Brand page · Kitchen & Dining
metro.fr traffic, ads & competitors 998k visits a month, 27 active Meta ads.
metro.fr — Grossiste alimentaire et matériel, METRO vous propose une gamme de produits, services et conseils qui répond à tous vos besoins professionnels. CHR et commerces de bouche : inspirez-vous et achetez vos produits en ligne sur metro.fr. In September 2026 metro.fr drew an estimated 998k visits, down 19% on the month before. It ranks #2 of 1,725 Kitchen & Dining brands and holds a 2.5 Trustpilot rating over 250 reviews.
Updated Traffic Sept 2026Meta ads 7 Oct 2026Google ads 19 Oct 2026Trustpilot Oct 2026
About the store
Grossiste alimentaire et matériel, METRO vous propose une gamme de produits, services et conseils qui répond à tous vos besoins professionnels. CHR et commerces de bouche : inspirez-vous et achetez vos produits en ligne sur metro.fr.
01 · Traffic
metro.fr website traffic
The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.
metro.fr drew an estimated 998k visits in September 2026, down 19% on the month before and down 15% over three months.
- Worldwide#14,496of 4.5m sites · Top 1%
- In France#524of 166k sites · Top 1%
- Kitchen & Dining, worldwide#261of 145,612 brands · Top 1%
- Kitchen & Dining, France#2of 1,725 brands · Top 1%
998k
estimated visits in September
1 mo ▼ −18.6%4 mo ▼ −15.3%
The monthly curve, 24 months of history and the category comparison.
Create your free account02 · Reviews
metro.fr reviews
The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.
metro.fr holds 2.5 out of 5 on Trustpilot over 250 reviews, 115 of them in the last twelve months: 27% of customers give five stars and 67% one star. That volume places metro.fr in the top 20% of the 270,321 Trustpilot pages in the Gravity index. On Google, metro.fr scores 4.0 over 704 reviews.
Food, Beverages & Tobacco
Review velocity, TrustScore history and the category comparison are on the Gravity brand page.
03 · Products
metro.fr best-selling products
The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.
Gravity by Benchr has not read metro.fr's catalogue yet.
Data not available
Data not available
Share of the catalogue by product family.
The dominant category places metro.fr in its comparison group.
- Average rating
- Data not available
- Rated products
- Data not available
- In stock
- Data not available
- Upper price quartile
- Data not available
- Currency
- Data not available
04 · Ads
metro.fr ads
Meta and Google ads, as the Gravity brand page shows them; the blurred ones are placeholders. Every creative, how long it ran, its EU reach and the estimated monthly spend band are for signed-in members.
metro.fr runs Meta ads on Facebook, Instagram, Messenger, Audience Network, Threads, and has advertised on Google since November 2021 (image, text, video).
🩷 Cette année encore, METRO s'associe aux Les Restos du Coeur pour une grande et belle opération. 👩🍳 Jusqu’au 25 novembre dans nos hallesMETRO France7 Oct 2026image
🩷 Cette année encore, METRO soutient les Les Restos du Coeur pour une grande et belle opération. 👩🍳 Jusqu’au 25 novembre dans nos hallesMETRO France7 Oct 2026image
Comment choisir ses fruits et légumes ? Sélectionner le bon produit au bon moment de maturité demande un peu de savoir-faire. Parfum, fermeMETRO France5 Oct 2026video- +View all Meta adsReach per ad, how long each creative ran, and the estimated monthly spend band. Free account.Sign in to Gravity
Text ad19 Oct 2026METRO Markets GmbHverified
Text ad19 Oct 2026METRO Markets GmbHverified
Text ad19 Oct 2026METRO Markets GmbHverified
- +View all Google adsFormats, first and last seen, and the keywords the brand bids on. Free account.Sign in to Gravity
05 · Influencers
metro.fr influencers
The creators who tag @metro_france on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.
Gravity has not found creators tagging this brand on Instagram yet.
Gravity has not found creators tagging this brand on Instagram yet.
06 · Competitors according to Gravity
metro.fr competitors and alternatives
Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.
Gravity by Benchr finds competitors for metro.fr among Kitchen & Dining brands. The closest is METRO Türkiye, then MAKRO, WebstaurantStore, The Mart, Fourniresto, HANOS.
| Brand | Similarity | Gravity score | Est. traffic | Trustpilot | Meta ads | Products | |
|---|---|---|---|---|---|---|---|
| METRO Türkiyemetro-tr.com | |||||||
| MAKROmakro.es | |||||||
| WebstaurantStorewebstaurantstore.com | |||||||
| The Martthemart.gr | |||||||
| Fournirestofourniresto.com | |||||||
| HANOShanos.nl |
07 · Company
Who is behind metro.fr?
Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.
metro.fr is an e-commerce brand, on a domain registered in February 1998.
- Domain registered
- 10 Feb 1998
- Own store
- metro.fr
- Retailers
- None recorded
- Open jobs
- None recorded
08 · What people ask about metro.fr
What people ask Google about metro.fr.
8 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.
Is metro.fr a legit company?
According to Gravity by Benchr, metro.fr is a brand: its website has existed since February 1998, its Trustpilot profile is claimed by the brand, it has 61,850 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, September 2026.
metro.fr reviews: is it worth it?
Customers rate metro.fr 2.5 out of 5 on Trustpilot over 250 reviews, 115 of them in the last twelve months: 27% give five stars, 67% one star. Gravity by Benchr places that review volume in the top 20% of the 270,321 Trustpilot pages in its index. On Google, metro.fr scores 4.0 over 704 reviews. Source: Gravity by Benchr Trustpilot reading, October 2026.
What is metro.fr?
Grossiste alimentaire et matériel, METRO vous propose une gamme de produits, services et conseils qui répond à tous vos besoins professionnels. CHR et commerces de bouche : inspirez-vous et achetez vos produits en ligne sur metro.fr. Gravity by Benchr classifies it under Kitchen & Dining. Source: Gravity by Benchr product classification.
metro.fr promo code
Gravity by Benchr does not collect discount codes. What Gravity observes: metro.fr advertises on Facebook and Instagram and on Google, where its offers often run. Check metro.fr for current promotions. Source: Gravity by Benchr ad records, October 2026.
Who is behind metro.fr?
Gravity by Benchr records a company, whose domain was registered in 1998. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records.
Is metro.fr growing?
Not at the moment. Gravity by Benchr estimates about 998,500 visits to metro.fr in September 2026, down 19% in a month and down 15% over three months. metro.fr ranks #2 of 1,725 Kitchen & Dining brands in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.
How much does metro.fr spend on Meta ads?
Gravity by Benchr does not publish a spend figure for metro.fr on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.
Who are the biggest Kitchen & Dining brands?
Among Kitchen & Dining brands in the Gravity by Benchr index, metro.fr ranks #2 of 1,725 by estimated traffic. Its closest competitors on the same market are METRO Türkiye, MAKRO, WebstaurantStore, The Mart and Fourniresto. Source: Gravity by Benchr competitor analysis, same category, same market, similar size.
Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with metro.fr.