Brand page · Shoes · Italy
Melluso: 30.3k visits a month, 61 active Meta ads, Gravity score 575.
Melluso — Melluso is an Italian brand of shoes and clothing accessories that was founded in 1945 as a family craft workshop and has become an established industry leader in comfortable footwear. In September 2026 melluso.com drew an estimated 30.3k visits, down 34% on the month before. It ranks #132 of 1,719 Shoes brands in Italy.
Updated Traffic Sept 2026Meta ads 7 Oct 2026Google ads 21 Oct 2026Trustpilot Oct 2026Gravity score 2 Nov 2026
Gravity score
Percentiles within 92 peers: Shoes brands in Italy with 30K–100K monthly visits. Recomputed nightly, last on 2 Nov 2026.
About the store
Melluso is an Italian brand of shoes and clothing accessories that was founded in 1945 as a family craft workshop and has become an established industry leader in comfortable footwear.
01 · Traffic
How much traffic Melluso gets.
The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.
Melluso drew an estimated 30.3k visits in September 2026, down 34% on the month before and down 5% over three months.
- Worldwide#260,837of 4.5m sites · Top 10%
- In Italy#6,027of 138k sites · Top 5%
- Shoes, worldwide#5,195of 46,962 brands · Top 20%
- Shoes, Italy#132of 1,719 brands · Top 10%
30.3k
estimated visits in September
1 mo ▼ −33.9%4 mo ▼ −4.7%
The monthly curve, 24 months of history and the category comparison.
Create your free account02 · Reviews
What customers say about Melluso.
The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.
Melluso holds 2.6 out of 5 on Trustpilot over 7 reviews, 5 of them in the last twelve months: 14% of customers give five stars and 71% one star.
Shoe Store Clothing Store Jewelry Store Women's Clothing Store
Data not available
Review velocity, TrustScore history and the category comparison are on the Gravity brand page.
03 · Products
What Melluso sells, ranked by sales.
The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.
Gravity by Benchr has not read Melluso's catalogue yet.
Data not available
Data not available
Share of the catalogue by product family.
The dominant category places Melluso in its comparison group.
- Average rating
- Data not available
- Rated products
- Data not available
- In stock
- Data not available
- Upper price quartile
- Data not available
- Currency
- Data not available
04 · Ads
What Melluso is advertising right now.
Meta and Google ads, as the Gravity brand page shows them; the blurred ones are placeholders. Every creative, how long it ran, its EU reach and the estimated monthly spend band are for signed-in members.
Melluso runs Meta ads on Facebook, Instagram, Messenger, Audience Network, Threads, and has advertised on Google since October 2021 (image, text, video).
Saldi Melluso -30%Melluso6 Oct 2026image
Saldi Donna -30%Melluso6 Oct 2026image
Hai già visto la Nuova Collezione Melluso?Melluso5 Oct 2026image- +View all Meta adsReach per ad, how long each creative ran, and the estimated monthly spend band. Free account.Sign in to Gravity
Text ad21 Oct 2026MELLUSO SRLverified
Text ad21 Oct 2026MELLUSO SRLverified
Text ad21 Oct 2026MELLUSO SRLverified
- +View all Google adsFormats, first and last seen, and the keywords the brand bids on. Free account.Sign in to Gravity
05 · Influencers
Who talks about Melluso.
The creators who tag @mellusoshoes_official on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.
Gravity has not found creators tagging this brand on Instagram yet.
Gravity has not found creators tagging this brand on Instagram yet.
06 · Competitors according to Gravity
Who Melluso competes with, by the numbers.
Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.
Gravity by Benchr finds competitors for Melluso among Shoes brands in Italy. The closest is Billi Bi, then Магазин Converse Украина, redshoes.com.bd, Payless, tofa.ru, poseganch.
| Brand | Similarity | Gravity score | Est. traffic | Trustpilot | Meta ads | Products | |
|---|---|---|---|---|---|---|---|
| Billi Bibillibi.com | |||||||
| Магазин Converse Украинаconverse.org.ua | |||||||
| redshoes.com.bdredshoes.com.bd | |||||||
| Paylesspayless.cr | |||||||
| tofa.rutofa.ru | |||||||
| poseganchpose-ganch.com |
07 · Company
The company behind Melluso.
Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.
Melluso is a company based in Italy, founded in 1945 according to LinkedIn, on a domain registered in September 2002. It employs about 73 people.
- Legal name
- Data not available
- Registration no.
- Data not available
- VAT
- Data not available
- Legal form
- Data not available
- Entity country
- 🇮🇹 Italy
- Founded
- 1945, per LinkedIn
- Domain registered
- 20 Sept 2002
- Share capital
- Data not available
- Status
- Data not available
- President
- Data not available
- Activity code
- Data not available
- Employees
- 73 on LinkedIn
- Funding stage
- Data not available
- Total raised
- Data not available
- Investors
- Data not available
- VC-backed
- Data not available
- Own store
- melluso.com · Magento
- Catalogue
- Data not available
- Retailers
- None recorded
- Open jobs
- None recorded
08 · What people ask about Melluso
What people ask Google about Melluso.
9 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.
Is Melluso a legit company?
According to Gravity by Benchr, Melluso is a brand based in Italy: its website has existed since September 2002, it sells on a Magento store, it employs 73 people on LinkedIn, it has 16,188 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.
What does Melluso sell?
Melluso is an Italian brand of shoes and clothing accessories that was founded in 1945 as a family craft workshop and has become an established industry leader in comfortable footwear. Gravity by Benchr classifies it under Shoes. Source: Gravity by Benchr product classification.
Is there a Melluso discount code?
Gravity by Benchr does not collect discount codes. What Gravity observes: Melluso advertises on Facebook and Instagram and on Google, where its offers often run. Check melluso.com for current promotions. Source: Gravity by Benchr ad records, October 2026.
Where to buy Melluso?
Melluso sells on its own website, melluso.com, a Magento store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.
Who owns Melluso?
Gravity by Benchr records a company based in Italy, founded in 1945 according to LinkedIn, on a domain registered in 2002, with 73 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.
Is Melluso growing?
Not at the moment. Gravity by Benchr estimates about 30,300 visits to melluso.com in September 2026, down 34% in a month and down 5% over three months. Melluso ranks #132 of 1,719 Shoes brands in Italy in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.
Which platform and tools does Melluso use?
Gravity by Benchr identifies melluso.com as a Magento store. It advertises through Meta and on Google since October 2021. Source: Gravity by Benchr platform and advertising records, November 2026.
What is Melluso's ad budget?
Gravity by Benchr does not publish a spend figure for Melluso on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.
Who are the biggest Shoes brands in Italy?
Among Shoes brands in Italy in the Gravity by Benchr index, Melluso ranks #132 of 1,719 by estimated traffic. Its closest competitors on the same market are Billi Bi, Магазин Converse Украина, redshoes.com.bd, Payless and tofa.ru. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.
Category
Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Melluso.