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  5. Michael Stars

Brand page · Clothing · United States

Michael Stars Top 5% worldwide Top 5% in United States Top 5% in Clothing Top 5% in Clothing in United States
michaelstars.com·🇺🇸 Hawthorne, United States· Shopify·Since 1999

Michael Stars: 117k visits a month, 49 active Meta ads, Gravity score 376.

Michael Stars — Michael Stars is a woman-owned and led brand that creates contemporary essentials including t-shirts, tank tops, dresses, and other clothing items, all made in Los Angeles. In September 2026 michaelstars.com drew an estimated 117k visits, up 40% on the month before. It ranks #1,301 of 97,158 Clothing brands in United States and holds a 1.5 Trustpilot rating over 26 reviews.

michaelstars.com@michaelstarsinc 80.3kFacebookLinkedIn 8.7kTrustpilot 1.5Meta Ad Library 49

Updated Traffic Sept 2026Meta ads 7 Oct 2026Google ads 20 Oct 2026Instagram Sept 2026Trustpilot Oct 2026Catalogue Oct 2026Gravity score 2 Nov 2026

Estimated traffic
117k
+40% vs. August 2026
Instagram followers
80.3k
4,584 posts · @michaelstarsinc
Trustpilot
1.5
26 reviews · 5 in 12 months
Meta ads
49
active · on Google since 2025
Products
99%
in stock · 94 collections
Rank in United States
#1,301
of 97,158 in Clothing
LinkedIn
8.7k
followers · 98 employees
Earned media value
€4.2k
per month, Instagram

Gravity score

376/ 1000 · 10 of 10 indicators rated
Brand Power398
Momentum331
Performance400

Percentiles within 1441 peers: Clothing brands in United States with 100K–1M monthly visits. Recomputed nightly, last on 2 Nov 2026.

How the score is calculated

About the store

Michael Stars is a woman-owned and led brand that creates contemporary essentials including t-shirts, tank tops, dresses, and other clothing items, all made in Los Angeles.

01 · Traffic

How much traffic Michael Stars gets.

The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.

Michael Stars drew an estimated 117k visits in September 2026, up 40% on the month before and down 27% over three months.

  • Worldwide#82,221of 4.5m sites · Top 5%
  • In United States#27,023of 1.2m sites · Top 5%
  • Clothing, worldwide#7,798of 459,295 brands · Top 5%
  • Clothing, United States#1,301of 97,158 brands · Top 5%
Monthly visitssource Sept 2026

117k

estimated visits in September

1 mo ▲ +39.9%4 mo ▼ −27.0%

The monthly curve, 24 months of history and the category comparison.

Create your free account
Audience by country, free account
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02 · Reviews

What customers say about Michael Stars.

The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.

Michael Stars holds 1.5 out of 5 on Trustpilot over 26 reviews, 5 of them in the last twelve months: 4% of customers give five stars and 96% one star. That volume places Michael Stars in the top 50% of the 270,321 Trustpilot pages in the Gravity index.

Trustpilotread 20 Oct 2026
1.5TrustScore · 26 reviews · 5 in 12 months
Top 50% review volume
5 ★4%
4 ★0%
3 ★0%
2 ★0%
1 ★96%

Clothing Store Men's Clothing Store Women's Clothing Store

Google reviewsData not available

Data not available

Review velocity, TrustScore history and the category comparison are on the Gravity brand page.

03 · Products

What Michael Stars sells, ranked by sales.

The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.

Michael Stars sells on Shopify, 99% of its catalogue in stock. The best seller is Juliet Thermal Tee, at US$88.00, followed by Susie Gauze Pant and Halley Ribbed Tank with Ruching.

ProductsCatalogue read Oct 2026
Catalogue mixOct 2026
Clothing70%
Clothing Tops18%
Dresses3%
Pants2%

Share of the catalogue by product family.

Activity mixdominant: Clothing
Clothing100%
Gift Cards0%

The dominant category places Michael Stars in its comparison group.

Prices and ratingsstore data
Average rating
4.30 / 5
Rated products
59% of the catalogue
In stock
99%
Upper price quartile
US$168.00
Currency
USD

05 · Influencers

Who talks about Michael Stars.

The creators who tag @michaelstarsinc on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.

Creators tag @michaelstarsinc on Instagram, led by Suzanne Lerner (10.6k followers, 0.8% engagement).

Influencersaccounts tagging @michaelstarsinc · Instagram
AccountProfileFollowersEngagementTagsRelationship
SSuzanne Lerner@suzanne_lerner · 🇺🇸 USEntrepreneurship startups Creator10.6k0.8%6Tagged @michaelstarsinc
Engagement is the median of recent posts.See all

06 · Competitors according to Gravity

Who Michael Stars competes with, by the numbers.

Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.

Gravity by Benchr finds competitors for Michael Stars among Clothing brands in United States. The closest is Micas, then Sasha Therese, pleasefashion.com, Trendyol Group, SUZY, LAAGAM.

CompetitorsClothing · United States · similarity out of 100
BrandSimilarityGravity scoreEst. trafficInstagramTrustpilotMeta adsProducts
Micasshopmicas.com
Sasha Theresesashatherese.com
pleasefashion.compleasefashion.com
Trendyol Grouptrendyol-milla.com
SUZYsuzyshier.com
LAAGAMlaagam.com
Competitors Gravity finds for Michael Stars. Similarity, Gravity score, traffic, social, reviews, ads and catalogue are for subscribers.Compare Michael Stars with Micas

07 · Company

The company behind Michael Stars.

Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.

Michael Stars is a company based in Hawthorne, United States, founded in 1986 according to LinkedIn, on a domain registered in September 1999. It employs about 98 people.

Legal entityGravity index, Nov 2026
Legal name
Data not available
Registration no.
Data not available
VAT
Data not available
Legal form
Data not available
Entity country
🇺🇸 United States · Hawthorne
Founded
1986, per LinkedIn
Domain registered
27 Sept 1999
Share capital
Data not available
Status
Operating
President
Data not available
Activity code
Data not available
Employees
98 on LinkedIn · 51-200
FundingGravity index, Nov 2026
Funding stage
Data not available
Total raised
Data not available
Investors
Data not available
VC-backed
Data not available
DistributionGravity index, Nov 2026
Own store
michaelstars.com · Shopify · USD
Catalogue
94 collections
Retailers
None recorded
Open jobs
None recorded

08 · What people ask about Michael Stars

What people ask Google about Michael Stars.

11 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.

Is Michael Stars legit or a scam?

According to Gravity by Benchr, Michael Stars is a brand based in Hawthorne, United States: its website has existed since September 1999, it sells on a Shopify store, it employs 98 people on LinkedIn, it has 80,262 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.

Michael Stars reviews

Customers rate Michael Stars 1.5 out of 5 on Trustpilot over 26 reviews, 5 of them in the last twelve months: 4% give five stars, 96% one star. Gravity by Benchr places that review volume in the top 50% of the 270,321 Trustpilot pages in its index. Source: Gravity by Benchr Trustpilot reading, October 2026.

What does Michael Stars sell?

Michael Stars is a woman-owned and led brand that creates contemporary essentials including t-shirts, tank tops, dresses, and other clothing items, all made in Los Angeles. Gravity by Benchr classifies it under Clothing, with Clothing making up 70% of the catalogue. Source: Gravity by Benchr product classification, October 2026.

How much does Michael Stars cost?

Michael Stars' best seller, Juliet Thermal Tee, sells US$88.00 on michaelstars.com. 99% of the catalogue is in stock. Gravity does not track prices daily: check michaelstars.com before buying. Source: Gravity by Benchr catalogue reading, October 2026.

Does Michael Stars have a discount code?

Gravity by Benchr does not collect discount codes. What Gravity observes: Michael Stars advertises on Facebook and Instagram and on Google, where its offers often run. Check michaelstars.com for current promotions. Source: Gravity by Benchr ad records, October 2026.

Where to buy Michael Stars?

Michael Stars sells on its own website, michaelstars.com, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.

Who owns Michael Stars?

Gravity by Benchr records a company based in Hawthorne, United States, founded in 1986 according to LinkedIn, on a domain registered in 1999, with 98 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.

Is Michael Stars growing?

Not at the moment. Gravity by Benchr estimates about 117,000 visits to michaelstars.com in September 2026, up 40% in a month and down 27% over three months. Michael Stars ranks #1,301 of 97,158 Clothing brands in United States in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.

Which platform and tools does Michael Stars use?

Gravity by Benchr identifies michaelstars.com as a Shopify store (standard plan, not Shopify Plus), selling in USD. It advertises through Meta and on Google since March 2025. Source: Gravity by Benchr platform and advertising records, November 2026.

How much does Michael Stars spend on Meta ads?

Gravity by Benchr does not publish a spend figure for Michael Stars on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.

Who are the biggest Clothing brands in United States?

Among Clothing brands in United States in the Gravity by Benchr index, Michael Stars ranks #1,301 of 97,158 by estimated traffic. Its closest competitors on the same market are Micas, Sasha Therese, pleasefashion.com, Trendyol Group and SUZY. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.

Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Michael Stars.