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- military1st.com
Brand page · Clothing
military1st.com traffic, ads & competitors 113k visits a month, 736 active Meta ads.
military1st.com — Military 1st is an online-based army surplus store and military shop that sells combat clothing, camouflage clothes, MOLLE gear, and airsoft equipment. In September 2026 military1st.com drew an estimated 113k visits, up 9% on the month before. It ranks #1,341 of 97,158 Clothing brands and holds a 4.8 Trustpilot rating over 74,447 reviews.
Updated Traffic Sept 2026Meta ads 14 Oct 2026Google ads 19 Oct 2026Trustpilot Oct 2026
About the store
Military 1st is an online-based army surplus store and military shop that sells combat clothing, camouflage clothes, MOLLE gear, and airsoft equipment.
01 · Traffic
military1st.com website traffic
The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.
military1st.com drew an estimated 113k visits in September 2026, up 9% on the month before and up 51% over three months.
- Worldwide#84,738of 4.5m sites · Top 5%
- In United States#27,855of 1.2m sites · Top 5%
- Clothing, worldwide#8,058of 459,295 brands · Top 5%
- Clothing, United States#1,341of 97,158 brands · Top 5%
113k
estimated visits in September
1 mo ▲ +8.5%4 mo ▲ +50.8%
The monthly curve, 24 months of history and the category comparison.
Create your free account02 · Reviews
military1st.com reviews
The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.
military1st.com holds 4.8 out of 5 on Trustpilot over 74,447 reviews, 3,474 of them in the last twelve months: 91% of customers give five stars and 2% one star. That volume places military1st.com in the top 1% of the 270,321 Trustpilot pages in the Gravity index, and its rating quality in the top 5%.
Hunting Store Men's Clothing Store Camping Store Paintball Store Fishing Store Bags and Luggage Store
Data not available
Review velocity, TrustScore history and the category comparison are on the Gravity brand page.
03 · Products
military1st.com best-selling products
The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.
Gravity by Benchr has not read military1st.com's catalogue yet.
Data not available
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Share of the catalogue by product family.
The dominant category places military1st.com in its comparison group.
- Average rating
- Data not available
- Rated products
- Data not available
- In stock
- Data not available
- Upper price quartile
- Data not available
- Currency
- Data not available
04 · Ads
military1st.com ads
Meta and Google ads, as the Gravity brand page shows them; the blurred ones are placeholders. Every creative, how long it ran, its EU reach and the estimated monthly spend band are for signed-in members.
military1st.com runs Meta ads on Facebook, Instagram, Messenger, Threads, and has advertised on Google since October 2021 (image, text).
Préparez-vous à l'action !Military 1st13 Oct 2026video
Proper kit should fit properly. 🌲🥾 Our Plus Size Collection covers 3XL–7XL, with jackets, T-shirts and cargo trousers made for comfort, pracMilitary 1st13 Oct 2026image
Pentagon Perseus Fleece Jacket 2.0Military 1st13 Oct 2026video- +View all Meta adsReach per ad, how long each creative ran, and the estimated monthly spend band. Free account.Sign in to Gravity
Text ad19 Oct 2026MMG TRADING LTDverified
Text ad19 Oct 2026MMG TRADING LTDverified
Text ad19 Oct 2026MMG TRADING LTDverified
- +View all Google adsFormats, first and last seen, and the keywords the brand bids on. Free account.Sign in to Gravity
05 · Influencers
military1st.com influencers
The creators who tag @military1st on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.
Creators tag @military1st on Instagram, led by Airsoft Club (69.4k followers, 0.5% engagement).
| Account | Profile | Followers | Engagement | Tags | Relationship |
|---|---|---|---|---|---|
| AAirsoft Club@airsoft.club · 🇵🇹 PT | Fitness sport bodybuilding Creator | 69.4k | 0.5% | 5 | Tagged @military1st |
06 · Competitors according to Gravity
military1st.com competitors and alternatives
Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.
Gravity by Benchr finds competitors for military1st.com among Clothing brands. The closest is cribgochoutdoor.com, then Golfbase, military1st.eu, The Overlander 旅遊 行山 露營 登山 遠足 野外定向 競賽 歷險 戶外 休閒 越野跑 山跑 用品網, outdoorweb, Les Petits Baroudeurs.
| Brand | Similarity | Gravity score | Est. traffic | Trustpilot | Meta ads | Products | |
|---|---|---|---|---|---|---|---|
| cribgochoutdoor.comcribgochoutdoor.com | |||||||
| Golfbasegolfbase.co.uk | |||||||
| military1st.eumilitary1st.eu | |||||||
| The Overlander 旅遊 行山 露營 登山 遠足 野外定向 競賽 歷險 戶外 休閒 越野跑 山跑 用品網overlander.com.hk | |||||||
| outdoorweboutdoorweb.cz | |||||||
| Les Petits Baroudeurslespetitsbaroudeurs.com |
07 · Company
Who is behind military1st.com?
Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.
military1st.com is an e-commerce brand, on a domain registered in February 2011.
- Domain registered
- 9 Feb 2011
- Own store
- military1st.com · Magento
- Retailers
- None recorded
- Open jobs
- None recorded
08 · What people ask about military1st.com
What people ask Google about military1st.com.
10 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.
Is military1st.com a legit company?
According to Gravity by Benchr, military1st.com is a brand: its website has existed since February 2011, its Trustpilot profile is claimed by the brand, it sells on a Magento store, it has 143,707 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, September 2026.
military1st.com reviews: is it worth it?
Customers rate military1st.com 4.8 out of 5 on Trustpilot over 74,447 reviews, 3,474 of them in the last twelve months: 91% give five stars, 2% one star. Gravity by Benchr places that review volume in the top 1% of the 270,321 Trustpilot pages in its index. Source: Gravity by Benchr Trustpilot reading, October 2026.
What does military1st.com sell?
Military 1st is an online-based army surplus store and military shop that sells combat clothing, camouflage clothes, MOLLE gear, and airsoft equipment. Gravity by Benchr classifies it under Clothing. Source: Gravity by Benchr product classification.
Is there a military1st.com discount code?
Gravity by Benchr does not collect discount codes. What Gravity observes: military1st.com advertises on Facebook and Instagram and on Google, where its offers often run. Check military1st.com for current promotions. Source: Gravity by Benchr ad records, October 2026.
Where to buy military1st.com?
military1st.com sells on its own website, military1st.com, a Magento store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data.
Who is behind military1st.com?
Gravity by Benchr records a company, whose domain was registered in 2011. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records.
Is military1st.com doing well?
Yes. Gravity by Benchr estimates about 112,800 visits to military1st.com in September 2026, up 9% in a month and up 51% over three months. military1st.com ranks #1,341 of 97,158 Clothing brands in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.
Which platform and tools does military1st.com use?
Gravity by Benchr identifies military1st.com as a Magento store. The brand has claimed its Trustpilot profile. It advertises through Meta and on Google since October 2021. Source: Gravity by Benchr platform and advertising records.
What is military1st.com's ad budget?
Gravity by Benchr does not publish a spend figure for military1st.com on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Threads. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.
Who are the biggest Clothing brands?
Among Clothing brands in the Gravity by Benchr index, military1st.com ranks #1,341 of 97,158 by estimated traffic. Its closest competitors on the same market are cribgochoutdoor.com, Golfbase, military1st.eu, The Overlander 旅遊 行山 露營 登山 遠足 野外定向 競賽 歷險 戶外 休閒 越野跑 山跑 用品網 and outdoorweb. Source: Gravity by Benchr competitor analysis, same category, same market, similar size.
Category
Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with military1st.com.