Brand page · Clothing · United States

Minted New York Top 10% worldwide Top 10% in United States Top 5% in Clothing Top 5% in Clothing in United States
mintednewyork.com·🇺🇸 New York, United States· Shopify·Since 2021

Minted New York: 36.1k visits a month, 9 active Meta ads, Gravity score 666.

Minted New York — Minted New York is a brand that sells premium menswear, performance athletic apparel, endurance nutrition, and Italian-crafted jewelry designed for athletes and creatives with a focus on minimalist aesthetics and functionality. In September 2026 mintednewyork.com drew an estimated 36.1k visits, down 5% on the month before. It ranks #3,583 of 97,158 Clothing brands in United States and holds a 4.8 Trustpilot rating over 3,341 reviews.

mintednewyork.com@mintednewyork 145kLinkedIn 574Trustpilot 4.8Meta Ad Library 9

Updated Traffic Sept 2026Meta ads 7 Oct 2026Google ads 20 Oct 2026Instagram Sept 2026Trustpilot Oct 2026Catalogue Oct 2026Gravity score 2 Nov 2026

Estimated traffic
36.1k
−5% vs. August 2026
Instagram followers
145k
137 posts · @mintednewyork
Trustpilot
4.8
3,341 reviews · 32 in 12 months
Meta ads
9
active · on Google since 2025
Products
76%
in stock · 93 collections
Rank in United States
#3,583
of 97,158 in Clothing
LinkedIn
574
followers · 2 employees
Earned media value
€19.0k
per month, Instagram

Gravity score

666/ 1000 · 9 of 10 indicators rated
Brand Power764
Momentum614
Performance620

Percentiles within 2787 peers: Clothing brands in United States with 30K–100K monthly visits. Recomputed nightly, last on 2 Nov 2026.

How the score is calculated

About the store

Minted New York is a brand that sells premium menswear, performance athletic apparel, endurance nutrition, and Italian-crafted jewelry designed for athletes and creatives with a focus on minimalist aesthetics and functionality.

01 · Traffic

How much traffic Minted New York gets.

The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.

Minted New York drew an estimated 36.1k visits in September 2026, down 5% on the month before and down 23% over three months.

  • Worldwide#224,761of 4.5m sites · Top 10%
  • In United States#70,699of 1.2m sites · Top 10%
  • Clothing, worldwide#21,476of 459,295 brands · Top 5%
  • Clothing, United States#3,583of 97,158 brands · Top 5%
Monthly visitssource Sept 2026

36.1k

estimated visits in September

1 mo ▼ −5.1%4 mo ▼ −23.4%

The monthly curve, 24 months of history and the category comparison.

Create your free account
Audience by country, free account
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02 · Reviews

What customers say about Minted New York.

The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.

Minted New York holds 4.8 out of 5 on Trustpilot over 3,341 reviews, 32 of them in the last twelve months: 96% of customers give five stars and 1% one star. That volume places Minted New York in the top 5% of the 270,321 Trustpilot pages in the Gravity index, and its rating quality in the top 5%.

Trustpilotclaimed page · read 21 Oct 2026
4.8TrustScore · 3,341 reviews · 32 in 12 months
Top 5% review volumeTop 5% rating quality
5 ★96%
4 ★2%
3 ★1%
2 ★1%
1 ★1%

Clothing Store

Google reviewsData not available

Data not available

Review velocity, TrustScore history and the category comparison are on the Gravity brand page.

03 · Products

What Minted New York sells, ranked by sales.

The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.

Minted New York sells on Shopify, 76% of its catalogue in stock. The best seller is Mach Toque, at US$35.00, followed by The 2 Pack and The 3 Pack.

ProductsCatalogue read Oct 2026
Catalogue mixOct 2026
Outerwear6%

Share of the catalogue by product family.

Activity mixdominant: Clothing
Clothing73%
Jewelry13%
Clothing Accessories8%
Health Care2%
Handbags, Wallets & Cases2%

The dominant category places Minted New York in its comparison group.

Prices and ratingsstore data
Average rating
4.89 / 5
Rated products
83% of the catalogue
In stock
76%
Upper price quartile
US$110.00
Currency
USD

05 · Influencers

Who talks about Minted New York.

The creators who tag @mintednewyork on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.

Creators tag @mintednewyork on Instagram, led by @carlnard (18k followers, 2.0% engagement).

Influencersaccounts tagging @mintednewyork · Instagram
AccountProfileFollowersEngagementTagsRelationship
@@carlnard@carlnard · 🇺🇸 USMusic concerts dance Creator18k2.0%4Tagged @mintednewyork
Engagement is the median of recent posts.See all

06 · Competitors according to Gravity

Who Minted New York competes with, by the numbers.

Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.

Gravity by Benchr finds competitors for Minted New York among Clothing brands in United States. The closest is Otku Supply, then Loiter, Mixed Emotion, 10Deep, SPC/LST, The Urban Indian.

CompetitorsClothing · United States · similarity out of 100
BrandSimilarityGravity scoreEst. trafficInstagramTrustpilotMeta adsProducts
Otku Supplysoularbrand.com
Loiterloiterclo.com
Mixed Emotionmixedemotion.net
10Deep10deep.com
SPC/LSTspclst.com
The Urban Indiantuibrand.com
Competitors Gravity finds for Minted New York. Similarity, Gravity score, traffic, social, reviews, ads and catalogue are for subscribers.Compare Minted New York with Otku Supply

07 · Company

The company behind Minted New York.

Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.

Minted New York is a company based in New York, United States, founded in 2021 according to LinkedIn, on a domain registered in January 2021. It employs about 2 people.

Legal entityGravity index, Nov 2026
Legal name
Data not available
Registration no.
Data not available
VAT
Data not available
Legal form
Data not available
Entity country
🇺🇸 United States · New York
Founded
2021, per LinkedIn
Domain registered
1 Jan 2021
Share capital
Data not available
Status
Data not available
President
Data not available
Activity code
Data not available
Employees
2 on LinkedIn
FundingGravity index, Nov 2026
Funding stage
Data not available
Total raised
Data not available
Investors
Data not available
VC-backed
Data not available
DistributionGravity index, Nov 2026
Own store
mintednewyork.com · Shopify · USD
Catalogue
93 collections
Retailers
None recorded
Open jobs
None recorded

08 · What people ask about Minted New York

What people ask Google about Minted New York.

11 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.

Is Minted New York a legit company?

According to Gravity by Benchr, Minted New York is a brand based in New York, United States: its website has existed since January 2021, its Trustpilot profile is claimed by the brand, it sells on a Shopify store, it employs 2 people on LinkedIn, it has 144,541 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.

What do customers say about Minted New York?

Customers rate Minted New York 4.8 out of 5 on Trustpilot over 3,341 reviews, 32 of them in the last twelve months: 96% give five stars, 1% one star. Gravity by Benchr places that review volume in the top 5% of the 270,321 Trustpilot pages in its index. Source: Gravity by Benchr Trustpilot reading, October 2026.

What is Minted New York?

Minted New York is a brand that sells premium menswear, performance athletic apparel, endurance nutrition, and Italian-crafted jewelry designed for athletes and creatives with a focus on minimalist aesthetics and functionality. Gravity by Benchr classifies it under Clothing, with Outerwear making up 6% of the catalogue. Source: Gravity by Benchr product classification, October 2026.

Is Minted New York expensive?

Minted New York's best seller, Mach Toque, sells US$35.00 on mintednewyork.com. 76% of the catalogue is in stock. Gravity does not track prices daily: check mintednewyork.com before buying. Source: Gravity by Benchr catalogue reading, October 2026.

Is there a Minted New York discount code?

Gravity by Benchr does not collect discount codes. What Gravity observes: Minted New York advertises on Facebook and Instagram and on Google, where its offers often run. Check mintednewyork.com for current promotions. Source: Gravity by Benchr ad records, October 2026.

Where to buy Minted New York?

Minted New York sells on its own website, mintednewyork.com, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.

Who owns Minted New York?

Gravity by Benchr records a company based in New York, United States, founded in 2021 according to LinkedIn, on a domain registered in 2021, with 2 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.

Is Minted New York doing well?

Not at the moment. Gravity by Benchr estimates about 36,100 visits to mintednewyork.com in September 2026, down 5% in a month and down 23% over three months. Minted New York ranks #3,583 of 97,158 Clothing brands in United States in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.

Which platform and tools does Minted New York use?

Gravity by Benchr identifies mintednewyork.com as a Shopify store (standard plan, not Shopify Plus), selling in USD. The brand has claimed its Trustpilot profile. It advertises through Meta and on Google since July 2025. Source: Gravity by Benchr platform and advertising records, November 2026.

What is Minted New York's ad budget?

Gravity by Benchr does not publish a spend figure for Minted New York on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Threads. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.

Who are the biggest Clothing brands in United States?

Among Clothing brands in United States in the Gravity by Benchr index, Minted New York ranks #3,583 of 97,158 by estimated traffic. Its closest competitors on the same market are Otku Supply, Loiter, Mixed Emotion, 10Deep and SPC/LST. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.

Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Minted New York.