Brand page · Personal Care · France

MAGIC AFRO Top 5% worldwide Top 5% in France Top 5% in Personal Care Top 5% in Personal Care in France
magicafro.fr·🇫🇷 Stains, France· Shopify·Since 2016

MAGIC AFRO: 88.4k visits a month, 14 active Meta ads, Gravity score 563.

MAGIC AFRO — Des produits et soins capillaires par Magic Afro. Pour cheveux afro, crépus au naturel ou bouclés. Routine de soins pour peaux noires, mates et métissées. In September 2026 magicafro.fr drew an estimated 88.4k visits, up 55% on the month before. It ranks #75 of 3,383 Personal Care brands in France and holds a 4.1 Trustpilot rating over 2,834 reviews.

magicafro.fr@magicafro 4.4kFacebookTrustpilot 4.1Meta Ad Library 14

Updated Traffic Sept 2026Meta ads 13 Oct 2026Google ads 20 Oct 2026Trustpilot Oct 2026Catalogue Oct 2026Gravity score 2 Nov 2026

Estimated traffic
88.4k
+55% vs. August 2026
Instagram followers
4.4k
29 posts · @magicafro
Trustpilot
4.1
2,834 reviews · 325 in 12 months
Meta ads
14
active · on Google since 2022
Products
90%
in stock · 277 collections
Rank in France
#75
of 3,383 in Personal Care
LinkedIn
—
Data not available
Earned media value
—
Data not available

Gravity score

563/ 1000 · 8 of 10 indicators rated
Brand Power690
Momentum452
Performance547

Percentiles within 166 peers: Personal Care brands in France with 30K–100K monthly visits. Recomputed nightly, last on 2 Nov 2026.

How the score is calculated

About the store

Des produits et soins capillaires par Magic Afro. Pour cheveux afro, crépus au naturel ou bouclés. Routine de soins pour peaux noires, mates et métissées.

01 · Traffic

How much traffic MAGIC AFRO gets.

The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.

MAGIC AFRO drew an estimated 88.4k visits in September 2026, up 55% on the month before and down 30% over three months.

  • Worldwide#104,242of 4.5m sites · Top 5%
  • In France#3,927of 166k sites · Top 5%
  • Personal Care, worldwide#5,172of 215,119 brands · Top 5%
  • Personal Care, France#75of 3,383 brands · Top 5%
Monthly visitssource Sept 2026

88.4k

estimated visits in September

1 mo ▲ +55.3%4 mo ▼ −30.3%

The monthly curve, 24 months of history and the category comparison.

Create your free account
Audience by country, free account
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02 · Reviews

What customers say about MAGIC AFRO.

The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.

MAGIC AFRO holds 4.1 out of 5 on Trustpilot over 2,834 reviews, 325 of them in the last twelve months: 74% of customers give five stars and 14% one star. That volume places MAGIC AFRO in the top 5% of the 270,321 Trustpilot pages in the Gravity index, and its rating quality in the top 30%. On Google, MAGIC AFRO scores 4.4 over 2,092 reviews.

Trustpilotclaimed page · read 20 Oct 2026
4.1TrustScore · 2,834 reviews · 325 in 12 months
Top 5% review volumeTop 30% rating quality
5 ★74%
4 ★7%
3 ★2%
2 ★2%
1 ★14%

Beauty Supply Store Beauty Product Supplier Beauty Products Vending Machine

Google reviewsread 20 Oct 2026
4.42,092 reviews on the Google business profile
5 ★76%
4 ★9%
3 ★3%
2 ★2%
1 ★11%

Review velocity, TrustScore history and the category comparison are on the Gravity brand page.

03 · Products

What MAGIC AFRO sells, ranked by sales.

The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.

MAGIC AFRO sells on Shopify, 90% of its catalogue in stock. The best seller is Gelée BOOST CURL 250ml - LES SECRETS DE LOLY, at €16.90, followed by Savon 2x135g - KOJIE SAN and Savon 65g x3 - KOJIE SAN.

ProductsCatalogue read Oct 2026
Catalogue mixOct 2026
Hair Care18%
Cosmetics8%
Hair Accessories2%
Shaving & Grooming0%

Share of the catalogue by product family.

Activity mixdominant: Personal Care
Personal Care84%
Clothing Accessories14%
Health Care1%
Decor0%
Food Items0%

The dominant category places MAGIC AFRO in its comparison group.

Prices and ratingsstore data
Average rating
4.49 / 5
Rated products
29% of the catalogue
In stock
90%
Upper price quartile
US$16.69
Currency
EUR

05 · Influencers

Who talks about MAGIC AFRO.

The creators who tag @magicafro on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.

Gravity has not found creators tagging this brand on Instagram yet.

Influencersaccounts tagging @magicafro · Instagram

Gravity has not found creators tagging this brand on Instagram yet.

Engagement is the median of recent posts.See all

06 · Competitors according to Gravity

Who MAGIC AFRO competes with, by the numbers.

Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.

Gravity by Benchr finds competitors for MAGIC AFRO among Personal Care brands in France. The closest is LA BOUTIQUE MALIK, then Ethni Beauty Market, hairdis.com, Diouda, Ma Boutique Henné, Helssy Hair.

CompetitorsPersonal Care · France · similarity out of 100
BrandSimilarityGravity scoreEst. trafficInstagramTrustpilotMeta adsProducts
LA BOUTIQUE MALIKlaboutiquemalik.com
Ethni Beauty Marketethnibeautymarket.com
hairdis.comhairdis.com
Dioudadiouda.fr
Ma Boutique Hennéma-boutique-henne.com
Helssy Hairhelssyhair.com
Competitors Gravity finds for MAGIC AFRO. Similarity, Gravity score, traffic, social, reviews, ads and catalogue are for subscribers.Compare MAGIC AFRO with LA BOUTIQUE MALIK

07 · Company

The company behind MAGIC AFRO.

Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.

MAGIC AFRO is a company based in Stains, France, on a domain registered in February 2016.

Legal entityGravity index, Nov 2026
Legal name
Data not available
Registration no.
Data not available
VAT
Data not available
Legal form
Data not available
Entity country
🇫🇷 France · Stains
Founded
Data not available
Domain registered
11 Feb 2016
Share capital
Data not available
Status
Operating
President
Data not available
Activity code
Data not available
Employees
Data not available
FundingGravity index, Nov 2026
Funding stage
Data not available
Total raised
Data not available
Investors
Data not available
VC-backed
Data not available
DistributionGravity index, Nov 2026
Own store
magicafro.fr · Shopify · EUR
Catalogue
277 collections
Retailers
None recorded
Open jobs
None recorded

08 · What people ask about MAGIC AFRO

What people ask Google about MAGIC AFRO.

11 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.

Is MAGIC AFRO legit or a scam?

According to Gravity by Benchr, MAGIC AFRO is a brand based in Stains, France: its website has existed since February 2016, its Trustpilot profile is claimed by the brand, it sells on a Shopify store, it has 4,422 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.

What do customers say about MAGIC AFRO?

Customers rate MAGIC AFRO 4.1 out of 5 on Trustpilot over 2,834 reviews, 325 of them in the last twelve months: 74% give five stars, 14% one star. Gravity by Benchr places that review volume in the top 5% of the 270,321 Trustpilot pages in its index. On Google, MAGIC AFRO scores 4.4 over 2,092 reviews. Source: Gravity by Benchr Trustpilot reading, October 2026.

What does MAGIC AFRO sell?

Des produits et soins capillaires par Magic Afro. Pour cheveux afro, crépus au naturel ou bouclés. Routine de soins pour peaux noires, mates et métissées. Gravity by Benchr classifies it under Personal Care, with Hair Care making up 18% of the catalogue. Source: Gravity by Benchr product classification, October 2026.

Is MAGIC AFRO expensive?

MAGIC AFRO's best seller, Gelée BOOST CURL 250ml - LES SECRETS DE LOLY, sells €16.90 on magicafro.fr. 90% of the catalogue is in stock. Gravity does not track prices daily: check magicafro.fr before buying. Source: Gravity by Benchr catalogue reading, October 2026.

Does MAGIC AFRO have a discount code?

Gravity by Benchr does not collect discount codes. What Gravity observes: MAGIC AFRO advertises on Facebook and Instagram and on Google, where its offers often run. Check magicafro.fr for current promotions. Source: Gravity by Benchr ad records, October 2026.

Where to buy MAGIC AFRO?

MAGIC AFRO sells on its own website, magicafro.fr, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.

Who owns MAGIC AFRO?

Gravity by Benchr records a company based in Stains, France, whose domain was registered in 2016. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.

Is MAGIC AFRO doing well?

Not at the moment. Gravity by Benchr estimates about 88,400 visits to magicafro.fr in September 2026, up 55% in a month and down 30% over three months. MAGIC AFRO ranks #75 of 3,383 Personal Care brands in France in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.

Which platform and tools does MAGIC AFRO use?

Gravity by Benchr identifies magicafro.fr as a Shopify store (standard plan, not Shopify Plus), selling in EUR. The brand has claimed its Trustpilot profile. It advertises through Meta and on Google since June 2022. Source: Gravity by Benchr platform and advertising records, November 2026.

How much does MAGIC AFRO spend on Meta ads?

Gravity by Benchr does not publish a spend figure for MAGIC AFRO on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.

Who are the biggest Personal Care brands in France?

Among Personal Care brands in France in the Gravity by Benchr index, MAGIC AFRO ranks #75 of 3,383 by estimated traffic. Its closest competitors on the same market are LA BOUTIQUE MALIK, Ethni Beauty Market, hairdis.com, Diouda and Ma Boutique Henné. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.

Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with MAGIC AFRO.