Brand page · Decor · Ireland
Murphy: 95.2k visits a month, 53 active Meta ads, Gravity score 551.
Murphy — Murphy Home is an Irish home and furniture retailer offering a curated range of quality furniture and home accessories designed to bring style and comfort to Irish homes. In September 2026 murphyhome.ie drew an estimated 95.2k visits, up 19% on the month before. It ranks #5 of 794 Decor brands in Ireland and holds a 5.0 Trustpilot rating over 37,921 reviews.
Updated Traffic Sept 2026Meta ads 13 Oct 2026Google ads 19 Oct 2026Trustpilot Oct 2026Gravity score 2 Nov 2026
Gravity score
Percentiles within 20 peers: Decor brands in Ireland with 30K–100K monthly visits. Recomputed nightly, last on 2 Nov 2026.
About the store
Murphy Home is an Irish home and furniture retailer offering a curated range of quality furniture and home accessories designed to bring style and comfort to Irish homes.
01 · Traffic
How much traffic Murphy gets.
The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.
Murphy drew an estimated 95.2k visits in September 2026, up 19% on the month before.
- Worldwide#97,661of 4.5m sites · Top 5%
- In Ireland#234of 14.2k sites · Top 5%
- Decor, worldwide#1,808of 185,686 brands · Top 1%
- Decor, Ireland#5of 794 brands · Top 1%
95.2k
estimated visits in September
1 mo ▲ +18.5%
The monthly curve, 24 months of history and the category comparison.
Create your free account02 · Reviews
What customers say about Murphy.
The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.
Murphy holds 5.0 out of 5 on Trustpilot over 37,921 reviews, 4,724 of them in the last twelve months: 97% of customers give five stars and 1% one star. That volume places Murphy in the top 1% of the 270,321 Trustpilot pages in the Gravity index, and its rating quality in the top 1%.
Furniture Store
Data not available
Review velocity, TrustScore history and the category comparison are on the Gravity brand page.
03 · Products
What Murphy sells, ranked by sales.
The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.
Gravity by Benchr has not read Murphy's catalogue yet.
Data not available
Data not available
Share of the catalogue by product family.
The dominant category places Murphy in its comparison group.
- Average rating
- Data not available
- Rated products
- Data not available
- In stock
- Data not available
- Upper price quartile
- Data not available
- Currency
- Data not available
04 · Ads
What Murphy is advertising right now.
Meta and Google ads, as the Gravity brand page shows them; the blurred ones are placeholders. Every creative, how long it ran, its EU reach and the estimated monthly spend band are for signed-in members.
Murphy runs Meta ads on Facebook, Instagram, Messenger, Threads, and has advertised on Google since September 2023 (image, text, video).
King Koil Back Guard Double 4'6 MattressMurphy Home11 Oct 2026image
Mattress Sale Now OnMurphy Home8 Oct 2026image
King Koil - Now ReducedMurphy Home7 Oct 2026image- +View all Meta adsReach per ad, how long each creative ran, and the estimated monthly spend band. Free account.Sign in to Gravity
Image ad19 Oct 2026Michael Murphy & Co. LTDverified
Text ad19 Oct 2026Michael Murphy & Co. LTDverified
Text ad19 Oct 2026Michael Murphy & Co. LTDverified
- +View all Google adsFormats, first and last seen, and the keywords the brand bids on. Free account.Sign in to Gravity
05 · Influencers
Who talks about Murphy.
The creators who tag @michaelmurphyhome on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.
Creators tag @michaelmurphyhome on Instagram, led by Kasia 🙋♀️ Home | Lifestyle | Motherhood (16.2k followers, 0.9% engagement).
| Account | Profile | Followers | Engagement | Tags | Relationship |
|---|---|---|---|---|---|
| KKasia 🙋♀️ Home | Lifestyle | Motherhood@homely_at_85 · 🇮🇪 IE | Decoration garden diy Creator | 16.2k | 0.9% | 1 | Tagged @michaelmurphyhome |
06 · Competitors according to Gravity
Who Murphy competes with, by the numbers.
Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.
Gravity by Benchr finds competitors for Murphy among Decor brands in Ireland. The closest is boboonline.dk, then PortobelloStreet.es, Daells Bolighus, wonenmetlef, Tamarindo, Home Center.
| Brand | Similarity | Gravity score | Est. traffic | Trustpilot | Meta ads | Products | |
|---|---|---|---|---|---|---|---|
| boboonline.dkboboonline.dk | |||||||
| PortobelloStreet.esportobellostreet.es | |||||||
| Daells Bolighusdaells-bolighus.dk | |||||||
| wonenmetlefwonenmetlef.nl | |||||||
| Tamarindotamarindo.com | |||||||
| Home Centerhomecenter.nl |
07 · Company
The company behind Murphy.
Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.
Murphy is a company based in Ireland, founded in 1974 according to LinkedIn. It employs about 82 people.
- Legal name
- Data not available
- Registration no.
- Data not available
- VAT
- Data not available
- Legal form
- Data not available
- Entity country
- 🇮🇪 Ireland
- Founded
- 1974, per LinkedIn
- Domain registered
- Data not available
- Share capital
- Data not available
- Status
- Data not available
- President
- Data not available
- Activity code
- Data not available
- Employees
- 82 on LinkedIn
- Funding stage
- Data not available
- Total raised
- Data not available
- Investors
- Data not available
- VC-backed
- Data not available
- Own store
- murphyhome.ie · Magento
- Catalogue
- Data not available
- Retailers
- None recorded
- Open jobs
- None recorded
08 · What people ask about Murphy
What people ask Google about Murphy.
10 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.
Is Murphy legit?
According to Gravity by Benchr, Murphy is a brand based in Ireland: its Trustpilot profile is claimed by the brand, it sells on a Magento store, it employs 82 people on LinkedIn, it has 50,657 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.
What do customers say about Murphy?
Customers rate Murphy 5.0 out of 5 on Trustpilot over 37,921 reviews, 4,724 of them in the last twelve months: 97% give five stars, 1% one star. Gravity by Benchr places that review volume in the top 1% of the 270,321 Trustpilot pages in its index. Source: Gravity by Benchr Trustpilot reading, October 2026.
What is Murphy?
Murphy Home is an Irish home and furniture retailer offering a curated range of quality furniture and home accessories designed to bring style and comfort to Irish homes. Gravity by Benchr classifies it under Decor. Source: Gravity by Benchr product classification.
Murphy promo code
Gravity by Benchr does not collect discount codes. What Gravity observes: Murphy advertises on Facebook and Instagram and on Google, where its offers often run. Check murphyhome.ie for current promotions. Source: Gravity by Benchr ad records, October 2026.
Where to buy Murphy?
Murphy sells on its own website, murphyhome.ie, a Magento store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.
Who owns Murphy?
Gravity by Benchr records a company based in Ireland, founded in 1974 according to LinkedIn, with 82 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.
Is Murphy growing?
Yes. Gravity by Benchr estimates about 95,200 visits to murphyhome.ie in September 2026, up 19% in a month. Murphy ranks #5 of 794 Decor brands in Ireland in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.
Which platform and tools does Murphy use?
Gravity by Benchr identifies murphyhome.ie as a Magento store. The brand has claimed its Trustpilot profile. It advertises through Meta and on Google since September 2023. Source: Gravity by Benchr platform and advertising records, November 2026.
What is Murphy's ad budget?
Gravity by Benchr does not publish a spend figure for Murphy on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Threads. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.
Who are the biggest Decor brands in Ireland?
Among Decor brands in Ireland in the Gravity by Benchr index, Murphy ranks #5 of 794 by estimated traffic. Its closest competitors on the same market are boboonline.dk, PortobelloStreet.es, Daells Bolighus, wonenmetlef and Tamarindo. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.
Category
Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Murphy.