Brand page · Clothing · Australia

Mister Zimi Top 1% worldwide Top 1% in Australia Top 1% in Clothing Top 1% in Clothing in Australia
misterzimi.com·🇦🇺 Byron Bay, Australia· Shopify·Since 2009

Mister Zimi: 283K visits a month, 324 active Meta ads, Gravity score 556.

Mister Zimi — Mister Zimi is an Australian resortwear brand bringing the spirit of holiday relaxation to everyday dressing with bold prints and effortless silhouettes. In September 2026 misterzimi.com drew an estimated 283K visits, down 8% on the month before. It ranks #116 of 12,275 Clothing brands in Australia.

misterzimi.com@misterzimi 451KFacebookLinkedIn 1.7KTrustpilot 2.5Meta Ad Library 324

Updated Traffic Sept 2026Meta ads 8 Oct 2026Google ads 20 Oct 2026Instagram Sept 2026Trustpilot Oct 2026Catalogue Oct 2026Gravity score 2 Nov 2026

Estimated traffic
283K
−8% vs. August 2026
Instagram followers
451K
6,171 posts · @misterzimi
Trustpilot
2.5
9 reviews · 6 in 12 months
Meta ads
324
active · on Google since 2025
Products
76%
in stock · 1,630 collections
Rank in Australia
#116
of 12,275 in Clothing
LinkedIn
1.7K
followers · 60 employees
Earned media value
€9.7k
per month, Instagram

Gravity score

556/ 1000 · 10 of 10 indicators rated
Brand Power464
Momentum612
Performance590

Percentiles within 310 peers: Clothing brands in Australia with 100K–1M monthly visits. Recomputed nightly, last on 2 Nov 2026.

How the score is calculated

About the store

Mister Zimi is an Australian resortwear brand bringing the spirit of holiday relaxation to everyday dressing with bold prints and effortless silhouettes.

01 · Traffic

How much traffic Mister Zimi gets.

The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.

Mister Zimi drew an estimated 283K visits in September 2026, down 8% on the month before and up 10% over three months.

  • Worldwide#39,298of 4.5M sites · Top 1%
  • In Australia#786of 105K sites · Top 1%
  • Clothing, worldwide#3,442of 459,295 brands · Top 1%
  • Clothing, Australia#116of 12,275 brands · Top 1%
Monthly visitssource Sept 2026

283K

estimated visits in September

1 mo ▼ −8.5%4 mo ▲ +9.8%

The monthly curve, 24 months of history and the category comparison.

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Audience by country, free account
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02 · Reviews

What customers say about Mister Zimi.

The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.

Mister Zimi holds 2.5 out of 5 on Trustpilot over 9 reviews, 6 of them in the last twelve months: 44% of customers give five stars and 44% one star.

Trustpilotread 21 Oct 2026
2.5TrustScore · 9 reviews · 6 in 12 months
5 ★44%
4 ★0%
3 ★0%
2 ★11%
1 ★44%

Plus Size Clothing Store Clothing Store Women's Clothing Store Men's Clothing Store

Google reviewsData not available

Data not available

Review velocity, TrustScore history and the category comparison are on the Gravity brand page.

03 · Products

What Mister Zimi sells, ranked by sales.

The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.

Mister Zimi sells on Shopify, 76% of its catalogue in stock. The best seller is E-Gift Card, at A$50.00–A$1,000.00, followed by Naia Jersey Slip In Nude and Poolside Mini Dress In Ecru.

ProductsCatalogue read Oct 2026
Catalogue mixOct 2026
Dresses46%
Clothing Tops12%
Swimwear8%
Pants5%

Share of the catalogue by product family.

Activity mixdominant: Clothing
Clothing90%
Shoes4%
Clothing Accessories3%
Gift Cards2%
Handbags, Wallets & Cases1%

The dominant category places Mister Zimi in its comparison group.

Prices and ratingsstore data
Average rating
4.91 / 5
Rated products
77% of the catalogue
In stock
76%
Upper price quartile
US$168.42
Currency
AUD

05 · Influencers

Who talks about Mister Zimi.

The creators who tag @misterzimi on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.

Creators tag @misterzimi on Instagram, led by Ellen (11.3K followers, 1.0% engagement).

Influencersaccounts tagging @misterzimi · Instagram
AccountProfileFollowersEngagementTagsRelationship
EEllen@glowtogoskincare · 🇦🇺 AUBeauty cosmetics skincare Creator11.3K1.0%4Tagged @misterzimi
Engagement is the median of recent posts.See all

06 · Competitors according to Gravity

Who Mister Zimi competes with, by the numbers.

Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.

Gravity by Benchr finds competitors for Mister Zimi among Clothing brands in Australia. The closest is PANÔ, then Cupshe, Miss Mosa, Daughters of India, Everything But Water, Likemychoice.

CompetitorsClothing · Australia · similarity out of 100
BrandSimilarityGravity scoreEst. trafficInstagramTrustpilotMeta adsProducts
PANÔusepano.com.br
Cupshecupshe.com
Miss Mosamissmosa.in
Daughters of Indiadaughtersofindia.net
Everything But Watereverythingbutwater.com
Likemychoicelikemychoice.com
Competitors Gravity finds for Mister Zimi. Similarity, Gravity score, traffic, social, reviews, ads and catalogue are for subscribers.Compare Mister Zimi with PANÔ

07 · Company

The company behind Mister Zimi.

Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.

Mister Zimi is a company based in Byron Bay, Australia, on a domain registered in October 2009. It employs about 60 people.

Legal entityGravity index, Nov 2026
Legal name
Data not available
Registration no.
Data not available
VAT
Data not available
Legal form
Data not available
Entity country
🇦🇺 Australia · Byron Bay
Founded
Data not available
Domain registered
30 Oct 2009
Share capital
Data not available
Status
Operating
President
Data not available
Activity code
Data not available
Employees
60 on LinkedIn · 51-200
FundingGravity index, Nov 2026
Funding stage
Data not available
Total raised
Data not available
Investors
Data not available
VC-backed
Data not available
DistributionGravity index, Nov 2026
Own store
misterzimi.com · Shopify · AUD
Catalogue
1,630 collections
Retailers
None recorded
Open jobs
None recorded

08 · What people ask about Mister Zimi

What people ask Google about Mister Zimi.

10 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.

Is Mister Zimi a legit company?

According to Gravity by Benchr, Mister Zimi is a brand based in Byron Bay, Australia: its website has existed since October 2009, it sells on a Shopify store, it employs 60 people on LinkedIn, it has 451,040 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.

What is Mister Zimi known for?

Mister Zimi is an Australian resortwear brand bringing the spirit of holiday relaxation to everyday dressing with bold prints and effortless silhouettes. Gravity by Benchr classifies it under Clothing, with Dresses making up 46% of the catalogue. Source: Gravity by Benchr product classification, October 2026.

Is Mister Zimi expensive?

Mister Zimi's best seller, E-Gift Card, sells from A$50.00 to A$1,000.00 on misterzimi.com. 76% of the catalogue is in stock. Gravity does not track prices daily: check misterzimi.com before buying. Source: Gravity by Benchr catalogue reading, October 2026.

Does Mister Zimi have a discount code?

Gravity by Benchr does not collect discount codes. What Gravity observes: Mister Zimi advertises on Facebook and Instagram and on Google, where its offers often run. Check misterzimi.com for current promotions. Source: Gravity by Benchr ad records, October 2026.

Where can I buy Mister Zimi?

Mister Zimi sells on its own website, misterzimi.com, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.

Who is behind Mister Zimi?

Gravity by Benchr records a company based in Byron Bay, Australia, whose domain was registered in 2009, with 60 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.

Is Mister Zimi growing?

Yes. Gravity by Benchr estimates about 283,300 visits to misterzimi.com in September 2026, down 8% in a month and up 10% over three months. Mister Zimi ranks #116 of 12,275 Clothing brands in Australia in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.

Which platform and tools does Mister Zimi use?

Gravity by Benchr identifies misterzimi.com as a Shopify store (standard plan, not Shopify Plus), selling in AUD. It advertises through Meta and on Google since November 2025. Source: Gravity by Benchr platform and advertising records, November 2026.

How much does Mister Zimi spend on Meta ads?

Gravity by Benchr does not publish a spend figure for Mister Zimi on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads, WhatsApp. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.

Who are the biggest Clothing brands in Australia?

Among Clothing brands in Australia in the Gravity by Benchr index, Mister Zimi ranks #116 of 12,275 by estimated traffic. Its closest competitors on the same market are PANÔ, Cupshe, Miss Mosa, Daughters of India, Everything But Water. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.

Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Mister Zimi.