Brand page · Kitchen & Dining · Canada

MASU Top 5% worldwide Top 5% in Canada Top 5% in Kitchen & Dining Top 5% in Kitchen & Dining in Canada
masuhome.com·🇨🇦 Richmond, Canada· Shopify·Since 2023

MASU: 48.7k visits a month, 65 active Meta ads, Gravity score 493.

MASU — MASU is a brand that sells handcrafted Japanese homeware and kitchenware, including tableware, barware, and home decor items. In September 2026 masuhome.com drew an estimated 48.7k visits, down 19% on the month before. It ranks #640 of 25,135 Kitchen & Dining brands in Canada and holds a 2.4 Trustpilot rating over 26 reviews.

masuhome.com@masuhomedesign 29.2kYouTube 523FacebookTrustpilot 2.4Meta Ad Library 65

Updated Traffic Sept 2026Meta ads 7 Oct 2026Google ads 20 Oct 2026Trustpilot Oct 2026Catalogue Oct 2026Gravity score 2 Nov 2026

Estimated traffic
48.7k
−19% vs. August 2026
Instagram followers
29.2k
768 posts · @masuhomedesign
Trustpilot
2.4
26 reviews · 26 in 12 months
Meta ads
65
active · on Google since 2023
Products
92%
in stock · 36 collections
Rank in United States
#640
of 25,135 in Kitchen & Dining
LinkedIn
—
Data not available
Earned media value
€18.3
per month, Instagram

Gravity score

493/ 1000 · 8 of 10 indicators rated
Brand Power435
Momentum467
Performance578

Percentiles within 124 peers: Kitchen & Dining brands in Canada with 30K–100K monthly visits. Recomputed nightly, last on 2 Nov 2026.

How the score is calculated

About the store

MASU is a brand that sells handcrafted Japanese homeware and kitchenware, including tableware, barware, and home decor items.

01 · Traffic

How much traffic MASU gets.

The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.

MASU drew an estimated 48.7k visits in September 2026, down 19% on the month before and down 17% over three months.

  • Worldwide#174,122of 4.5m sites · Top 5%
  • In United States#55,714of 1.2m sites · Top 5%
  • Kitchen & Dining, worldwide#4,452of 145,612 brands · Top 5%
  • Kitchen & Dining, United States#640of 25,135 brands · Top 5%
Monthly visitssource Sept 2026

48.7k

estimated visits in September

1 mo ▼ −19.1%4 mo ▼ −16.6%

The monthly curve, 24 months of history and the category comparison.

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Audience by country, free account
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02 · Reviews

What customers say about MASU.

The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.

MASU holds 2.4 out of 5 on Trustpilot over 26 reviews, 26 of them in the last twelve months: 15% of customers give five stars and 69% one star. That volume places MASU in the top 50% of the 270,321 Trustpilot pages in the Gravity index.

Trustpilotclaimed page · read 21 Oct 2026
2.4TrustScore · 26 reviews · 26 in 12 months
Top 50% review volume
5 ★15%
4 ★12%
3 ★0%
2 ★4%
1 ★69%
Google reviewsData not available

Data not available

Review velocity, TrustScore history and the category comparison are on the Gravity brand page.

03 · Products

What MASU sells, ranked by sales.

The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.

MASU sells on Shopify, 92% of its catalogue in stock. The best seller is Japanese Edo Kiriko Crumple Body Whisky Glass, at CA$91.00, followed by Japanese Edo Kiriko Glacier Whisky Glasses and MASU Black Walnut Chopsticks with Decorative Thread in Wooden Box.

ProductsCatalogue read Oct 2026
Catalogue mixOct 2026
Tableware86%
Barware5%
Vases2%
Kitchen Tools & Utensils1%

Share of the catalogue by product family.

Activity mixdominant: Kitchen & Dining
Kitchen & Dining95%
Decor3%
Household Supplies1%
Building Materials1%
Filing & Organization0%

The dominant category places MASU in its comparison group.

Prices and ratingsstore data
Average rating
4.91 / 5
Rated products
39% of the catalogue
In stock
92%
Upper price quartile
US$221.58
Currency
CAD

05 · Influencers

Who talks about MASU.

The creators who tag @masuhomedesign on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.

Gravity has not found creators tagging this brand on Instagram yet.

Influencersaccounts tagging @masuhomedesign · Instagram

Gravity has not found creators tagging this brand on Instagram yet.

Engagement is the median of recent posts.See all

06 · Competitors according to Gravity

Who MASU competes with, by the numbers.

Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.

Gravity by Benchr finds competitors for MASU among Kitchen & Dining brands in Canada. The closest is Hikari Spirits, then Object of Living, 3 femmes et 1 coussin, Northstarcutlery, Kitchen Smart, Whisky Glass Canada.

CompetitorsKitchen & Dining · Canada · similarity out of 100
BrandSimilarityGravity scoreEst. trafficInstagramTrustpilotMeta adsProducts
Hikari Spiritshikarispirits.com
Object of Livingobjectofliving.com
3 femmes et 1 coussin3f1c.com
Northstarcutlerynorthstarcutlery.com
Kitchen Smartkitchensmart.ca
Whisky Glass Canadawhiskyglass.ca
Competitors Gravity finds for MASU. Similarity, Gravity score, traffic, social, reviews, ads and catalogue are for subscribers.Compare MASU with Hikari Spirits

07 · Company

The company behind MASU.

Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.

MASU is a company based in Richmond, Canada, on a domain registered in January 2023.

Legal entityGravity index, Nov 2026
Legal name
Data not available
Registration no.
Data not available
VAT
Data not available
Legal form
Data not available
Entity country
🇨🇦 Canada · Richmond
Founded
Data not available
Domain registered
14 Jan 2023
Share capital
Data not available
Status
Operating
President
Data not available
Activity code
Data not available
Employees
Data not available
FundingGravity index, Nov 2026
Funding stage
Data not available
Total raised
Data not available
Investors
Data not available
VC-backed
Data not available
DistributionGravity index, Nov 2026
Own store
masuhome.com · Shopify · USD
Catalogue
36 collections
Retailers
None recorded
Open jobs
None recorded

08 · What people ask about MASU

What people ask Google about MASU.

11 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.

Is MASU legit?

According to Gravity by Benchr, MASU is a brand based in Richmond, Canada: its website has existed since January 2023, its Trustpilot profile is claimed by the brand, it sells on a Shopify store, it has 29,201 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.

What do customers say about MASU?

Customers rate MASU 2.4 out of 5 on Trustpilot over 26 reviews, 26 of them in the last twelve months: 15% give five stars, 69% one star. Gravity by Benchr places that review volume in the top 50% of the 270,321 Trustpilot pages in its index. Source: Gravity by Benchr Trustpilot reading, October 2026.

What does MASU sell?

MASU is a brand that sells handcrafted Japanese homeware and kitchenware, including tableware, barware, and home decor items. Gravity by Benchr classifies it under Kitchen & Dining, with Tableware making up 86% of the catalogue. Source: Gravity by Benchr product classification, October 2026.

Is MASU expensive?

MASU's best seller, Japanese Edo Kiriko Crumple Body Whisky Glass, sells CA$91.00 on masuhome.com. 92% of the catalogue is in stock. Gravity does not track prices daily: check masuhome.com before buying. Source: Gravity by Benchr catalogue reading, October 2026.

Does MASU have a discount code?

Gravity by Benchr does not collect discount codes. What Gravity observes: MASU advertises on Facebook and Instagram and on Google, where its offers often run. Check masuhome.com for current promotions. Source: Gravity by Benchr ad records, October 2026.

Where can I buy MASU?

MASU sells on its own website, masuhome.com, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.

Who owns MASU?

Gravity by Benchr records a company based in Richmond, Canada, whose domain was registered in 2023. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.

Is MASU growing?

Not at the moment. Gravity by Benchr estimates about 48,700 visits to masuhome.com in September 2026, down 19% in a month and down 17% over three months. MASU ranks #640 of 25,135 Kitchen & Dining brands in Canada in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.

Which platform and tools does MASU use?

Gravity by Benchr identifies masuhome.com as a Shopify store (standard plan, not Shopify Plus), selling in USD. The brand has claimed its Trustpilot profile. It advertises through Meta and on Google since December 2023. Source: Gravity by Benchr platform and advertising records, November 2026.

How much does MASU spend on Meta ads?

Gravity by Benchr does not publish a spend figure for MASU on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.

Who are the biggest Kitchen & Dining brands in Canada?

Among Kitchen & Dining brands in Canada in the Gravity by Benchr index, MASU ranks #640 of 25,135 by estimated traffic. Its closest competitors on the same market are Hikari Spirits, Object of Living, 3 femmes et 1 coussin, Northstarcutlery and Kitchen Smart. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.

Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with MASU.