Brand page · Clothing · Italy

Max Factory Top 5% worldwide Top 5% in Italy Top 5% in Clothing Top 5% in Clothing in Italy
maxfactory.eu·🇮🇹 Italy· Wordpress

Max Factory: 48.6k visits a month, 24 active Meta ads, Gravity score 618.

Max Factory — MAX FACTORY is an Italian multi-store chain that sells fashion, tech devices, houseware, pet food, Asian food, stationery, and personal care products. The company focuses on offering trendy products at good prices with a philosophy of easy and fashionable shopping. In September 2026 maxfactory.eu drew an estimated 48.6k visits, up 10% on the month before. It ranks #208 of 5,997 Clothing brands in Italy and holds a 2.2 Trustpilot rating over 22 reviews.

maxfactory.eu@maxfactorystore 84kFacebookLinkedIn 2.3kTrustpilot 2.2Meta Ad Library 24

Updated Traffic Sept 2026Meta ads 7 Oct 2026Google ads 21 Oct 2026Trustpilot Oct 2026Gravity score 2 Nov 2026

Estimated traffic
48.6k
+10% vs. August 2026
Instagram followers
84k
1,582 posts · @maxfactorystore
Trustpilot
2.2
22 reviews · 11 in 12 months
Meta ads
24
active · on Google since 2025
Products
—
Data not available
Rank in Italy
#208
of 5,997 in Clothing
LinkedIn
2.3k
followers · 152 employees
Earned media value
€2.1k
per month, Instagram

Gravity score

618/ 1000 · 8 of 10 indicators rated
Brand Power480
Momentum664
Performance710

Percentiles within 199 peers: Clothing brands in Italy with 30K–100K monthly visits. Recomputed nightly, last on 2 Nov 2026.

How the score is calculated

About the store

MAX FACTORY is an Italian multi-store chain that sells fashion, tech devices, houseware, pet food, Asian food, stationery, and personal care products. The company focuses on offering trendy products at good prices with a philosophy of easy and fashionable shopping.

01 · Traffic

How much traffic Max Factory gets.

The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.

Max Factory drew an estimated 48.6k visits in September 2026, up 10% on the month before and up 58% over three months.

  • Worldwide#174,394of 4.5m sites · Top 5%
  • In Italy#4,083of 138k sites · Top 5%
  • Clothing, worldwide#16,762of 459,295 brands · Top 5%
  • Clothing, Italy#208of 5,997 brands · Top 5%
Monthly visitssource Sept 2026

48.6k

estimated visits in September

1 mo ▲ +9.6%4 mo ▲ +57.7%

The monthly curve, 24 months of history and the category comparison.

Create your free account
Audience by country, free account
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02 · Reviews

What customers say about Max Factory.

The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.

Max Factory holds 2.2 out of 5 on Trustpilot over 22 reviews, 11 of them in the last twelve months: 23% of customers give five stars and 50% one star. That volume places Max Factory in the top 50% of the 270,321 Trustpilot pages in the Gravity index.

Trustpilotread 20 Oct 2026
2.2TrustScore · 22 reviews · 11 in 12 months
Top 50% review volume
5 ★23%
4 ★0%
3 ★0%
2 ★27%
1 ★50%

Clothing Store Shoe Store

Google reviewsData not available

Data not available

Review velocity, TrustScore history and the category comparison are on the Gravity brand page.

03 · Products

What Max Factory sells, ranked by sales.

The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.

Gravity by Benchr has not read Max Factory's catalogue yet.

ProductsData not available

Data not available

Catalogue mixData not available

Data not available

Share of the catalogue by product family.

Activity mixdominant: Clothing
Clothing48%
Personal Care10%
Kitchen & Dining8%

The dominant category places Max Factory in its comparison group.

Prices and ratingsstore data
Average rating
Data not available
Rated products
Data not available
In stock
Data not available
Upper price quartile
Data not available
Currency
Data not available

05 · Influencers

Who talks about Max Factory.

The creators who tag @maxfactorystore on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.

Creators tag @maxfactorystore on Instagram, led by Ricette cinesi di Ruyi (93.6k followers, 1.0% engagement).

Influencersaccounts tagging @maxfactorystore · Instagram
AccountProfileFollowersEngagementTagsRelationship
RRicette cinesi di Ruyi@ricettecinesi_ruyi · 🇮🇹 ITFood cooking nutrition Creator93.6k1.0%1Tagged @maxfactorystore
Engagement is the median of recent posts.See all

06 · Competitors according to Gravity

Who Max Factory competes with, by the numbers.

Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.

Gravity by Benchr finds competitors for Max Factory among Clothing brands in Italy. The closest is ponnosala.com, then emarteveryday.co.kr, Latalata Nigeria, barbasicstt.com, fmz-imst.at, pianetaoutlet.it.

CompetitorsClothing · Italy · similarity out of 100
BrandSimilarityGravity scoreEst. trafficInstagramTrustpilotMeta adsProducts
ponnosala.componnosala.com
emarteveryday.co.kremarteveryday.co.kr
Latalata Nigerialatalata.ng
barbasicstt.combarbasicstt.com
fmz-imst.atfmz-imst.at
pianetaoutlet.itpianetaoutlet.it
Competitors Gravity finds for Max Factory. Similarity, Gravity score, traffic, social, reviews, ads and catalogue are for subscribers.Compare Max Factory with ponnosala.com

07 · Company

The company behind Max Factory.

Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.

Max Factory is a company based in Italy, founded in 2005 according to LinkedIn. It employs about 152 people.

Legal entityGravity index, Nov 2026
Legal name
Data not available
Registration no.
Data not available
VAT
Data not available
Legal form
Data not available
Entity country
🇮🇹 Italy
Founded
2005, per LinkedIn
Domain registered
Data not available
Share capital
Data not available
Status
Data not available
President
Data not available
Activity code
Data not available
Employees
152 on LinkedIn
FundingGravity index, Nov 2026
Funding stage
Data not available
Total raised
Data not available
Investors
Data not available
VC-backed
Data not available
DistributionGravity index, Nov 2026
Own store
maxfactory.eu · Wordpress
Catalogue
Data not available
Retailers
None recorded
Open jobs
None recorded

08 · What people ask about Max Factory

What people ask Google about Max Factory.

10 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.

Is Max Factory a legit company?

According to Gravity by Benchr, Max Factory is a brand based in Italy: it sells on a Wordpress store, it employs 152 people on LinkedIn, it has 83,978 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.

Max Factory reviews: is it worth it?

Customers rate Max Factory 2.2 out of 5 on Trustpilot over 22 reviews, 11 of them in the last twelve months: 23% give five stars, 50% one star. Gravity by Benchr places that review volume in the top 50% of the 270,321 Trustpilot pages in its index. Source: Gravity by Benchr Trustpilot reading, October 2026.

What is Max Factory?

MAX FACTORY is an Italian multi-store chain that sells fashion, tech devices, houseware, pet food, Asian food, stationery, and personal care products. The company focuses on offering trendy products at good prices with a philosophy of easy and fashionable shopping. Gravity by Benchr classifies it under Clothing. Source: Gravity by Benchr product classification.

Does Max Factory have a discount code?

Gravity by Benchr does not collect discount codes. What Gravity observes: Max Factory advertises on Facebook and Instagram and on Google, where its offers often run. Check maxfactory.eu for current promotions. Source: Gravity by Benchr ad records, October 2026.

Where can I buy Max Factory?

Max Factory sells on its own website, maxfactory.eu, a Wordpress store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.

Who owns Max Factory?

Gravity by Benchr records a company based in Italy, founded in 2005 according to LinkedIn, with 152 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.

Is Max Factory doing well?

Yes. Gravity by Benchr estimates about 48,600 visits to maxfactory.eu in September 2026, up 10% in a month and up 58% over three months. Max Factory ranks #208 of 5,997 Clothing brands in Italy in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.

Which platform and tools does Max Factory use?

Gravity by Benchr identifies maxfactory.eu as a Wordpress store. It advertises through Meta and on Google since November 2025. Source: Gravity by Benchr platform and advertising records, November 2026.

How much does Max Factory spend on Meta ads?

Gravity by Benchr does not publish a spend figure for Max Factory on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Audience Network, Threads. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.

Who are the biggest Clothing brands in Italy?

Among Clothing brands in Italy in the Gravity by Benchr index, Max Factory ranks #208 of 5,997 by estimated traffic. Its closest competitors on the same market are ponnosala.com, emarteveryday.co.kr, Latalata Nigeria, barbasicstt.com and fmz-imst.at. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.

Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Max Factory.