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  5. Mitch Dowd

Brand page · Clothing · Australia

Mitch Dowd Top 5% worldwide Top 5% in Australia Top 5% in Clothing Top 5% in Clothing in Australia
mitchdowd.com.au·🇦🇺 Ashwood, Australia· Shopify

Mitch Dowd traffic, ads & competitors 57.4k visits a month, 89 active Meta ads, Gravity score 579.

Mitch Dowd — Mitch Dowd is an Australian brand that designs and manufactures underwear, boxers, trunks, sleepwear and socks for men, women and children. In September 2026 mitchdowd.com.au drew an estimated 57.4k visits, down 6% on the month before. It ranks #542 of 12,275 Clothing brands in Australia and holds a 4.5 Trustpilot rating over 42 reviews.

mitchdowd.com.au@mitch_dowd 2.9kFacebookLinkedIn 843Trustpilot 4.5Meta Ad Library 89

Updated Traffic Sept 2026Meta ads 7 Oct 2026Google ads 20 Oct 2026Instagram Sept 2026Trustpilot Oct 2026Catalogue Oct 2026Gravity score 2 Nov 2026

Estimated traffic
57.4k
−6% vs. August 2026
Instagram followers
2.9k
2,040 posts · @mitch_dowd
Trustpilot
4.5
42 reviews · 11 in 12 months
Meta ads
89
active · on Google since 2023
Products
99%
in stock · 222 collections
Rank in Australia
#542
of 12,275 in Clothing
LinkedIn
843
followers · 55 employees
Earned media value
€208.4
per month, Instagram

Gravity score

579/ 1000 · 10 of 10 indicators rated
Brand Power588
Momentum647
Performance500

Percentiles within 635 peers: Clothing brands in Australia with 30K–100K monthly visits. Recomputed nightly, last on 2 Nov 2026.

How the score is calculated

About the store

Mitch Dowd is an Australian brand that designs and manufactures underwear, boxers, trunks, sleepwear and socks for men, women and children.

01 · Traffic

Mitch Dowd website traffic

The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.

Mitch Dowd drew an estimated 57.4k visits in September 2026, down 6% on the month before and up 40% over three months.

  • Worldwide#150,991of 4.5m sites · Top 5%
  • In Australia#3,627of 105k sites · Top 5%
  • Clothing, worldwide#14,566of 459,295 brands · Top 5%
  • Clothing, Australia#542of 12,275 brands · Top 5%
Monthly visitssource Sept 2026

57.4k

estimated visits in September

1 mo ▼ −6.5%4 mo ▲ +40.2%

The monthly curve, 24 months of history and the category comparison.

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Audience by country, free account
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02 · Reviews

Mitch Dowd reviews

The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.

Mitch Dowd holds 4.5 out of 5 on Trustpilot over 42 reviews, 11 of them in the last twelve months: 83% of customers give five stars and 5% one star. That volume places Mitch Dowd in the top 40% of the 270,321 Trustpilot pages in the Gravity index.

Trustpilotclaimed page · read 21 Oct 2026
4.5TrustScore · 42 reviews · 11 in 12 months
Top 40% review volume
5 ★83%
4 ★7%
3 ★2%
2 ★2%
1 ★5%

Men's Clothing Store

Google reviewsData not available

Data not available

Review velocity, TrustScore history and the category comparison are on the Gravity brand page.

03 · Products

Mitch Dowd best-selling products

The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.

Mitch Dowd sells on Shopify, 99% of its catalogue in stock. The best seller is Men's Plain Luxury Satin Boxer Shorts- Navy, at A$19.95, followed by Men's Plain Luxury Satin Boxer Shorts - Black and Men's Classic Cotton Boxer Shorts 3 Pack - Blues.

ProductsCatalogue read Oct 2026
Catalogue mixOct 2026
Sleepwear & Loungewear39%
Men's Undergarments31%
Socks22%
Baby & Children's Clothing3%

Share of the catalogue by product family.

Activity mixdominant: Clothing
Clothing97%
Gift Cards3%
Party & Celebration0%

The dominant category places Mitch Dowd in its comparison group.

Prices and ratingsstore data
Average rating
4.81 / 5
Rated products
95% of the catalogue
In stock
99%
Upper price quartile
US$34.84
Currency
AUD

05 · Influencers

Mitch Dowd influencers

The creators who tag @mitch_dowd on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.

Creators tag @mitch_dowd on Instagram, led by JUSTIN (127k followers, 1.0% engagement).

Influencersaccounts tagging @mitch_dowd · Instagram
AccountProfileFollowersEngagementTagsRelationship
JJUSTIN@justinlacko · 🇨🇦 CAMusic concerts dance Creator127k1.0%1Tagged @mitch_dowd
Engagement is the median of recent posts.See all

06 · Competitors according to Gravity

Mitch Dowd competitors and alternatives

Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.

Gravity by Benchr finds competitors for Mitch Dowd among Clothing brands in Australia. The closest is VANTA NZ 🇳🇿, then JOCKMAIL, VANTA, Cocksox®, Debriefs, TEAMM8.

CompetitorsClothing · Australia · similarity out of 100
BrandSimilarityGravity scoreEst. trafficInstagramTrustpilotMeta adsProducts
VANTA NZ 🇳🇿nz.vanta.store
JOCKMAILjockmail.co
VANTAvanta.store
Cocksox®cocksox.com
Debriefsdebriefs.com.au
TEAMM8teamm8.com
Competitors Gravity finds for Mitch Dowd. Similarity, Gravity score, traffic, social, reviews, ads and catalogue are for subscribers.Compare Mitch Dowd with VANTA NZ 🇳🇿

07 · Company

Who is behind Mitch Dowd?

Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.

Mitch Dowd is a company based in Ashwood, Australia. It employs about 55 people.

Legal entityGravity index, Nov 2026
Entity country
🇦🇺 Australia · Ashwood
Status
Operating
Employees
55 on LinkedIn
DistributionGravity index, Nov 2026
Own store
mitchdowd.com.au · Shopify · AUD
Catalogue
222 collections
Retailers
None recorded
Open jobs
None recorded

08 · What people ask about Mitch Dowd

What people ask Google about Mitch Dowd.

11 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.

Is Mitch Dowd a legit company?

According to Gravity by Benchr, Mitch Dowd is a brand based in Ashwood, Australia: its Trustpilot profile is claimed by the brand, it sells on a Shopify store, it employs 55 people on LinkedIn, it has 2,897 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.

What do customers say about Mitch Dowd?

Customers rate Mitch Dowd 4.5 out of 5 on Trustpilot over 42 reviews, 11 of them in the last twelve months: 83% give five stars, 5% one star. Gravity by Benchr places that review volume in the top 40% of the 270,321 Trustpilot pages in its index. Source: Gravity by Benchr Trustpilot reading, October 2026.

What does Mitch Dowd sell?

Mitch Dowd is an Australian brand that designs and manufactures underwear, boxers, trunks, sleepwear and socks for men, women and children. Gravity by Benchr classifies it under Clothing, with Sleepwear & Loungewear making up 39% of the catalogue. Source: Gravity by Benchr product classification, October 2026.

Is Mitch Dowd expensive?

Mitch Dowd's best seller, Men's Plain Luxury Satin Boxer Shorts- Navy, sells A$19.95 on mitchdowd.com.au. 99% of the catalogue is in stock. Gravity does not track prices daily: check mitchdowd.com.au before buying. Source: Gravity by Benchr catalogue reading, October 2026.

Does Mitch Dowd have a discount code?

Gravity by Benchr does not collect discount codes. What Gravity observes: Mitch Dowd advertises on Facebook and Instagram and on Google, where its offers often run. Check mitchdowd.com.au for current promotions. Source: Gravity by Benchr ad records, October 2026.

Where to buy Mitch Dowd?

Mitch Dowd sells on its own website, mitchdowd.com.au, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.

Who is behind Mitch Dowd?

Gravity by Benchr records a company based in Ashwood, Australia, with 55 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.

Is Mitch Dowd growing?

Yes. Gravity by Benchr estimates about 57,400 visits to mitchdowd.com.au in September 2026, down 6% in a month and up 40% over three months. Mitch Dowd ranks #542 of 12,275 Clothing brands in Australia in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.

Which platform and tools does Mitch Dowd use?

Gravity by Benchr identifies mitchdowd.com.au as a Shopify store (standard plan, not Shopify Plus), selling in AUD. The brand has claimed its Trustpilot profile. It advertises through Meta and on Google since August 2023. Source: Gravity by Benchr platform and advertising records, November 2026.

What is Mitch Dowd's ad budget?

Gravity by Benchr does not publish a spend figure for Mitch Dowd on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.

Who are the biggest Clothing brands in Australia?

Among Clothing brands in Australia in the Gravity by Benchr index, Mitch Dowd ranks #542 of 12,275 by estimated traffic. Its closest competitors on the same market are VANTA NZ 🇳🇿, JOCKMAIL, VANTA, Cocksox® and Debriefs. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.

Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Mitch Dowd.