle Hill, Australia: its Trustpilot profile is claimed by the brand, it sells on a Shopify store, it employs 21 people on LinkedIn, it has 72,437 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.

MACROS reviews

Customers rate MACROS 3.4 out of 5 on Trustpilot over 439 reviews, 26 of them in the last twelve months: 58% give five stars, 20% one star. Gravity by Benchr places that review volume in the top 20 % of the 270,321 Trustpilot pages in its index. Source: Gravity by Benchr Trustpilot reading, October 2026.

What is MACROS known for?

MACROS is a company that provides healthy ready-made meals delivered to customers' doors, offering meal prep delivery tailored for various dietary needs. Gravity by Benchr classifies it under Food Items, with Prepared Foods making up 73% of the catalogue. Source: Gravity by Benchr product classification, October 2026.

MACROS prices: how much is it?

MACROS' best seller, Massaman Beef Curry & Cauli Rice, sells A$11.70 on macros.com.au. 98% of the catalogue is in stock. Gravity does not track prices daily: check macros.com.au before buying. Source: Gravity by Benchr catalogue reading, October 2026.

Does MACROS have a discount code?

Gravity by Benchr does not collect discount codes. What Gravity observes: MACROS advertises on Facebook and Instagram and on Google, where its offers often run. Check macros.com.au for current promotions. Source: Gravity by Benchr ad records, October 2026.

Where to buy MACROS?

MACROS sells on its own website, macros.com.au, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.

Who is behind MACROS?

Gravity by Benchr records a company based in Castle Hill, Australia, with 21 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.

Is MACROS growing?

Not at the moment. Gravity by Benchr estimates about 32,700 visits to macros.com.au in September 2026, down 22% in a month and down 4% over three months. MACROS ranks #158 of 3,754 Food Items brands in Australia in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.

Which platform and tools does MACROS use?

Gravity by Benchr identifies macros.com.au as a Shopify store (standard plan, not Shopify Plus), selling in AUD. The brand has claimed its Trustpilot profile. It advertises through Meta and on Google since March 2025. Source: Gravity by Benchr platform and advertising records, November 2026.

How much does MACROS spend on Meta ads?

Gravity by Benchr does not publish a spend figure for MACROS on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads, WhatsApp. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.

Who are the biggest Food Items brands in Australia?

Among Food Items brands in Australia in the Gravity by Benchr index, MACROS ranks #158 of 3,754 by estimated traffic. Its closest competitors on the same market are Soulara, Gym Meals Direct, My Fitness Kitchn, Dineamic, ALIFEPLUS. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.

Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with MACROS.