Brand page · Kitchen & Dining · France
Mathon: 372K visits a month, 16 active Meta ads, Gravity score 466.
Mathon — Mathon is a French specialist in kitchen utensils and equipment, offering over 5,000 products including cookware, baking equipment, small appliances, and knives from major brands. In September 2026 mathon.fr drew an estimated 372K visits, up 7% on the month before. It ranks #2 of 1,725 Kitchen & Dining brands in France and holds a 4.7 Trustpilot rating over 11,673 reviews.
Updated Traffic Sept 2026Meta ads 7 Oct 2026Google ads 20 Oct 2026Instagram Sept 2026Trustpilot Oct 2026Catalogue Oct 2026Gravity score 2 Nov 2026
Gravity score
Percentiles within 26 peers: Kitchen & Dining brands in France with 100K–1M monthly visits. Recomputed nightly, last on 2 Nov 2026.
About the store
Mathon is a French specialist in kitchen utensils and equipment, offering over 5,000 products including cookware, baking equipment, small appliances, and knives from major brands.
01 · Traffic
How much traffic Mathon gets.
The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.
Mathon drew an estimated 372K visits in September 2026, up 7% on the month before and down 6% over three months.
- Worldwide#31,534of 4.5M sites · Top 1%
- In France#1,220of 166K sites · Top 1%
- Kitchen & Dining, worldwide#614of 145,612 brands · Top 1%
- Kitchen & Dining, France#2of 1,725 brands · Top 1%
372K
estimated visits in September
1 mo ▲ +6.7%4 mo ▼ −5.7%
The monthly curve, 24 months of history and the category comparison.
Create your free account02 · Reviews
What customers say about Mathon.
The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.
Mathon holds 4.7 out of 5 on Trustpilot over 11,673 reviews, 2,550 of them in the last twelve months: 76% of customers give five stars and 6% one star. That volume places Mathon in the top 5 % of the 270,321 Trustpilot pages in the Gravity index, and its rating quality in the top 10 %. On Google, Mathon scores 4.8 over 5,676 reviews.
Kitchen Supply Store Bar Restaurant Furniture Store Grocery Store
Review velocity, TrustScore history and the category comparison are on the Gravity brand page.
03 · Products
What Mathon sells, ranked by sales.
The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.
Mathon sells on Shopify, 92% of its catalogue in stock. The best seller is Manche amovible tout inox Clips’Inox Mathon, at €23.99, followed by Tapis de cuisson professionnel silicone et fibre de verre 40 cm Mathon and Poêle tout inox Excell’Inox 28 cm Mathon.
#1Manche amovible tout inox Clips’Inox MathonMathon€23.99In stock
#2Tapis de cuisson professionnel silicone et fibre de verre 40 cm MathonMathon€16.99In stock
#3Poêle tout inox Excell’Inox 28 cm MathonMathon€74.99In stock- +View all productsRankings over time, ratings, stock and the ads that lead to each product. Free account.Sign in to Gravity
Share of the catalogue by product family.
The dominant category places Mathon in its comparison group.
- Average rating
- 4.58 / 5
- Rated products
- 95% of the catalogue
- In stock
- 92%
- Upper price quartile
- US$89.59
- Currency
- EUR
04 · Ads
What Mathon is advertising right now.
Meta and Google ads, as the Gravity brand page shows them; the blurred ones are placeholders. Every creative, how long it ran, its EU reach and the estimated monthly spend band are for signed-in members.
Mathon runs Meta ads on Facebook, Instagram, Messenger, Audience Network, Threads, and has advertised on Google since October 2021 (image, text, video).
Poêle à omelette et tortilla Fusion 24 cm IbiliMathon18 Mar 2026image
Poignée amovible Cookway CristelMathon10 Mar 2026image
Manche amovible orange De BuyerMathon10 Mar 2026image- +View all Meta adsReach per ad, how long each creative ran, and the estimated monthly spend band. Free account.Sign in to Gravity
Text ad20 Oct 2026MATHON sasverified
Text ad20 Oct 2026MATHON sasverified
Text ad20 Oct 2026MATHON sasverified
- +View all Google adsFormats, first and last seen, and the keywords the brand bids on. Free account.Sign in to Gravity
05 · Influencers
Who talks about Mathon.
The creators who tag @mathon.fr on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.
Gravity has not found creators tagging this brand on Instagram yet.
Gravity has not found creators tagging this brand on Instagram yet.
06 · Competitors according to Gravity
Who Mathon competes with, by the numbers.
Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.
Gravity by Benchr finds competitors for Mathon among Kitchen & Dining brands in France. The closest is kookexpert.nl, then KitchenShop, tefal.fr, kitchn.no, cuisineetcocotte.fr, bakerenogkokken.no.
| Brand | Similarity | Gravity score | Est. traffic | Trustpilot | Meta ads | Products | |
|---|---|---|---|---|---|---|---|
| kookexpert.nlkookexpert.nl | |||||||
| KitchenShopkitchenshop.eu | |||||||
| tefal.frtefal.fr | |||||||
| kitchn.nokitchn.no | |||||||
| cuisineetcocotte.frcuisineetcocotte.fr | |||||||
| bakerenogkokken.nobakerenogkokken.no |
07 · Company
The company behind Mathon.
Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.
Mathon is a company based in VOREPPE, France, founded in 1989 according to LinkedIn, on a domain registered in September 2002. It employs about 67 people.
- Legal name
- Data not available
- Registration no.
- Data not available
- VAT
- Data not available
- Legal form
- Data not available
- Entity country
- 🇫🇷 France · VOREPPE
- Founded
- 1989, per LinkedIn
- Domain registered
- 9 Sept 2002
- Share capital
- Data not available
- Status
- Operating
- President
- Data not available
- Activity code
- Data not available
- Employees
- 67 on LinkedIn · 11-50
- Funding stage
- Data not available
- Total raised
- Data not available
- Investors
- Data not available
- VC-backed
- Data not available
- Own store
- mathon.fr · Shopify · EUR
- Catalogue
- 1,277 collections
- Retailers
- None recorded
- Open jobs
- None recorded
08 · What people ask about Mathon
What people ask Google about Mathon.
11 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.
Is Mathon a legit company?
According to Gravity by Benchr, Mathon is a brand based in VOREPPE, France: its website has existed since September 2002, its Trustpilot profile is claimed by the brand, it sells on a Shopify store, it employs 67 people on LinkedIn, it has 21,415 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.
Mathon reviews: is it worth it?
Customers rate Mathon 4.7 out of 5 on Trustpilot over 11,673 reviews, 2,550 of them in the last twelve months: 76% give five stars, 6% one star. Gravity by Benchr places that review volume in the top 5 % of the 270,321 Trustpilot pages in its index. On Google, Mathon scores 4.8 over 5,676 reviews. Source: Gravity by Benchr Trustpilot reading, October 2026.
What does Mathon sell?
Mathon is a French specialist in kitchen utensils and equipment, offering over 5,000 products including cookware, baking equipment, small appliances, and knives from major brands. Gravity by Benchr classifies it under Kitchen & Dining, with Gift Cards making up 0% of the catalogue. Source: Gravity by Benchr product classification, October 2026.
Is Mathon expensive?
Mathon's best seller, Manche amovible tout inox Clips’Inox Mathon, sells €23.99 on mathon.fr. 92% of the catalogue is in stock. Gravity does not track prices daily: check mathon.fr before buying. Source: Gravity by Benchr catalogue reading, October 2026.
Is there a Mathon discount code?
Gravity by Benchr does not collect discount codes. What Gravity observes: Mathon advertises on Facebook and Instagram and on Google, where its offers often run. Check mathon.fr for current promotions. Source: Gravity by Benchr ad records, October 2026.
Where can I buy Mathon?
Mathon sells on its own website, mathon.fr, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.
Who owns Mathon?
Gravity by Benchr records a company based in VOREPPE, France, founded in 1989 according to LinkedIn, on a domain registered in 2002, with 67 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.
Is Mathon growing?
Not at the moment. Gravity by Benchr estimates about 372,400 visits to mathon.fr in September 2026, up 7% in a month and down 6% over three months. Mathon ranks #2 of 1,725 Kitchen & Dining brands in France in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.
Which platform and tools does Mathon use?
Gravity by Benchr identifies mathon.fr as a Shopify store (standard plan, not Shopify Plus), selling in EUR. The brand has claimed its Trustpilot profile. It advertises through Meta and on Google since October 2021. Source: Gravity by Benchr platform and advertising records, November 2026.
How much does Mathon spend on Meta ads?
Gravity by Benchr does not publish a spend figure for Mathon on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.
Who are the biggest Kitchen & Dining brands in France?
Among Kitchen & Dining brands in France in the Gravity by Benchr index, Mathon ranks #2 of 1,725 by estimated traffic. Its closest competitors on the same market are kookexpert.nl, KitchenShop, tefal.fr, kitchn.no, cuisineetcocotte.fr. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.
Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Mathon. Version française.