Brand page · Clothing · Denmark
Magasin: 1.7M visits a month, 51 active Meta ads, Gravity score 520.
Magasin — Magasin du Nord is a Danish department store chain offering fashion, home goods, beauty products and gifts from over 1000 brands. In September 2026 magasin.dk drew an estimated 1.7M visits, up 9% on the month before. It ranks #3 of 1,522 Clothing brands in Denmark and holds a 2.7 Trustpilot rating over 90,556 reviews.
Updated Traffic Sept 2026Meta ads 15 Oct 2026Google ads 20 Oct 2026Trustpilot Oct 2026Gravity score 2 Nov 2026
Gravity score
Percentiles within 4 peers: Clothing brands in Denmark with 1m–10M monthly visits. Recomputed nightly, last on 2 Nov 2026.
About the store
Magasin du Nord is a Danish department store chain offering fashion, home goods, beauty products and gifts from over 1000 brands.
01 · Traffic
How much traffic Magasin gets.
The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.
Magasin drew an estimated 1.7M visits in September 2026, up 9% on the month before and down 1% over three months.
- Worldwide#10,012of 4.5M sites · Top 1%
- In Denmark#32of 21.4K sites · Top 1%
- Clothing, worldwide#679of 459,295 brands · Top 1%
- Clothing, Denmark#3of 1,522 brands · Top 1%
1.7M
estimated visits in September
1 mo ▲ +9.5%4 mo ▼ −0.8%
The monthly curve, 24 months of history and the category comparison.
Create your free account02 · Reviews
What customers say about Magasin.
The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.
Magasin holds 2.7 out of 5 on Trustpilot over 90,556 reviews, 291 of them in the last twelve months: 75% of customers give five stars and 6% one star. That volume places Magasin in the top 1 % of the 270,321 Trustpilot pages in the Gravity index. On Google, Magasin scores 4.6 over 18 reviews.
Department Store
Review velocity, TrustScore history and the category comparison are on the Gravity brand page.
03 · Products
What Magasin sells, ranked by sales.
The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.
Gravity by Benchr has not read Magasin's catalogue yet.
Data not available
Data not available
Share of the catalogue by product family.
The dominant category places Magasin in its comparison group.
- Average rating
- Data not available
- Rated products
- Data not available
- In stock
- Data not available
- Upper price quartile
- Data not available
- Currency
- Data not available
04 · Ads
What Magasin is advertising right now.
Meta and Google ads, as the Gravity brand page shows them; the blurred ones are placeholders. Every creative, how long it ran, its EU reach and the estimated monthly spend band are for signed-in members.
Magasin runs Meta ads on Facebook, Instagram, Threads, and has advertised on Google since October 2021 (image, text, video).
Ansøg nuMagasin du Nord14 Oct 2026image
Ansøg nuMagasin du Nord14 Oct 2026image
Ansøg nuMagasin du Nord14 Oct 2026image- +View all Meta adsReach per ad, how long each creative ran, and the estimated monthly spend band. Free account.Sign in to Gravity
Text ad20 Oct 2026AKTIESELSKABET TH. WESSEL & VETT. MAGASIN DU NORDverified
Text ad20 Oct 2026AKTIESELSKABET TH. WESSEL & VETT. MAGASIN DU NORDverified
Text ad20 Oct 2026AKTIESELSKABET TH. WESSEL & VETT. MAGASIN DU NORDverified
- +View all Google adsFormats, first and last seen, and the keywords the brand bids on. Free account.Sign in to Gravity
05 · Influencers
Who talks about Magasin.
The creators who tag @magasindunord on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.
Creators tag @magasindunord on Instagram, led by KØBENHAVNS BAGERI (24K followers, 2.3% engagement).
| Account | Profile | Followers | Engagement | Tags | Relationship |
|---|---|---|---|---|---|
| KKØBENHAVNS BAGERI@koebenhavns_bageri · 🇩🇰 DK | Food cooking nutrition Creator | 24K | 2.3% | 3 | Tagged @magasindunord |
06 · Competitors according to Gravity
Who Magasin competes with, by the numbers.
Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.
Gravity by Benchr finds competitors for Magasin among Clothing brands in Denmark. The closest is Bloomingdale's, then Belk®, ShopSimon, Boozt, ellos.dk, de Bijenkorf.
| Brand | Similarity | Gravity score | Est. traffic | Trustpilot | Meta ads | Products | |
|---|---|---|---|---|---|---|---|
| Bloomingdale'sbloomingdales.com.kw | |||||||
| Belk®belk.com | |||||||
| ShopSimonshop.simon.com | |||||||
| Booztboozt.com | |||||||
| ellos.dkellos.dk | |||||||
| de Bijenkorfdebijenkorf.be |
07 · Company
The company behind Magasin.
Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.
Magasin is a company based in Denmark, founded in 1868 according to LinkedIn, on a domain registered in August 1995. It employs about 1,530 people.
- Legal name
- Data not available
- Registration no.
- Data not available
- VAT
- Data not available
- Legal form
- Data not available
- Entity country
- 🇩🇰 Denmark
- Founded
- 1868, per LinkedIn
- Domain registered
- 16 Aug 1995
- Share capital
- Data not available
- Status
- Data not available
- President
- Data not available
- Activity code
- Data not available
- Employees
- 1,530 on LinkedIn
- Funding stage
- Data not available
- Total raised
- Data not available
- Investors
- Data not available
- VC-backed
- Data not available
- Own store
- magasin.dk
- Catalogue
- Data not available
- Retailers
- None recorded
- Open jobs
- None recorded
08 · What people ask about Magasin
What people ask Google about Magasin.
8 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.
Is Magasin legit or a scam?
According to Gravity by Benchr, Magasin is a brand based in Denmark: its website has existed since August 1995, its Trustpilot profile is claimed by the brand, it employs 1,530 people on LinkedIn, it has 137,434 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.
What do customers say about Magasin?
Customers rate Magasin 2.7 out of 5 on Trustpilot over 90,556 reviews, 291 of them in the last twelve months: 75% give five stars, 6% one star. Gravity by Benchr places that review volume in the top 1 % of the 270,321 Trustpilot pages in its index. On Google, Magasin scores 4.6 over 18 reviews. Source: Gravity by Benchr Trustpilot reading, October 2026.
What is Magasin?
Magasin du Nord is a Danish department store chain offering fashion, home goods, beauty products and gifts from over 1000 brands. Gravity by Benchr classifies it under Clothing. Source: Gravity by Benchr product classification.
Magasin promo code
Gravity by Benchr does not collect discount codes. What Gravity observes: Magasin advertises on Facebook and Instagram and on Google, where its offers often run. Check magasin.dk for current promotions. Source: Gravity by Benchr ad records, October 2026.
Who owns Magasin?
Gravity by Benchr records a company based in Denmark, founded in 1868 according to LinkedIn, on a domain registered in 1995, with 1,530 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.
Is Magasin growing?
Not at the moment. Gravity by Benchr estimates about 1,741,400 visits to magasin.dk in September 2026, up 9% in a month and down 1% over three months. Magasin ranks #3 of 1,522 Clothing brands in Denmark in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.
How much does Magasin spend on Meta ads?
Gravity by Benchr does not publish a spend figure for Magasin on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Threads. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.
Who are the biggest Clothing brands in Denmark?
Among Clothing brands in Denmark in the Gravity by Benchr index, Magasin ranks #3 of 1,522 by estimated traffic. Its closest competitors on the same market are Bloomingdale's, Belk®, ShopSimon, Boozt, ellos.dk. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.
Category
Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Magasin.