Brand page · Health Care · United States
McDavid: 67k visits a month, 2 active Meta ads, Gravity score 554.
McDavid — McDavid is a company that designs and markets sports medicine, protective gear, and performance apparel for active people and athletes. In September 2026 mcdavidusa.com drew an estimated 67k visits, down 17% on the month before. It ranks #656 of 12,108 Health Care brands in United States.
Updated Traffic Sept 2026Meta ads 9 Oct 2026Google ads 20 Oct 2026Instagram Sept 2026Trustpilot Oct 2026Catalogue Oct 2026Gravity score 2 Nov 2026
Gravity score
Percentiles within 815 peers: Health Care brands in United States with 30K–100K monthly visits. Recomputed nightly, last on 2 Nov 2026.
About the store
McDavid is a company that designs and markets sports medicine, protective gear, and performance apparel for active people and athletes.
01 · Traffic
How much traffic McDavid gets.
The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.
McDavid drew an estimated 67k visits in September 2026, down 17% on the month before and down 5% over three months.
- Worldwide#132,303of 4.5m sites · Top 5%
- In United States#42,964of 1.2m sites · Top 5%
- Health Care, worldwide#3,443of 105,715 brands · Top 5%
- Health Care, United States#656of 12,108 brands · Top 10%
67k
estimated visits in September
1 mo ▼ −17.3%4 mo ▼ −4.7%
The monthly curve, 24 months of history and the category comparison.
Create your free account02 · Reviews
What customers say about McDavid.
The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.
McDavid holds 2.6 out of 5 on Trustpilot over 4 reviews: 0% of customers give five stars and 100% one star.
Medical Equipment Supplier
Data not available
Review velocity, TrustScore history and the category comparison are on the Gravity brand page.
03 · Products
What McDavid sells, ranked by sales.
The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.
McDavid sells on Shopify, 99% of its catalogue in stock. The best seller is ELITE Bio-Logix™ Knee Brace, at US$179.99, followed by HEX® Leg Sleeves/Pair and Ankle Brace with Straps.
#1ELITE Bio-Logix™ Knee BraceMcDavidUS$179.99In stock
#2HEX® Leg Sleeves/PairMcDavidUS$39.99–US$44.99In stock
#3Ankle Brace with StrapsMcDavidUS$46.99In stock- +View all productsRankings over time, ratings, stock and the ads that lead to each product. Free account.Sign in to Gravity
Share of the catalogue by product family.
The dominant category places McDavid in its comparison group.
- Average rating
- 4.56 / 5
- Rated products
- 69% of the catalogue
- In stock
- 99%
- Upper price quartile
- US$49.99
- Currency
- USD
04 · Ads
What McDavid is advertising right now.
Meta and Google ads, as the Gravity brand page shows them; the blurred ones are placeholders. Every creative, how long it ran, its EU reach and the estimated monthly spend band are for signed-in members.
McDavid runs Meta ads on Facebook, Instagram, Messenger, Audience Network, Threads, whatsapp.
ELITE Bio-Logix™ Knee BraceMcDavid USA25 Sept 2026image
Infused Therapy Buttersoft Arm SleeveMcDavid USA22 Sept 2026image
October 6-7thMcDavid USA6 Oct 2026video- +View all Meta adsReach per ad, how long each creative ran, and the estimated monthly spend band. Free account.Sign in to Gravity
Data not available
05 · Influencers
Who talks about McDavid.
The creators who tag @mcdavid_usa on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.
Creators tag @mcdavid_usa on Instagram, led by McDavid® Europe (18.7k followers, 25.4% engagement).
| Account | Profile | Followers | Engagement | Tags | Relationship |
|---|---|---|---|---|---|
| MMcDavid® Europe@mcdavid · 🇺🇸 US | Pro sports athletes Creator | 18.7k | 25.4% | 9 | Tagged @mcdavid_usa |
06 · Competitors according to Gravity
Who McDavid competes with, by the numbers.
Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.
Gravity by Benchr finds competitors for McDavid among Health Care brands in United States. The closest is XO Armor Technologies, then GRAPPZ, ColdOneTherapy, aoFIT, BraceAbility, Tenvic Gear.
| Brand | Similarity | Gravity score | Est. traffic | Trustpilot | Meta ads | Products | |
|---|---|---|---|---|---|---|---|
| XO Armor Technologiesxoarmortech.com | |||||||
| GRAPPZgetgrappz.com | |||||||
| ColdOneTherapycoldonetherapy.com | |||||||
| aoFITaofit.com | |||||||
| BraceAbilitybraceability.com | |||||||
| Tenvic Geartenvicgear.com |
07 · Company
The company behind McDavid.
Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.
McDavid is a company based in Fountain Valley, United States, on a domain registered in March 2005. It employs about 125 people.
- Legal name
- Data not available
- Registration no.
- Data not available
- VAT
- Data not available
- Legal form
- Data not available
- Entity country
- 🇺🇸 United States · Fountain Valley
- Founded
- Data not available
- Domain registered
- 28 Mar 2005
- Share capital
- Data not available
- Status
- Operating
- President
- Data not available
- Activity code
- Data not available
- Employees
- 125 on LinkedIn
- Funding stage
- Data not available
- Total raised
- Data not available
- Investors
- Data not available
- VC-backed
- Data not available
- Own store
- mcdavidusa.com · Shopify · USD
- Catalogue
- 111 collections
- Retailers
- None recorded
- Open jobs
- None recorded
08 · What people ask about McDavid
What people ask Google about McDavid.
10 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.
Is McDavid a legit company?
According to Gravity by Benchr, McDavid is a brand based in Fountain Valley, United States: its website has existed since March 2005, it sells on a Shopify store, it employs 125 people on LinkedIn, it has 38,953 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.
What does McDavid sell?
McDavid is a company that designs and markets sports medicine, protective gear, and performance apparel for active people and athletes. Gravity by Benchr classifies it under Health Care, with Supports & Braces making up 20% of the catalogue. Source: Gravity by Benchr product classification, October 2026.
McDavid prices: how much is it?
McDavid's best seller, ELITE Bio-Logix™ Knee Brace, sells US$179.99 on mcdavidusa.com. 99% of the catalogue is in stock. Gravity does not track prices daily: check mcdavidusa.com before buying. Source: Gravity by Benchr catalogue reading, October 2026.
Does McDavid have a discount code?
Gravity by Benchr does not collect discount codes. What Gravity observes: McDavid advertises on Facebook and Instagram, where its offers often run. Check mcdavidusa.com for current promotions. Source: Gravity by Benchr ad records, October 2026.
Where to buy McDavid?
McDavid sells on its own website, mcdavidusa.com, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.
Who is behind McDavid?
Gravity by Benchr records a company based in Fountain Valley, United States, whose domain was registered in 2005, with 125 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.
Is McDavid growing?
Not at the moment. Gravity by Benchr estimates about 67,000 visits to mcdavidusa.com in September 2026, down 17% in a month and down 5% over three months. McDavid ranks #656 of 12,108 Health Care brands in United States in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.
Which platform and tools does McDavid use?
Gravity by Benchr identifies mcdavidusa.com as a Shopify store (standard plan, not Shopify Plus), selling in USD. It advertises through Meta. Source: Gravity by Benchr platform and advertising records, November 2026.
How much does McDavid spend on Meta ads?
Gravity by Benchr does not publish a spend figure for McDavid on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads, WhatsApp. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.
Who are the biggest Health Care brands in United States?
Among Health Care brands in United States in the Gravity by Benchr index, McDavid ranks #656 of 12,108 by estimated traffic. Its closest competitors on the same market are XO Armor Technologies, GRAPPZ, ColdOneTherapy, aoFIT and BraceAbility. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.
Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with McDavid.