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- Maria Nicola
Brand page · Jewelry · Australia
Maria Nicola traffic, ads & competitors 152k visits a month, 153 active Meta ads, Gravity score 647.
Maria Nicola — Maria Nicola is a jewelry brand that specializes in versatile necklaces that can be worn in multiple ways. In September 2026 marianicola.com drew an estimated 152k visits, up 57% on the month before. It ranks #246 of 33,382 Jewelry brands in Australia.
Updated Traffic Sept 2026Meta ads 7 Oct 2026Google ads 20 Oct 2026Instagram Sept 2026Trustpilot Oct 2026Catalogue Oct 2026Gravity score 2 Nov 2026
Gravity score
Percentiles within 61 peers: Jewelry brands in Australia with 100K–1M monthly visits. Recomputed nightly, last on 2 Nov 2026.
About the store
Maria Nicola is a jewelry brand that specializes in versatile necklaces that can be worn in multiple ways.
01 · Traffic
How much traffic Maria Nicola gets.
The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.
Maria Nicola drew an estimated 152k visits in September 2026, up 57% on the month before and up 215% over three months.
- Worldwide#65,832of 4.5m sites · Top 5%
- In United States#21,690of 1.2m sites · Top 5%
- Jewelry, worldwide#1,301of 132,285 brands · Top 1%
- Jewelry, United States#246of 33,382 brands · Top 1%
152k
estimated visits in September
1 mo ▲ +56.9%4 mo ▲ +214.6%
The monthly curve, 24 months of history and the category comparison.
Create your free account02 · Reviews
What customers say about Maria Nicola.
The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.
Maria Nicola holds 3.7 out of 5 on Trustpilot over 5 reviews, 3 of them in the last twelve months: 40% of customers give five stars and 0% one star.
Jewellery Manufacturer Jewelry Buyer Jewelry Store Costume Jewelry Shop Jewelry Designer Jeweler
Data not available
Review velocity, TrustScore history and the category comparison are on the Gravity brand page.
03 · Products
What Maria Nicola sells, ranked by sales.
The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.
Maria Nicola sells on Shopify, 100% of its catalogue in stock. The best seller is 10 Way Necklace - Cream Pearl, at A$249.00, followed by Swirl Pendant and Extender.
#110 Way Necklace - Cream PearlMaria NicolaA$249.00In stock
#2Swirl PendantMaria NicolaA$55.00In stock
#3ExtenderMaria NicolaA$20.00In stock- +View all productsRankings over time, ratings, stock and the ads that lead to each product. Free account.Sign in to Gravity
Share of the catalogue by product family.
The dominant category places Maria Nicola in its comparison group.
- Average rating
- 4.95 / 5
- Rated products
- 58% of the catalogue
- In stock
- 100%
- Upper price quartile
- US$69.04
- Currency
- AUD
04 · Ads
What Maria Nicola is advertising right now.
Meta and Google ads, as the Gravity brand page shows them; the blurred ones are placeholders. Every creative, how long it ran, its EU reach and the estimated monthly spend band are for signed-in members.
Maria Nicola runs Meta ads on Facebook, Instagram, Messenger, Audience Network, Threads, whatsapp, and has advertised on Google since August 2025 (image, text, video).
No More Fumbling With Clasps 💖Maria Nicola6 Oct 2026video
Ten Looks. One Necklace. No Clasp.Maria Nicola6 Oct 2026video
Strong Magnets, Zero Fiddly Clasps 😎Maria Nicola6 Oct 2026video- +View all Meta adsReach per ad, how long each creative ran, and the estimated monthly spend band. Free account.Sign in to Gravity
Text ad20 Oct 2026LJM Digital Pty Ltdverified
Image ad20 Oct 2026LJM Digital Pty Ltdverified
Video ad20 Oct 2026LJM Digital Pty Ltdverified
- +View all Google adsFormats, first and last seen, and the keywords the brand bids on. Free account.Sign in to Gravity
05 · Influencers
Who talks about Maria Nicola.
The creators who tag @marianicolajewellery on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.
Creators tag @marianicolajewellery on Instagram, led by Sandra Lynn Jones (13.9k followers, 0.2% engagement).
| Account | Profile | Followers | Engagement | Tags | Relationship |
|---|---|---|---|---|---|
| SSandra Lynn Jones@graydiva2021 · 🇺🇸 US | Parenting family Creator | 13.9k | 0.2% | 1 | Tagged @marianicolajewellery |
06 · Competitors according to Gravity
Who Maria Nicola competes with, by the numbers.
Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.
Gravity by Benchr finds competitors for Maria Nicola among Jewelry brands in Australia. The closest is ani-jewels.fi, then Grace Jewelry, gorjana, melindamaria.com, moltoamoreco.com, Ania Kruk.
| Brand | Similarity | Gravity score | Est. traffic | Trustpilot | Meta ads | Products | |
|---|---|---|---|---|---|---|---|
| ani-jewels.fiani-jewels.fi | |||||||
| Grace Jewelrygracejewelryco.com | |||||||
| gorjanagorjana.com | |||||||
| melindamaria.commelindamaria.com | |||||||
| moltoamoreco.commoltoamoreco.com | |||||||
| Ania Krukaniakruk.pl |
07 · Company
The company behind Maria Nicola.
Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.
Maria Nicola is a company based in Lane Cove West, Australia, on a domain registered in April 2014.
- Entity country
- 🇦🇺 Australia · Lane Cove West
- Domain registered
- 23 Apr 2014
- Own store
- marianicola.com · Shopify · AUD
- Catalogue
- 459 collections
- Retailers
- None recorded
- Open jobs
- None recorded
08 · What people ask about Maria Nicola
What people ask Google about Maria Nicola.
10 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.
Is Maria Nicola legit?
According to Gravity by Benchr, Maria Nicola is a brand based in Lane Cove West, Australia: its website has existed since April 2014, it sells on a Shopify store, it has 30,626 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.
What does Maria Nicola sell?
Maria Nicola is a jewelry brand that specializes in versatile necklaces that can be worn in multiple ways. Gravity by Benchr classifies it under Jewelry, with Necklaces making up 28% of the catalogue. Source: Gravity by Benchr product classification, October 2026.
Is Maria Nicola expensive?
Maria Nicola's best seller, 10 Way Necklace - Cream Pearl, sells A$249.00 on marianicola.com. 100% of the catalogue is in stock. Gravity does not track prices daily: check marianicola.com before buying. Source: Gravity by Benchr catalogue reading, October 2026.
Maria Nicola promo code
Gravity by Benchr does not collect discount codes. What Gravity observes: Maria Nicola advertises on Facebook and Instagram and on Google, where its offers often run. Check marianicola.com for current promotions. Source: Gravity by Benchr ad records, October 2026.
Where can I buy Maria Nicola?
Maria Nicola sells on its own website, marianicola.com, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.
Who is behind Maria Nicola?
Gravity by Benchr records a company based in Lane Cove West, Australia, whose domain was registered in 2014. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.
Is Maria Nicola doing well?
Yes. Gravity by Benchr estimates about 152,300 visits to marianicola.com in September 2026, up 57% in a month and up 215% over three months. Maria Nicola ranks #246 of 33,382 Jewelry brands in Australia in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.
Which platform and tools does Maria Nicola use?
Gravity by Benchr identifies marianicola.com as a Shopify store (standard plan, not Shopify Plus), selling in AUD. It advertises through Meta and on Google since August 2025. Source: Gravity by Benchr platform and advertising records, November 2026.
What is Maria Nicola's ad budget?
Gravity by Benchr does not publish a spend figure for Maria Nicola on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads, WhatsApp. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.
Who are the biggest Jewelry brands in Australia?
Among Jewelry brands in Australia in the Gravity by Benchr index, Maria Nicola ranks #246 of 33,382 by estimated traffic. Its closest competitors on the same market are ani-jewels.fi, Grace Jewelry, gorjana, melindamaria.com and moltoamoreco.com. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.
Category
Market
Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Maria Nicola.