Brand page · Clothing · Germany
MIKUTA traffic, ads & competitors 199k visits a month, 1,161 active Meta ads, Gravity score 541.
MIKUTA — Independent by nature. In September 2026 mikuta.com drew an estimated 199k visits, down 25% on the month before. It ranks #757 of 97,158 Clothing brands in Germany and holds a 3.1 Trustpilot rating over 590 reviews.
Updated Traffic Sept 2026Meta ads 7 Oct 2026Google ads 21 Oct 2026Instagram Sept 2026Trustpilot Oct 2026Catalogue Oct 2026Gravity score 2 Nov 2026
Gravity score
Percentiles within 152 peers: Clothing brands in Germany with 100K–1M monthly visits. Recomputed nightly, last on 2 Nov 2026.
About the store
Independent by nature
01 · Traffic
MIKUTA website traffic
The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.
MIKUTA drew an estimated 199k visits in September 2026, down 25% on the month before and down 21% over three months.
- Worldwide#52,713of 4.5m sites · Top 5%
- In United States#17,279of 1.2m sites · Top 5%
- Clothing, worldwide#4,802of 459,295 brands · Top 5%
- Clothing, United States#757of 97,158 brands · Top 1%
199k
estimated visits in September
1 mo ▼ −24.7%4 mo ▼ −21.2%
The monthly curve, 24 months of history and the category comparison.
Create your free account02 · Reviews
MIKUTA reviews
The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.
MIKUTA holds 3.1 out of 5 on Trustpilot over 590 reviews, 222 of them in the last twelve months: 46% of customers give five stars and 36% one star. That volume places MIKUTA in the top 20% of the 270,321 Trustpilot pages in the Gravity index.
Fashion Accessories Store Women's Clothing Store
Data not available
Review velocity, TrustScore history and the category comparison are on the Gravity brand page.
03 · Products
MIKUTA best-selling products
The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.
MIKUTA sells on Shopify, 96% of its catalogue in stock. The best seller is The Me-Necklace, at €110.00, followed by The Cuff and The F* Off Necklace.
#1The Me-NecklaceMIKUTA€110.00In stock
#2The CuffMIKUTA€120.00In stock
#3The F* Off NecklaceMIKUTA€110.00In stock- +View all productsRankings over time, ratings, stock and the ads that lead to each product. Free account.Sign in to Gravity
Share of the catalogue by product family.
The dominant category places MIKUTA in its comparison group.
- Average rating
- 4.75 / 5
- Rated products
- 25% of the catalogue
- In stock
- 96%
- Upper price quartile
- US$229.61
- Currency
- EUR
04 · Ads
MIKUTA ads
Meta and Google ads, as the Gravity brand page shows them; the blurred ones are placeholders. Every creative, how long it ran, its EU reach and the estimated monthly spend band are for signed-in members.
MIKUTA runs Meta ads on Facebook, Instagram, Messenger, Audience Network, Threads, and has advertised on Google since September 2022 (image, text, video).
Next Chapter: Everyday RomanticsMIKUTA7 Oct 2026image
Know Your WorthMIKUTA7 Oct 2026image
Next Chapter: Everyday RomanticsMIKUTA7 Oct 2026image- +View all Meta adsReach per ad, how long each creative ran, and the estimated monthly spend band. Free account.Sign in to Gravity
Text ad21 Oct 2026MIKUTA Fashion GmbHverified
Text ad21 Oct 2026MIKUTA Fashion GmbHverified
Text ad21 Oct 2026MIKUTA Fashion GmbHverified
- +View all Google adsFormats, first and last seen, and the keywords the brand bids on. Free account.Sign in to Gravity
05 · Influencers
MIKUTA influencers
The creators who tag @themikutashop on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.
Creators tag @themikutashop on Instagram, led by Jacqueline Mikuta (993k followers, 0.1% engagement).
| Account | Profile | Followers | Engagement | Tags | Relationship |
|---|---|---|---|---|---|
| JJacqueline Mikuta@mikutas · 🇩🇪 DE | Fashion style luxury Creator | 993k | 0.1% | 10 | Tagged @themikutashop |
06 · Competitors according to Gravity
MIKUTA competitors and alternatives
Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.
Gravity by Benchr finds competitors for MIKUTA among Clothing brands in Germany. The closest is Ettika, then moltoamoreco.com, Ania Kruk, Maanesten, Make it shine, Kimti.
| Brand | Similarity | Gravity score | Est. traffic | Trustpilot | Meta ads | Products | |
|---|---|---|---|---|---|---|---|
| Ettikaettika.com | |||||||
| moltoamoreco.commoltoamoreco.com | |||||||
| Ania Krukaniakruk.pl | |||||||
| Maanestenmaanesten.com | |||||||
| Make it shinemake-it-shine.com | |||||||
| Kimtikimti.in |
07 · Company
Who is behind MIKUTA?
Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.
MIKUTA is a company based in Berlin, Germany, founded in 2017 according to LinkedIn, on a domain registered in December 1999. It employs about 65 people.
- Entity country
- 🇩🇪 Germany · Berlin
- Founded
- 2017, per LinkedIn
- Domain registered
- 29 Dec 1999
- Status
- Operating
- Employees
- 65 on LinkedIn
- Own store
- mikuta.com · Shopify · EUR
- Catalogue
- 93 collections
- Retailers
- None recorded
- Open jobs
- None recorded
08 · What people ask about MIKUTA
What people ask Google about MIKUTA.
11 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.
Is MIKUTA legit?
According to Gravity by Benchr, MIKUTA is a brand based in Berlin, Germany: its website has existed since December 1999, its Trustpilot profile is claimed by the brand, it sells on a Shopify store, it employs 65 people on LinkedIn, it has 444,597 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.
MIKUTA reviews: is it worth it?
Customers rate MIKUTA 3.1 out of 5 on Trustpilot over 590 reviews, 222 of them in the last twelve months: 46% give five stars, 36% one star. Gravity by Benchr places that review volume in the top 20% of the 270,321 Trustpilot pages in its index. Source: Gravity by Benchr Trustpilot reading, October 2026.
What is MIKUTA known for?
Independent by nature Gravity by Benchr classifies it under Clothing, with Clothing Tops making up 33% of the catalogue. Source: Gravity by Benchr product classification, October 2026.
Is MIKUTA expensive?
MIKUTA's best seller, The Me-Necklace, sells €110.00 on mikuta.com. 96% of the catalogue is in stock. Gravity does not track prices daily: check mikuta.com before buying. Source: Gravity by Benchr catalogue reading, October 2026.
MIKUTA promo code
Gravity by Benchr does not collect discount codes. What Gravity observes: MIKUTA advertises on Facebook and Instagram and on Google, where its offers often run. Check mikuta.com for current promotions. Source: Gravity by Benchr ad records, October 2026.
Where to buy MIKUTA?
MIKUTA sells on its own website, mikuta.com, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.
Who is behind MIKUTA?
Gravity by Benchr records a company based in Berlin, Germany, founded in 2017 according to LinkedIn, on a domain registered in 1999, with 65 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.
Is MIKUTA growing?
Not at the moment. Gravity by Benchr estimates about 198,900 visits to mikuta.com in September 2026, down 25% in a month and down 21% over three months. MIKUTA ranks #757 of 97,158 Clothing brands in Germany in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.
Which platform and tools does MIKUTA use?
Gravity by Benchr identifies mikuta.com as a Shopify store (standard plan, not Shopify Plus), selling in EUR. The brand has claimed its Trustpilot profile. It advertises through Meta and on Google since September 2022. Source: Gravity by Benchr platform and advertising records, November 2026.
What is MIKUTA's ad budget?
Gravity by Benchr does not publish a spend figure for MIKUTA on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.
Who are the biggest Clothing brands in Germany?
Among Clothing brands in Germany in the Gravity by Benchr index, MIKUTA ranks #757 of 97,158 by estimated traffic. Its closest competitors on the same market are Ettika, moltoamoreco.com, Ania Kruk, Maanesten and Make it shine. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.
Category
Market
Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with MIKUTA.