Brand page · Cabinets & Storage · Netherlands

Max Wonen Top 5% worldwide Top 5% in Netherlands Top 5% in Cabinets & Storage Top 10% in Cabinets & Storage in Netherlands
maxwonen.nl·🇳🇱 Netherlands· Woocommerce·Since 2011

Max Wonen: 40.4k visits a month, 32 active Meta ads, Gravity score 512.

Max Wonen — Max Wonen is a Dutch online furniture store specializing in stylish and affordable furniture for every interior, offering a wide collection of living room sets, dining tables, cabinets, sofas and home accessories. In September 2026 maxwonen.nl drew an estimated 40.4k visits, up 48% on the month before. It ranks #11 of 126 Cabinets & Storage brands in Netherlands and holds a 3.8 Trustpilot rating over 13 reviews.

maxwonen.nl@maxwonen 16kFacebookLinkedIn 206Trustpilot 3.8Meta Ad Library 32

Updated Traffic Sept 2026Meta ads 7 Oct 2026Google ads 19 Oct 2026Trustpilot Oct 2026Gravity score 2 Nov 2026

Estimated traffic
40.4k
+48% vs. August 2026
Instagram followers
16k
1,719 posts · @maxwonen
Trustpilot
3.8
13 reviews · 2 in 12 months
Meta ads
32
active · on Google since 2021
Products
—
Data not available
Rank in Netherlands
#11
of 126 in Cabinets & Storage
LinkedIn
206
followers · 6 employees
Earned media value
€561.4
per month, Instagram

Gravity score

512/ 1000 · 9 of 10 indicators rated
Brand Power497
Momentum572
Performance467

Percentiles within 12 peers: Cabinets & Storage brands in Netherlands with 30K–100K monthly visits. Recomputed nightly, last on 2 Nov 2026.

How the score is calculated

About the store

Max Wonen is a Dutch online furniture store specializing in stylish and affordable furniture for every interior, offering a wide collection of living room sets, dining tables, cabinets, sofas and home accessories.

01 · Traffic

How much traffic Max Wonen gets.

The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.

Max Wonen drew an estimated 40.4k visits in September 2026, up 48% on the month before and up 36% over three months.

  • Worldwide#203,937of 4.5m sites · Top 5%
  • In Netherlands#2,906of 78.6k sites · Top 5%
  • Cabinets & Storage, worldwide#522of 12,243 brands · Top 5%
  • Cabinets & Storage, Netherlands#11of 126 brands · Top 10%
Monthly visitssource Sept 2026

40.4k

estimated visits in September

1 mo ▲ +48.0%4 mo ▲ +35.9%

The monthly curve, 24 months of history and the category comparison.

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Audience by country, free account
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02 · Reviews

What customers say about Max Wonen.

The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.

Max Wonen holds 3.8 out of 5 on Trustpilot over 13 reviews, 2 of them in the last twelve months: 69% of customers give five stars and 31% one star.

Trustpilotclaimed page · read 21 Oct 2026
3.8TrustScore · 13 reviews · 2 in 12 months
5 ★69%
4 ★0%
3 ★0%
2 ★0%
1 ★31%

Home Goods Store

Google reviewsData not available

Data not available

Review velocity, TrustScore history and the category comparison are on the Gravity brand page.

03 · Products

What Max Wonen sells, ranked by sales.

The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.

Gravity by Benchr has not read Max Wonen's catalogue yet.

ProductsData not available

Data not available

Catalogue mixData not available

Data not available

Share of the catalogue by product family.

Activity mixdominant: Cabinets & Storage
Cabinets & Storage26%
Tables23%
Furniture12%

The dominant category places Max Wonen in its comparison group.

Prices and ratingsstore data
Average rating
Data not available
Rated products
Data not available
In stock
Data not available
Upper price quartile
Data not available
Currency
Data not available

05 · Influencers

Who talks about Max Wonen.

The creators who tag @maxwonen on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.

Creators tag @maxwonen on Instagram, led by Joyce ✨ | kleurrijk wonen (52.3k followers, 2.4% engagement).

Influencersaccounts tagging @maxwonen · Instagram
AccountProfileFollowersEngagementTagsRelationship
JJoyce ✨ | kleurrijk wonen@huizenoir · 🇳🇱 NLDecoration garden diy Creator52.3k2.4%5Tagged @maxwonen
Engagement is the median of recent posts.See all

06 · Competitors according to Gravity

Who Max Wonen competes with, by the numbers.

Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.

Gravity by Benchr finds competitors for Max Wonen among Cabinets & Storage brands in Netherlands. The closest is Imagine Móveis, then Decoland, miltonhouse.eu, Meubles Thiry, moebel-wanninger.de, mix-meble.pl.

CompetitorsCabinets & Storage · Netherlands · similarity out of 100
BrandSimilarityGravity scoreEst. trafficInstagramTrustpilotMeta adsProducts
Imagine Móveisimaginemoveis.com.br
Decolanddecoland.cz
miltonhouse.eumiltonhouse.eu
Meubles Thirymeublesthiry.com
moebel-wanninger.demoebel-wanninger.de
mix-meble.plmix-meble.pl
Competitors Gravity finds for Max Wonen. Similarity, Gravity score, traffic, social, reviews, ads and catalogue are for subscribers.Compare Max Wonen with Imagine Móveis

07 · Company

The company behind Max Wonen.

Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.

Max Wonen is a company based in Netherlands, on a domain registered in January 2011. It employs about 6 people.

Legal entityGravity index, Nov 2026
Legal name
Data not available
Registration no.
Data not available
VAT
Data not available
Legal form
Data not available
Entity country
🇳🇱 Netherlands
Founded
Data not available
Domain registered
7 Jan 2011
Share capital
Data not available
Status
Data not available
President
Data not available
Activity code
Data not available
Employees
6 on LinkedIn
FundingGravity index, Nov 2026
Funding stage
Data not available
Total raised
Data not available
Investors
Data not available
VC-backed
Data not available
DistributionGravity index, Nov 2026
Own store
maxwonen.nl · Woocommerce
Catalogue
Data not available
Retailers
None recorded
Open jobs
None recorded

08 · What people ask about Max Wonen

What people ask Google about Max Wonen.

10 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.

Is Max Wonen a legit company?

According to Gravity by Benchr, Max Wonen is a brand based in Netherlands: its website has existed since January 2011, its Trustpilot profile is claimed by the brand, it sells on a Woocommerce store, it employs 6 people on LinkedIn, it has 16,015 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.

Max Wonen reviews: is it worth it?

Customers rate Max Wonen 3.8 out of 5 on Trustpilot over 13 reviews, 2 of them in the last twelve months: 69% give five stars, 31% one star. Source: Gravity by Benchr Trustpilot reading, October 2026.

What does Max Wonen sell?

Max Wonen is a Dutch online furniture store specializing in stylish and affordable furniture for every interior, offering a wide collection of living room sets, dining tables, cabinets, sofas and home accessories. Gravity by Benchr classifies it under Cabinets & Storage. Source: Gravity by Benchr product classification.

Is there a Max Wonen discount code?

Gravity by Benchr does not collect discount codes. What Gravity observes: Max Wonen advertises on Facebook and Instagram and on Google, where its offers often run. Check maxwonen.nl for current promotions. Source: Gravity by Benchr ad records, October 2026.

Where can I buy Max Wonen?

Max Wonen sells on its own website, maxwonen.nl, a Woocommerce store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.

Who is behind Max Wonen?

Gravity by Benchr records a company based in Netherlands, whose domain was registered in 2011, with 6 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.

Is Max Wonen growing?

Yes. Gravity by Benchr estimates about 40,400 visits to maxwonen.nl in September 2026, up 48% in a month and up 36% over three months. Max Wonen ranks #11 of 126 Cabinets & Storage brands in Netherlands in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.

Which platform and tools does Max Wonen use?

Gravity by Benchr identifies maxwonen.nl as a Woocommerce store. The brand has claimed its Trustpilot profile. It advertises through Meta and on Google since October 2021. Source: Gravity by Benchr platform and advertising records, November 2026.

What is Max Wonen's ad budget?

Gravity by Benchr does not publish a spend figure for Max Wonen on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.

Who are the biggest Cabinets & Storage brands in Netherlands?

Among Cabinets & Storage brands in Netherlands in the Gravity by Benchr index, Max Wonen ranks #11 of 126 by estimated traffic. Its closest competitors on the same market are Imagine Móveis, Decoland, miltonhouse.eu, Meubles Thiry and moebel-wanninger.de. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.

Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Max Wonen.