Brand page · Clothing · Hong Kong SAR China

MISS SIXTY Top 5% worldwide Top 5% in Hong Kong SAR China Top 5% in Clothing Top 5% in Clothing in Hong Kong SAR China
misssixty.com·🇭🇰 Kowloon, Hong Kong, Hong Kong SAR China· Shopify·Since 1997

MISS SIXTY: 89.1k visits a month, 156 active Meta ads, Gravity score 668.

MISS SIXTY — MISS SIXTY is an Italian fashion brand established in 1991 that focuses on women's denim and offers womenswear with a seductive touch. In September 2026 misssixty.com drew an estimated 89.1k visits, up 23% on the month before. It ranks #1,668 of 97,158 Clothing brands in Hong Kong SAR China and holds a 2.4 Trustpilot rating over 82 reviews.

misssixty.com@misssixty 199kYouTube 1.3kFacebookLinkedIn 6.9kTrustpilot 2.4Meta Ad Library 156

Updated Traffic Sept 2026Meta ads 7 Oct 2026Google ads 21 Oct 2026Instagram Sept 2026Trustpilot Oct 2026Catalogue Oct 2026Gravity score 2 Nov 2026

Estimated traffic
89.1k
+23% vs. August 2026
Instagram followers
199k
216 posts · @misssixty
Trustpilot
2.4
82 reviews · 17 in 12 months
Meta ads
156
active · on Google since 2022
Products
97%
in stock · 430 collections
Rank in United States
#1,668
of 97,158 in Clothing
LinkedIn
6.9k
followers · 132 employees
Earned media value
€107.9k
per month, Instagram

Gravity score

668/ 1000 · 10 of 10 indicators rated
Brand Power623
Momentum604
Performance776

Percentiles within 151 peers: Clothing brands in Hong Kong SAR China with 30K–100K monthly visits. Recomputed nightly, last on 2 Nov 2026.

How the score is calculated

About the store

MISS SIXTY is an Italian fashion brand established in 1991 that focuses on women's denim and offers womenswear with a seductive touch.

01 · Traffic

How much traffic MISS SIXTY gets.

The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.

MISS SIXTY drew an estimated 89.1k visits in September 2026, up 23% on the month before and up 26% over three months.

  • Worldwide#103,421of 4.5m sites · Top 5%
  • In United States#33,734of 1.2m sites · Top 5%
  • Clothing, worldwide#9,909of 459,295 brands · Top 5%
  • Clothing, United States#1,668of 97,158 brands · Top 5%
Monthly visitssource Sept 2026

89.1k

estimated visits in September

1 mo ▲ +22.8%4 mo ▲ +25.7%

The monthly curve, 24 months of history and the category comparison.

Create your free account
Audience by country, free account
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02 · Reviews

What customers say about MISS SIXTY.

The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.

MISS SIXTY holds 2.4 out of 5 on Trustpilot over 82 reviews, 17 of them in the last twelve months: 10% of customers give five stars and 83% one star. That volume places MISS SIXTY in the top 30% of the 270,321 Trustpilot pages in the Gravity index.

Trustpilotread 20 Oct 2026
2.4TrustScore · 82 reviews · 17 in 12 months
Top 30% review volume
5 ★10%
4 ★4%
3 ★2%
2 ★1%
1 ★83%

Shoe Store Women's Clothing Store Clothing Store

Google reviewsData not available

Data not available

Review velocity, TrustScore history and the category comparison are on the Gravity brand page.

03 · Products

What MISS SIXTY sells, ranked by sales.

The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.

MISS SIXTY sells on Shopify, 97% of its catalogue in stock. The best seller is Wide-Leg Jeans, at HK$1,192.00, followed by Low-Rise Flare Jeans-BELLA and Lace-Panel Flare Denim Jeans.

ProductsCatalogue read Oct 2026
Catalogue mixOct 2026

Data not available

Share of the catalogue by product family.

Activity mixdominant: Clothing
Clothing87%
Clothing Accessories5%
Shoes3%
Handbags, Wallets & Cases2%
Music & Sound Recordings1%

The dominant category places MISS SIXTY in its comparison group.

Prices and ratingsstore data
Average rating
4.38 / 5
Rated products
11% of the catalogue
In stock
97%
Upper price quartile
US$266.32
Currency
HKD

05 · Influencers

Who talks about MISS SIXTY.

The creators who tag @misssixty on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.

Creators tag @misssixty on Instagram, led by KNWLS (296k followers, 0.9% engagement).

Influencersaccounts tagging @misssixty · Instagram
AccountProfileFollowersEngagementTagsRelationship
KKNWLS@knwlslondon · 🇬🇧 GBFashion style luxury Creator296k0.9%13Tagged @misssixty
Engagement is the median of recent posts.See all

06 · Competitors according to Gravity

Who MISS SIXTY competes with, by the numbers.

Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.

Gravity by Benchr finds competitors for MISS SIXTY among Clothing brands in Hong Kong SAR China. The closest is personsoul, then YHONE, EVISU, peoplesense.shop, EVISU, JNBY.

CompetitorsClothing · Hong Kong SAR China · similarity out of 100
BrandSimilarityGravity scoreEst. trafficInstagramTrustpilotMeta adsProducts
personsoulpersonsoul.com
YHONEyhone.com
EVISUevisu.com.au
peoplesense.shoppeoplesense.shop
EVISUevisu.com.sg
JNBYjnby.com
Competitors Gravity finds for MISS SIXTY. Similarity, Gravity score, traffic, social, reviews, ads and catalogue are for subscribers.Compare MISS SIXTY with personsoul

07 · Company

The company behind MISS SIXTY.

Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.

MISS SIXTY is a company based in Kowloon, Hong Kong, Hong Kong SAR China, founded in 1991 according to LinkedIn, on a domain registered in April 1997. It employs about 132 people.

Legal entityGravity index, Nov 2026
Legal name
Data not available
Registration no.
Data not available
VAT
Data not available
Legal form
Data not available
Entity country
🇭🇰 Hong Kong SAR China · Kowloon, Hong Kong
Founded
1991, per LinkedIn
Domain registered
30 Apr 1997
Share capital
Data not available
Status
Operating
President
Data not available
Activity code
Data not available
Employees
132 on LinkedIn
FundingGravity index, Nov 2026
Funding stage
Data not available
Total raised
Data not available
Investors
Data not available
VC-backed
Data not available
DistributionGravity index, Nov 2026
Own store
misssixty.com · Shopify · EUR
Catalogue
430 collections
Retailers
None recorded
Open jobs
None recorded

08 · What people ask about MISS SIXTY

What people ask Google about MISS SIXTY.

11 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.

Is MISS SIXTY legit?

According to Gravity by Benchr, MISS SIXTY is a brand based in Kowloon, Hong Kong, Hong Kong SAR China: its website has existed since April 1997, it sells on a Shopify store, it employs 132 people on LinkedIn, it has 199,292 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.

MISS SIXTY reviews: is it worth it?

Customers rate MISS SIXTY 2.4 out of 5 on Trustpilot over 82 reviews, 17 of them in the last twelve months: 10% give five stars, 83% one star. Gravity by Benchr places that review volume in the top 30% of the 270,321 Trustpilot pages in its index. Source: Gravity by Benchr Trustpilot reading, October 2026.

What is MISS SIXTY known for?

MISS SIXTY is an Italian fashion brand established in 1991 that focuses on women's denim and offers womenswear with a seductive touch. Gravity by Benchr classifies it under Clothing. Source: Gravity by Benchr product classification, October 2026.

MISS SIXTY prices: how much is it?

MISS SIXTY's best seller, Wide-Leg Jeans, sells HK$1,192.00 on misssixty.com. 97% of the catalogue is in stock. Gravity does not track prices daily: check misssixty.com before buying. Source: Gravity by Benchr catalogue reading, October 2026.

MISS SIXTY promo code

Gravity by Benchr does not collect discount codes. What Gravity observes: MISS SIXTY advertises on Facebook and Instagram and on Google, where its offers often run. Check misssixty.com for current promotions. Source: Gravity by Benchr ad records, October 2026.

Where to buy MISS SIXTY?

MISS SIXTY sells on its own website, misssixty.com, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.

Who is behind MISS SIXTY?

Gravity by Benchr records a company based in Kowloon, Hong Kong, Hong Kong SAR China, founded in 1991 according to LinkedIn, on a domain registered in 1997, with 132 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.

Is MISS SIXTY growing?

Yes. Gravity by Benchr estimates about 89,100 visits to misssixty.com in September 2026, up 23% in a month and up 26% over three months. MISS SIXTY ranks #1,668 of 97,158 Clothing brands in Hong Kong SAR China in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.

Which platform and tools does MISS SIXTY use?

Gravity by Benchr identifies misssixty.com as a Shopify store (standard plan, not Shopify Plus), selling in EUR. It advertises through Meta and on Google since August 2022. Source: Gravity by Benchr platform and advertising records, November 2026.

What is MISS SIXTY's ad budget?

Gravity by Benchr does not publish a spend figure for MISS SIXTY on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads, WhatsApp. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.

Who are the biggest Clothing brands in Hong Kong SAR China?

Among Clothing brands in Hong Kong SAR China in the Gravity by Benchr index, MISS SIXTY ranks #1,668 of 97,158 by estimated traffic. Its closest competitors on the same market are personsoul, YHONE, EVISU, peoplesense.shop and EVISU. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.

Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with MISS SIXTY.