Brand page · Books
Mercado Livre traffic, ads & competitors 283.5m visits a month, 4,339 active Meta ads.
Mercado Livre — Mercado Livre is an online marketplace where users can buy and sell various products including technology, home goods, electronics, fashion, books, and more. In September 2026 mercadolivre.com.br drew an estimated 283.5m visits, down 4% on the month before. It ranks #1 of 99 Books brands and holds a 1.7 Trustpilot rating over 276 reviews.
Updated Traffic Sept 2026Meta ads 15 Oct 2026Google ads 21 Oct 2026Trustpilot Oct 2026
About the store
Mercado Livre is an online marketplace where users can buy and sell various products including technology, home goods, electronics, fashion, books, and more.
01 · Traffic
Mercado Livre website traffic
The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.
Mercado Livre drew an estimated 283.5m visits in September 2026, down 4% on the month before and up 3% over three months.
- Worldwide#81of 4.5m sites · Top 1%
- In Brazil#4of 185k sites · Top 1%
- Books, worldwide#3of 53,824 brands · Top 1%
- Books, Brazil#1of 99 brands · Top 5%
283.5m
estimated visits in September
1 mo ▼ −4.5%4 mo ▲ +3.4%
The monthly curve, 24 months of history and the category comparison.
Create your free account02 · Reviews
Mercado Livre reviews
The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.
Mercado Livre holds 1.7 out of 5 on Trustpilot over 276 reviews, 35 of them in the last twelve months: 25% of customers give five stars and 62% one star. That volume places Mercado Livre in the top 20% of the 270,321 Trustpilot pages in the Gravity index.
Cell Phone Store Computer Store Cell Phone Accessory Store
Data not available
Review velocity, TrustScore history and the category comparison are on the Gravity brand page.
03 · Products
Mercado Livre best-selling products
The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.
Gravity by Benchr has not read Mercado Livre's catalogue yet.
Data not available
Data not available
Share of the catalogue by product family.
The dominant category places Mercado Livre in its comparison group.
- Average rating
- Data not available
- Rated products
- Data not available
- In stock
- Data not available
- Upper price quartile
- Data not available
- Currency
- Data not available
04 · Ads
Mercado Livre ads
Meta and Google ads, as the Gravity brand page shows them; the blurred ones are placeholders. Every creative, how long it ran, its EU reach and the estimated monthly spend band are for signed-in members.
Mercado Livre runs Meta ads on Facebook, Instagram, Messenger, Audience Network, Threads, whatsapp, and has advertised on Google since November 2021 (image, text, video).
Id do jogo no Mercado Livre: SU5ZG1-BUCA #mercadolivre #meusfavsdomercadolivre @mercadolivreMercado Livre15 Oct 2026video
Vem ser MELIMercado Livre15 Oct 2026image
Amanhã eu já não sei Id da creatina: MIIAM3-ZRKA No @mercadolivre #fy #viralreels #Suplementos215 #MercadoLivre #MeusFavsDoMercadoLivreMercado Livre15 Oct 2026video- +View all Meta adsReach per ad, how long each creative ran, and the estimated monthly spend band. Free account.Sign in to Gravity
Text ad21 Oct 2026EBAZAR.COM.BR. LTDAverified
Text ad21 Oct 2026EBAZAR.COM.BR. LTDAverified
Text ad21 Oct 2026EBAZAR.COM.BR. LTDAverified
- +View all Google adsFormats, first and last seen, and the keywords the brand bids on. Free account.Sign in to Gravity
05 · Influencers
Mercado Livre influencers
The creators who tag @mercadolivre on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.
Creators tag @mercadolivre on Instagram, led by Dicas jenny 🎀✨ (190k followers, 1.3% engagement).
| Account | Profile | Followers | Engagement | Tags | Relationship |
|---|---|---|---|---|---|
| DDicas jenny 🎀✨@_jheennyfer · 🇧🇷 BR | Fashion style luxury Creator | 190k | 1.3% | 27 | Tagged @mercadolivre |
06 · Competitors according to Gravity
Mercado Livre competitors and alternatives
Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.
Gravity by Benchr finds competitors for Mercado Livre among Books brands. The closest is Mercado Libre, then mercadolibre.com.bo, Shopee, mercadoshops.com.ar, mercadolibre.co.cr, eBay UK.
| Brand | Similarity | Gravity score | Est. traffic | Trustpilot | Meta ads | Products | |
|---|---|---|---|---|---|---|---|
| Mercado Libremercadolibre.com.mx | |||||||
| mercadolibre.com.bomercadolibre.com.bo | |||||||
| Shopeeshopee.com.br | |||||||
| mercadoshops.com.armercadoshops.com.ar | |||||||
| mercadolibre.co.crmercadolibre.co.cr | |||||||
| eBay UKebay.co.uk |
07 · Company
Who is behind Mercado Livre?
Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.
Mercado Livre is an e-commerce brand, on a domain registered in May 1999.
- Domain registered
- 14 May 1999
- Own store
- mercadolivre.com.br
- Retailers
- None recorded
- Open jobs
- None recorded
08 · What people ask about Mercado Livre
What people ask Google about Mercado Livre.
8 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.
Is Mercado Livre a legit company?
According to Gravity by Benchr, Mercado Livre is a brand: its website has existed since May 1999, it has 10,838,595 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, September 2026.
Mercado Livre reviews: is it worth it?
Customers rate Mercado Livre 1.7 out of 5 on Trustpilot over 276 reviews, 35 of them in the last twelve months: 25% give five stars, 62% one star. Gravity by Benchr places that review volume in the top 20% of the 270,321 Trustpilot pages in its index. Source: Gravity by Benchr Trustpilot reading, October 2026.
What is Mercado Livre known for?
Mercado Livre is an online marketplace where users can buy and sell various products including technology, home goods, electronics, fashion, books, and more. Gravity by Benchr classifies it under Books. Source: Gravity by Benchr product classification.
Is there a Mercado Livre discount code?
Gravity by Benchr does not collect discount codes. What Gravity observes: Mercado Livre advertises on Facebook and Instagram and on Google, where its offers often run. Check mercadolivre.com.br for current promotions. Source: Gravity by Benchr ad records, October 2026.
Who is behind Mercado Livre?
Gravity by Benchr records a company, whose domain was registered in 1999. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records.
Is Mercado Livre growing?
Yes. Gravity by Benchr estimates about 283,547,500 visits to mercadolivre.com.br in September 2026, down 4% in a month and up 3% over three months. Mercado Livre ranks #1 of 99 Books brands in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.
What is Mercado Livre's ad budget?
Gravity by Benchr does not publish a spend figure for Mercado Livre on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads, WhatsApp. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.
Who are the biggest Books brands?
Among Books brands in the Gravity by Benchr index, Mercado Livre ranks #1 of 99 by estimated traffic. Its closest competitors on the same market are Mercado Libre, mercadolibre.com.bo, Shopee, mercadoshops.com.ar and mercadolibre.co.cr. Source: Gravity by Benchr competitor analysis, same category, same market, similar size.
Category
Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Mercado Livre.