Brand page · Video Game Software · France
Micromania: 3.4m visits a month, 94 active Meta ads.
Micromania — A French retailer specializing in video games, consoles, and gaming accessories. In September 2026 micromania.fr drew an estimated 3.4m visits, up 39% on the month before. It ranks #1 of 25 Video Game Software brands in France and holds a 4.4 Trustpilot rating over 4,080 reviews.
Updated Traffic Sept 2026Meta ads 9 Oct 2026Google ads 19 Oct 2026Trustpilot Oct 2026
About the store
A French retailer specializing in video games, consoles, and gaming accessories.
01 · Traffic
How much traffic Micromania gets.
The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.
Micromania drew an estimated 3.4m visits in September 2026, up 39% on the month before and up 65% over three months.
- Worldwide#5,373of 4.5m sites · Top 1%
- In France#191of 166k sites · Top 1%
- Video Game Software, worldwide#5of 2,446 brands · Top 1%
- Video Game Software, France#1of 25 brands · Top 5%
3.4m
estimated visits in September
1 mo ▲ +39.5%4 mo ▲ +65.4%
The monthly curve, 24 months of history and the category comparison.
Create your free account02 · Reviews
What customers say about Micromania.
The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.
Micromania holds 4.4 out of 5 on Trustpilot over 4,080 reviews, 2,502 of them in the last twelve months: 49% of customers give five stars and 37% one star. That volume places Micromania in the top 5% of the 270,321 Trustpilot pages in the Gravity index, and its rating quality in the top 20%. On Google, Micromania scores 4.6 over 72 reviews.
Game Store Video Game Store Gaming service Provider
Review velocity, TrustScore history and the category comparison are on the Gravity brand page.
03 · Products
What Micromania sells, ranked by sales.
The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.
Gravity by Benchr has not read Micromania's catalogue yet.
Data not available
Data not available
Share of the catalogue by product family.
The dominant category places Micromania in its comparison group.
- Average rating
- Data not available
- Rated products
- Data not available
- In stock
- Data not available
- Upper price quartile
- Data not available
- Currency
- Data not available
04 · Ads
What Micromania is advertising right now.
Meta and Google ads, as the Gravity brand page shows them; the blurred ones are placeholders. Every creative, how long it ran, its EU reach and the estimated monthly spend band are for signed-in members.
Micromania runs Meta ads on Facebook, Instagram, Messenger, Audience Network, Threads, and has advertised on Google since October 2023 (image, text, video).
✨ KPop Demon Hunters dispo !Micromania8 Oct 2026image
www.micromania.frMicromania8 Oct 2026image
🍃 Naruto Mythos Set 2 dispo !Micromania8 Oct 2026video- +View all Meta adsReach per ad, how long each creative ran, and the estimated monthly spend band. Free account.Sign in to Gravity
Image ad19 Oct 2026Micromania Sasverified
Image ad19 Oct 2026Micromania Sasverified
Text ad19 Oct 2026Micromania Sasverified
- +View all Google adsFormats, first and last seen, and the keywords the brand bids on. Free account.Sign in to Gravity
05 · Influencers
Who talks about Micromania.
The creators who tag @micromania_zing on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.
Creators tag @micromania_zing on Instagram, led by Alex Yedder (12.1k followers, 5.4% engagement).
| Account | Profile | Followers | Engagement | Tags | Relationship |
|---|---|---|---|---|---|
| AAlex Yedder@alex_yeddertcg · 🇫🇷 FR | Gaming streaming tech culture Creator | 12.1k | 5.4% | 7 | Tagged @micromania_zing |
06 · Competitors according to Gravity
Who Micromania competes with, by the numbers.
Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.
Gravity by Benchr finds competitors for Micromania among Video Game Software brands in France. The closest is game.co.uk, then xtralife, Gameplanet, Games, Phantom, Collector Store.
| Brand | Similarity | Gravity score | Est. traffic | Trustpilot | Meta ads | Products | |
|---|---|---|---|---|---|---|---|
| game.co.ukgame.co.uk | |||||||
| xtralifextralife.com | |||||||
| Gameplanetgameplanet.com | |||||||
| Gamesgames.rs | |||||||
| Phantomphantom.pe | |||||||
| Collector Storecollectorstore.com |
07 · Company
The company behind Micromania.
Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.
Micromania is a company based in France, founded in 1983 according to LinkedIn, on a domain registered in March 2009. It employs about 1,501 people and is listed at m_and_a stage.
- Legal name
- Data not available
- Registration no.
- Data not available
- VAT
- Data not available
- Legal form
- Data not available
- Entity country
- 🇫🇷 France
- Founded
- 1983, per LinkedIn
- Domain registered
- 27 Mar 2009
- Share capital
- Data not available
- Status
- was_acquired
- President
- Data not available
- Activity code
- Data not available
- Employees
- 1,501 on LinkedIn
- Funding stage
- M and a · last deal: private equity
- Total raised
- Data not available
- Investors
- Data not available
- VC-backed
- Data not available
- Own store
- micromania.fr · Salesforce_commerce
- Catalogue
- Data not available
- Retailers
- None recorded
- Open jobs
- None recorded
08 · What people ask about Micromania
What people ask Google about Micromania.
10 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.
Is Micromania legit or a scam?
According to Gravity by Benchr, Micromania is a brand based in France: its website has existed since March 2009, its Trustpilot profile is claimed by the brand, it sells on a Salesforce_commerce store, it employs 1,501 people on LinkedIn, it has 189,055 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, September 2026.
Micromania reviews
Customers rate Micromania 4.4 out of 5 on Trustpilot over 4,080 reviews, 2,502 of them in the last twelve months: 49% give five stars, 37% one star. Gravity by Benchr places that review volume in the top 5% of the 270,321 Trustpilot pages in its index. On Google, Micromania scores 4.6 over 72 reviews. Source: Gravity by Benchr Trustpilot reading, October 2026.
What is Micromania known for?
A French retailer specializing in video games, consoles, and gaming accessories. Gravity by Benchr classifies it under Video Game Software. Source: Gravity by Benchr product classification.
Micromania promo code
Gravity by Benchr does not collect discount codes. What Gravity observes: Micromania advertises on Facebook and Instagram and on Google, where its offers often run. Check micromania.fr for current promotions. Source: Gravity by Benchr ad records, October 2026.
Where to buy Micromania?
Micromania sells on its own website, micromania.fr, a Salesforce_commerce store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data.
Who owns Micromania?
Gravity by Benchr records a company based in France, founded in 1983 according to LinkedIn, on a domain registered in 2009, with 1,501 employees on LinkedIn, listed at m_and_a stage. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records.
Is Micromania doing well?
Yes. Gravity by Benchr estimates about 3,374,600 visits to micromania.fr in September 2026, up 39% in a month and up 65% over three months. Micromania ranks #1 of 25 Video Game Software brands in France in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.
Which platform and tools does Micromania use?
Gravity by Benchr identifies micromania.fr as a Salesforce_commerce store. The brand has claimed its Trustpilot profile. It advertises through Meta and on Google since October 2023. Source: Gravity by Benchr platform and advertising records.
How much does Micromania spend on Meta ads?
Gravity by Benchr does not publish a spend figure for Micromania on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.
Who are the biggest Video Game Software brands in France?
Among Video Game Software brands in France in the Gravity by Benchr index, Micromania ranks #1 of 25 by estimated traffic. Its closest competitors on the same market are game.co.uk, xtralife, Gameplanet, Games and Phantom. Source: Gravity by Benchr competitor analysis, same category, same market, similar size.
Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Micromania.