Brand page · Games

Matraws Top 5% worldwide Top 5% in Games
matraws.dk· Shopify·Since 2020

Matraws: 101k visits a month, 16 active Meta ads.

Matraws — Matraws is a Danish online store specializing in collectible cards and figures, particularly Pokémon, Magic, and One Piece trading cards, with both online sales and physical store options. In September 2026 matraws.dk drew an estimated 101k visits, up 1% on the month before. It ranks #3 of 44 Games brands and holds a 4.6 Trustpilot rating over 1,668 reviews.

matraws.dk@matraws 11.6kYouTube 75.1kFacebookLinkedIn 3Trustpilot 4.6Meta Ad Library 16

Updated Traffic Sept 2026Meta ads 7 Oct 2026Google ads 20 Oct 2026Trustpilot Oct 2026Catalogue Oct 2026

Estimated traffic
101k
+1% vs. August 2026
Instagram followers
11.6k
459 posts · @matraws
Trustpilot
4.6
1,668 reviews · 68 in 12 months
Meta ads
16
active · on Google since 2021
Products
36%
in stock
Rank in Denmark
#3
of 44 in Games
LinkedIn
3
followers
Earned media value
€241.9
per month, Instagram

Gravity score

—Data not available

How the score is calculated

About the store

Matraws is a Danish online store specializing in collectible cards and figures, particularly Pokémon, Magic, and One Piece trading cards, with both online sales and physical store options.

01 · Traffic

How much traffic Matraws gets.

The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.

Matraws drew an estimated 101k visits in September 2026, up 1% on the month before and up 69% over three months.

  • Worldwide#93,314of 4.5m sites · Top 5%
  • In Denmark#437of 21.4k sites · Top 5%
  • Games, worldwide#264of 13,383 brands · Top 5%
  • Games, Denmark#3of 44 brands · Top 10%
Monthly visitssource Sept 2026

101k

estimated visits in September

1 mo ▲ +0.5%4 mo ▲ +69.3%

The monthly curve, 24 months of history and the category comparison.

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Audience by country, free account
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02 · Reviews

What customers say about Matraws.

The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.

Matraws holds 4.6 out of 5 on Trustpilot over 1,668 reviews, 68 of them in the last twelve months: 96% of customers give five stars and 1% one star. That volume places Matraws in the top 10% of the 270,321 Trustpilot pages in the Gravity index, and its rating quality in the top 20%.

Trustpilotclaimed page · read 21 Oct 2026
4.6TrustScore · 1,668 reviews · 68 in 12 months
Top 10% review volumeTop 20% rating quality
5 ★96%
4 ★2%
3 ★0%
2 ★0%
1 ★1%

Hobby Store Trading Card Store Collectibles Store Figurine Shop Game Store

Google reviewsData not available

Data not available

Review velocity, TrustScore history and the category comparison are on the Gravity brand page.

03 · Products

What Matraws sells, ranked by sales.

The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.

Matraws sells on Shopify, 36% of its catalogue in stock. The best seller is Ultra Pro: Penny Sleeves (100 stk.), at DKK 15.00, followed by Ultra Pro: Clear Regular Toploaders (25 stk.) and Ultimate Guard: Zipfolio 360 (18-pocket) XenoSkin - Samlemappe med lynlås.

ProductsCatalogue read Oct 2026
Catalogue mixOct 2026
Card Games87%
Collectibles5%
Dolls, Playsets & Toy Figures4%
Card Game Accessories1%

Share of the catalogue by product family.

Activity mixdominant: Games
Games90%
Hobbies & Creative Arts5%
Toys5%
Decor0%
Filing & Organization0%

The dominant category places Matraws in its comparison group.

Prices and ratingsstore data
Average rating
4.65 / 5
Rated products
0% of the catalogue
In stock
36%
Upper price quartile
US$10.49
Currency
DKK

05 · Influencers

Who talks about Matraws.

The creators who tag @matraws on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.

Gravity has not found creators tagging this brand on Instagram yet.

Influencersaccounts tagging @matraws · Instagram

Gravity has not found creators tagging this brand on Instagram yet.

Engagement is the median of recent posts.See all

06 · Competitors according to Gravity

Who Matraws competes with, by the numbers.

Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.

Gravity by Benchr finds competitors for Matraws among Games brands. The closest is Ronin Cards, then Uturi, masterforcemx.com, castleblacktcg.com, tcgshopmexico.com, Derpy Cards.

CompetitorsGames · similarity out of 100
BrandSimilarityGravity scoreEst. trafficInstagramTrustpilotMeta adsProducts
Ronin Cardsronincards.com
Uturiuturitrading.com
masterforcemx.commasterforcemx.com
castleblacktcg.comcastleblacktcg.com
tcgshopmexico.comtcgshopmexico.com
Derpy Cardsderpycards.com
Competitors Gravity finds for Matraws. Similarity, Gravity score, traffic, social, reviews, ads and catalogue are for subscribers.Compare Matraws with Ronin Cards

07 · Company

The company behind Matraws.

Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.

Matraws is an e-commerce brand, on a domain registered in September 2020.

Legal entityGravity index, Sept 2026
Legal name
Data not available
Registration no.
Data not available
VAT
Data not available
Legal form
Data not available
Entity country
Data not available
Founded
Data not available
Domain registered
1 Sept 2020
Share capital
Data not available
Status
Data not available
President
Data not available
Activity code
Data not available
Employees
Data not available
FundingGravity index, Sept 2026
Funding stage
Data not available
Total raised
Data not available
Investors
Data not available
VC-backed
Data not available
DistributionGravity index, Sept 2026
Own store
matraws.dk · Shopify · DKK
Catalogue
Data not available
Retailers
None recorded
Open jobs
None recorded

08 · What people ask about Matraws

What people ask Google about Matraws.

11 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.

Is Matraws a legit company?

According to Gravity by Benchr, Matraws is a brand: its website has existed since September 2020, its Trustpilot profile is claimed by the brand, it sells on a Shopify store, it has 11,581 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, September 2026.

What do customers say about Matraws?

Customers rate Matraws 4.6 out of 5 on Trustpilot over 1,668 reviews, 68 of them in the last twelve months: 96% give five stars, 1% one star. Gravity by Benchr places that review volume in the top 10% of the 270,321 Trustpilot pages in its index. Source: Gravity by Benchr Trustpilot reading, October 2026.

What is Matraws known for?

Matraws is a Danish online store specializing in collectible cards and figures, particularly Pokémon, Magic, and One Piece trading cards, with both online sales and physical store options. Gravity by Benchr classifies it under Games, with Card Games making up 87% of the catalogue. Source: Gravity by Benchr product classification, October 2026.

Is Matraws expensive?

Matraws' best seller, Ultra Pro: Penny Sleeves (100 stk.), sells DKK 15.00 on matraws.dk. 36% of the catalogue is in stock. Gravity does not track prices daily: check matraws.dk before buying. Source: Gravity by Benchr catalogue reading, October 2026.

Does Matraws have a discount code?

Gravity by Benchr does not collect discount codes. What Gravity observes: Matraws advertises on Facebook and Instagram and on Google, where its offers often run. Check matraws.dk for current promotions. Source: Gravity by Benchr ad records, October 2026.

Where can I buy Matraws?

Matraws sells on its own website, matraws.dk, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data.

Who owns Matraws?

Gravity by Benchr records a company, whose domain was registered in 2020. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records.

Is Matraws doing well?

Yes. Gravity by Benchr estimates about 100,500 visits to matraws.dk in September 2026, up 1% in a month and up 69% over three months. Matraws ranks #3 of 44 Games brands in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.

Which platform and tools does Matraws use?

Gravity by Benchr identifies matraws.dk as a Shopify store (standard plan, not Shopify Plus), selling in DKK. The brand has claimed its Trustpilot profile. It advertises through Meta and on Google since December 2021. Source: Gravity by Benchr platform and advertising records.

What is Matraws' ad budget?

Gravity by Benchr does not publish a spend figure for Matraws on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.

Who are the biggest Games brands?

Among Games brands in the Gravity by Benchr index, Matraws ranks #3 of 44 by estimated traffic. Its closest competitors on the same market are Ronin Cards, Uturi, masterforcemx.com, castleblacktcg.com and tcgshopmexico.com. Source: Gravity by Benchr competitor analysis, same category, same market, similar size.

Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Matraws.