Brand page · Personal Care · Portugal

MultiOpticas Top 5% worldwide Top 5% in Portugal Top 5% in Personal Care Top 5% in Personal Care in Portugal
multiopticas.pt·🇵🇹 Portugal

MultiOpticas: 153k visits a month, 6 active Meta ads.

MultiOpticas — MultiOpticas is a Portuguese optical store that sells sunglasses, prescription glasses, and contact lenses from various brands. In September 2026 multiopticas.pt drew an estimated 153k visits, down 2% on the month before. It ranks #6 of 408 Personal Care brands in Portugal and holds a 2.7 Trustpilot rating over 175 reviews.

multiopticas.pt@multiopticas_pt 23.1kYouTube 734FacebookLinkedIn 10.7kTrustpilot 2.7Meta Ad Library 6

Updated Traffic Sept 2026Meta ads 7 Oct 2026Google ads 19 Oct 2026Trustpilot Oct 2026

Estimated traffic
153k
−2% vs. August 2026
Instagram followers
23.1k
1,241 posts · @multiopticas_pt
Trustpilot
2.7
175 reviews · 25 in 12 months
Meta ads
6
active · on Google since 2023
Products
—
Data not available
Rank in Portugal
#6
of 408 in Personal Care
LinkedIn
10.7k
followers · 407 employees
Earned media value
€2.2k
per month, Instagram

Gravity score

—Data not available

How the score is calculated

About the store

MultiOpticas is a Portuguese optical store that sells sunglasses, prescription glasses, and contact lenses from various brands.

01 · Traffic

How much traffic MultiOpticas gets.

The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.

MultiOpticas drew an estimated 153k visits in September 2026, down 2% on the month before and down 29% over three months.

  • Worldwide#65,624of 4.5m sites · Top 5%
  • In Portugal#277of 21.8k sites · Top 5%
  • Personal Care, worldwide#3,112of 215,119 brands · Top 5%
  • Personal Care, Portugal#6of 408 brands · Top 5%
Monthly visitssource Sept 2026

153k

estimated visits in September

1 mo ▼ −2.0%4 mo ▼ −28.6%

The monthly curve, 24 months of history and the category comparison.

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Audience by country, free account
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02 · Reviews

What customers say about MultiOpticas.

The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.

MultiOpticas holds 2.7 out of 5 on Trustpilot over 175 reviews, 25 of them in the last twelve months: 30% of customers give five stars and 63% one star. That volume places MultiOpticas in the top 30% of the 270,321 Trustpilot pages in the Gravity index.

Trustpilotread 21 Oct 2026
2.7TrustScore · 175 reviews · 25 in 12 months
Top 30% review volume
5 ★30%
4 ★2%
3 ★0%
2 ★5%
1 ★63%

Contact Lenses Supplier Eye Care Center Glasses Store Optician

Google reviewsData not available

Data not available

Review velocity, TrustScore history and the category comparison are on the Gravity brand page.

03 · Products

What MultiOpticas sells, ranked by sales.

The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.

Gravity by Benchr has not read MultiOpticas's catalogue yet.

ProductsData not available

Data not available

Catalogue mixData not available

Data not available

Share of the catalogue by product family.

Activity mixdominant: Personal Care
Personal Care64%
Clothing Accessories31%
Health & Beauty0%

The dominant category places MultiOpticas in its comparison group.

Prices and ratingsstore data
Average rating
Data not available
Rated products
Data not available
In stock
Data not available
Upper price quartile
Data not available
Currency
Data not available

05 · Influencers

Who talks about MultiOpticas.

The creators who tag @multiopticas_pt on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.

Creators tag @multiopticas_pt on Instagram, led by Beatriz Correia de Guimarães Serôdio (26.2k followers, 11.0% engagement).

Influencersaccounts tagging @multiopticas_pt · Instagram
AccountProfileFollowersEngagementTagsRelationship
BBeatriz Correia de Guimarães Serôdio@beatrizcserodio · 🇵🇹 PTMarketing sales branding Creator26.2k11.0%2Tagged @multiopticas_pt
Engagement is the median of recent posts.See all

06 · Competitors according to Gravity

Who MultiOpticas competes with, by the numbers.

Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.

Gravity by Benchr finds competitors for MultiOpticas among Personal Care brands in Portugal. The closest is Mister Spex, then optic2000.com, Le Collectif des Lunetiers, opticauniversitaria.es, Ópticas Lafam, Opticana.

CompetitorsPersonal Care · Portugal · similarity out of 100
BrandSimilarityGravity scoreEst. trafficInstagramTrustpilotMeta adsProducts
Mister Spexmisterspex.com
optic2000.comoptic2000.com
Le Collectif des Lunetierslecollectifdeslunetiers.fr
opticauniversitaria.esopticauniversitaria.es
Ópticas Lafamlafam.com.co
Opticanaopticana.co.il
Competitors Gravity finds for MultiOpticas. Similarity, Gravity score, traffic, social, reviews, ads and catalogue are for subscribers.Compare MultiOpticas with Mister Spex

07 · Company

The company behind MultiOpticas.

Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.

MultiOpticas is a company based in Portugal. It employs about 407 people.

Legal entityGravity index, Sept 2026
Legal name
Data not available
Registration no.
Data not available
VAT
Data not available
Legal form
Data not available
Entity country
🇵🇹 Portugal
Founded
Data not available
Domain registered
Data not available
Share capital
Data not available
Status
Data not available
President
Data not available
Activity code
Data not available
Employees
407 on LinkedIn
FundingGravity index, Sept 2026
Funding stage
Data not available
Total raised
Data not available
Investors
Data not available
VC-backed
Data not available
DistributionGravity index, Sept 2026
Own store
multiopticas.pt
Catalogue
Data not available
Retailers
None recorded
Open jobs
None recorded

08 · What people ask about MultiOpticas

What people ask Google about MultiOpticas.

8 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.

Is MultiOpticas a legit company?

According to Gravity by Benchr, MultiOpticas is a brand based in Portugal: it employs 407 people on LinkedIn, it has 23,147 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, September 2026.

MultiOpticas reviews

Customers rate MultiOpticas 2.7 out of 5 on Trustpilot over 175 reviews, 25 of them in the last twelve months: 30% give five stars, 63% one star. Gravity by Benchr places that review volume in the top 30% of the 270,321 Trustpilot pages in its index. Source: Gravity by Benchr Trustpilot reading, October 2026.

What is MultiOpticas known for?

MultiOpticas is a Portuguese optical store that sells sunglasses, prescription glasses, and contact lenses from various brands. Gravity by Benchr classifies it under Personal Care. Source: Gravity by Benchr product classification.

Is there a MultiOpticas discount code?

Gravity by Benchr does not collect discount codes. What Gravity observes: MultiOpticas advertises on Facebook and Instagram and on Google, where its offers often run. Check multiopticas.pt for current promotions. Source: Gravity by Benchr ad records, October 2026.

Who is behind MultiOpticas?

Gravity by Benchr records a company based in Portugal, with 407 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records.

Is MultiOpticas growing?

Not at the moment. Gravity by Benchr estimates about 152,900 visits to multiopticas.pt in September 2026, down 2% in a month and down 29% over three months. MultiOpticas ranks #6 of 408 Personal Care brands in Portugal in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.

How much does MultiOpticas spend on Meta ads?

Gravity by Benchr does not publish a spend figure for MultiOpticas on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.

Who are the biggest Personal Care brands in Portugal?

Among Personal Care brands in Portugal in the Gravity by Benchr index, MultiOpticas ranks #6 of 408 by estimated traffic. Its closest competitors on the same market are Mister Spex, optic2000.com, Le Collectif des Lunetiers, opticauniversitaria.es and Ópticas Lafam. Source: Gravity by Benchr competitor analysis, same category, same market, similar size.

Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with MultiOpticas.