Brand page · Personal Care · France
Monoprix: 3.6m visits a month, 329 active Meta ads.
Monoprix — Monoprix is a French retail chain that offers a variety of products including groceries, fashion, beauty, home goods, and leisure items. The company operates both online and through physical stores in city centers across France. In September 2026 monoprix.fr drew an estimated 3.6m visits, up 12% on the month before. It ranks #1 of 3,383 Personal Care brands in France and holds a 2.4 Trustpilot rating over 1,301 reviews.
Updated Traffic Sept 2026Meta ads 13 Oct 2026Google ads 22 Oct 2026Trustpilot Oct 2026
About the store
Monoprix is a French retail chain that offers a variety of products including groceries, fashion, beauty, home goods, and leisure items. The company operates both online and through physical stores in city centers across France.
01 · Traffic
How much traffic Monoprix gets.
The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.
Monoprix drew an estimated 3.6m visits in September 2026, up 12% on the month before and up 4% over three months.
- Worldwide#5,065of 4.5m sites · Top 1%
- In France#183of 166k sites · Top 1%
- Personal Care, worldwide#154of 215,119 brands · Top 1%
- Personal Care, France#1of 3,383 brands · Top 1%
3.6m
estimated visits in September
1 mo ▲ +11.6%4 mo ▲ +3.7%
The monthly curve, 24 months of history and the category comparison.
Create your free account02 · Reviews
What customers say about Monoprix.
The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.
Monoprix holds 2.4 out of 5 on Trustpilot over 1,301 reviews, 261 of them in the last twelve months: 11% of customers give five stars and 72% one star. That volume places Monoprix in the top 10% of the 270,321 Trustpilot pages in the Gravity index. On Google, Monoprix scores 4.7 over 37 reviews.
Children's Clothing Store
Review velocity, TrustScore history and the category comparison are on the Gravity brand page.
03 · Products
What Monoprix sells, ranked by sales.
The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.
Gravity by Benchr has not read Monoprix's catalogue yet.
Data not available
Data not available
Share of the catalogue by product family.
The dominant category places Monoprix in its comparison group.
- Average rating
- Data not available
- Rated products
- Data not available
- In stock
- Data not available
- Upper price quartile
- Data not available
- Currency
- Data not available
04 · Ads
What Monoprix is advertising right now.
Meta and Google ads, as the Gravity brand page shows them; the blurred ones are placeholders. Every creative, how long it ran, its EU reach and the estimated monthly spend band are for signed-in members.
Monoprix runs Meta ads on Facebook, Instagram, Messenger, Threads, and has advertised on Google since June 2022 (image, text, video).
J'en profite !Monoprix12 Oct 2026image
J'en profite !Monoprix12 Oct 2026image
J'en profite !Monoprix12 Oct 2026image- +View all Meta adsReach per ad, how long each creative ran, and the estimated monthly spend band. Free account.Sign in to Gravity
Text ad21 Oct 2026Monoprix Holdingverified
Text ad21 Oct 2026Monoprix Holdingverified
Text ad21 Oct 2026Monoprix Holdingverified
- +View all Google adsFormats, first and last seen, and the keywords the brand bids on. Free account.Sign in to Gravity
05 · Influencers
Who talks about Monoprix.
The creators who tag @monoprix on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.
Creators tag @monoprix on Instagram, led by Gwendoline Carvalho (18.8k followers, 3.4% engagement).
| Account | Profile | Followers | Engagement | Tags | Relationship |
|---|---|---|---|---|---|
| GGwendoline Carvalho@gwencrvl · 🇫🇷 FR | Fashion style luxury Creator | 18.8k | 3.4% | 8 | Tagged @monoprix |
06 · Competitors according to Gravity
Who Monoprix competes with, by the numbers.
Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.
Gravity by Benchr finds competitors for Monoprix among Personal Care brands in France. The closest is maxidespensa.com.gt, then migrosone.com, Migros Sanal Market, tienda.mercadona.es, Maxi, itesco.cz.
| Brand | Similarity | Gravity score | Est. traffic | Trustpilot | Meta ads | Products | |
|---|---|---|---|---|---|---|---|
| maxidespensa.com.gtmaxidespensa.com.gt | |||||||
| migrosone.commigrosone.com | |||||||
| Migros Sanal Marketmigros.com.tr | |||||||
| tienda.mercadona.estienda.mercadona.es | |||||||
| Maximaxi.rs | |||||||
| itesco.czitesco.cz |
07 · Company
The company behind Monoprix.
Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.
Monoprix is a company based in France, founded in 1932 according to LinkedIn, on a domain registered in October 1996. It employs about 11,965 people and is listed at m_and_a stage.
- Legal name
- Data not available
- Registration no.
- Data not available
- VAT
- Data not available
- Legal form
- Data not available
- Entity country
- 🇫🇷 France
- Founded
- 1932, per LinkedIn
- Domain registered
- 28 Oct 1996
- Share capital
- Data not available
- Status
- was_acquired
- President
- Data not available
- Activity code
- Data not available
- Employees
- 11,965 on LinkedIn
- Funding stage
- M and a
- Total raised
- Data not available
- Investors
- Data not available
- VC-backed
- Data not available
- Own store
- monoprix.fr · Salesforce_commerce
- Catalogue
- Data not available
- Retailers
- None recorded
- Open jobs
- None recorded
08 · What people ask about Monoprix
What people ask Google about Monoprix.
10 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.
Is Monoprix legit?
According to Gravity by Benchr, Monoprix is a brand based in France: its website has existed since October 1996, its Trustpilot profile is claimed by the brand, it sells on a Salesforce_commerce store, it employs 11,965 people on LinkedIn, it has 394,483 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, September 2026.
Monoprix reviews
Customers rate Monoprix 2.4 out of 5 on Trustpilot over 1,301 reviews, 261 of them in the last twelve months: 11% give five stars, 72% one star. Gravity by Benchr places that review volume in the top 10% of the 270,321 Trustpilot pages in its index. On Google, Monoprix scores 4.7 over 37 reviews. Source: Gravity by Benchr Trustpilot reading, October 2026.
What is Monoprix?
Monoprix is a French retail chain that offers a variety of products including groceries, fashion, beauty, home goods, and leisure items. The company operates both online and through physical stores in city centers across France. Gravity by Benchr classifies it under Personal Care. Source: Gravity by Benchr product classification.
Monoprix promo code
Gravity by Benchr does not collect discount codes. What Gravity observes: Monoprix advertises on Facebook and Instagram and on Google, where its offers often run. Check monoprix.fr for current promotions. Source: Gravity by Benchr ad records, October 2026.
Where can I buy Monoprix?
Monoprix sells on its own website, monoprix.fr, a Salesforce_commerce store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data.
Who is behind Monoprix?
Gravity by Benchr records a company based in France, founded in 1932 according to LinkedIn, on a domain registered in 1996, with 11,965 employees on LinkedIn, listed at m_and_a stage. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records.
Is Monoprix doing well?
Yes. Gravity by Benchr estimates about 3,614,600 visits to monoprix.fr in September 2026, up 12% in a month and up 4% over three months. Monoprix ranks #1 of 3,383 Personal Care brands in France in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.
Which platform and tools does Monoprix use?
Gravity by Benchr identifies monoprix.fr as a Salesforce_commerce store. The brand has claimed its Trustpilot profile. It advertises through Meta and on Google since June 2022. Source: Gravity by Benchr platform and advertising records.
How much does Monoprix spend on Meta ads?
Gravity by Benchr does not publish a spend figure for Monoprix on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Threads. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.
Who are the biggest Personal Care brands in France?
Among Personal Care brands in France in the Gravity by Benchr index, Monoprix ranks #1 of 3,383 by estimated traffic. Its closest competitors on the same market are maxidespensa.com.gt, migrosone.com, Migros Sanal Market, tienda.mercadona.es and Maxi. Source: Gravity by Benchr competitor analysis, same category, same market, similar size.
Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Monoprix.