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  5. Mother Sierra

Brand page · Jewelry · United States

Mother Sierra Top 5% worldwide Top 5% in the United States Top 5% in Jewelry Top 5% in Jewelry in the United States
mothersierra.com·🇺🇸 Saugerties, United States· Shopify·Since 2019

Mother Sierra traffic, ads & competitors 72k visits a month, 286 active Meta ads, Gravity score 698.

Mother Sierra — Mother Sierra is a brand that sells handmade beaded jewelry and art, including earrings, necklaces, purses, bracelets, home decor, and other accessories, crafted with Mexican artistry. In September 2026 mothersierra.com drew an estimated 72k visits, down 35% on the month before. It ranks #517 of 33,382 Jewelry brands in the United States.

mothersierra.com@mother.sierra 191kYouTube 281FacebookLinkedIn 71Trustpilot 3.7Meta Ad Library 286

Updated Traffic Sept 2026Meta ads 7 Oct 2026Google ads 20 Oct 2026Instagram Sept 2026Trustpilot Oct 2026Catalogue Oct 2026Gravity score 2 Nov 2026

Estimated traffic
72k
−35% vs. August 2026
Instagram followers
191k
1,185 posts · @mother.sierra
Trustpilot
3.7
1 review · 1 in 12 months
Meta ads
286
active · on Google since 2024
Products
100%
in stock · 114 collections
Rank in the United States
#517
of 33,382 in Jewelry
LinkedIn
71
followers · 7 employees
Earned media value
€409.9
per month, Instagram

Gravity score

698/ 1000 · 10 of 10 indicators rated
Brand Power503
Momentum899
Performance691

Percentiles within 737 peers: Jewelry brands in the United States with 30K–100K monthly visits. Recomputed nightly, last on 2 Nov 2026.

How the score is calculated

About the store

Mother Sierra is a brand that sells handmade beaded jewelry and art, including earrings, necklaces, purses, bracelets, home decor, and other accessories, crafted with Mexican artistry.

01 · Traffic

Mother Sierra website traffic

The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.

Mother Sierra drew an estimated 72k visits in September 2026, down 35% on the month before and up 89% over three months.

  • Worldwide#124,342of 4.5m sites · Top 5%
  • In United States#40,385of 1.2m sites · Top 5%
  • Jewelry, worldwide#2,744of 132,285 brands · Top 5%
  • Jewelry, United States#517of 33,382 brands · Top 5%
Monthly visitssource Sept 2026

72k

estimated visits in September

1 mo ▼ −35.2%4 mo ▲ +88.6%

The monthly curve, 24 months of history and the category comparison.

Create your free account
Audience by country, free account
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02 · Reviews

Mother Sierra reviews

The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.

Mother Sierra holds 3.7 out of 5 on Trustpilot over 1 review, 1 of them in the last twelve months: 100% of customers give five stars and 0% one star.

Trustpilotclaimed page · read 21 Oct 2026
3.7TrustScore · 1 review · 1 in 12 months
5 ★100%
4 ★0%
3 ★0%
2 ★0%
1 ★0%
Google reviewsData not available

Data not available

Review velocity, TrustScore history and the category comparison are on the Gravity brand page.

03 · Products

Mother Sierra best-selling products

The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.

Mother Sierra sells on Shopify, 100% of its catalogue in stock. The best seller is Kaleidoscope, at US$124.00, followed by Serenity and Burnt Sienna.

ProductsCatalogue read Oct 2026
Catalogue mixOct 2026
Earrings29%
Necklaces12%
Bracelets8%
Hair Accessories6%

Share of the catalogue by product family.

Activity mixdominant: Jewelry
Jewelry63%
Clothing Accessories13%
Decor8%
Handbags, Wallets & Cases6%
Tools4%

The dominant category places Mother Sierra in its comparison group.

Prices and ratingsstore data
Average rating
4.94 / 5
Rated products
63% of the catalogue
In stock
100%
Upper price quartile
US$149.00
Currency
USD

05 · Influencers

Mother Sierra influencers

The creators who tag @mother.sierra on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.

Creators tag @mother.sierra on Instagram, led by Sandy Stec (12.2k followers, 3.0% engagement).

Influencersaccounts tagging @mother.sierra · Instagram
AccountProfileFollowersEngagementTagsRelationship
SSandy Stec@sandystec · 🇺🇸 USMusic concerts dance Creator12.2k3.0%1Tagged @mother.sierra
Engagement is the median of recent posts.See all

06 · Competitors according to Gravity

Mother Sierra competitors and alternatives

Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.

Gravity by Benchr finds competitors for Mother Sierra among Jewelry brands in the United States. The closest is NADRI, then Ettika, Heaven Mayhem, HK Jewels, Monday Monarch, Treasures by Agnes.

CompetitorsJewelry · United States · similarity out of 100
BrandSimilarityGravity scoreEst. trafficInstagramTrustpilotMeta adsProducts
NADRInadri.com
Ettikaettika.com
Heaven Mayhemheavenmayhem.com
HK Jewelshkjewels.com
Monday Monarchmondaymonarch.com
Treasures by Agnestreasuresbyagnes.com
Competitors Gravity finds for Mother Sierra. Similarity, Gravity score, traffic, social, reviews, ads and catalogue are for subscribers.Compare Mother Sierra with NADRI

07 · Company

Who is behind Mother Sierra?

Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.

Mother Sierra is a company based in Saugerties, United States, founded in 2020 according to LinkedIn, on a domain registered in September 2019. It employs about 7 people.

Legal entityGravity index, Nov 2026
Entity country
🇺🇸 United States · Saugerties
Founded
2020, per LinkedIn
Domain registered
17 Sept 2019
Status
Operating
Employees
7 on LinkedIn
DistributionGravity index, Nov 2026
Own store
mothersierra.com · Shopify · USD
Catalogue
114 collections
Retailers
None recorded
Open jobs
None recorded

08 · What people ask about Mother Sierra

What people ask Google about Mother Sierra.

10 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.

Is Mother Sierra legit or a scam?

According to Gravity by Benchr, Mother Sierra is a brand based in Saugerties, United States: its website has existed since September 2019, its Trustpilot profile is claimed by the brand, it sells on a Shopify store, it employs 7 people on LinkedIn, it has 190,847 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.

What does Mother Sierra sell?

Mother Sierra is a brand that sells handmade beaded jewelry and art, including earrings, necklaces, purses, bracelets, home decor, and other accessories, crafted with Mexican artistry. Gravity by Benchr classifies it under Jewelry, with Earrings making up 29% of the catalogue. Source: Gravity by Benchr product classification, October 2026.

Mother Sierra prices: how much is it?

Mother Sierra's best seller, Kaleidoscope, sells US$124.00 on mothersierra.com. 100% of the catalogue is in stock. Gravity does not track prices daily: check mothersierra.com before buying. Source: Gravity by Benchr catalogue reading, October 2026.

Mother Sierra promo code

Gravity by Benchr does not collect discount codes. What Gravity observes: Mother Sierra advertises on Facebook and Instagram and on Google, where its offers often run. Check mothersierra.com for current promotions. Source: Gravity by Benchr ad records, October 2026.

Where can I buy Mother Sierra?

Mother Sierra sells on its own website, mothersierra.com, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.

Who is behind Mother Sierra?

Gravity by Benchr records a company based in Saugerties, United States, founded in 2020 according to LinkedIn, on a domain registered in 2019, with 7 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.

Is Mother Sierra doing well?

Yes. Gravity by Benchr estimates about 72,000 visits to mothersierra.com in September 2026, down 35% in a month and up 89% over three months. Mother Sierra ranks #517 of 33,382 Jewelry brands in the United States in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.

Which platform and tools does Mother Sierra use?

Gravity by Benchr identifies mothersierra.com as a Shopify store (standard plan, not Shopify Plus), selling in USD. The brand has claimed its Trustpilot profile. It advertises through Meta and on Google since April 2024. Source: Gravity by Benchr platform and advertising records, November 2026.

What is Mother Sierra's ad budget?

Gravity by Benchr does not publish a spend figure for Mother Sierra on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads, WhatsApp. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.

Who are the biggest Jewelry brands in the United States?

Among Jewelry brands in the United States in the Gravity by Benchr index, Mother Sierra ranks #517 of 33,382 by estimated traffic. Its closest competitors on the same market are NADRI, Ettika, Heaven Mayhem, HK Jewels and Monday Monarch. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.

Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Mother Sierra.