Brand page · Jewelry
MVMT: 199K visits a month, 45 active Meta ads.
MVMT — MVMT designs and sells watches, eyewear and accessories, bringing California modern watchmaking to the world at a radically fair price. In September 2026 mvmt.com drew an estimated 199K visits, down 35% on the month before. It ranks #190 of 33,382 Jewelry brands and holds a 1.8 Trustpilot rating over 1,161 reviews.
Updated Traffic Sept 2026Meta ads 8 Oct 2026Google ads 20 Oct 2026Trustpilot Oct 2026Catalogue Oct 2026
About the store
MVMT designs and sells watches, eyewear and accessories, bringing California modern watchmaking to the world at a radically fair price.
01 · Traffic
How much traffic MVMT gets.
The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.
MVMT drew an estimated 199K visits in September 2026, down 35% on the month before and down 28% over three months.
- Worldwide#52,737of 4.5M sites · Top 5%
- In United States#17,289of 1.2M sites · Top 5%
- Jewelry, worldwide#985of 132,285 brands · Top 1%
- Jewelry, United States#190of 33,382 brands · Top 1%
199K
estimated visits in September
1 mo ▼ −35.0%4 mo ▼ −27.8%
The monthly curve, 24 months of history and the category comparison.
Create your free account02 · Reviews
What customers say about MVMT.
The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.
MVMT holds 1.8 out of 5 on Trustpilot over 1,161 reviews, 18 of them in the last twelve months: 69% of customers give five stars and 18% one star. That volume places MVMT in the top 10 % of the 270,321 Trustpilot pages in the Gravity index.
Shopping & Fashion
Data not available
Review velocity, TrustScore history and the category comparison are on the Gravity brand page.
03 · Products
What MVMT sells, ranked by sales.
The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.
MVMT sells on Shopify, 85% of its catalogue in stock. The best seller is Premium Gift Box, at US$5.00, followed by Legacy Slim Panther Black 42mm and Signature Square Charlie Gold 24mm.
#1Premium Gift BoxMVMTUS$5.00In stock
#2Legacy Slim Panther Black 42mmMVMTUS$118.40In stock
#3Signature Square Charlie Gold 24mmMVMTUS$117.60In stock- +View all productsRankings over time, ratings, stock and the ads that lead to each product. Free account.Sign in to Gravity
Data not available
Share of the catalogue by product family.
The dominant category places MVMT in its comparison group.
- Average rating
- 4.72 / 5
- Rated products
- 50% of the catalogue
- In stock
- 85%
- Upper price quartile
- US$158.40
- Currency
- USD
04 · Ads
What MVMT is advertising right now.
Meta and Google ads, as the Gravity brand page shows them; the blurred ones are placeholders. Every creative, how long it ran, its EU reach and the estimated monthly spend band are for signed-in members.
MVMT runs Meta ads on Facebook, Instagram, Messenger, Audience Network, Threads, whatsapp, and has advertised on Google since October 2022 (image, text, video).
MVMTMVMT8 Oct 2026image
Shop Bestselling WatchesMVMT8 Oct 2026image
Frost Winter RoseMVMT8 Oct 2026image- +View all Meta adsReach per ad, how long each creative ran, and the estimated monthly spend band. Free account.Sign in to Gravity
Text ad20 Oct 2026Movado Group, Inc.verified
Text ad20 Oct 2026Movado Group, Inc.verified
Text ad20 Oct 2026Movado Group, Inc.verified
- +View all Google adsFormats, first and last seen, and the keywords the brand bids on. Free account.Sign in to Gravity
05 · Influencers
Who talks about MVMT.
The creators who tag @mvmt on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.
Creators tag @mvmt on Instagram, led by Garry Dickinson - Rugged workwear style (10.1K followers, 3.5% engagement).
| Account | Profile | Followers | Engagement | Tags | Relationship |
|---|---|---|---|---|---|
| GGarry Dickinson - Rugged workwear style@rugged.denimal · 🇬🇧 GB | Fashion style luxury Creator | 10.1K | 3.5% | 3 | Tagged @mvmt |
06 · Competitors according to Gravity
Who MVMT competes with, by the numbers.
Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.
Gravity by Benchr finds competitors for MVMT among Jewelry brands. The closest is mvmtwatches.com, then Watches, noirwatches.co.uk, timepiece.com, Watch Warehouse, Fossil.
| Brand | Similarity | Gravity score | Est. traffic | Trustpilot | Meta ads | Products | |
|---|---|---|---|---|---|---|---|
| mvmtwatches.commvmtwatches.com | |||||||
| Watcheswatches2u.com | |||||||
| noirwatches.co.uknoirwatches.co.uk | |||||||
| timepiece.comtimepiece.com | |||||||
| Watch Warehousewatchwarehouse.com | |||||||
| Fossilfossil.com |
07 · Company
The company behind MVMT.
Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.
MVMT is an e-commerce brand, on a domain registered in September 2001. It employs about 170 people.
- Legal name
- Data not available
- Registration no.
- Data not available
- VAT
- Data not available
- Legal form
- Data not available
- Entity country
- Data not available
- Founded
- Data not available
- Domain registered
- 13 Sept 2001
- Share capital
- Data not available
- Status
- Data not available
- President
- Data not available
- Activity code
- Data not available
- Employees
- 170 on LinkedIn
- Funding stage
- Data not available
- Total raised
- Data not available
- Investors
- Data not available
- VC-backed
- Data not available
- Own store
- mvmt.com · Shopify · USD
- Catalogue
- Data not available
- Retailers
- None recorded
- Open jobs
- None recorded
08 · What people ask about MVMT
What people ask Google about MVMT.
11 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.
Is MVMT a legit company?
According to Gravity by Benchr, MVMT is a brand: its website has existed since September 2001, its Trustpilot profile is claimed by the brand, it sells on a Shopify store, it employs 170 people on LinkedIn, it has 1,103,329 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, September 2026.
MVMT reviews: is it worth it?
Customers rate MVMT 1.8 out of 5 on Trustpilot over 1,161 reviews, 18 of them in the last twelve months: 69% give five stars, 18% one star. Gravity by Benchr places that review volume in the top 10 % of the 270,321 Trustpilot pages in its index. Source: Gravity by Benchr Trustpilot reading, October 2026.
What is MVMT known for?
MVMT designs and sells watches, eyewear and accessories, bringing California modern watchmaking to the world at a radically fair price. Gravity by Benchr classifies it under Jewelry. Source: Gravity by Benchr product classification, October 2026.
MVMT prices: how much is it?
MVMT's best seller, Premium Gift Box, sells US$5.00 on mvmt.com. 85% of the catalogue is in stock. Gravity does not track prices daily: check mvmt.com before buying. Source: Gravity by Benchr catalogue reading, October 2026.
Does MVMT have a discount code?
Gravity by Benchr does not collect discount codes. What Gravity observes: MVMT advertises on Facebook and Instagram and on Google, where its offers often run. Check mvmt.com for current promotions. Source: Gravity by Benchr ad records, October 2026.
Where to buy MVMT?
MVMT sells on its own website, mvmt.com, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data.
Who is behind MVMT?
Gravity by Benchr records a company, whose domain was registered in 2001, with 170 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records.
Is MVMT growing?
Not at the moment. Gravity by Benchr estimates about 198,800 visits to mvmt.com in September 2026, down 35% in a month and down 28% over three months. MVMT ranks #190 of 33,382 Jewelry brands in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.
Which platform and tools does MVMT use?
Gravity by Benchr identifies mvmt.com as a Shopify store (standard plan, not Shopify Plus), selling in USD. The brand has claimed its Trustpilot profile. It advertises through Meta and on Google since October 2022. Source: Gravity by Benchr platform and advertising records.
How much does MVMT spend on Meta ads?
Gravity by Benchr does not publish a spend figure for MVMT on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads, WhatsApp. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.
Who are the biggest Jewelry brands?
Among Jewelry brands in the Gravity by Benchr index, MVMT ranks #190 of 33,382 by estimated traffic. Its closest competitors on the same market are mvmtwatches.com, Watches, noirwatches.co.uk, timepiece.com, Watch Warehouse. Source: Gravity by Benchr competitor analysis, same category, same market, similar size.
Category
Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with MVMT.