Brand page · Personal Care
Mia Burton: 167k visits a month, 73 active Meta ads.
Mia Burton — Mia Burton is an online destination for eyewear lovers offering a wide selection of frames and accessories, handpicked with Italian taste from international designer brands, along with optical services including prescription and custom lenses. In September 2026 miaburton.com drew an estimated 167k visits, up 11% on the month before. It ranks #490 of 33,626 Personal Care brands and holds a 4.2 Trustpilot rating over 1,565 reviews.
Updated Traffic Sept 2026Meta ads 13 Oct 2026Google ads 21 Oct 2026Trustpilot Oct 2026
About the store
Mia Burton is an online destination for eyewear lovers offering a wide selection of frames and accessories, handpicked with Italian taste from international designer brands, along with optical services including prescription and custom lenses.
01 · Traffic
How much traffic Mia Burton gets.
The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.
Mia Burton drew an estimated 167k visits in September 2026, up 11% on the month before and down 1% over three months.
- Worldwide#60,992of 4.5m sites · Top 5%
- In United States#20,055of 1.2m sites · Top 5%
- Personal Care, worldwide#2,852of 215,119 brands · Top 5%
- Personal Care, United States#490of 33,626 brands · Top 5%
167k
estimated visits in September
1 mo ▲ +10.9%4 mo ▼ −0.7%
The monthly curve, 24 months of history and the category comparison.
Create your free account02 · Reviews
What customers say about Mia Burton.
The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.
Mia Burton holds 4.2 out of 5 on Trustpilot over 1,565 reviews, 621 of them in the last twelve months: 79% of customers give five stars and 12% one star. That volume places Mia Burton in the top 10% of the 270,321 Trustpilot pages in the Gravity index, and its rating quality in the top 30%. On Google, Mia Burton scores 4.6 over 44 reviews.
Optician Sunglasses Store
Review velocity, TrustScore history and the category comparison are on the Gravity brand page.
03 · Products
What Mia Burton sells, ranked by sales.
The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.
Gravity by Benchr has not read Mia Burton's catalogue yet.
Data not available
Data not available
Share of the catalogue by product family.
The dominant category places Mia Burton in its comparison group.
- Average rating
- Data not available
- Rated products
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- In stock
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- Upper price quartile
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- Currency
- Data not available
04 · Ads
What Mia Burton is advertising right now.
Meta and Google ads, as the Gravity brand page shows them; the blurred ones are placeholders. Every creative, how long it ran, its EU reach and the estimated monthly spend band are for signed-in members.
Mia Burton runs Meta ads on Facebook, Instagram, and has advertised on Google since October 2022 (image, text, video).
Mia Burton - The Eyewear PlaceMia Burton - The Eyewear Place12 Oct 2026image
Montblanc HW26Mia Burton - The Eyewear Place9 Oct 2026video
Ray-Ban HEXAGONAL Sonnenbrillen 004/71 GUNMETALMia Burton - The Eyewear Place5 Oct 2026image- +View all Meta adsReach per ad, how long each creative ran, and the estimated monthly spend band. Free account.Sign in to Gravity
Image ad21 Oct 2026Mia Burton S.r.l.verified
Text ad21 Oct 2026Mia Burton S.r.l.verified
Text ad21 Oct 2026Mia Burton S.r.l.verified
- +View all Google adsFormats, first and last seen, and the keywords the brand bids on. Free account.Sign in to Gravity
05 · Influencers
Who talks about Mia Burton.
The creators who tag @miaburtoncom on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.
Gravity has not found creators tagging this brand on Instagram yet.
Gravity has not found creators tagging this brand on Instagram yet.
06 · Competitors according to Gravity
Who Mia Burton competes with, by the numbers.
Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.
Gravity by Benchr finds competitors for Mia Burton among Personal Care brands. The closest is GlassesShop, then glasses.com, Yesglasses, Eyewearlabs, John Jacobs, Aoolia.
| Brand | Similarity | Gravity score | Est. traffic | Trustpilot | Meta ads | Products | |
|---|---|---|---|---|---|---|---|
| GlassesShopglassesshop.com | |||||||
| glasses.comglasses.com | |||||||
| Yesglassesyesglasses.com | |||||||
| Eyewearlabseyewearlabs.com | |||||||
| John Jacobsjohnjacobseyewear.com | |||||||
| Aooliaaoolia.com |
07 · Company
The company behind Mia Burton.
Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.
Mia Burton is an e-commerce brand, founded in 2018 according to LinkedIn, on a domain registered in January 2019. It employs about 30 people.
- Legal name
- Data not available
- Registration no.
- Data not available
- VAT
- Data not available
- Legal form
- Data not available
- Entity country
- Data not available
- Founded
- 2018, per LinkedIn
- Domain registered
- 16 Jan 2019
- Share capital
- Data not available
- Status
- Data not available
- President
- Data not available
- Activity code
- Data not available
- Employees
- 30 on LinkedIn
- Funding stage
- Data not available
- Total raised
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- Investors
- Data not available
- VC-backed
- Data not available
- Own store
- miaburton.com
- Catalogue
- Data not available
- Retailers
- None recorded
- Open jobs
- None recorded
08 · What people ask about Mia Burton
What people ask Google about Mia Burton.
8 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.
Is Mia Burton a legit company?
According to Gravity by Benchr, Mia Burton is a brand: its website has existed since January 2019, its Trustpilot profile is claimed by the brand, it employs 30 people on LinkedIn, it has 9,922 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, September 2026.
Mia Burton reviews
Customers rate Mia Burton 4.2 out of 5 on Trustpilot over 1,565 reviews, 621 of them in the last twelve months: 79% give five stars, 12% one star. Gravity by Benchr places that review volume in the top 10% of the 270,321 Trustpilot pages in its index. On Google, Mia Burton scores 4.6 over 44 reviews. Source: Gravity by Benchr Trustpilot reading, October 2026.
What is Mia Burton known for?
Mia Burton is an online destination for eyewear lovers offering a wide selection of frames and accessories, handpicked with Italian taste from international designer brands, along with optical services including prescription and custom lenses. Gravity by Benchr classifies it under Personal Care. Source: Gravity by Benchr product classification.
Mia Burton promo code
Gravity by Benchr does not collect discount codes. What Gravity observes: Mia Burton advertises on Facebook and Instagram and on Google, where its offers often run. Check miaburton.com for current promotions. Source: Gravity by Benchr ad records, October 2026.
Who owns Mia Burton?
Gravity by Benchr records a company, founded in 2018 according to LinkedIn, on a domain registered in 2019, with 30 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records.
Is Mia Burton doing well?
Not at the moment. Gravity by Benchr estimates about 166,700 visits to miaburton.com in September 2026, up 11% in a month and down 1% over three months. Mia Burton ranks #490 of 33,626 Personal Care brands in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.
What is Mia Burton's ad budget?
Gravity by Benchr does not publish a spend figure for Mia Burton on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.
Who are the biggest Personal Care brands?
Among Personal Care brands in the Gravity by Benchr index, Mia Burton ranks #490 of 33,626 by estimated traffic. Its closest competitors on the same market are GlassesShop, glasses.com, Yesglasses, Eyewearlabs and John Jacobs. Source: Gravity by Benchr competitor analysis, same category, same market, similar size.
Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Mia Burton.